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Event Report
National Y2B Forum July 2013 Ho Chi Minh

National Partners
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Index

1. Introduction 03
2. Agenda 04
3. Audience Profile 05
4. Keynote speech 4.1 Education to Employment 07
5. Workshops 10 4.2 Technology Innovation 08
5. Panel Talk 23 4.3 Responsible Entrepreneurship 09

6. Testimonial 26
7. Key moment 28
8. Media 30
9. Our Partners 31
10. Next Edition Hanoi 32
11. Contacts 33

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Introduction

Vietnam Youth to Business aims to connect young leaders and businesses around
relevant topics to Vietnam and the world, generating actionable ideas and thoughts about
the future.

The uniqueness of the event is enabling a platform for dialogue and an exchange of
ideas between young people from all over the country and great minds among business
leaders, experts and entrepreneurs. This event is the national edition of more than 160
forums realized yearly in 113 countries and territories.

Youth to Business Forum is an initiative powered by AIESEC, the largest student run
organization in the world.

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Agenda
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Audience Profile
Year of Study University Background

Business 42%
Interior design 3%
1st 18%
IT 3%
2nd 32%
Finance 22%
3rd 25%
Marketing 14%
4th 14%
Accounting 2%
5th 1%
Language 5%
Graduated 9%
Others 10%

Highlights
A big part of audience has background related
to business management (42%). Besides that,
major related to finance and accounting also
reach to 24%, marketing is 14%. In addition,
Y2B attracted 3% Interior design. 3% IT and
over 10% student from other majors.
55% of audience is still on 2nd and 3rd years of
University life and 24% is ready for
graduation.
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Keynote Speech
Three Guest Speakers share their ideas or experience around three main topics with
the flow: what-why-how to give main ideas about those topics based on current issues
in Vietnam.

Partners
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Education to Employment

Speaker Audience Feedback

Mr. Henry Nguyen Bao Hoang
Managing General Partner of IDG
Ventures Vietnam
Staying positive and keeping following your
dream no matter which steps you take was what
really inspired me to move on even though my
major at university does not suit me well. Your
story was of great values to those who are
seeking direction like me.

Content

The big gap between companies needs and what are

being offered at our formal education system and how
youth come up with ideas to connect business in youth
development
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Technology Innovation

Speaker Audience Feedback

Listening to his experience about starting
Mr. Nguyen Hong Hai and running his own company inspired me
for striving for excellence.
CEO of Becamex Technology and
Innovation Center

Content

An overview on how technology environment in VN, the

important role of technology as well as the challenges in
technology we meet
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Responsible Entrepreneurship
Speaker
Mr. Tran Vu Hoai
Vice president of Corporate Relations
Manager, Unilever Vietnam
Audience Feedback
This is the first time Ive had the opportunity to
deeply understand how a business like Unilever
is demonstrating its responsibility towards
environment and society via its entrepreneurship.
It would be even greater if we could discuss
further how to create the mindset of responsible
entrepreneurship for each employee at Unilever.

Content

Entrepreneurial leadership with the consistent social

responsibility and USLP General Concept
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Workshops

Partners
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Speaker Audience Feedback

I could know what Unilever has been doing

Ms. Dinh Hong Van to bring their products to life of many people
around Vietnam, raising their awareness of
Marketing Director Oral care business protecting their health..

Workshop Theme Are you satisfied with the content?

Workshop
Entrepreneurial leadership with the consistent
social responsibility Acceptable - 60%
Good 40%
She talked about proactive entrepreneurial behavior with
optimizing risk, innovating to take advantage of
opportunities and the consistent social responsibility and
Lifebuoy USLP Concept
Case competition Yes
Acceptable - 20%
Good 60%
Excellent 20%
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Speaker Audience Feedback

The best moment that I had experienced

Mr. Nguyen Vu Hao was that when we had a team discussion.
As a surprise, we won the second prize and
was one of the two winners who will have a
Head of Sales - Akzo Nobel chance to have dinner with CEO of
Azkonobel, which is amazing.

Workshop Theme
Are you satisfied with the content?

Workshop
How a responsible business to the development
of community can grow sustainably? Acceptable - 38%
Good 50%
Excellent 13%
He presented the nature of Responsible and Sustainable
Company, How a Responsible Company can grow
sustainably? And The entrepreneurial thinking of employee
Case competition
about Sustainability
Acceptable - 25%
Good 50%
Excellent 25%
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Speaker Audience Feedback

The beginning part and Q&A. Mr. Thanh

Mr. Tran Phuc Thanh really attract me and inspire me a lot. By the
way, he was easy to get close and funny.
Managing Director of Todds Realty

Workshop Theme
Are you satisfied with the content?

Workshop
Entrepreneurship"to build lives worth living"
Acceptable - 40%
He showed us How is Real Estate relevant in building lives Good 60%
worth living? What make a Career and Business in RE?
And How would carry along to achieve mission?
Case competition

Acceptable - 50%
Good 40%
Excellent 10%
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Speaker Audience Feedback

Mr. Nguyen Hong Hai Getting new view about startups in

CEO of Becamex Technology and technology in Vietnam. I was inspired by Mr.
Innovation Center Hai. I can feel his passion in this industry.

Workshop Theme
Are you satisfied with the content?

Workshop
Vietnamese startups in technology
Acceptable - 27%
Good 60%
He gave us an overview on how tech startups environment Excellent 13%
in Vietnam, the challenges in technology start up in
Vietnam
Case competition

Acceptable - 40%
Good 53%
Excellent 7%
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Audience Feedback
Speaker The event last for one day long, but time
flies so fast when you're having fun and
receiving so many useful knowledge. My
Mr. Le Canh Phuc direction were really blur before, but now
after join the workshop of Lin , I know
Head of Human Resources- Lien A
that I am the master of my own life! Once
again thank you AIESEC and Lin

Workshop Theme
Are you satisfied with the content?

Workshop

Passion Bridge Acceptable - 11%

Good 67%
Excellent 22%
He gave students opportunity to know what learned from
university and what learned from personal experience? And Case competition
How to write a good CV with STAR approach.

Acceptable - 67%
Good 22%
Excellent 11%
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Speaker Audience Feedback

I really liked the case because I might be in

Mr. Justin Tran the shoes of the character in the case. The
Account Manager at JobStreet.com guest speaker gave me useful pieces of
advice and I appreciated for this.

Workshop Theme
Are you satisfied with the content?

Workshop
Growing gap between what business needs and
what education provides Good 67%
Excellent 33%
He presented Vietnam Labor Market Findings with many
useful information about Vietnam compared to SEA
countries, what do employers want from candidate and
Case competition
helped students to know how ready are Vietnam
candidates/fresh grads?
Good 67%
Excellent 33%
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Audience Feedback

Speaker The content was very useful and the immediate

Mr. Michel Le Quellec
CEO of WallStreet English South
East Asia
Workshop Theme
The 7 secrets to influence - How to communicate
like a professional when transitioning from
university to work.
He helped students to understand the major concepts of
professional communication and a major tool or technique
for being more effective is the agreement frame
examples allows us to apply right away the
knowledge. The speaker also made us laugh a lot
and thus making the workshop more interactive
and entertaining. All the coordinators and speaker
did their best to please the attendees and they all
were very dedicated to the workshop. Great
workshop.
Are you satisfied with the content?
Workshop
Acceptable - 20%
Good 60%
Excellent 20%
Case competition

Acceptable - 67%
Good 22%
Excellent 11%
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Audience Feedback
Speaker The content and the structure of the
workshop are quite vast and pretty hard to
Mr. Raja Sridhar Athreya (Sai) get.

Head of Business Banking Division I like this workshop. Although its a little bit
Techcombank hard, I think its okay because I am the one
seeking for challenge.
Workshop Theme
Are you satisfied with the content?
The influence of technology innovation in
Workshop
business growth
Acceptable - 33%
He gave students the overview about the important role of Good 67%
technology innovation nowadays and the revolutionary
technology with banking.
Case competition

Acceptable - 33%
Good 33%
Excellent 33%
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Speaker Audience Feedback

Living in a country where the unusual things

Ms. Nicola Connolly become usual, we, the young generation, are
aware of being responsible for changing the
General Director Adecco Vietnam
situation. What Adecco is doing could be a
role model for us to follow.
Workshop Theme
Are you satisfied with the content?

Responsible Entrepreneurship Workshop

Acceptable - 38%
She gave students an overview about CSR and why should
Good 44%
we have CSR in organization nowadays Excellent 18%

Case competition

Acceptable - 38%
Good 50%
Excellent 12%
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Audience Feedback
I love this workshop so much because of its
Speaker attractive and practical topic to business lovers like
me. Joining this workshop, I was told about 3 typical
examples of startup companies. I have gained
Mr. Hua Hoai Nam many things not only about business but also about
Founder, Chairman and Director at society. Moreover, I had a chance to work as a team
ADP Architects with some strange but lovely young people coming
from different universities and at different age. My
team was full of excitement and laugh.
Workshop Theme

Are you satisfied with the content?

CSR for startup-Can the business itself be Workshop
responsible
Acceptable - 44%
He gave students an overview about start up with CSR and Good 33%
how youth would approach to make impact? Excellent 23%

Case competition

Acceptable - 44%
Good 34%
Excellent 22%
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Speaker Audience Feedback

I was a little bit overwhelmed when listening
to my peers sharing their thoughts about
Mr. Truong Minh Tu potential obstacles when stepping into
Trainer at Dale Carnegie Vietnam business world. However, 6 leverage of
success of Gennext is impactful enough for
better career preparation.
Workshop Theme
Are you satisfied with the content?
What skills you need to kick off your career.
How to bridge the gap between university and Workshop
workplace.
Acceptable - 42%
He gave students an overview about Students difficulties in Good 50%
workplace and 9 golden rules for success Excellent 8%
Case competition

Acceptable - 50%
Good 50%
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Speaker Audience Feedback

Actually, the 12 things that they told us were

Mr. Truong Quoc Huy something were very familiar but we have
Client Services Manager - Profiles forgotten for a long time. So it was easy to
International Vietnam understand what he delivered. But I hope to
see something more specific and more
special.
Workshop Theme
Are you satisfied with the content?

12 things they dont teach you in universities Workshop

Acceptable - 40%
He gave students 12 things needed for students life-long Good 40%
success, which they cannot find in their universities Excellent 20%

Case competition

Acceptable - 40%
Good 60%
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Panel Talk
Four invited speakers shared different opinions in a Round Table discussion.

Ignited by the events theme, the speakers had a deep discussion about the significance of
responsible learning creating responsible business.

Supporters
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Panel Speakers
Ms. Cao Phuong Ha (Host) Ms. Nguyen Phuong Loan
CEO/Country Manager, Jobstreet.com
Vice President of Human
Vietnam
Resources, Unilever Vietnam

Mr. Raja Sridhar Athreya (Sai) Ms. Nguyen Huong Quynh

Head of Business Banking Division Director Of Retail Measurement
Techcombank Service Nielsen Vietnam

Ms. Mai Thi Hanh

Former President of AIESEC Vietnam

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Panel Evaluation
Panel Theme

86%
Of delegates evaluated theme as 39%
44%
Excellent 37%
Good 49%
excellent or good. Others 14%

Panel Discussion

37% 53% 86%

Of delegates evaluated discussion content as
Excellent 31%
Good 55%
Others 14%
excellent or good.
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Testimonial
Generally, Y2B forum was organized well, from
the stage of marketing, tickets delivery to the end
of the event. I had many happy moments and
learnt many lessons from the forum. Thank the
Organization Board for bringing this helpful event
for young generation. So proud of you! Hope you
can make better and better events like this for
students to learn and experience!

I am a fourth year student, and I study at a university which have

never heard any information referring AIESEC. Luckily, in the end of
2012, a staff of Kimber Clark company invited your organization to
me and I found you on Facebook.
I started to attend activities from AIESEC at that time, such as: cover
letter competition, job fair recently and this forum.
To be honest, your members and your organization really impress me,
all of you are so great.
I wish in future AIESEC can expand network to those university which
teaching technology, yeah I mean that at University of technology or
university of technical education, we rarely have any your information,
your survival.
All best wish for AIESEC.
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Testimonial
This is the first time I've been to such a big
event. I really like it and hope it will occur
annually. I will definitely come back again next
year.

Y2B isn't about business its all about

encouraging. Nice forum and conference. Doing
more and better for future. Success for All.

I have attended many workshops/conferences,

and seems feel familiar and somehow bored of
this kind of event. But Youth to Business 2013
has made me surprised, then amazed, and
enjoyed. Thanks Organizing Committee for
your great effort and passion.
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Key Moment
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Key Moment

Vietnam Youth to Business Forums photo gallery: Flickr (click link to access)
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Media
Press Conference
Date: 21st June 2013
Venue: 51 Nguyen Cu Trinh, ward 1, Ho Chi Minh.

The conference gathered more than 40 online, offline and TV channels with
the presence of nearly 80 journalists. Objectives, scale, format, participants of
Vietnam Youth to Business 2013 and AIESEC in general was publicized to all
the presses.

Press Release
http://www.hochiminhcity.gov.vn/thongtinthanhpho/tintuc/Lists/Posts/Post.aspx?List=5eb16142-f62d-4d6e-a0c3-94b5fbf93d65&ID=44496&Web=47b63c10-
8ed8-4592-97d8-1f436710fa9b
http://ione.vnexpress.net/tin-tuc/nhip-song/gioi-tre-doi-thoai-cung-cac-sieu-tap-doan-2834976.html
http://www.tin247.com/dien_dan_gioi_tre_voi_doanh_nghiep_ban_duoc_moi-9-22308864.html
http://svvn.vn/index.php/2013/06/10/dien-dan-gioi-tre-voi-doanh-nghiep-ban-duoc-moi/
http://tapi.vn/dien-dan-gioi-tre-voi-doanh-nghiep-nam-2013-vietnam-youth-to-business-forum-2013
http://www.doanhnhansaigon.vn/online/doanh-nhan/khoi-nghiep/2013/07/1075456/co-hoi-cua-sinh-vien-tai-cac-doanh-nghiep-lon/
http://www.muctim.com.vn/Vietnam/The-gioi-tuoi-moi-lon/Sinh-vien/2013/6-21/56398/
http://www.yan.vn/dien-dan-quoc-te-gioi-tre-voi-doanh-nghiep-viet-nam-2013-11575.html
http://vn.news.yahoo.com/gi%E1%BB%9Bi-tr%E1%BA%BB-tr%E1%BA%A3i-nghi%E1%BB%87m-c%C3%B9ng-doanh-nghi%E1%BB%87p-001100149.html
http://news.go.vn/chuyen-dong/tin-1374320/gioi-tre-doi-thoai-cung-cac-sieu-tap-doan.htm

Media Partners
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Next Edition

Hanoi
January 2014

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Contacts
Nguyen Bao Khanh
Organizing Committee President

Mobile: +84 166 8393 992

Email: baokhanh.nguyen@aiesec.net

Nguyen Hoang Vu Nghi

Special Event Manager

Mobile: +84 946 851 859

Email: vunghi.nguyen@aiesec.net

Le Dinh Thuy Linh

External Relations Manager

Mobile: +84 126 662 3017

Email: thuylinh.le@aiesec.net

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