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Table of ContentS
Introducution to Seductive Storytelling..............5
3
Table of Contents
4
I n t r o duc u t i o n to
Se d uc t i v e S t o r y tel ling
T
hink back to your school days, back when you had that
dreadfully boring teacher for that horribly tortious
class (yeah, THAT one). Now remember the time that
teacher walked into class and annonced, Today well
be watching a movie that relates to our lesson. And
remember how it was as if the gods of entertainment were smil-
ing down on you from the hills of the Hollywood because the
movie was something you ACTUALLY wanted to see.
How awesome was that? Seriously. It probably felt like the edu-
cational equivalent of winning the lotto.
5
Introduction
6
Introduction
7
Introduction
8
Introduction
9
Introduction
We hope that by using a word like character you start to view yourself as
a story element, which might give you the emotional space needed to
discover a story possibility that may not have been apparent otherwise.
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Part 1
Adding to the
ib V e
Make Sure Your Stories Work FOR You,
Not AGAINST You
Pa r t 1 A : T e a s e r S ent enc e
How to Introduce a Story
and Gauge Her Interest
L
et me begin the official Seductive Storytelling curricu-
lum by saying this course is about getting you results
with women first, becoming a great storyteller second.
Like other skills that help with woman (such as humor),
becoming a great storyteller is a GREAT asset...BUT its
NOT the be all and end all.
Just like you can probably think of plenty funny guys who arent
killing it with the ladies, there are incredible storytellers who do
not do well with women, as well. So, while getting great at telling
funny, interesting, and entertaining stories is obviously a huge
part of this course, EVERYTHING we teach is also measured by
the standard: how is this going to improve your success with
women?
Therefore, its CRUCIAL that you learn how to use the teaser
sentence as a tactical conversation tool to determine when and
12
Part 1
if to tell your stories. As you can imagine, the teaser sentence is
simply a one-sentence synopsis of a story from your life. Think
of it almost like a movie trailer that gauges a womans inter-
est and teases her into wanting to hear more. Some teaser
examples that you will hear and read in this course are:
A fat girl molesting my shy friend
My crazy grandma tricking me into bragging about my
fake great grandfather who invented the traffic light
The worst thing that ever happened at my worst summer job
My homophobic dad unintentionally leading me to a cre-
ative career
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Part 1
for the story youre about to tell, they also let you gauge if
you should even tell it in the first place. If a woman and I were
discussing what we had done over the weekend, and I used a
teaser sentence like, Youre not going to BELIEVE how a fat
girl molested my shy friend... but she didnt smile or react in a
positive way, I probably wouldnt launch into a 3-minute story.
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Part 1
Mexico. This was when my normally-well-behaved friend
and I got forcefully removed from a hotel in Cancun, which
explains why I DONT drink tequila
A girl just told me about a creepy boss she had during a sum-
mer job in high school:
Wow, let me tell you about the worst thing that ever hap-
pened at my worst summer job, which might make you
feel a little better about your boss
15
P a r t 1 B : A c co r d i o n Theo ry
Keep Your Stories Fluid
so They Add to the Vibe
T
here is nothing worse than letting a good vibe with a
hot girl suddenly go bad! There are a lot of reasons this
happens, but one big one is not reading her signals. I
know I have accidently ruined vibes with girls because
I stupidly launched into a long, drawn-out story that
she had little or no interest in hearing
For now, dont worry yet about expanding your stories. The tem-
plates, formulas, and techniques in later sections of this course
will explain how to expand your stories.
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Part 1
Our only concern in this section is breaking your stories down
into the smallest, shortest components, which, as mentioned
in the previous section is by using a summary sentence. This
lets you quickly deliver the information (factual content) of
a story without getting hung up on the narrative details.
Making sure the vibe between you and a woman stays posi-
tive and flows requires you to use teaser sentences tacti-
cally and to read her response. Its best to give a summary,
if you see any of these signs after delivering your teaser sen-
tence:
She looks off in a distracted way
She looks/says shes offended
She breaks off physical contact
She says something that sounds forced like, Oh yeah,
sounds cool
Learning to read signals can be a little tricky, but you should get
yourself in the habit of gauging a womans response to your
teasers. For me, if a woman isnt laughing or smiling when I
deliver my teaser, I usually either just say a summary or give an
extremely condensed version of the story. My attitude (which
should become your attitude) is this: I have PLENTY of great
17
Part 1
stories to share so I dont NEED to tell her this story.
Thus, as you assemble the stories from your life, you want to
also be sure that you can tell a summary of those stories in
one sentence. The formula for a good summary is simply pull
out the facts or information of the story without the nar-
rative details. Here are some examples:
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Part 1
The worst thing that ever happened at my worst summer job:
One of the guys I worked with at the highway department
found naked pictures of a guy I went to high school with, but
he mistakenly thought it was some kid who lived up the block
from him and mailed the pictures to that poor kids parents!
19
Pa r t 1C : c o n v e r s a t i o n navigat io n
Control the Vibe by Steering
Toward Loaded Topics
T
he final introductory concept we need to cover be-
fore getting into the actual elements of storytelling
is conversation navigation. Learning to steer and
direct the conversation where you want it is a crucial
aspect of storytelling because it will allow you to set
yourself up to tell stories.
20
Part 1
information. She wont care if you veer off on a tangent if you
tell a great story.
21
Part 2
b uilding the
F ou ndatio N
T A ,C , I
he ttitude ategories and nspiration of
Seductive Stories
P a r t 2A : F a k i n g I t r u ins s to ries
Be Vulnerable, Not Cool
When Telling Your Stories
A
CRUCIAL attitude that will make you unstoppable
with women is learning cool vulnerability. When
you display cool vulnerability to women you make
yourself stand out from every other guy whos fak-
ing or trying too hard to look cool.
Guys often do this when they tell stories to women because they
want to make a good impression SO BADLY that he only tells
stories that portray him as super cool. Here are some examples
of this toxic attitude:
Exaggerating the details of a story so the storyteller ap-
pears cooler
Making a job sound more important than it really is
Only telling stories that end with something good happen-
ing to the storyteller
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Part 2
its especially detrimental when youre telling her stories from
your life. You SHOULD be bonding over shared experiences
when youre telling stories, so if youre only picking stories
that are flattering and cool then youre going to turn her off
FAST.
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Part 2
Other guys might break into a cold sweat if a girl heard about
the time they got totally embarrassed, but you not only TELL
HERyou can actually laugh over it! Some ways I display cool
vulnerability on EVERY date I go on is by telling stories like:
The time I bumped into my ex-girlfriend with her new
boyfriend
The time I got totally embarrassed in third grade when
my whole class caught me lying about my fake great
grandfather
How much of a huge nerd I am
25
P a r t 2 B : T h e Main 4
choosing the Right Seductive Story
for the right moment of a seduction
A
s explained in the introduction, seductive stories are
anything you say that uses narrative details and/or
story structure to elicit emotion in a woman. That
means not all seductive stories are going to be tra-
ditional beginning > middle > end stories that fit
our 3-part formula. However, ALL seductive stories will contain
at least ONE of the THREE steps.
These are the sorts of stories you will be telling on dates or dur-
26
Part 2
ing longer interactions with women. While you can begin an
interaction with a structured story, theyre best used when
developing rapport because a woman is more interested in
what you have to say, allowing you to speak long enough to
tell a good, structured story.
27
Part 2
well since its more believable that youd understand their mo-
tivation. Like personal narratives, story ideas can range from
nostalgic things your childhood friend did to the horrible first
date your buddy found himself on the other night.
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Part 2
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Part 2
Finally, its good for longer role-play if you start with a primary
motivation-effect that comes from you, state YOUR first sub-
motivation-effect THEN STATE HER motivation-effect (you
make this up, but use presumption liberally!) AND THEN STATE
BOTH OF YOUR motivation-effect.
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Part 2
vation-effect that a woman might say. For example, if a woman
said something like, Were going to have a girls night out!
You would riff on wanting a girls night out with the ab-
surd/comical effects of that, like:
That means you guys are going to be sipping fruity girl
drinks heading to the dance floor to form a girl circle
pepper spraying any dude who comes within a 5-foot ra-
dius the girl circle
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Part 2
friend Jenny, the information-only version of that descrip-
tion would be:
My friend Jenny is so cool, she helped my friend Tom get
some chicks number at the bar yesterday.
For example, imagine if you just got back from a trip to Eu-
rope and wanted to briefly describe what it was like to travel
abroad for the first time. While you could tell that story as a
Seductive Structured Story, you could also tell it as a seduc-
tive character sketch saying:
Right from when I stepped off the plane and got in the
customs line, I felt giddy with excitement. Hearing the dif-
ferent languages on the loud speakers and seeing signs I
couldnt read and smelling the aireven the air smelt dif-
ferent!it was surreal. Like the only thing I can compare to
was the first time I went scuba diving because even though
Id seen underwater photography like a million times dur-
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Part 2
ing Shark Week or whatever, to actually be thereunder-
waterand seeing all this crazy marine life swimming up
closeit felt like I was in a dream. And THATs what Eu-
rope was like! Id seen Europe a million times in movies
and my history textbooks, but to finally actually be there
experiencing it was awesome
Pro Tip: Its often humorous and elicits emotions if you de-
scribe non-human things with human characteristics. I call this
the Pixar Effect (because Pixar makes movies about cars,
toys, and pandas who have human emotions/motivations).
For example, if you had a sexy-looking car that always needed
expensive repairs, you might say, My car is SUCH A DIVA! Its
like dating hot chicksure, she looks good and other guys see
it and get jealousbut shes always mad at me, throwing fits,
making me spend money on herand of course shes always
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Part 2
got to look good, so Im on a first-name basis with the car-
wash people me and that car have a complicated, love-hate
relationship
To circumvent that, you want to make her feel shes funny and
has great stories to tell. One of the best ways to do this is to
playfully jack the thread shes on. That means you help her
story along or help her tell it by injecting funny or interesting
details.
For example, say a woman was telling you a story about her
boss who is always on her case at work. While this story might
not be very interesting, you might invent a conflict for the
boss character and then detail it. For example:
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Part 2
Wow that sucksdo you think its because he has a se-
cret, burning crush on you? Maybe hes really frustrated
because he wants to confess his feelings to you but hes
afraid youll report him for sexual harassment so he
goes home every night and stalks your Facebook then
stays up late drafting you long, gushy love letters that he
then tears up But that leaves him all sleep deprived the
next day so hes cranky and then he sees you and hes
reminded of his angst of his impossible love so thats
why hes acting like such a dick
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Part 2
Much as I hate to admit it, this is one of the most effective
ways to destroy a guy a girl is dating, a recent ex-boyfriend
still contacting her, and even her boyfriend. For example, a
girl I wanted to date once joked that she hoped her boyfriend
didnt secretly follow her to Las Vegas while she was there
hanging out with me. So I jacked her thread and said
All she supplies is his motivation and then I jack the thread
with conflicts and resolutions. If this is NOT clear to you, lets
break out the motivations, conflicts, and resolutions of this
seductive thread jack
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Part 2
ing him realize how hed taken her for granted
Resolution: Trying to win her back by singing a Bruno Mars
song in the lobby of the Venetian
37
Par t 2c : A vo i d O b v i o us a nd Pas s ive
The Two Killers of
a Seductive Story
A
s with many other aspects of seduction, telling obvi-
ous, predictable, every other guy stories will not
excite women or turn them on. As a general rule, if
a woman can guess how your story is going to end
just by hearing your teaser, its probably a weak sto-
ry.
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Part 2
For example, imagine a story about your friend who just got
back from a trip to Thailand. Most guys would probably say
his motivation for going was to see the world or went for
work with motivations like that, how interesting can the
story possibly be? Unless something VERY unexpected hap-
pened while he was there, that story is probably going to suck.
In fact, as you can probably guess, the second part of that sto-
ry would probably be and he saw a crazy burlesque show!
or he said they have the spiciest food there!
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Part 2
maybe you think back a few months prior to his trip and re-
member him talking about a YouTube clip of a crazy Thai bur-
lesque show and you could tell from the way he described it
that he found it more than just interesting
40
Part 2
ass when he got himself mugged. [Active: He CAUSED
himself to get mugged because hes a thrill-seeker; his
actions DETERMINED his fate]
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Part 2
porn site on your work computer.
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Part 3
What Makes a Story
sT eductiv
3-E
he S
e
lement ystem for
Flawless STORYTELLING
Pa r t 3 A : m o t i vat io n
What A character wants
is the Seed of a Story
T
he first question to ask yourself whenever youre try-
ing to describe a character, begin a story, or uncover
someones motivation is this: WHAT DOES THE CHAR-
ACTER WANT?
...and this is EXACTLY why most stories are boring and most peo-
ple are bad storytellers!
If you want to makes your a story stand out, drill down a level
deeper than the obvious. So, for example, you may be telling a
first kiss story, so obviously you wanted a kiss, but WHY did you
want it?
Maybe it was to impress your friends or to see what it
was like, or...
Maybe it was because you finally wanted to kiss your
crush, or...
Maybe it was during a Truth or Dare game and you didnt
want to seem like a nerd by chickening out, or...
Maybe it was with the girl next door because she said
she saw it in a movie and you secretly wanted to be a
movie star and thought learning to kiss would be impor-
tant for your future career...
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ity that makes them WANT something more than normal.
Just because the stakes in your story are less obvious, it doesnt
mean they have to have less emotional impact. The ability to
make even the most trivial goal or quest sound as if theres A
LOT at stake is a quality every great storyteller shares.
You may be telling a story about your friend who asked out a
coworker he had a big crush on, which may SEEM like a low
stakes story...but if you explain how much your friend had
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Part 3
been talking about her, how you caught him doodling her
name on the back of napkins, how he confessed to check-
ing her Facebook profile every 10 minutesall of sudden the
stakes are raised!
Make sure the listener REALLY FEELS that your character is put-
ting himself in JEOPARDY by pursuing his goal. If your stakes
arent defined or it sounds like theres not much at stake, your
listener wont care about what happens...theres NOTHING to
care about!
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Part 3
Strong opinions/expectations: In addition to a personality
flaw, you can quickly bring your characters to life and add
depth to a story by giving a character strong opinions and/
or unrealistic expectations. You can even make a characters
opinions or expectations the storys focus, which sets 3 types
of plots you can choose from:
1. The conflict the character faces is worse because of
a strong opinion/expectation, e.g. a story about your
straight-edge uncle who HATED drugs and hippies but
accidently ended up at Woodstock because his girlfriend
at the time told him it was a camping trip
2. The opinion/expectation is reversed, e.g., a story about
a summer internship you thought was going to jump-
start your career, but turned out to be an excuse for the
30-somethings in middle management to sexually ha-
rass unsuspecting college kids
3. The characters opinion/expectation is validated against
the odds, e.g., a story about your friend who was con-
vinced he was going to buy his first house with Vegas
money and despite everyone telling him not to, played
one hand of blackjack in which he bet everything he owned
on it, and won, then used his winnings to buy a house
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Part 3
opinion or expectation a normal person (like you or your lis-
tener) would share with the character...or at least not at that
moment in time.
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Par t 3b: c o n f l i c t a n d c o ns equenc e
When a Character Struggles
the Storys Heart Beats
O
nce youve determined what motivates your sto-
rys character, that character must ACTIVELY ven-
ture into the world and act through his motivation.
This is called the quest and its the second ele-
ment of storytelling, requiring you to answer these
questions: WHAT CHALLENGES MUST YOUR CHARACTER OVER-
COME IN HIS QUEST TOWARD HIS GOAL? HOW DOES YOUR
CHARACTER HANDLE THESE CONFLICTS? WHAT ARE THE CON-
SEQUENCES OF THOSE ACTIONS?
For example, if the story about your first kiss seems as simple as
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Part 3
smooching your junior high girlfriend at the end of a date, start
racking your brain and memory for MORE DETAILSlike: were
you nervous before you kissed her? Did she have bad breath?
Did you suddenly pop a boner right before it happened? Were
you afraid of her parents catching you?
Even if the threat was minor when the events of your sto-
ry actually happened, by dramatizing conflicts you transform
what youre saying into something INTERESTING because it
keeps the main characters goal in JEOPARDY. Will you or will
you not get the kiss? The suspense keeps your listener at the
edge of her seat.
Again, the more time you think this over, the better your sto-
ries will be. If you think of a REALLY interesting conflict that
really threatens your characters goal, that story is going to
captivate a womans full attention. If your conflict is obvious
and easily overcome, more than likely that story is going to be
uninteresting and will quickly lose a listeners interest.
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Part 3
The conflict wasnt significant and so it wasnt worth
putting in the story
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which will make your stories more interesting and pack a great-
er emotional punch.
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Part 3
house). If this were a storytelling course to teach you how to
write novels or screenplays, youd make sure that EVERY con-
flict and scene is relevant to the story. In seductive storytell-
ing, you have some wiggle room to add details, conflicts, and
scenes that may not be totally relevant to your story (as long
as those details are entertaining and add to the vibe).
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Part 3
lution. If you wanted to stretch that story (per accordion the-
ory) there may have been conflicts that were semi-relevant
that you COULD add like:
The girls freaked out after your friend heckled the bik-
ers and immediately wanted to be taken home but you
convinced them to stay
Your friend wanted to go back and heckle the bikers a
second time, which caused you and him to get into a
brief argument
Your friend had pranked another group of bikers that
night, which led to a brief car chase
Thus, these details are best left out or added in only after a
listener REALLY enjoyed the original streamlined story. Often
the best way to do this is, after you give the resolution, you can
tell her the bonus conflicts after a transition statement like,
Thats not the only crazy thing that happened that night
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Part 3
of the best sources to draw conflicts from are:
1. A character facing something in himself (e.g., overcom-
ing a fear)
2. An opponent
For example, what if your boss KNEW you had a date but he
held some weird belief that celibacy makes people more pro-
ductive, so he wanted to ruin your social life in an attempt to
mold you into a subservient office drone.
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Part 3
You can probably think of movies or books where a villain was
more memorable than the good guy. Moreover, a menacing
opponent dramatizes the conflict. The more of a challenge
the opponent presents, the greater the jeopardy, and so the
more your character will have to struggle, which will make for
a better story.
Ive heard writing advice that advocates starting from the end
of a story for this specific reason. When you start with the res-
olution, the conflicts in your story flow backward. You simply
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Part 3
need to answer the question: what conflict(s) are best to show
my character moving to toward the resolution? (Were going
to explain this more in the next section on resolution.)
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a customers comfort zone, and then describing THE EXACT
MOMENT that character stepped out of it, usually makes for
interesting storieseven if the character didnt succeed.
For example, if you were really nervous before your kiss, using
a detail or two to highlight that will make your story pop. For
example, you might try to identify something that happened
as you prepared yourself for the unexpectedlike an event
or scenethat REALLY demonstrates that.
59
P a r t 3 C : R e s o lutio n
the result of the characters quest
causes change and gives a story focus
A
fter youve detailed your characters struggles to-
ward his goal, you need to resolve listeners ten-
sion with a resolution, a.k.a., the ending. Rest as-
sured, your listeners tension will be HIGH if shes
heard about an active character in a story with well-
defined stakes and intense conflicts. Once the dust settles, the
two final questions you need to answer are: DID THE CHARAC-
TER GET WHAT HE WANTED? AND REGARDLESS IF HE WAS SUC-
CESSFUL IN HIS QUEST, HOW DID IT CHANGE HIM?
Let me explain
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I ran into my college ex-girlfriend in a diner. My motivation in
that story was to embarrass her by revealing that I knew shed
cheated on me (she didnt realize that I knew that). To raise
the stakes of the story, I dramatize how hurt Id been 7 years
before, when shed dumped me and so Id been fantasizing
about seeing her again ever since Id learned about her cheat-
ing.
but I hold back. The final conflict comes when I tell her Im
now writing dating advice. A look of shock comes over her
face that tells me that she knewjust KNEW! that I was no
longer the loser shed dated and dumped 7 years ago. My life
had become totally different and hers was obviously still the
same. Even though I did NOT succeed in my quest (to embar-
rass her), because I saw that look on her face, I realized just
how right I was/am to believe, Living well is the best revenge.
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ries are by:
Discovering something (e.g., a piece of information)
that helps/hurts them in some way
Gaining a new perspective, attitude, or belief
Deciding to pursue/give up a lifestyle (e.g. start a new
career, quit smoking)
Ending/beginning a relationship
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women at all. Id always thought I was average with girls,
but reading my exs letter made me realize I wasnt even
thatI WAS a loserwhich eventually led me to study dating
advice
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Part 3
privacy), which made my quest successful but it wasnt the
success (closure) I thought it would be so Im left feeling like a
loser at the end of the story. That twist hints at something
like karma, which adds yet another level of depth. Of course,
your seductive stories CERTAINLY do NOT have to go THAT
deepI just point it out as an advanced concept (and because
Im a nerd).
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cool vulnerability in your stories, if you lead a cool life and/or
have interesting accomplishments, there obviously will come
a time to tell stories that explain those aspects of your life.
Just a quick aside, when telling women things that might af-
fect the vibe (usually very positive or negative aspects of your
life), storytelling REALLY helps smooth it over. For example,
for a long time I avoided telling women I was an entrepreneur
because it sometimes intimidated women. They seemed to
get the impression that I was some jet-setting rich dude that
couldnt relate to them. But once I began explaining how I be-
came an accidental entrepreneur by using a story, not only
did it NOT disrupt the vibemany women have said, The way
you describe it makes ME want to become an entrepreneur,
too! The goal of any storyteller should be to inspire others!
For example: a story about how you got kicked out of college
for computer hacking but that led you to a lucrative career
as a systems securities expert. And, for negative aspects of
your life, if you can find a positive change you call pull out of a
negative story, youll convey optimism and makes sense of
something a women might think is a red flag. For example,
maybe you got a divorce from a controlling woman and that
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Part 3
made you realize to never again take your freedom for grant-
ed.
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Part 3
a menacing opponent or found myself in a struggle, both in-
ternal and external. Sometimes these conflicts are obvious,
but often theyre subtle yet remain with me (but that could
also be because Im a little weird...).
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Adding seductive
D e tai l S
Perfect Descriptions Make
Stories PERFECT
P a r t 4 A : s h o w , d o n t tel l
a story should be An
experience, not a report
I
f youve ever taken a creative writing course, the advice
show, dont tell was probably the first things you learned.
In our day-to-day lives, were accustomed to reporting
what happened when describing a person or event. If your
boss asks you why you were late to work, youd probably
TELL HIM that there was a traffic jam. But likely you would not
use it as an opportunity to launch into a narrative that SHOWS
him the traffic jam.
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might seem as if they dont matter (e.g., the exact price
of something down to the cents)
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Part 4
borrowing my moms big purple minivan known as, The
Mommy Mobileit was at the end of a long summer night
and I was dying of thirstso before going home I stopped
off at a McDonalds to grab an Oreo McFlurrybecause,
as we both know, McFlurrys are like the most delicious
concoction of frozen deliciousness known to manbut
when I pulled up to the pickup window, I was shocked to
see that the girl about to hand me this frozen treat was
actually pretty cute! She looked like a non-punk rock ver-
sion of Gwen Stefani, like if Gwen Stefani was just the cute
girl-next-dooretc
Most likely, youd MUCH rather hear the second story. Theres
more details that let you experience the story. The more a
listener can experience a story (and she WILL experience
it if you use the right seductive details), the more shell want
to hear more.
Just dont overdo it! Dont go overboard and feel like you need
to describe EVERYTHING. Theres 3 main ways to use seduc-
tive details:
1.) Accent something important
2.) Bring a scene to life
3.) Add humor/twists to a story
71
P a r t 4 b : W h e r e to Add
Description Calls Attention
to moments that need it
T
he more you tell your stories, the better your seduc-
tive details will become for those stories. Youll start
to see what details work, what draws a listener in,
what makes her laugh, and what details are memora-
ble. Youll also realize what details are just fluff and
remove them.
Thats why once you have a few good stories, get yourself in the
habit of practicing them whenever you caneven if your audi-
ence isnt a hot woman. The more you tell a story, the sooner
youll know which details work and which dont.
Before getting into the nuts and bolts of seductive details, first
lets look at where are good places to add details in a story:
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pict a conflict or struggle of the story.
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month, day, or year that your story happened is im-
portant so its worth adding a detail to make it stand
out, but sometimes it works to simply throw in the
when because it adds some nostalgia (which gen-
erates rapport) as well as provides quick stand-by
jokes you can recycle for any story in that time pe-
riod (e.g., telling a story that takes place in the 80s
and saying, This was back in the 80s when no one
had stopped believing per the advice of Journey).
This 6-part list doesnt describe the ONLY parts of your story
where you can add details. However, because you dont want
to become a rambling storyteller, you dont want to start de-
tailing every little thing. Too much detail will distract a listener
from the point of the story and, more importantly, will slow
down the action (i.e., conflict).
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you turnkey ways to add details to your story, its important
to end this section by examining what traits make a character
either sympathetic or unsympathetic. Understanding these
traits will guide you in choosing details that best portray a
character or opponent in a way that makes sense for the story
youre telling.
While this list is primarily intended to help you craft your char-
acter descriptions (which will guide in choosing the right se-
ductive details), by understanding what makes someone in a
story either likable or unlikable, you can also apply these traits
to non-human things (e.g., a place, the reaction of a crowd,
even a period of time) to really dramatize the conflict of a sto-
ry. Heres the list with explanations:
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hero, is a character who is SUCCESSFUL at being bad, but he
knows he should be good and so he tries to change his ways.
The BEST way to depict these characters is to first show how
successful they are at being BAD, and then contrast that with
how hard they struggle when trying to be GOOD. Imagine a
character who had made a fortune creating porn websites, but
gave it all up to work a boring entry-level office job because he
realized porn was unethical.
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true to his word, especially when it may cause him difficulty or
pain, that character is immediately likable. An example from
my own life would be a caring former boss of mine who stood
by his girlfriend after she got a fatal disease.
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like Tucker Max who is a notorious jerk, possessing almost NO
sympathetic qualities, yet he has legions of fans because hes
FUNNY when acting unsympathetic. The difficulty of describ-
ing sympathetic characters through humor is that YOU need
to convey their hilarity. EVEN IF a character IS hilarious, and
he CAN get everyone laughing, if YOU fail to get the listener
laughing, then the story probably wont work.
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it will set them up as unlikable. For instance: the college pro-
fessor who is notoriously hated on campus because hes been
rumored to fail students simply because he finds it funny.
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Hellbent on exacting senseless revenge, while wanting re-
venge is a human emotion, and weve all felt it at some point,
characters who are obsessed with revenge (and especially for
unjustified reasons) are hard to sympathize with.
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P a r t 4c : S t o r y t e l l i n g To o lb o x
Plug-in Templates That will make
a story instantly seductive
F
inally, time for the fun stuff: SEDUCTIVE DETAILS! Often
when I teach storytelling on a live program, students fix-
ate on the details. Its no surprising this is the case...de-
tails are what to say to make a story good. It would
seem this is the secret to being a captivating storyteller...
...by now, however, you should know that the emotional rele-
vance of a great story doesnt come from a string of magic words
or phrases...
That said, better details ALWAYS make for better stories! There
is no exception to this rule; its a simply an immutable storytell-
ing law:
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painfully boring...
...but once you get how a story works, you can focus your
attention on nailing the details to TELL that story...
This IS the fun stuff...and youve earned the right to enjoy that
fun because you understand WHAT makes a story seductive...
While its not an official rule, the order in which the seductive
details are listed above is indicative of how often you should
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be using them in your stories. That means you will probably
be relying on SPECIFICS and METAPHORS/SIMILES the most
and TWISTED EXPECTATIONS the least. Hopefully that makes
sense because how many times can a characters expectations
really change over the course of a story? That said, lets get to
the explanations, examples, and plug-in templates!
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cents)
Even though I didnt even like her, I bought her a
drink anyway and that round of drinks cost 14 dol-
lars and 37 cents plus I left a 2 dollar tip, making it 16
dollars and 37 cents I will forever regret spending!
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by 9pm to be well-rested for a big Saturday of clip-
ping coupons and playing Bingo.
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Detail to convey: A cool high school teacher
My English teacher in junior year of high school was
like a non-drug addicted Tommy Lee.
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I just wanted to go home but my boss ordered an-
other round of shots making me feel like the nerd in
junior high getting peer pressure by the cool kids.
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delivery, which you will learn about in the Bonus Module on
delivery).
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Detail to convey: Driving up to the McDonalds pick-up
window to grab the McFlurry you just ordered.
...then she handed me my McFlurry... which instant-
ly made my night 27% better because McFlurrys are
the greatest concoction of frozen deliciousness hu-
mankind has ever known!
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when reality contradicts his expectations. This works especial-
ly well for nostalgic childhood stories because it captures how
innocent and nave we all were at that time.
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a pp e ndi x
Pulling it all
t o g e t he R
appe n d ix a : o b j e ct i o n s to o verc o me
a listener will ask herself these questions
which your story has to answer
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Appendix
(use: metaphor/similes or a pop culture metaphor).
Okay, but who/whats going to stop him/her and why?
The characters opponent should be unsympathetic,
strong, and determined to get in the way of your charac-
ters desire.
Okay, am I ever going to laugh? Throw an unexpected
twist into your story (use: quirky phrasing/editorializing).
Okay, what did he/she feel like when that important mo-
ment happened? Make sure emotional high/low points
are emphasized in a non-abstract way (use: metaphor/
emotional grounding).
Okay, it that what he/she deserved? If possible, see if kar-
ma and/or irony had anything to do with the resolution of
your story.
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Appendix
Cant you just get to the point?! Theres too much detail,
which means theres probably not enough forward move-
ment/action.
How would that ever happen? Why am I skeptical? Con-
sequences dont align with/arent appropriate to the con-
flicts.
Why isnt this fun? Story just isnt relatable/suspenseful,
which is either a problem with the characters and/or the
quest and/or the choice of seductive details.
Why do I feel cheated? The resolution was poor/didnt
align with the conflicts and consequences of the story.
Why did you just tell me this? The change in the charac-
ter either wasnt articulated or didnt seem like enough of
a reason to tell an entire story.
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app e nd ix B : A n n o t a t e d S t o ry example
examining A seductive Story
under the microscope
H
heres a story Ive often told women on dates (and
which Ive alluded to several times in this book). The
[ ] callout the storytelling elements being used. With-
out further introduction, heres a story I like to call...
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Appendix
And heres why: my grandma may have been crazy, but she
was also very cunningor at least cunning enough to fool
the 3rd grade version of myself [MAKING OPPONENT MEN-
ACING]. So to get me to trust her crazy lies, she started small.
She began by telling me that my great, great, great uncle was
William Seward. If you dont know who that is, Im going to
drop a 1000-dollar Jeopardy answer on you [POP CULTURE
REFERENCE]: William Seward was the American senator who
purchased Alaska...
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Appendix
get thisa few weeks after EVERYONE in my 3rd grade class
knew of my relation to Senator Seward, as luck would have it,
we learned about him in Social Studies! This made me a gram-
mar school A-list celebrity, and, as you can probably imagine,
I LOVED the attention [COOL VULNERABILITY/EDITORIALIZ-
ING ASIDE]
But now I was like a crack addict who needed another fix
[EMOTIONAL GROUNDING]I wanted to know more [RAIS-
ING THE STAKES/INTENSIFYING CHARACTER MOTIVATION]
so I spent most of my Christmas vacation [SPECIFICS: SEA-
SON] peppering my grandma with questions about who ELSE
we were related to eventually she revealed to me that I was
ALSO related to the inventor of the traffic light! Not only was
I related to him, but she told me THAT WAS HER GRANDFA-
THER! LikeI meanyoure in 3rd grade and you hear that
your GREAT GRANDFATHER INVENTED THE TRAFFIC LIGHT
andholy shitthis is like ground-breaking information! [ED-
ITORIALIZING ASIDE]
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Appendix
you probably dont know is that the inventor of the traffic light
was black. [CONFLICT] So, I remember exactly where I was
when I learned this inconvenient factoid... I was at my desk,
probably fiddling with a snap bracelet, as our teacher pinned
up posters about famous black people [SPECIFICS].
And guess whos the first poster she pins up. Here, Ill save you
the suspense...spoiler alart...[DELIVERY: Pause for dramatic
effect] the guy who invented the traffic light. My supposed
great grandfather. Black guy. Everyone in class turned around
and looked right at me. And I was sitting at my deskfreak-
ing the fuck out [CONSEQUENCE]people were asking me,
Arent you related to that guy? Isnt that your great grand-
father?and Im like Ehhh...Yeah? I think so, maybe
[RESOLUTION: Characters quest for bragging rights failed]
And the whole time I felt like Jim Carry in the Truman Show
[METAPHOR/POP CULTURE REFERENCE]like my whole life
was a big lie! [EMOTIONAL GROUNDING]
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appendix C: Frequently Asked Questions
typical concerns
about storytelling
What if I cant think of any good stories from life?
but more likely, guys ask this question for two main reasons:
1.) theyre walking through life in a daze, oblivious to the people,
events, and experiences that might make for great stories, or 2.)
theyre leading a boring life.
I have stories that I like to tell, but they dont really in-
volve change or even a lot of the storytelling elements
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Appendix
mentioned in this book. What gives?
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Appendix
Even though I didnt learn anything about myself, nor did
I have one of my values challenged, the girl I told my Duke
story to thought it was hilarious and commented on how
much she enjoyed listening to the story. Yet all I did was re-
port back on a story Id read years ago in the newspaper
Even from the short description of the Duke story above, no-
tice the seductive details used:
Metaphors/similes (comparing Duke to a mob boss)
Emotional grounding (Duke seemed as if he were Tef-
lon)
Editorializing asides (my own feelings on Dukeobvi-
ously I was on his side)
Specifics (describing the pictures of Duke in front of the
judge)
Quirky phrases (doggy death row)
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Appendix
Honestly, the hard way is the easy way: BY PRACTICE. Its com-
pletely possible to improvise stories and, ideally, thats a goal I
hope every guy on this course has. However, you have to walk
before you can run.
The more you tell stories, the more comfortable youll get at
orating/delivery as well as understanding how to put stories
together. As with anything, as you get better, it becomes eas-
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Appendix
ier. So what once might have seemed impossible (thinking of
a story on the fly) will become VERY possible with practice.
Look. If you FEEL like youre boring, you probably are. Wan-
na know why? Because delivery is a self-fulfilling prophecy.
Even when I tell women crappy stories (and I do sometimes),
it STILL usually gets a decent reaction because I always THINK
what Im saying is interesting.
If you DONT think your stories are interesting then guess what:
THEYRE NOT! Hopefully after reading through this book, and
especially after going through the video modules, you will at
least have A LITTLE confidence in your storytelling ability.
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Appendix
before you can impress anyone else.
With a woman you dont know very well, keep your stories
PG-13 (at least until you get to know her better) and avoid con-
troversial topics like religion, politics, etc. Remember: all that
matters is the vibe. If you tell stories that are going to offend/
upset/disgust her, what do you think that is going to do to the
vibe? Exactly.
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