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Faculty of Business

TEACHING PLAN
Course Code & Course Title: ENTREPRENEUR

Semester: [ ] May
January

[ ] September

[ ]

Programme(s): Programme(s):
Academic Year: 2016/17

Hours/Week: Lecture/Tutorial _42_, Laboratory/Practical _______


Week
Class Conduct
Topics
(Course Overview)
Reference Material
Main Text:
Remarks*
Week 1
Lecture/
Tutorial

Introduction to Entrepreneurship & Perspective

Entrepreneurship theory
What is Entrepreneurship?
Entrepreneurship risks
The nature of entrepreneurs: history
The Importance of Entrepreneurs

1) Barringer R. (2014). Preparing Effective Business Plan: An Entrepreneurial Approach. 2nd Edition, Prentice Hall.
2) Scarborough (2013). Essentials of Entrepreneurship and Small Business Management. 7th Edition, N.J.:
Pearson/Prentice Hall.

Chapters 1

During tutorial Class

- Course
Discussion

- Phase Test 1
Week 2
Lecture/
Tutorial

Individual Entrepreneurial

Entrepreneur Characteristics

Creativity and the Business Idea

Sources of New idea


Method for Generating ideas
Creative Problem Solving
New product development process

Chapters 2 & 3

- Individual
Assignment
Discussion
- Phase Test 2

Week 3
Lecture/
Tutorial

The Business Plan

Why a Plan? The Role


A Formal Business Plan
The Marketing Plan
The Financial Plan

The Operation Plan

Venture Development: Incubation, start-ups, development, growth, expansion

The Venture idea, Market Research, Self-Assessment


The Business Plan
Networking
Marketing Strategies, Location, Financing, Human Resources Management
Negotiation skills
Human Resources Development
Building Up Assets
Management Control System
Continued Pursuit of Market Opportunities
Maintaining Entrepreneurial Spirit
Controlling system
Restructuring the Company to Meet Changing Needs
Diversification, Market Expansion, Franchising, Acquisition
Exporting
Going Public

Chapters 4 & 5

- Individual Assignment (Case Study


Submission )

- Phase Test 3
Week 4
Lecture/
Tutorial

Ending the Venture

Bankruptcy
Surviving Bankruptcy
Pre-packaged Bankruptcy
Keeping the Venture going
Business Turnarounds

Social and Legal Environment

Social and Ethical Issues


Working within the Law

Chapters 6 & 7

- Mid-Term
Examination

Week 5
Lecture/
Tutorial

Business Support System

Source of Capital
Financial Support
Technological Support

Chapters 8
- Group Assignment & Presentation Discussion
- Phase Test 4
Week 6

Creativity And Innovation In Entrepreneurship

Production Process Innovation


Business Operations

Chapters 9

- Phase Test 5

Week 7
Lecture/
Tutorial
Submission & Presentation
Group Assignment

- Evaluation

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