RAMP AMC AGREEMENT LETTER -2010

This agreement entered into at __________________________________________________________________________________ On this day of ___________________________________________________2010 (hereafter to as Date of agreement) between Hindustan Coca-Cola Beverages Pvt. Ltd and M/s __________________________________________________________________________________ A proprietorship/partnership firm having its place at __________________________________________________ and represented herein by its Proprietor/Partners ________________________________________________________(herein called the RAMP AMC) Details for the RAMP AMC

District - State * : Town / Sub District * : Telephone No * : Number of Outlets Vehicle Infrastructure Channel Activation Min Stock Norms Fulfilled GOD GCC

Mobile No * : Existing * : New * : Mechanised : Non-Mechanised : No. of O/Ls Activated*: Yes Existing * : New * : No of Forms Received * :

Total * :

No Total * :

Note: 1. No UNSORTED Glass will be accepted from RAMP AMC Point 2. All 6 RAMP AMC Conditions as stated below have to be met: a. Min 20 Outlets with Min 10 New Outlets in AMC Market b. Min 20 GCC Forms with complete details to be sent c. Min 100 Cs New GOD and 300 Cs Total GOD d. Min 3 Days Stock Norm to be Met e. Vehicle Infrastructure to be adequate (Mechanized/Non-Mechanized) f. Min 20 Outlets to be activated in the AMC Market HCCBPL will be offering the following: 1. Per case Discount (Commission + Freight) Rs. 6 + 3 = Rs. 9 /- for PET after confirmation of the RAMP AMC. 2. Per case Discount (Commission + Freight) Rs. 5 + 3 = Rs. 8/- for RGB after confirmation of the RAMP AMC. In addition to the above margin, the distributor is liable to pay a commission of: 1. Rs. 6/- per case (for PET) 2. Rs. 4/- per case (for RGB) Volume Targets PET RGB For and on behalf of For and on behalf of

For and on behalf of Hindustan Coca-Cola Bev. Pvt. Ltd.

Authorized Signatory (RTM Exec)/ STL

(Distributors Name & Seal)

(AMCs Name & Seal)

Classified - Internal use