davidpaciorkowski@gmail.

com
(571)330-1796 (cell)

David C Paciorkowski

4411 Decatur Dr
Woodbridge, VA 22193

Education:
Bachelors of Science in Marketing
Certificate of Concentration in Internet Marketing Resiliency
George Mason University, Fairfax, VA

May 2011

GPA: 3.0 / 4.0

Course Work:
Intro to Digital Photography, Computers in Creative Arts, Marketing Research Technology /
Applications, Multi-Cultural Marketing, Marketing Management, Microeconomic Principles,
Intermediate Microeconomics, Legal Environment of Business, Survey of Accounting, Operations
Management, Calculus: Business Applications
Capstone and Project Experience:
Designed a real world Google AdWords campaign from the ground up. Researched and approached
potential advertising clients, resulting in a campaign for Synergy Health & Fitness. Met with client to
develop advertisement goals and requirements, developed advertisements based on client requirements,
re-evaluated and adjusted advertisements based on regular reviews of effectiveness, and submitted
weekly progress reports. Successfully maintained advertisement campaign and effectively allocated the
established $200 budget over the campaign timeline to within one week of the goal end date.
Performed analysis of Monforte Cheese for capstone project, providing recommendations to
accommodate the company growth strategy and implementation of new product lines along with stated
company goals. Presented project as a finalist in the GMU school-wide case competition.
Store analysis of a Borders bookstore. Observed and analyzed customer behavior and interaction with
store displays. Analyzed store layout, merchandise presentation and decorating schemes.
Analyzed cyber weakness of US infrastructure SCADA systems. Prepared formal report and
presentation for the George Mason accreditation file.
Have utilized various marketing, office, and statistical analysis programs including IBM SPSS Statistics,
Microsoft Office and Prezi for class projects.
Work Experience:
Mathematics Tutor
Self Employed

2005 - 2007

Usher, Salesman & Cashier

New Dominion Choraliers (non-profit)

2000 - 2007

Skills:
Programs: IBM SPSS Statistics, Microsoft Office, Prezi
Web Development: HTML, XHTML
Photography/ Media tools: Lightroom, Adobe Photoshop, Adobe Illustrator, After Effects
Activities & Awards:
Boy Scouts of America, Life Scout and Arrow of Light
Attended 2006 Governors School for the Arts
Solo Ensemble Festival, Superior Rating
2007 PW County Public Schools World-Class Honors Award

Band Leadership Council

Student Government Rep.
Deans List (Fall & Summer
2010)