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  • Magazine Construction: Aimee Archibald

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    The document discusses magazine design conventions and how magazines are constructed and laid out. It notes that magazines typically follow standard conventions like placing the masthead, cover lines, and headlines in certain areas to make the content easily accessible and noticeable. It describes how magazine covers are conceived with dominant colors, bold fonts, and crowded layouts to attract attention. The document also examines how magazines speak to different audiences through their tone, language, and shared identities.

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    Magazine Construction

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    The document discusses magazine design conventions and how magazines are constructed and laid out. It notes that magazines typically follow standard conventions like placing the masthead, cover lines, and headlines in certain areas to make the content easily accessible and noticeable. It describes how magazine covers are conceived with dominant colors, bold fonts, and crowded layouts to attract attention. The document also examines how magazines speak to different audiences through their tone, language, and shared identities.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PPTX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    21 views13 pages

    Magazine Construction: Aimee Archibald

    Uploaded by

    aimeearchibald
    The document discusses magazine design conventions and how magazines are constructed and laid out. It notes that magazines typically follow standard conventions like placing the masthead, cover lines, and headlines in certain areas to make the content easily accessible and noticeable. It describes how magazine covers are conceived with dominant colors, bold fonts, and crowded layouts to attract attention. The document also examines how magazines speak to different audiences through their tone, language, and shared identities.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PPTX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 13

    MAGAZINE CONSTRUCTION

    Aimee Archibald

    CONVENTIONS
    What you get on front covers

    Masthead

    Selling Line Banner Feature Article Photo

    Kicker

    Cover Line

    Headline
    Secondary Lead

    Anchorage
    Flash

    Plug Graphic Feature FREE


    Live music downloads

    Menu Strip Bar Code

    Date Line

    CONVENTIONS NOTES
    The normal layout of a magazine is the conventions. This is a set of things that
    most magazines use to make it more effective, and for people to easily spot what they are looking at. The conventions also make it easy for people to see when a magazine is going against the normal layout and that can interest people.

    DESIGN
    How front covers are conceived and laid out

    Selling line Masthead Banner Feature article picture

    Secondary lead

    Kicker Cover line Headline

    Graphic feature Menu strip

    anchorage Date line Barcode

    DESIGN NOTES
    Dominating colours ; red, yellow, white, black ,grey and blue. Bold fonts, to get attention?

    Kickers are important, over


    pictures. Lettering is in capitals, the background image stands out. Small bursts of colour for titles/ headings/ kickers. Very crowded

    DESIGN NOTES
    The main layout of a magazine is to have the title in the top left hand third The barcode in the bottom right third. The lead singer of a band in the centre top third of the image. To use the middle centre third for the main story headline. They tend to put the plug into the bottom centre.

    AUDIENCE
    How a magazine speaks to its readers

    Indirect mode of address can be mysterious, lively, sombre

    Direct mode of address can appear in yer face, serious, warm Creates a wacky, fun image, sharing an identity with the reader that offers the independence of indie music. Enigma what are they getting up to now?

    AUDIENCE NOTES
    Reader relationship (mode of address) Attitude Language (words and phrases) Enigmas

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