Questionnaire and

Data collection,
Compile Research
is
the
Sampling
processing
final
PlanningIntroduction
project
design
and analysis
Interview design

My study is based on the topic “An investigation of the Objectives, Leadership styles

and the efficiency and production of accounting records at the Point Fortin brand of

Subway Fast Food Outlet.”

The reason I have chosen this topic is because I am interested in the food industry.

The topic is also easy to analyze and relate to. Subway fast food outlet is operated in

such a manner and on such a scale that all topics to be investigated could be properly

explored- that is, it readily lends itself to such investigation.

The Seventeen-Year-Old Entrepreneur

Back in 1965, Fred DeLuca set out to fulfill his dream of

becoming a medical doctor. Searching for a way to help pay for his education, a

family friend suggested he open a submarine sandwich shop. With a loan of $1,000,

the friend—Dr. Peter Buck—offered to become Fred’s partner, and a business

relationship was forged that would change the landscape of the fast food industry.

The first store was opened in Bridgeport, Connecticut in August, 1965. Then, they set

a goal of having 32 stores opened in 10 years. Fred soon learned the basics of running

a business, as well as the importance of serving a well-made, high quality product,

providing excellent customer service, keeping operating costs low and finding great

locations. These early lessons continue to serve as the foundation for successful

SUBWAY® restaurants around the world.

SUBWAY®, the Franchise

By 1974, the duo owned and operated 16 submarine sandwich shops throughout

Connecticut. Realizing they would not reach their 32 store goal in time, they began

franchising, launching the SUBWAY® brand into a period of remarkable growth which

continues to this day.

A Fresh Future

Today, the SUBWAY® brand is the world's largest

submarine sandwich chain with more than 34,000 locations around the world. We’ve

become the leading choice for people seeking quick, nutritious meals that the whole

family can enjoy. From the beginning, Fred has had a clear vision for the future of the

SUBWAY® brand. As we continue to grow, we are guided by his passion for delighting

customers by serving fresh, delicious, made-to-order sandwiches.

Hours:

Monday-Friday 7am-10pm

Saturday &Sunday 7am-10pm

Serving Breakfast, Freshly made Subs, Salads & Flatbread Subs!

Freshly Baked Bread & Cookies all day long!

From hot meatball in winter to cold turkey in summer, this national chain features freshly made-to-

order sandwiches for every season. The soft white, wheat or seasoned rolls are baked throughout

the day. If you time it right, you may even get a hot one. The counter service is quick and toppings

are abundant. In addition to traditional foot-long subs, the menu offers six-inch subs, hot

sandwiches, flatbread subs and kids' meals. The floor plan of the business is shown in appendix 1.
 CANDIDATE’S NAME: Cruz

St.Hill

CANDIDATE’S NUMBER:

SCHOOL: Vessigny Secondary School

Centre number: 160090

SUBJECT: Management of business –unit 1

Territory: Trinidad and Tobago.

Class: lower six business studies.

DATE SUBMITTED: Thursday17th March, 2011.
RESEARCH TOPIC: “An investigation of the Objectives,
Leadership styles and the efficiency and production of accounting
records at the Point Fortin brand of Subway Fast Food Outlet.”

Methodology Employed
The term methodology refers to the system of broad principles or rules from which specific method

or procedures may be derived to understand or solve different situations or problem within the

scope of a particular discipline. As simple research design was used as the project was a lot of

work but the end result was successful. The design was similar to the one used in CSEC Principles

of Business but the standard and level of details were improved.

I used both quantitative and qualitative research in investigate Subway Fast Food Outlet Located

at Main Road, Point Fortin.

The main research instruments which I used was a questionnaire which I gave the manager to fill

out and I asked him some questions as well. The reason I used a questionnaire was because it is

easy to fill out. It is also time efficient and convenient to both the manager of the business and also

myself.

The sample selection which I chose was random sampling (as available) as I chose random

customers for their opinion on the goods and service being provided by the business.
I used primary research as I found it to be more accurate and up to date. Secondary research

was used to a certain extent as I also drew information from book and article etc. The research

procedure used is shown on the next page.

See glossary for items in BOLD

Limitations.

I have experienced some difficulties when doing my assessment because my computer was not

working properly, which has brought many stressful nights.

I was also limited with respect to time as the manger had set a late date for the interview because

he was busy. This has made the actual time to do the interview and complete the assessment a very

short period.

Research Procedure
Objectives

• Module 1

 General Objective: Understand the nature and scope of the business and its role in society

 Specific objective: Explain the importance of setting business objectives

• Module 2

 General Objective: Understand the roles and responsibilities of employers and employees

with an organization.

 Specific objective: Differentiate between the types of leadership styles

 • Module 3

 General Objective: To understand the roles and functions of finance and accounting in the

management of business in a global environment.

 Specific objective: To justify the need for the efficient production of accounting records.

Acknowledgement
Sincere thanks to God because without Him everything would be more difficult. I

would also like to thank the manager of the Subway Fast Food outlet located at

Main Road, Point Fortin for his time and expertise. Special gratitude is due to my

teacher, Miss Gopaul for her continued guidance and assistance in doing my

Internal Assessment.
Aims of Internal Assessment.

• It allows me to apply the management of Business principles and concepts

learnt.

• It is a particular fulfillment of the CAPE Management of Business

requirements.

• It allows students to gain experience in recording, analyzing, interpreting,

communicating and managing information.

Table of Contents

Acknowledgements

Methodology

Aim and objective

The Report:

Introduction

Analysis

Evaluation

Recommendations
Conclusion

References/ Bibliography

Appendices-

Appendix 1- floor plan

Appendix 2- Questionnaire

Appendix 3-Articles and pictures

Appendix 2

1. Does your business have a mission statement?

Yes No
if yes, what is it?
_____________________________________________________________
_____________________________________________________________

2. What are the aims of the business?

_____________________________________________________________
_____________________________________________________________

3. Are there goals of the business?

_____________________________________________________________
_____________________________________________________________

4. Has the goals been achieved?

Yes No

5. What types of objectives exist in your business?

 Yes\ No Rank(1-3)
Survival
Growth or
expansion
Increasing sales

6. What leadership style is used in your business?

Democratic
Autocratic
Laissez-faire

Charismatic

7. Do you see the leader as differ from the manager? Explain.

_____________________________________________________________
_____________________________________________________________
_____________________________________________________________
_____________________________________________________________

8. How relevant is this style to :

a) The situation
_____________________________________________________________
_____________________________________________________________
_____________________________________________________________
b) the people
_____________________________________________________________
_____________________________________________________________
_____________________________________________________________
9. List some practical examples of your tasks as a leader in this
business.

_____________________________________________________________
_____________________________________________________________

_____________________________________________________________

_____________________________________________________________
_____________________________________________________________

10. What do you see as important functions of a leader?

_____________________________________________________________
_____________________________________________________________
_____________________________________________________________
_____________________________________________________________

11. What are the main factors influencing the leadership style in
the business?
_____________________________________________________________
_____________________________________________________________
_____________________________________________________________
_____________________________________________________________

12. Does your business keep formal accounts?

Yes No

13. Do you think it is important to maintain financial records?

Why?
_____________________________________________________________
_____________________________________________________________
_____________________________________________________________
_____________________________________________________________

14. What kind of system do you maintain for recording financial

records?
Manual records Computerized records
 15. What kind of records is available in your business?
Management records Financial records

DETAILS AWARENES IF COMMENTS

S USED
YES/NO YES/N
O

Monthly
Trading & profit
&loss a/c
Balance sheet

Cash flow
statement
Ratio analysis

Others

16. Indicate your awareness and usage of the following:

17. Can you describe how the accounting system operates?

_____________________________________________________________
_____________________________________________________________
_____________________________________________________________
_____________________________________________________________

18. Is the accounting records system used in an adequate and

timely manner? Describe shortfalls. (Availability of info in the
form and at the time needed.)
_____________________________________________________________
_____________________________________________________________
_____________________________________________________________
_____________________________________________________________

19. How have the accounting records assist you in running your
business more effectively and efficiently?
 _____________________________________________________________
_____________________________________________________________
_____________________________________________________________
_____________________________________________________________

Appendix 1

Floor Plan

Figure 1

Seats Seats

Seats

tray tray tray tray tray

oven Cashier

Washrooms
KITHEN
Figure 2
Figure 1 demonstrates the international layout of the floor plan for Subway

whereas figure 2 demonstrates the floor plan of the Point Fortin Branch of Subway.

Appendix 2

Difference types of bread Dessert

special
 Six inches Sub Foot- long Sub

Delicious Salads

Bibliography

 http://www.freebizplan.org/business-plan-objectives.htm

 http://en.wikipedia.org/wiki/Leader.manager

 Management theory and practice- Cole.G, 1993

 Management of Business- unit 1, Cambrige, Stimpson.P and Singh.K, 2007

 Business Studies, 3rd edition -Hall.D, Jones.R and Raffo.C, 2004.

 Management and organizational behaviors, 6th edition- Mullins.L, 2002.

Glossary
1. Primary research (also called field research) involves the collection of data that does not
already exist, which is research to collect original data. Primary Research is often
undertaken after the researcher has gained some insight into the issue by collecting
secondary data.

2. Secondary research (also known as desk research) involves the summary, collation and/or
synthesis of existing research rather than primary; where data is collected from information
which other people have gathered, for example, research subjects or experiments.
3. Qualitative research is used to explore and understand people's beliefs, experiences,
attitudes, behavior and interactions. It generates non- numerical data. Qualitative research
techniques such as focus groups and in-depth interviews have been used in one-off projects
commissioned by guideline development groups to find out more about the views and
experiences of patients and careers.

4. Quantitative research is a deductive research process and involves the collection and
analysis of data from more than one person to identify statistics relations of variable.

5. Sample selection is the method of choosing a group of people to conduct a survey.

6. Research instruments are the tools used in the process of an investigation which is also a
tested device for measuring a given phenomenon. An example of a research instrument is a
questionnaire.

7. Research design (the plan to conduct research) involves the intersection of philosophy,
strategic of inquiry and specific methods.

8. Research procedure is step-by-step procedure where a study is conducted on a certain

topic of inquiry.

9. Financial accounting is the field of accountancy concerned with the preparation of

financial statements for decision makers, such as stockholders, suppliers, banks,
employees, government agencies, owners, and other stakeholders.

10. Management accounting is concerned with the provisions and use of accounting
information to managers within organizations, to provide them with the basis to make
informed business decisions that will allow them to be better equipped in their management
and control functions.