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In Social Psychology
In Social Psychology
or certain ways of doing things.[1] These thoughts or beliefs may or may not accurately reflect reality.
[2][3]
However, this is only a fundamental psychological definition of a stereotype. [3] Within psychology
and spanning across other disciplines, there are different conceptualizations and theories of
stereotyping that provide their own expanded definition. Some of these definitions share
commonalities, though each one may also harbor unique aspects that may contradict the others.
a process, now often replaced by more advanced methods, for making metal printing plates by
taking a mold of composed type or the like in papier-mch or other material and then taking from
this mold a cast in type metal.
2.
a plate made by this process.
3.
a set form; convention.
4.
Sociology. a simplified and standardized conception or image invested with special meaning and
held in common by members of a group:
The cowboy and Indian are American stereotypes.
Etymology
The term stereotype derives from the Greek words (stereos), "firm, solid"[4] and
(typos), "impression,"[5] hence "solid impression".
The term comes from the printing trade and was first adopted in 1798 by Firmin Didot to describe a
printing plate that duplicated any typography. The duplicate printing plate, or the stereotype, is
used for printing instead of the original.
Outside of printing, the first reference to "stereotype" was in 1850, as a noun that meant "image
perpetuated without change."[6] However, it was not until 1922 that "stereotype" was first used in
the modern psychological sense by American journalist Walter Lippmann in his work Public Opinion.
[7]
A magazine feature from Beauty Parade from March 1952 stereotyping women drivers. It features
Bettie Page as the model.
Stereotypes can be efficient shortcuts and sense-making tools. They can, however, keep people
from processing new or unexpected information about each individual, thus biasing the impression
formation process.[1] Early researchers believed that stereotypes were inaccurate representations of
reality.[35] A series of pioneering studies which appeared in the 1930s found no empirical support for
widely held racial stereotypes. [10] By the mid-1950s, Gordon Allport wrote that "it is possible for a
stereotype to grow in defiance of all evidence". [22]
Research on the role of illusory correlations in the formation of stereotypes suggests that
stereotypes can develop because of incorrect inferences about the relationship between two events
(e.g., membership in a social group and bad or good attributes). This means that at least some
stereotypes are inaccurate.[28][30][32][34]
There is empirical social science research which shows that stereotypes are often accurate. [52] Jussim
et al. reviewed four studies concerning racial and seven studies which examined gender stereotypes
about demographic characteristics, academic achievement, personality and behavior. Based on that,
the authors argued that some aspects of ethnic and gender stereotypes are accurate while
stereotypes concerning political affiliation and nationality are much less accurate. [53] A study by
Terracciano et al. also found that stereotypic beliefs about nationality do not reflect the actual
personality traits of people from different cultures. [54]
Effects
Attributional ambiguity
Main article: Attributional ambiguity
Attributional ambiguity refers to the uncertainty that members of stereotyped groups experience in
interpreting the causes of others' behavior toward them. Stereotyped individuals who receive
negative feedback can attribute it either to personal shortcomings, such as lack of ability or poor
effort, or the evaluator's stereotypes and prejudice toward their social group. Alternatively, positive
feedback can either be attributed to personal merit or discounted as a form of sympathy or pity.[55]
[56][57]
Crocker et al. (1991) showed that when black participants were evaluated by a white person who
was aware of their race, black subjects mistrusted the feedback, attributing negative feedback to
the evaluator's stereotypes and positive feedback to the evaluator's desire to appear unbiased.
When the black participants race was unknown to the evaluator, they were more accepting of the
feedback.[58]
Attributional ambiguity has been shown to impact a person's self-esteem. When they receive
positive evaluations, stereotyped individuals are uncertain of whether they really deserved their
success and, consequently, they find it difficult to take credit for their achievements. In the case of
negative feedback, ambiguity has been shown to have a protective effect on self-esteem as it allows
people to assign blame to external causes. Some studies, however, have found that this effect only
holds when stereotyped individuals can be absolutely certain that their negative outcomes are due
to the evaluators's prejudice. If any room for uncertainty remains, stereotyped individuals tend to
blame themselves.[56]
Attributional ambiguity can also make it difficult to assess one's skills because performance-related
evaluations are mistrusted or discounted. Moreover, it can lead to the belief that one's efforts are
not directly linked to the outcomes, thereby depressing one's motivation to succeed.[55]
Stereotype threat
The effect of stereotype threat (ST) on math test scores for girls and boys. Data from Osborne
(2007).[59]
Main article: Stereotype threat
Stereotype threat occurs when people are aware of a negative stereotype about their social group
and experience anxiety or concern that they might confirm the stereotype. [60] Stereotype threat has
been shown to undermine performance in a variety of domains. [61][62]
Claude M. Steele and Joshua Aronson conducted the first experiments showing that stereotype
threat can depress intellectual performance on standardized tests. In one study, they found that
black college students performed worse than white students on a verbal test when the task was
framed as a measure of intelligence. When it was not presented in that manner, the performance
gap narrowed. Subsequent experiments showed that framing the test as diagnostic of intellectual
ability made black students more aware of negative stereotypes about their group, which in turn
impaired their performance.[63]
Stereotype threat effects have been demonstrated for an array of social groups in many different
arenSelf-fulfilling prophecy
Main article: Self-fulfilling prophecy
Stereotypes lead people to expect certain actions from members of social groups. These stereotype-
based expectations may lead to self-fulfilling prophecies, in which one's inaccurate expectations
about a person's behavior, through social interaction, prompt that person to act in stereotype-
consistent ways, thus confirming one's erroneous expectations and validating the stereotype. [67][68][69]
Word, Zanna, and Cooper (1974) demonstrated the effects of stereotypes in the context of a job
interview. White participants interviewed black and white subjects who, prior to the experiments,
had been trained to act in a standardized manner. Analysis of the videotaped interviews showed
that black job applicants were treated differently: They received shorter amounts of interview time
and less eye contact; interviewers made more speech errors (e.g., stutters, sentence incompletions,
incoherent sounds) and physically distanced themselves from black applicants. In a second
experiment, trained interviewers were instructed to treat applicants, all of whom were white, like the
whites or blacks had been treated in the first experiment. As a result, applicants treated like the
blacks of the first experiment behaved in a more nervous manner and received more negative
performance ratings than interviewees receiving the treatment previously afforded to whites. [70]
A 1977 study by Snyder, Tanke, and Berscheid found a similar pattern in social interactions between
men and women. Male undergraduate students were asked to talk to female undergraduates, whom
they believed to be physically attractive or unattractive, on the phone. The conversations were
taped and analysis showed that men who thought that they were talking to an attractive woman
communicated in a more positive and friendlier manner than men who believed that they were
talking to unattractive women. This altered the women's behavior: Female subjects who,
unknowingly to them, were perceived to be physically attractive behaved in a friendly, likeable, and
sociable manner in comparison with subjects who were regarded as unattractive. [71]
Discrimination
Because stereotypes simplify and justify social reality, they have potentially powerful effects on how
people perceive and treat one another.[72] As a result, stereotypes can lead to discrimination in labor
markets and other domains.[73] For example, Tilcsik (2011) has found that employers who seek job
applicants with stereotypically male heterosexual traits are particularly likely to engage in
discrimination against gay men, suggesting that discrimination on the basis of sexual orientation is
partly rooted in specific stereotypes and that these stereotypes loom large in many labor markets. [14]
Agerstrm and Rooth (2011) showed that automatic obesity stereotypes captured by the Implicit
Association Test can predict real hiring discrimination against the obese. [74] Similarly, experiments
suggest that gender stereotypes play an important role in judgments that affect hiring decisions.[75]
[76]
Self-stereotyping
Main article: Self-stereotyping
Stereotypes can affect self-evaluations and lead to self-stereotyping. [3][77] For instance, Correll (2001,
2004) found that specific stereotypes (e.g., the stereotype that women have lower mathematical
ability) affect women's and men's evaluations of their abilities (e.g., in math and science), such that
men assess their own task ability higher than women performing at the same level. [78][79] Similarly, a
study by Sinclair et al. (2006) has shown that Asian American women rated their math ability more
favorably when their ethnicity and the relevant stereotype that Asian Americans excel in math was
made salient. In contrast, they rated their math ability less favorably when their gender and the
corresponding stereotype of women's inferior math skills was made salient. Sinclair et al. found,
however, that the effect of stereotypes on self-evaluations is mediated by the degree to which close
people in someone's life endorse these stereotypes. People's self-stereotyping can increase or
decrease depending on whether close others view them in stereotype-consistent or inconsistent
manner.[80]
Stereotyping can also play a central role in depression, when people have negative self-stereotypes
about themselves, according to Cox, Abramson, Devine, and Hollon (2012).[3] This depression that is
caused by prejudice (i.e., "deprejudice") can be related to a group membership (e.g., MeGayBad)
or not (e.g., MeBad). If someone holds prejudicial beliefs about a stigmatized group and then
becomes a member of that group, they may internalize their prejudice and develop depression.
People may also show prejudice internalization through self-stereotyping because of negative
childhood experiences such as verbal and physical abuse. [citation needed]
Role in art and culture
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(February 2012)
American political cartoon titled The Usual Irish Way of Doing Things, depicting a drunken Irishman
lighting a powder keg and swinging a bottle. Published in Harper's Weekly, 1871.
Stereotypes are common in various cultural media, where they take the form of dramatic stock
characters. These characters are found in the works of playwright Bertold Brecht, Dario Fo, and
Jacques Lecoq, who characterize their actors as stereotypes for theatrical effect. In commedia
dell'arte this is similarly common. The instantly recognizable nature of stereotypes mean that they
are effective in advertising and situation comedy. These stereotypes change, and in modern times
only a few of the stereotyped characters shown in John Bunyan's The Pilgrim's Progress would be
recognizable.
Media stereotypes of women first emerged in the early 20th century. Various stereotypic depictions
or "types" of women appeared in magazines, including Victorian ideals of femininity, the New
Woman, the Gibson Girl, the Femme fatale, and the Flapper.[81] More recently, artists such as Anne
Taintor and Matthew Weiner (the producer of Mad Men) have used vintage images or ideas to insert
their own commentary of stereotypes for specific eras. Weiner's character Peggy Olson continually
battles gender stereotypes throughout the series, excelling in a workplace dominated by men.
Some contemporary studies indicate that racial, ethnic and cultural stereotypes are still widespread
in Hollywood blockbuster movies. [82] Portrayals of Latin Americans in film and print media are
restricted to a narrow set of characters. Latin Americans are largely depicted as sexualized figures
such as the Latino macho or the Latina vixen, gang members, (illegal) immigrants, or entertainers.
By comparison, they are rarely portrayed as working professionals, business leaders or politicians. [83]
In literature and art, stereotypes are clichd or predictable characters or situations. Throughout
history, storytellers have drawn from stereotypical characters and situations, in order to connect the
audience with new tales immediately. Sometimes such stereotypes can be sophisticated, such as
Shakespeare's Shylock in The Merchant of Venice. Arguably a stereotype that becomes complex and
sophisticated ceases to be a stereotype per se by its unique characterization. Thus while Shylock
remains politically unstable in being a stereotypical Jew, the subject of prejudicial derision in
Shakespeare's era, his many other detailed features raise him above a simple stereotype and into a
unique character, worthy of modern performance. Simply because one feature of a character can be
categorized as being typical does not make the entire character a stereotype.
Despite their proximity in etymological roots, clich and stereotype are not used synonymously in
cultural spheres. For example a clich is a high criticism in narratology where genre and
categorization automatically associates a story within its recognizable group. Labeling a situation or
character in a story as typical suggests it is fitting for its genre or category. Whereas declaring that a
storyteller has relied on clich is to pejoratively observe a simplicity and lack of originality in the
tale. To criticize Ian Fleming for a stereotypically unlikely escape for James Bond would be
understood by the reader or listener, but it would be more appropriately criticized as a clich in that
it is overused and reproduced. Narrative genre relies heavily on typical features to remain
recognizable and generate meaning in the reader/viewer.
as, including not only academics but also sports, [64] chess[65] and business.