MBA SEMESTER III MB0050 Research Methodology- 4 Credits Assignment Set- 1 (60 Marks) Note: Each question carries

10 Marks. Answer all the questions

1. a. Differentiate between nominal, ordinal, interval and ratio scales, with an

example of each.

[5marks]

b. What are the purposes of measurement in social science research? [ 5 marks] 2. a. Explain the role of Graphs and Diagrams? [5 Marks]

b. What are the Types and General rules for graphical representation of data? [5 Marks] 3. Explain the important concepts in Research design? [10 Marks]

4. A. Differentiate between Census survey and Sample Survey.[5 Marks] b. Analyze multi-stage and sequential sampling. [5 Marks]

5. What is questionnaire? Discuss the main points that you will take into account while drafting a questionnaire? 6. a. Explain the General characteristics of observation. b. What is the Utility of Observation in Business Research? [10 marks] [ 5 marks] [ 5 marks]