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    Tata Engineering (TELCO) is now known as Tata Motors. It is India's premier and only fully integrated automobile manufacturer, producing over 130 models of automobiles. It has plants located in Jamshedpur, Pune, and Lucknow. Tata Motors manufactures passenger cars, multi-utility vehicles, and light, medium, and heavy commercial vehicles. It has a workforce of around 26,000 and a large dealer network. Tata Motors manufactures about 40% of its own parts and sources 45% from suppliers. It aims to improve quality of life in the communities it serves through business and sponsorships.

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    Tata Engineering (TELCO) is now known as Tata Motors. It is India's premier and only fully integrated automobile manufacturer, producing over 130 models of automobiles. It has plants located in Jamshedpur, Pune, and Lucknow. Tata Motors manufactures passenger cars, multi-utility vehicles, and light, medium, and heavy commercial vehicles. It has a workforce of around 26,000 and a large dealer network. Tata Motors manufactures about 40% of its own parts and sources 45% from suppliers. It aims to improve quality of life in the communities it serves through business and sponsorships.

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    8 views12 pages

    CCC CCC: CC C CC C

    Uploaded by

    Amit Kardile
    Tata Engineering (TELCO) is now known as Tata Motors. It is India's premier and only fully integrated automobile manufacturer, producing over 130 models of automobiles. It has plants located in Jamshedpur, Pune, and Lucknow. Tata Motors manufactures passenger cars, multi-utility vehicles, and light, medium, and heavy commercial vehicles. It has a workforce of around 26,000 and a large dealer network. Tata Motors manufactures about 40% of its own parts and sources 45% from suppliers. It aims to improve quality of life in the communities it serves through business and sponsorships.

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    of 12

    TATA ENGINEERING(TELCO)

    is now

    TATA MOTORS

    PROFILE Established in 1945 India s premier and only fully integrated automobile manufacturer World s sixth largest producer of commercial vehicles Manufactures more than 130 models of automobiles PLANTS LOCATION - JAMSHEDPUR - PUNE - LUCKNOW

    TATA MOTORS

    PRODUCTS
    PASSENGER CARS MULTIMULTI-UTILITY VEHICLES LIGHT, MEDIUM &HEAVY COMMERCIAL VEHICLES

    SEVEN OUT OF 10 MEDIUM &HEAVY COMMERCIAL VEHICLES BEAR THE TRUSTED TATA MARK

    BUSINESS UNITS
    Has been sectored into various Line of Businesses (LOBs) PCBU MULTI UTILITY VEHICLES M&HCV LCV BUSES SPARE PARTS MARKETINGMARKETING- Sales, After sales service, CRM EXPORTS

    FUNCTIONS

    TATA manufactures about 40% of its parts Gear box assembly Engine assembly PE Tools, Dies, Press shops Paint shop Assembly lines for various vehicles 45% of parts are from suppliers Marketing R&D

    What a manager from NITIE can do if placed?


    Operations will be working as a shop floor manager given the responsibility of one comlplete assembly line Logistics will be in-charge of vehicles infrom plant to dealer- National logistics dealermanager Marketing will be an Area manager in the field and will be looking after the sales and service for 10-12 districts 10-

    NUMBERS
    Has a workforce of around 26,000 Huge dealer network having 327 CV dealers and 124 PC dealers Volumes (annual) Commercial vehicles-1,28,000 vehiclesMarket share 61% Passenger cars 66,000 Market share 23.6%

    Strategies
    Marketing Panther project Project Vishwas Modular line (coming up in future) Assembly line SQDCM PokaPoka-yoke Kaizen

    FINANCIAL ASPECTS Annual turnover of more than US$1.8b in 2002-03 2002Profits for Q1
    200 100 0 -100 -200 -300 -400 -500 -600 2000-01 2001-02 2002-03 2003-04(Q1) Pr/Ls(Cr)

    128.6 Cr

    RECENT DEVELOPMENTS
    JV with ROVER in UK JV with PUEGEOT in FRANCE EXPORTS to around 70 nations

    FUTURE DEVELOPMENTS MAGNUS A/C commercial vehicles INDICA ESTATE INDIVA 1 LAKH CAR

    Company s purpose
    To improve the quality of life of the communities we serve Beyond business Sponsored and promoted a number of public institutions of national interest Sponsoring various sports events like Tennis, formula one---karthikeyan etc one---karthikeyan

    THANK YOU

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