Professional Documents
Culture Documents
1. Germany’s imports from Moldova increased from 2007 to 2008 by about 23% having a total value
of €111.5 Mio.
2. Moldova takes position 89 of Germany’s most important supplier countries.
3. German exports to Moldova increased in 2008 to €31 Mio, giving Moldova the 85th
position of country of destination for German goods.
4. Moldova’s agricultural structure – less intensive, low fertiliser input and use of pecticides, etc. – support the
production of organic fruits and vegetables
5. Moldova benefits from the Generalized System of Preferences Plus (GSP+) system granted by the
EU, which sets a 10% General Tariff, on some products, during some periods of the year.
6. The Common Customs Tariff (CCT), is an ad valorem tariff, payable twice, at the point of entry
into the EU.
7. The quality of a product means the degree to which the product fulfils the requirements and wishes
of the final consumer and other market parties.
8. When it comes to food, the main focus in the EU is consumer satisfaction. This has lead to the
introduction of legal requirements focusing on hygiene and traceability, emphasizing the
importance of guaranteeing hygiene measures throughout the chain, “from farm to fork”, in order
to assure that the food marketed in the EU is enjoyable.
9. Fruit prices continue to rise, with an average increase of 21% compared to February 2008. This
increase was due to exceptional strong winter in Northern European fruit growing areas.
10. The producer price index for the EU and Germany indicates that vegetable producers in general
have been able to realise higher prices in recent years in comparison to the reference year 2000.
Chose one of the following topics and submit a 300-400 word comment to your teacher
by email.
1) Select three most notorious export obstacles Moldova is facing when exporting to
Germany. How can Moldova deal with them in your opinion?
2) Which of the mentioned export opportunities should Moldova focus on more? Why?
Which strategies can be implemented to maximize Moldova’s chances of increasing its
exports to Germany or EU in general?
3) What is interesting about the market research? How is it structured? How was the
information presented? Is this research useful for Moldovan fruit and vegetables growers?
How? How can the information be used? Give specific examples, statistics, data, etc.