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Report Date :- 01/06/2012

Team No Name of team members Name of Distributer Area covered 1 4 No of days Covered Samples 14

Working date: 01 June 2012 Covered Areas in detail: Facts and findings as per the feedback forms: Customer type: Retailer 9 Kirana shop 3 Dairy 2 Sweet shop 0 Superbazaar 0 Total 14

Available Licences: Licence number given FSSAI Available Some of them applied (5 Suspect not having. They have FDI) 14 Others not given(1 suspects not having) Given 4

Shop Act Vat

7 8

Software used in shop

Yes 0

No 10

Product with most sale: Dahi,Shrikhand, Amrakhand, bakarwadi, gulabjamun mix Feedback about supplier (Varadh agency): Service 5 Quality 5 Delivery 5 Order frequency 2-3 days in a week/4 timed in Month

All retailers are following FIFO(First in first out). Support from other companies: Support from other companies Yes 10 (Freezer, electricity bill,credit period,replacement,Display Commission,Schemes,Discounts,Replacement) No 0

Deep freez availability:

Yes 11

No 3

cold storage availability:

Yes 0

No 10

Earlier visited by company representative : Company Chitale Yes 0 No 14

Scope for advertisement material Yes 7 No 3

Best retailers:-

Name of shop Jitendra Trading Company Food Point

Address Hanuman Rd Ville Parle(E) Shubhash rd Ville Parle)E)

Suggestion from retailer:


1) Dahi should be made available in small packets so as to serve people at hotels,mess. 2) Start Dahi Scheme of 12 +1 3) The new cheese and paneer should be same as Amul.(packaging)

Problems:
1) Dahi seal problem at 2 shops. 2) Bhakarwadi is not crispy as earlier used to. 3) Customer care is not properly attaining the calls.

Demands of retailers:
1) The Bhakarwadi should be sold at loose quantity. 2) Local manufacturers do have h fluent flow of supply. 3) A fixed percentage of reimbursement should be allowed for target achieving retailers.

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