De La Salle-College of Saint Benilde

School of Management and Information Technology

Career Development Program
2544 Taft Ave, Malate, Manila, 1004 Metro Manila
A.Y. 2016-2017

In Partial Fulfillment
Of the Requirements for the Subject
PROMANA

Submitted to:
Mr. Ricardo Cruz Jr.

Submitted by:
Maria Justine Louise Dominguez
Jaezer Maglaque
 De La Salle-College of Saint Benilde
School of Management and Information Technology
Career Development Program
2544 Taft Ave, Malate, Manila, 1004 Metro Manila
A.Y. 2016-2017

PRODUCT DEVELOPMENT PROPOSAL

BRAND NAME: GINGER BITES: Ginger Chocolate

LOGO: The logo is composed only of two colors. Orange and

White. Orange is chosen because this is the color of a
caramelized ginger that is the main ingredient in the product.
The color Orange also promotes the idea of adventure,
optimism, and enthusiasm.

PACKAGING: The chocolates will be sold in a plastic wrapped

with an orange ribbon with a small circular paper hanging. The
small circular paper will be printed with nutritional facts about
the product.

HEALTH FACTS: Theres research to suggest that ginger can do

all kinds of miraculous things to our bodies: everything from
killing cancer cells to lowering blood sugar, cholesterol, and
blood fats. Its has some amazing anti-biotic properties and
some of the strongest, most effective gastric benefits.

In fact, its gingers effects on digestive health that are probably

the most significant. Not only can it ease pain, such as in
stomach aches or indigestion, but it can also help with slow
digestion and help your stomach regain a healthy and well
balanced level of functioning.

Together, ginger and chocolate are a heart and gastric health boosting double team. The sugar and cocoa
butter in chocolate are, sadly, not quite so healthy, but dark chocolate with a cocoa content of 70% or more,
or even just cocoa dustings, can be a great addition to anything sweet and ginger.
(https://www.ameliechocolat.co.uk/blog/2013/07/health-benefits-of-ginger-and-chocolate/)