2

Bosch today 2014

The Bosch vision

Creating value sharing values

s a leading technology and services company,

we take advantage of our global opportunities
for a strong and meaningful development. Our
ambition is to enhance the quality of life with solutions that
are both innovative and beneficial. We focus on our core
competencies in automotive and industrial technologies
as well as in products and services for professional and
private use.

We strive for sustained economic success and a leading

market position in all that we do. Entrepreneurial freedom
and financial independence allow our actions to be guided
by a long-term perspective. In the spirit of our founder,
we particularly demonstrate social and environmental
responsibility wherever we do business.
Our customers choose us for our innovative strength and
efficiency, for our reliability and quality of work. Our organizational structures, processes, and leadership tools are
clear and effective, and support the requirements of our
various businesses. We act according to common principles.
We are strongly determined to jointly achieve the goals
we have agreed upon. As associates worldwide, we feel
a special bond in the values we live by day for day. The
diversity of our cultures is a source of additional strength.
We experience our task as challenging, we are dedicated
to our work, and we are proud to be part of Bosch.

Bosch today 2014

The Bosch Group at a glance

Shareholders of Robert Bosch GmbH

Shareholding
Robert Bosch GmbH
1
Bosch family
7
Robert Bosch
Stiftung GmbH
92

Voting rights
Robert Bosch
Industrietreuhand KG
93
Bosch family
7

The Bosch Group is a leading global supplier of technology and

services. In 2013, its roughly 281,000 associates generated
sales of 46.1 billion euros. Its operations are divided into four
business sectors: Automotive Technology, Industrial Technology,
Consumer Goods, and Energy and Building Technology. The
Bosch Group comprises Robert Bosch GmbH and its more than
360 subsidiaries and regional companies in some 50 countries.
If its sales and service partners are included, then Bosch is
represented in roughly 150 countries. This worldwide development, manufacturing, and sales network is the foundation
for further growth.
In 2013, the Bosch Group invested some 4.5 billion euros in
research and development and applied for some 5,000 patents.
This is an average of 20 patents per day. The Bosch Groups
products and services are designed to fascinate, and to improve
the quality of life by providing solutions which are both innovative and beneficial. In this way, the company offers technology
worldwide that is Invented for life.
The company was set up in Stuttgart in 1886 by Robert Bosch
(1861-1942) as Workshop for Precision Mechanics and Electrical Engineering. The special ownership structure of Robert
Bosch GmbH guarantees the entrepreneurial freedom of the
Bosch Group, making it possible for the company to plan over
the long term and to undertake significant up-front investments
in the safeguarding of its future. Ninety-two percent of the share
capital of Robert Bosch GmbH is held by Robert Bosch Stiftung
GmbH, a charitable foundation. The majority of voting rights
are held by Robert Bosch Industrietreuhand KG, an industrial
trust. The entrepreneurial ownership functions are carried out
by the trust. The remaining shares are held by the Bosch family
and by Robert Bosch GmbH.

Bosch today 2014

The Bosch vision 

02

The Bosch Group at a glance

04

Innovations

07

Bosch Automotive Technology

Bosch Industrial Technology
Bosch Consumer Goods
Bosch Energy and Building Technology

10
12
14
16

The business year 2013

18

Sustainability at Bosch

24

Robert Bosch Stiftung

26

The Bosch Group in Germany

28
The Bosch Group in Europe (outside Germany)30
The Bosch Group outside Europe
32
Milestones in company history

34

Management
40
How to contact us41

Innovations

The innovative strength of the Bosch

Group is a decisive asset, and will remain so in the future. At Bosch, the main
drivers of innovation are resourceful and highly
committed engineers, a high-performance yet efficient
research organization, and a historical background that is
both an inspiration and an obligation, driving the company
on to further outstanding achievements. Increasing connectivity over the internet is leading to far-reaching changes,
making innovative products, services, and business models
possible. For this reason, all Bosch business sectors are
systematically promoting connectivity. In all that Bosch
does, every product it offers will be Invented for life.

Bosch today 2014

Efficiency systems:
BRS boost recuperation system

In the Automotive Technology business sector, the combination

of improved injection systems and turbocharged downsized
engines will reduce the consumption of gasoline and diesel
engines by a further 20 percent from their 2012 levels by 2020.
A number of innovations will also play a role here. One of them
is the BRS boost recuperation system. This entry-level hybrid
supports the combustion engine with additional torque. It
also offers a fuel-saving coasting function. This shuts off the
internal-combustion engine for up to 30 percent of the driving
time. In the area of battery technology, a new development
alliance has been agreed with GS Yuasa International Ltd.
and Mitsubishi Corporation. Its aim is to develop the next
generation of high-power lithium-ion rechargeable batteries
for electric vehicles.

PLR 15 laser
rangefinder:
single-photon
avalanche diode
technology

Smart homes:
smartphone and
tablet apps

To connect the machinery and plant made by different manufacturers, Bosch Rexroth has developed a new software concept.
And connectivity is at the focus of other activities, with smart
home concepts becoming increasingly popular among the public. In these concepts, Bosch sensors feature in systems such
as those used to check that windows and doors are secure.
Boilers can also be connected with the rest of the house, and
controlled remotely by smartphone or tablet, thanks to apps
developed by Bosch. 18-volt lithium-ion rechargeable batteries
for power tools have also been modified further. Thanks to
Smart Li-ion+ control electronics, only the required amount
of power is actually used. The Indego robot lawnmower is one
of the appliances to feature such a system.

10

Bosch today 2014

Bosch Automotive Technology

With its Automotive Technology business sector, the Bosch

Group is one of the worlds largest automotive suppliers. In
2013, this business sector accounted for 66 percent of total
sales. The Automotive Technology business sector mainly operates in the following areas of business: fuel-injection systems for
internal combustion engines, peripheral devices for powertrain
control, alternative drive concepts, active and passive vehicle
safety systems, driver-assistance and other guidance functions,
in-car information and communication systems, and a range of
after-sales, engineering-support, and service concepts for the
automotive aftermarket.

11

Sales by business sector

Bosch Group 2013

(continuing operations)
Percentage figures
Automotive Technology
66
Industrial Technology
15
Consumer Goods1
9
Energy and
Building Technology
10
Total: 46.1 billion euros
1
Including other activities

Automotive Technology
Gasoline Systems
Diesel Systems
Chassis Systems Control
Electrical Drives
Starter Motors and Generators
Car Multimedia
Automotive Electronics
Automotive Aftermarket
Steering Systems*
* ZF

Lenksysteme GmbH (50% Bosch-owned);

company is included in the financial
statements at equity

12

Bosch today 2014

Bosch Industrial Technology

In fiscal 2013, the Industrial Technology business sector generated roughly 15 percent of total Bosch Group sales. The business sector includes the Drive and Control Technology division,
a globally operating supplier for the mechanical engineering
sector, with hydraulic components for mobile machinery, drive
and control solutions for industrial applications, and components and systems for wind turbines. The Packaging Technology
division provides integrated packaging and process engineering
solutions, above all for the pharmaceuticals, cosmetics, food,
and confectionery industries.

13

Sales by region

Bosch Group 2013

(continuing operations)
Percentage figures
Europe
55
Americas
21

Asia Pacific1
24

Total: 46.1 billion euros

1
Including other countries

Industrial Technology
Drive and Control Technology*
Packaging Technology

Bosch Rexroth AG (100% Bosch-owned)

14

Bosch today 2014

Bosch Consumer Goods

The Consumer Goods business sector contributed some 9 percent of total Bosch Group sales in 2013. The business sectors
products include the professional and DIY tools made by the
Power Tools division. Products also include those made by
the BSH Bosch und Siemens Hausgerte GmbH joint venture,
which range from ovens, to fridge-freezers and washing
machines, to coffee-makers. Since 2013, however, these sales
have no longer been disclosed in the consolidated financial
statements.

15

Associates by business sector

Bosch Group 2013

(including discontinued operations)
As per: Dec. 31, 2013

Automotive Technology
178,260
Industrial Technology
44,117
Consumer Goods
17,148
Energy and
Building Technology
28,209
Other1
13,647

Total: 281,381
1
Corporate functions and research

Consumer Goods
Household Appliances*
Power Tools
* 
BSH

Bosch und Siemens Hausgerte GmbH

(50% Bosch-owned); company is included in

the financial statements at equity

16

Bosch today 2014

Bosch Energy and

Building Technology

The Energy and Building Technology business sector accounted

for roughly 10 percent of total sales in 2013. It comprises the
Thermotechnology division as a supplier of heating technology
and water heating solutions, and the Security Systems division
as a supplier of security products, infrastructure solutions,
and communication services. The Solar Energy division is to
be dissolved. The business sector also includes Bosch Energy
and Building Solutions GmbH, a supplier of energy services
that offers the owners of commercial and industrial buildings
eco-friendly, energy-efficient, and thus economical solutions.

17

Associates by region

Bosch Group 2013

(including discontinued operations)
As per: Dec. 31, 2013

Germany
107,285
Europe1
67,109
Americas
33,519
Asia Pacific2
73,468

Total: 281,381
1
Excluding Germany
2
Including other countries

Energy and
Building Technology
Thermotechnology
Security Systems

18

Bosch today 2014

The business year 2013

Bosch Group key data
Currency figures in millions of euros
Sales revenue

2013

20121

46,068

44,703

percentage change from previous year

3.1

percentage of sales revenue generated

outside Germany

77

77

4,543

4,442

9.9

9.9

2,539

2,714

126

101

Research and development cost2

as a percentage of sales revenue
Capital expenditure
as a percentage of depreciation
Associates

average for the year

279,739

273,091

as of December 31, 2013

281,381

272,830

Total assets

55,725

52,611

Equity

27,686

26,900

50

51

2,827

3,641

6.1

8.1

1,251

2,304

88

88

as a percentage of total assets

Profit before tax
as a percentage of sales revenue
Profit after tax
Unappropriated earnings
(dividend of Robert Bosch GmbH)

Figures following adjustment for new methods of accounting and valuation

Including development work charged directly to customers
3
Year-on-year comparison is not meaningful, as figures for 2012 sales
revenue have been adjusted
1

19

In 2013, the Bosch Group was able to improve its sales and
result, despite a weak economic environment. This accomplishment was due partly to innovative products in all business
sectors, and partly to a rigorous focus on optimizing costs. The
Automotive Technology business sector was particularly successful, while Industrial Technology was severely impacted by
the difficult environment in the mechanical engineering industry.
In addition, important strategic groundwork was laid. This
included developing the new Energy and Building Technology
business sector, realigning the battery businesses for electric
cars, and increasingly taking advantage of the potential for
connecting products and services over the internet. Bosch also
withdrew from the crystalline photovoltaics business.
The change in the way the Bosch Groups fifty-fifty joint ventures are consolidated also had a substantial impact on the way
figures are presented. They are no longer included on a pro-rata
basis in the consolidated financial statements using the proportionate consolidation method, but instead are recognized using
the equity method, i.e. their pro-rata share of equity is reported
on the balance sheet and their after-tax income is reported in
operating profit. The 2012 data have been adjusted accordingly.

20

Bosch today 2014

Despite a market environment that remained difficult, Bosch

was able to increase its sales in Europe by 2 percent, to
25.5 billion euros. In Asia Pacific, sales rose to 11.1 billion
euros an increase of 5 percent. Following a steep decrease
in the previous year, the company significantly slowed its negative development in South America. In fiscal 2013, sales fell by
just 3 percent. In North America, sales grew by 3 percent to
7.8 billion euros.
Worldwide, the Bosch Group employed some 281,000 men and
women in 2013. Compared with the previous year, this was an
increase of 8,500. The biggest change in associate numbers
took place in Asia Pacific, where they rose by 7,800 to 73,000.
In the Americas, headcount rose by just under 1,000 to 34,000.
In Europe, headcount remained more or less stable at 174,000,
while in Germany it fell slightly to 107,000.
In its growth strategy, the Bosch Group is guided by the main
megatrends. For example, the company is continuing to expand
its business internationally, especially in Asia. Africa will also
gain in importance. In all business sectors, the growing need
to conserve resources, protect the environment, and increase
energy efficiency is highly important both in terms of the Bosch
Groups products and services as well as within the company
itself. One further trend is increasing urbanization, which holds
many challenges for mobility, security, and environmental protection. The increasing connectivity of things and services over
the internet is also leading to fundamental changes in society.

21

Sales and EBIT

Bosch Group, 2009 - 2013

Figures in millions of euros
51,494
47,259

44,703

46,068

38,174

3,181 2,709 2,118 2,751

1,151
09
1
2

Continuing operations
Adjusted figures

10

11

121,2

131

22

Bosch today 2014

Total research and development cost1

Bosch Group 2009 - 2013
Figures in millions of euros
4,442 4,543
3,603

09

3,810

10

4,190

11

122,3

133

Including development costs charged

directly to customers
2
Adjusted figures
3
Continuing operations
1

On the basis of these trends, and guided by its strategic imperative Invented for life, the Bosch Group aims to provide
beneficial technology whose functions and design also spark
enthusiasm among customers. To be able to finance these objectives, the companys long-term target is annual sales growth of
8 percent. The corresponding EBIT margin is also 8 percent.

23

Total research and development cost1

Bosch Group 2009 - 2013
Figures as a percentage of sales
9.4

09

8.1

8.1

10

11

9.9

9.9

122,3

133

Including development costs charged

directly to customers
2
Adjusted figures
3
Continuing operations
1

Bosch has a very high level of innovative strength. In 2013,

a total of roughly 4.5 billion euros was invested in research
and development. The Bosch Group hired an additional 2,030
researchers and engineers. In total, the company employed
42,701 researchers and engineers worldwide.

24

Bosch today 2014

Sustainability at Bosch

Bosch invested some 185 million euros in associate training

in 2013. On average, every one of its associates attended 1.6
classroom training courses. In addition, associates completed
240,000 web-based training courses.

Acting sustainably is a company value that was already very

important for the company founder Robert Bosch. Global
challenges such as climate change, finite resources, and global social standards underline how important this focus on
sustainability is. To monitor and constantly improve on the
success of this strategy, Bosch has defined group-wide targets
for more sustainability. Above all, these performance indicators
focus on the well-being of the companys workforce and the
environmental impact of its operations.
With respect to its workforce, the Bosch Group is committed
to providing a work environment that is safe and encourages
associates to give their best. For example, the company has
reduced the rate of job-related accidents per million hours
worked by 48 percent since 2007. The figure now stands at 3.6.

25

Actions relating to associates

Further training 2013:
Participant days:
628,000
Participant numbers: 461,000

Target for 2020

20.0%
2013
12.2%

Staff turnover 2013: 4.6%

Share of women executives:

Target for 2014

310

Actions relating to the supply chain

2013
83.0%

Environmental and health and safety

audits of supplier portfolio:
Audits since 2010: 260

The Bosch Group wants its products to be sustainable when

it comes both to their use and their manufacture. Since 2007,
the company has reduced its annual energy requirements by
8.3 percent. They currently stand at 6,218 gigawatt-hours. At
the same time, Bosch has reduced its annual absolute CO2
emissions by 2.0 percent to 2.485 million metric tons. Over
the same period, relative CO2 emissions have been reduced by
16 percent. Boschs target for 2020 is a 20 percent reduction
from 2007 levels.
Furthermore, the company remains committed to the principles
of social entrepreneurship evinced by its founder Robert Bosch.
In 2013, Bosch donated 10.5 million euros for civic initiatives.

For more information about the Bosch Groups

sustainability policies go to:

csr.bosch.com

26

Bosch today 2014

Robert Bosch Stiftung

The Robert Bosch Stiftung mainly focuses its activities on

healthcare, science, education, and international relations. In
these areas, the Stiftungs aim is to find possible solutions for
socially relevant issues, and to test them in the field as models.
The Stiftung finances its work from the dividend it receives as
a shareholder in Robert Bosch GmbH. Each year, the Robert
Bosch Stiftung approves funding for some 800 projects.
Typical examples of the Stiftungs work include international
scholarship programs, exchange programs for young executives, and research grants for journalists. In addition, a film
prize for German-Arab coproductions has now been included
in the Stiftungs program just one of many examples of new

27

Robert Bosch Stiftung GmbH has been

carrying on the charitable and social
endeavors of the companys founder
in contemporary form since 1964. It
pursues its specific objectives with
programs and institutions of its own. It
also supports external projects and initiatives if their objectives are congruent
with its own.

projects. The Du hast die Macht (you have the power) internet
platform has been a successful part of the program for four
years. It kindles young peoples interest in political issues. The
Robert Bosch Stiftungs German School Prize has showcased
innovation for many years now. Last year, it was once again
presented by Federal Chancellor Angela Merkel.
For ten years, research grants have been awarded to authors,
and translators have received support for their work of making
literature accessible to other cultures. The assistants program
that encourages exchange between China, eastern Europe, and
Germany has now existed for 20 years.

For more information online:

www.bosch-stiftung.de

28

Bosch today 2014

The Bosch Group in Germany

Corporate headquarters
Gerlingen near Stuttgart
Research and development
locations
Abstatt, Bhl/Bhlertal, Crailsheim,
Elchingen, Erbach, Gerlingen,
Grasbrunn, Hannover, Hildesheim,
Horb, Leinfelden, Leonberg, Lohr,
Lollar, Plochingen, Regensburg,
Reutlingen, Schwieberdingen,
Stuttgart, Waiblingen, Wernau,
Witten
Manufacturing locations
Automotive Technology
Ansbach, Bamberg, Berlin,
Bietigheim, Blaichach/Immenstadt,
Breidenbach, Bremen, Bhl/
Bhlertal, Eisenach, Gttingen,
Hildesheim, Homburg, Kusterdingen, Munich, Nuremberg,
Plochingen, Pollenfeld, Reutlingen,
Rutesheim, Salzgitter, Schwbisch
Gmnd, Stuttgart, Waiblingen
Technical sales offices for
automotive original equipment
Berlin, Braunschweig, Cologne,
Frankfurt am Main, Munich,
Waiblingen
Manufacturing locations
Industrial Technology
Augsfeld, Chemnitz, Crailsheim,
Dresden, Elchingen, Erbach,
Fellbach, Garching, Gnzburg,
Homburg, Horb, Ketsch,
Knigsbrunn, Laatzen,
Langenhagen, Lohr, Nuremberg,

Ober-Ramstadt, Remshalden,
Schopfheim, Schweinfurt,
Stuttgart, Viersen, Volkach,
Waiblingen, Witten
Manufacturing locations
Consumer Goods
Bad Neustadt, Berlin, Bretten,
Dillingen, Giengen, Leinfelden,
Murrhardt, Nauen, Ravensburg,
Sebnitz, Traunreut
Manufacturing locations
Energy and Building Technology
Arnstadt, Brandenburg a. d. Havel,
Eibelshausen, Gunzenhausen,
Lollar, Neukirchen, Prenzlau,
Straubing, Wernau, Wettringen
Sales and service centers
Berlin, Bochum, Braunschweig,
Cologne, Ditzingen, Dsseldorf,
Essen, Fellbach, Frankfurt am
Main, Frth, Garching, Grasbrunn,
Hainburg, Hamburg, Hannover,
Ichtershausen, Karlsruhe, Leipzig,
Magdeburg, Munich, Nuremberg,
Oldenburg, Pollenfeld, Ratingen,
Rodgau, Stuttgart, Wetzlar, Willershausen
Bosch Software Innovations GmbH
Berlin, Immenstaad, Waiblingen
107,285 associates in Germany
As per: December 31, 2013
This list includes locations with 100 or
more associates, including the locations
of non-consolidated subsidiaries.

29

Hamburg
Prenzlau
Oldenburg

Bremen

Langenhagen
Hannover
Laatzen
Braunschweig
Hildesheim
Salzgitter

Wettringen

Viersen

Magdeburg

Gttingen

Witten

Leipzig

Ratingen
Dsseldorf

Cologne

Berlin

Brandenburg a. d. Havel

Willershausen

Bochum
Essen

Nauen

Dresden

Eibelshausen

Breidenbach

Wetzlar

Eisenach

Lollar

Ichtershausen
Arnstadt

Sebnitz
Chemnitz
Neukirchen

Bad Neustadt
Frankfurt am Main
Hainburg
Schweinfurt
Lohr
Ober-Ramstadt Rodgau
Bamberg
Augsfeld
Volkach
Erbach
Homburg

Frth
Nuremberg

Ketsch

Ansbach
Abstatt
Crailsheim
Bretten Bietigheim
Gunzenhausen
Karlsruhe
Murrhardt
Pollenfeld
Bhl/Bhlertal
Kusterdingen
Horb

Schwbisch Gmnd
Giengen
Dillingen
Reutlingen Elchingen
Knigsbrunn
Gnzburg

Munich

Schopfheim

Garching
Grasbrunn
Traunreut

Ravensburg
Blaichach/Immenstadt

Immenstaad
Schwieberdingen
Ditzingen Fellbach/
Waiblingen
Rutesheim Gerlingen
Leonberg Stuttgart Remshalden
Plochingen
Leinfelden
Wernau

Regensburg
Straubing

30

Bosch today 2014

The Bosch Group in Europe

(outside Germany)
Austria 3,013 associates
Manufacture of automotive technology and industrial technology;
development; sales; locations:
Hallein, Linz, Pasching, St. Michael
ob Bleiburg, Ternitz, Vienna
Belgium 1,772 associates
Manufacture of automotive
technology and heating systems;
sales; locations: Aartselaar, Brussels, Tienen
Czech Republic 7,404 associates
Manufacture of automotive technology, industrial technology,
household appliances, and
heating systems; development;
sales; locations: Albrechtice, Brno,
esk Budjovice, Jihlava, Krnov,
Prague
Denmark 755 associates
Manufacture of automotive
technology; sales; development;
locations: Ballerup, Esbjerg
Finland 237 associates
Sales; location: Vantaa
France 8,292 associates
Manufacture of automotive technology, industrial technology, and
heating systems; development;
sales; locations: Bonneville, Chelles,
Drancy, La Fert-Bernard, Lipsheim,

Marignier, Mondeville, Moulins,

Paris, Rodez, Saint-Ouen,
St.-Thgonnec, Vendme, Vnissieux
Greece 563 associates
Manufacture of consumer goods;
sales; location: Athens (Koropi)
Hungary 9,639 associates
Manufacture of automotive technology, industrial technology, and
power tools; development; sales;
locations: Budapest, Eger, Hatvan,
Miskolc
Italy 5,950 associates
Manufacture of automotive
technology, industrial technology,
and power tools; development;
sales; locations: Bari, Brembate,
Cernusco, Cinisello Balsamo, Correggio, Milan, Modena, Modugno,
Nonantola, Offanengo, Pavullo,
Udine, Vezzano
Netherlands 4,039 associates
Manufacture of automotive technology, industrial technology,
power tools, household appliances, heating systems, and
security systems; development;
sales; locations: Amsterdam, Boxtel, Breda, Deventer, Eindhoven,
Hoevelaken, Nimwegen, Schiedam,
Tilburg, Weert
Norway 242 associates
Sales; location: Ski

31

Poland 4,126 associates

Manufacture of automotive technology and household appliances;
sales; locations: Lodz, Rzeszow,
Warsaw, Wroclaw

Sweden 1,533 associates

Manufacture of industrial technology and thermotechnology;
sales; locations: Mellansel,
Stockholm, Trans

Portugal 3,187 associates

Manufacture of automotive technology, heating systems, and
security systems; sales; locations:
Aveiro, Braga, Lisbon, Ovar

Switzerland 3,519 associates

Manufacture of industrial technology and power tools; development; sales; locations: Beringen,
Buttikon, Frauenfeld, Geroldswil,
Solothurn, St. Niklaus

Romania 1,732 associates

Manufacture of industrial technology; communications services;
sales; locations: Blaj, Bucharest,
Cluj, Timioara
Russia 4,018 associates
Manufacture of automotive technology, household appliances,
and power tools; sales; locations:
Engels, Kasan, Moscow,
St. Petersburg
Slovakia 1,054 associates
Manufacture of automotive technology and household appliances;
sales; locations: Bernolakova,
Michalovce
Slovenia 1,396 associates
Manufacture of industrial technology and household appliances;
sales; locations: Nazarje, Skofja Loka
Spain 8,489 associates
Manufacture of automotive technology, household appliances,
and industrial technology; sales;
locations: Aranjuez, Barcelona,
Castellet, Esquroz, Estella, La
Cartuja, Llia, Madrid, Montaana,
San Sebastin, Santander, Treto,
Vigo, Vitoria, Zaragoza

Turkey 13,636 associates

Manufacture of automotive technology, household appliances,
industrial technology, and heating
systems; development; sales;
locations: Bursa, Cerkezky,
Istanbul, Manisa
Ukraine 406 associates
Manufacture of automotive technology; sales; locations: Kiev,
Krakovets
United Kingdom 4,893 associates
Manufacture of automotive technology, industrial technology, power
tools, and heating systems; sales;
locations: Cirencester, Clay Cross,
Denham, Glenrothes, Greetland,
Knowsley, Liverpool, Milton
Keynes, St. Neots, Stowmarket,
Worcester

As per: December 31, 2013

This list includes countries and locations
with 100 or more associates, including the
locations of non-consolidated subsidiaries.
Further companies operate in Belarus,
Bulgaria, Croatia, Estonia, Georgia, Ireland,
Latvia, Lithuania, Luxembourg, Malta, and
Serbia.

32

Bosch today 2014

The Bosch Group outside

Europe
Argentina 242 associates
Sales; location: Buenos Aires
Australia 1,243 associates
Manufacture of automotive technology, industrial technology, and
power tools; development; sales;
locations: Clayton, Sydney
Brazil 9,944 associates
Manufacture of automotive technology, industrial technology,
heating systems, security systems,
and power tools; development;
sales; locations: Alphaville, Arat,
Atibaia, Belo Horizonte, Betim,
Campinas, Curitiba, Joinville,
Pomerode, So Paulo
Canada 594 associates
Manufacture of industrial technology and security systems; sales;
locations: Mississauga, Welland
China 50,665 associates
Manufacture of automotive technology, industrial technology,
power tools, household appliances, heating systems, and security systems; development; sales;
locations: Beijing, Changchun,
Changsha, Chengdu, Chuzhou,
Dongguan City, Guangzhou,
Hangzhou, Hong Kong, Jinan,
Nanjing, Ningbo, Shanghai, Shenzhen, Suzhou, Wuhan, Wuhu,
Wujin, Wuxi, Xian, Yantai, Zhuhai,
Zibo

India 26,912 associates

Manufacture of automotive technology, industrial technology,
and power tools; development;
sales; creation of software;
locations: Ahmedabad, Bangalore,
Bommanahalli, Chakan, Chennai,
Coimbatore, Jaipur, Koramangala,
Mumbai, Naganathapura, Nalagarh,
Nashik, Pune, Verna
Japan 6,939 associates
Manufacture of automotive technology and industrial technology;
development; sales; locations:
Higashi-Matsuyama, Izumozaki,
Misato, Musashi, Odawara City,
Osaka, Ota-City, Shiki, Takasaki,
Tochigi, Tokyo, Tsuchiura-shi,
Yokohama, Yorii
Korea 1,869 associates
Manufacture of automotive technology and industrial technology;
development; sales; locations:
Busan, Buyong, Daejeon, Yongin

33

Malaysia 2,582 associates

Manufacture of automotive technology and power tools; development; sales; locations: Penang,
Petaling Jaya
Mexico 10,661 associates
Manufacture of automotive technology and power tools; development; sales; locations:
Aguascalientes, Hermosillo,
Juarz, Mexicali, Mxico DF,
San Luis Potos, Toluca
Peru 648 associates
Manufacture of household
appliances; sales; location: Callao
Philippines 274 associates
Sales; location: Manila

USA 16,636 associates

Manufacture of automotive technology, industrial technology,
power tools, household appliances, heating systems, and security systems; development; sales;
75 locations, including Anderson/
SC, Bethlehem/PA, Broadview/
IL, Charleston/SC, Charlotte/NC,
Farmington Hills/MI, Fort Lauderdale/FL, Fountain Inn/SC, Florence/
KY, Huntington/CA, Kentwood/
MI, La Follette/TN, Lexington/KY,
Mount Prospect/IL, New Bern/
NC, Owatonna/MI, Palo Alto/CA,
Plymouth/MI
Vietnam 1,617 associates
Manufacture of automotive technology and creation of software;
sales; location: Ho Chi Minh City

Singapore 867 associates

Sales; location: Singapore
South Africa 664 associates
Manufacture of automotive technology; sales; locations: Brits,
Midrand
Taiwan 855 associates
Manufacture of automotive and
industrial technology; sales;
locations: Ping-Chen, Taipei
Thailand 1,048 associates
Manufacture of automotive technology; sales; locations: Amata
City, Bangkok, Rayong

As per: December 31, 2013

This list includes countries and locations
with 100 or more associates, including the
locations of non-consolidated subsidiaries.
Further companies operate in
Cambodia, Chile, Columbia, Egypt,
Indonesia, Israel, Kazakhstan, Kenya,
Morocco, New Zealand, Panama, Saudi
Arabia, the United Arab Emirates, and
Venezuela.

34

Bosch today 2014

Milestones in company history

1861
Robert Bosch is born
in Albeck near Ulm on
September 23

1898

First Bosch sales office outside

Germany opens in the United
Kingdom

1902
Delivery of the first high-voltage
magneto ignition system with
Bosch spark plugs

1886
Establishment of the
company: opening of the
Workshop for Precision
Mechanics and Electrical
Engineering in Stuttgart on
November 15

1897
First successful installation
of the Bosch low-voltage
magneto ignition device
in a motor vehicle

1905
First Bosch manufacturing site
outside Germany opens in Paris

1912

Start of production in
Boschs first U.S. plant,
in Springfield, MA

35

1913

1928

At the main plant in Stuttgart, establishment of an apprentice training

department with a dedicated
workshop

Market launch of the

Forfex hair trimmer,
the first Bosch power tool

1913
Market launch of the Bosch
automotive lighting system

1932
First power drill and
Bosch hammer

1918
Gottlob Honold designs the new
Bosch logo the armature in a
circle.

1921

The first Bosch Service repair

shop opens in Hamburg

1932
Acquisition of heating systems business of Junkers &
Co. GmbH in Dessau

1932
Market launch of the
first series-production
car radio in Europe

1933
1927
Start of series production for
Bosch injection pumps and
nozzles for diesel engines

Launch of the Bosch

refrigerator

36

Bosch today 2014

1940
Opening of the Robert
Bosch Hospital

1967

Establishment of Bosch-Siemens
Hausgerte GmbH (known since
1998 as BSH Bosch und Siemens
Hausgerte GmbH)

1942
Robert Bosch dies in
Stuttgart on March 12

1951
Start of production for
gasoline injection systems
for passenger cars

1963
Acquisition of Erich
Wetzel Verpackungsmaschinen GmbH, entry into
packaging technology

1964
The non-profit organization Vermgensverwaltung
Bosch (from 1969 Robert
Bosch Stiftung GmbH)
acquires a majority stake
in Robert Bosch GmbH

1967
D-Jetronic, electronically controlled gasoline injection system

1974
Launch of the 3S program safe,
clean, economical for product
development

37

1976
Production of lambda sensors
for three-way catalytic converters begins

1978

Start of series production for

ABS, the electronically controlled antilock braking system

1986
Series production of
the TCS traction control
system commences

1989
1989 TravelPilot IDS,
first independent
vehicle navigation
system in Europe

1991
Motronic with controller
area network (CAN)

1995

1979

Start of series production for

the Motronic electronic engine
management system

Start of series production

for MEMS micromechanical sensors

1995
Start of series production of ESP, the worlds
first electronic stability
program

1997
Start of series production
for the common-rail highpressure diesel injection
system

38

Bosch today 2014

2000
Series production of the DI
Motronic gasoline direct
injection system

2005

Start of production of the Night

Vision driver assistance system

2001
Industrial leadership of
Mannesmann Rexroth AG,
and its merger with the
Automation Technology
division to form Bosch
Rexroth AG

2003
Acquisition of Buderus AG,
Wetzlar, Germany

2003
Launch of the Ixo cordless drill/driver with
lithium-ion rechargeable
battery

2007
Acquisition of the telehealth
solutions provider Health Hero
Network in Palo Alto, CA (USA)

2008
Foundation of the Bosch Mahle
Turbo Systems GmbH & Co. KG
joint venture for exhaust-gas
turbochargers

2008
Acquisition of Innovations Software
Technology GmbH in Immenstaad,
Germany (from January 1, 2011:
Bosch Software Innovations GmbH)

2010

Full parallel hybrid powertrain

for passenger cars goes into series
production

39

2010

2012

Start of production of the predictive emergency braking system

Acquisition of the Services

Solutions business of SPX
Corporation, Charlotte,
NC (USA), a supplier of
diagnostic and service
equipment, repair-shop
accessories, and software
for the global automotive
market

2010

Start of production of lithium-ion

battery cells for vehicles

Bosch sets up a joint

venture with the Chinese
manufacturer Polaris, thus
entering the e-scooter
market

2013
Start of production of MSC
motorcycle stability control

2011

Start of production of drive

components for e-bikes in
Mondeville, France

2014
Establishment of Lithium
Energy and Power GmbH
& Co. KG joint venture to
develop high-performance
rechargeable batteries for
electric vehicles

40

Bosch today 2014

Management
Board of management

Supervisory board

Dr. Volkmar Denner

Chairman

Franz Fehrenbach
Chairman

Dr. Stefan Asenkerschbaumer

Deputy chairman

Alfred Lckle
Deputy chairman

Wolf-Henning Scheider

Christiane Benner
Dr. Christof Bosch
Christian Brunkhorst
Klaus Friedrich
Hartwig Geisel
Jrg Hofmann
Prof. Lars G. Josefsson
Dieter Klein
Prof. Dr. Renate Kcher
Prof. Dr. Olaf Kbler
Matthias Georg Madelung
Kerstin Mai
Dr. Wolfgang Malchow
Urs B. Rinderknecht
Tilman Todenhfer
Dr. Richard Vogt
Prof. Dr. Beatrice Weder Di Mauro
Hans Wolff

Dr. Rolf Bulander

Dr. Dirk Hoheisel
Dr. Stefan Hartung
Dr. Werner Struth
Christoph Kbel
Uwe Raschke
Peter Tyroller

41

How to contact us
For answers to journalists
questions, contact
Corporate Communications,
Brand Management, and
Sustainability (C/CC)
or visit the Bosch Media Service:
www.bosch-press.com
For articles and lectures by Bosch
Group associates, contact the
Information Center (C/CET1)

The annual report is available

online at
www.bosch.com/annual-report

Bosch today is available as

a PDF at
www.bosch.com/boschtoday

For information on career

opportunities in the Bosch Group,
contact Human Resources
Management (C/HM) or go to
www.bosch-career.com
Companies wishing to become
suppliers to Bosch should send
an email to Corporate Sector
Purchasing and Logistics (CP) at
BriefkastenZE@de.bosch.com
or go to
http://purchasing.bosch.com

The corporate headquarters of the

Bosch Group can be contacted at
the following address:
Robert Bosch GmbH
Postfach 10 60 50
70049 Stuttgart
Germany
Phone +49711811-0
info.servicecenter@de.bosch.com
www.bosch.com

Robert Bosch GmbH

Postfach 10 60 50
70049 Stuttgart
Germany
Phone +49 711 811-0
www.bosch.com
Printed in Germany