Professional Documents
Culture Documents
Firm Infrastructure
(general management, accounting, finance, planning)
Support
Activities Human Resource Management
(recruitment, training, development) Profit
Margin
Technology Development
(R&D, process & product development)
Procurement
(purchasing of raw materials, machines, supplies)
Primary Activities
Source:Michael E Porter: Competitive Advantage: Creating and Sustaining Superior Performance, Freeman Press, 1985, p. 37