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Questionnaire

Dear respondent,
I am a student of Pacific Business school. As part of summer internship project, I
am required to conduct a research on Perception of buying of women customers
towards HERO Two wheelers -A study of Burhani motors, Rajsamend.

NAME:
AGE: (in years)
(a)below 30 (b) 30 to 40 (c) 40to 50 (d) above 50

Q.1. How many names of two-wheeler(scotty) of HERO do you know?


(a)hero pleasure (b)Maestro edge (c) hero duet (d) maestro (e) hero dare 125
(f) hero Zir 150
Q.2 How Many years have you been using hero two wheelers
(a) Below six month (b) above six month (c) 1 to 3 yeas (D) above 3 years
Q.3. Which attributes do you like most in your hero two-wheeler? Rates the
various factors you consider most? (1-6 ,1 is most important)
(1.) Luggage space (2.) Fuel Efficiency (3.) Pick up (4.) Resale value (5.) Driving
comfort (6.) Out look
Q.4. What are the external factors that influence you about purchasing hero two
wheelers?
(a) Print media (b) Electronic media (c) Exhibition (d) Trade shows (e) Brand image
Q.5. Should HERO company go for innovation in context to development of new
two wheelers?
(a) Yes (b) No
Q.6 Which HERO Two wheelers right now you are having?
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Q.7 While going for the development of new bike which point the company
should keep in mind.
(a) Acceptability of customer.
Questionnaire
(b) Scale of economic (c) Comfort (d) Design (e) Others
Q.8 Are you satisfied with after sales services given by HERO company
(a) Yes (b) No
Q.9

Q.10. Please give suggestions to improve your present hero two wheelers.
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