CONTENTS

S.No TOPIC PAGE NO.

EXECUTIVE SUMMARY
RESEARCH METHODOLOGY

1 CHAPTER-1 INTRODUCTION
1.1- Real Estate Industry in India
1.2- Commercial real estate overview
1.2.1 Overview of Indian commercial Real
Estate Sector
1.3- Recent Activity in the Office Market
2 1.4- Existing Players In Real Estate Industry

CHAPTER-2 COMPANY PROFILE

2.1-
2.2-
3 2.3-

CHAPTER-3 ORGANIZATION
4 STRUCTURE
3.1- Board of Director

CHAPTER-6 MARKET SHARE

CHAPTER-7 MARKETING STRATEGY

7.1- Theoretical Background
5 7.1.1- Promotion
7.1.2- According to Professor Philips Kotter
6 7.1.3- Function of Promotion
7.2- Promotion Mix
7 7.3- Nature of sales Promotion
7.4- Objective of Sales Promotion
7.5- Method of Sales Promotion

CHAPTER-8 COMPETITORS
8.1-
8.2-
 CHAPTER-9 DATA ANALYSIS AND
INTERPRATATION
8
CHAPTER-10 SWOT ANALYSIS
10.2-

9
CHAPTER-11 AWARDS & ACHIEVMENT
10

CHAPTER-12 FITURE PROSPECTS :

11
DEMAND AND SUPPLY GAP

12
CHAPTER-13 SUGGESTIONS &
RECOMMENDATIONS
13.1- Suggestions
13

CHAPTER-14 LIMITATIONS

14 CHAPTER-15 CONCLISION

15 BIBLIOGRAPHY