Professional Documents
Culture Documents
industry revenue is projected to grow at an average of 9.8% a year to US$2.9billion, according to IBIS World
Industry Market Research.
The second important aspect of IMUs community activities involves public education on
various health issues to create greater awareness among the general public in general and among
focused groups in particular. These activities are carried out by IMU subject specialists among the
academic staff as well as contributions from external specialists. On occasions, these activities are
done in collaboration with specific non-government organizations (NGOs) or with industrial
partners. Selected topics have included adolescent health, breast cancer, breast feeding, eye care,
mental health, spine health, autism, oral health, smoking cessation, diabetes, etc. They are held as
lectures/talks, panel discussions or seminars in the various campuses of the university or in the
communities.
Health screening for the general public is directed towards assisting individual public
members to identify their respective health problems.
students to put into practice, the knowledge and skills that they have acquired from the University, to
assist the public to take more pro-active towards their own health and wellness, and where applicable,
to understand specific health diseases or health problems within the community. These activities are
carried out in a number of settings including in the IMU campuses, in community halls, in public
areas such as shopping malls and in specific rural settings. Common parameters that are selected for
careening include blood cholesterol, blood glucose, blood pressure, urine screening, oral health,
physical examinations, PAP smears and nutritional status. The population screened includes both
adults and children.
healthy lungs, and thereby Say NO to Smoke by blowing into a balloon. This simple act is slowly but
surely catching on as corporations and individuals have joined the chorus to resoundingly say NO to
Smoke and YES to LIFE!
Much has gone into the Sunday event initiated by EMPOWERED. Teams of medical students assisted
to work with the visitors while medical professionals and companies came together under the Society
umbrella to share resources and professional expertise, with a common vision to disseminate crucial
information to the Seri Perak Sentul Raya community. Medical facts were available everywhere as
Seri Perak dwellers woke up on a Sunday to stake their claim to the vital information access dished
out to them freely in an elaborate educational booth display. Fun and engaging 5-minute tutorials were
delivered at all 12 educational booths on display at the event. These 12 booths offering specific public
assistance and awareness messages stole the thunder of the event as they professionally
communicated the essence of the disease. A Specialist Booth was also set up to allow
EMPOWEREDs team of medical specialists to deliver one-to-one consultations and focused
counseling on how to quit smoking
The 12 educational booths offered vital information and support based on the following topics as
follows:
i. How Do Lungs Work
ii. What is Lung Cancer, its Types, Risk Factors and Stages
iii. What Are the Signs and Symptoms of Lung Cancer
iv. Screening and Treatment of Early Lung Cancer (Surgery)
v. Treatment of Advanced Lung Cancer- Chemotherapy
vi. Treatment of Advanced Lung Cancer- Radiotherapy
vii. Hazards of Smoking- Stroke and Cardiac Diseases
viii. Be Smart Stay Away from Tobacco Products
ix. Stop Smoking Focus on NonPharmaceutical Approach
x. Stop Smoking Focus on Pharmaceutical Approach
The presence of young vibrant children at this event brought great energy and atmosphere on this day.
Some of them aged 5 to 12 and aged 13 to 17 also participated in an exciting poster and photographic
competition with a No-Smoke in my Community theme. Out of the many creative and vibrant works
produced, winners of the artwork competition were chosen and crowned as Ambassadors for NoSmoke in their respective communities. It was good to see these children embrace the theme and learn
from a tender age to say No to Smoke! The day ended with an accomplished sense of the attainment
of the set objectives to engage community to Say NO to Smoke and YES to LIFE!
A week before the event, volunteers and EMPOWERED staff took to the streets of the community to
knock on thousands of doors to invite them to attend the event organized solely with community
residents in mind. It is selfless efforts like this that is much needed in Malaysia, cutting across race,
religion and creed to exemplify a One Malaysia spirit to serve each other from sickness to wellness.
With the ongoing efforts seen in the Societys dynamic online platform, coupled with an engaging
attempt to make Malaysia participate in the EMPOWERED Balloon Challenge which demonstrates
healthy lungs, the Society hopes to move into the next frontier to truly make a difference in Malaysia.
EMPOWEREDs Founder and President Dr. Christina Ng shares, There are ongoing major
breakthroughs in the way lung cancer is being identified and targeted on a molecular level. With
accessibility to biomarker testing and molecular profiling tools, medical professionals are now able to
scientifically predict the appropriate treatments to deal with specific lung cancer molecular subtypes,
thus offering targeted therapies. With such revolutionary breakthroughs, lung cancer patients stand a
better chance to fight their disease more effectively with a better prospect for improved disease
outcomes and improved quality of life.
Dr.Ng further elaborated, At EMPOWERED, we are devoted and dedicated to take pertinent
messages about lung cancer to Malaysians. We see our role as supplementary and complimentary with
what is happening with the advancements regarding lung cancer. It is this very reason that we plough
on to make friendly inroads into under-resourced Malaysian communities who value and treasure
contemporary updates on the disease. We call on Malaysians to help us realize these noble intentions,
that together we can do more... that with a unified approach more ground can be covered.
SCORE FitMob returns to set an exciting milestone in the Malaysia Book of Records.
Taking place on Jan 18, 2015, Score FitMob: Largest Zumba Fitness Party 2015 will be taking place
at Stadium Merdeka with 6,000 participants dancing away the calories, led by a team of 15 instructors
from seven different countries. Score strategic director James Tan has always been an advocate of
living healthy through fitness.
He said the success of their previous event, Score FitMob: The Largest Les Mills
Bodycombat Class in Malaysia, of which 1,823 people participated, drove him to aim higher and
organise a bigger event for the public to be a part of. Score FitMob is about bringing like-minded
people together through fun fitness activities and we want to keep this energetic spirit of camaraderie
going, he said.
Zumba is a dance fitness programme comprising various dance and aerobic elements such as
samba, salsa, mambo and merengue, that changes the way people perceive working out as it
emphasises having fun while burning calories. This fitness phenomenon has 15 million people taking
weekly classes in 200,000 locations around the world. The event is presented by Great Eastern Life
Assurance (Malaysia) Berhad in line with its Live Great Programme
Great Eastern Life director and chief executive officer Datuk Koh Yaw Hui said the idea
behind this collaboration was to eliminate the publics perception that health and wellness was boring,
through exciting activities catered to the public. Keeping fit and exercising can also be fun and
entertaining. It would be even more enjoyable when you get families and friends involved as well.
Ultimately, we want to inspire Malaysians to start making little healthy changes in life, that can bring
about big results if done consistently, he said.
Tourism Malaysia, Malaysia Major Events and FIT Malaysia, an initiative by the Youth and Sports
Ministry that aims to inspire Malaysians to be fitter through sporting activities, are also supporting the
event.
Standing From Left: Nadia Heng (Host of the event), Malaysian Wellness Society President Dr. Rajbans Singh,
Mimi To (GYMC 2012 Winner), Amber Chia, Mega Lifesciences Sdn Bhd Regional Director Mr. Sudhir
Gandhi, Mega Lifesciences Joey Choo Executive Assistant, National Stroke Association of Malaysia General
Manager Ng Wye Wye and the National Cancer Society of Malaysia President and Medical Director Dr.
Saunthari Somasundaram,