CHAPTER NUMBER : 1

INTRODUCTION

COMPANY PROFILE

QRG ORGANISATION

Havells India Limited is a $1.3 Billion leading Fast Moving Electrical Goods (FMEG)
Company with a strong global footprint. Havells enjoys enviable market dominance across a
wide spectrum of products, including Industrial & Domestic Circuit Protection Devices,
Cables & Wires, Motors, Pumps, Fans, Modular Switches, Home Appliances, Electric
Water Heaters, Power Capacitors, CFL Lamps, Luminaires for Domestic, Commercial
and industrial Applications.

Havells in 2007 created history by acquiring world’s renowned lighting company Sylvania
thus registering itself amongst top 4 lighting companies in the world. Today, Havells owns
some of the most prestigious global brands like Havells, Crabtree, Sylvania, Concord,
Luminance and Standard. Its global network constitutes of 6500 professionals across 91
branches & representative offices in over 50 countries. Its 11 state-of-the-art manufacturing
plants in India located at Haridwar, Baddi, Noida, Sahibabad, Faridabad, Alwar,
Neemrana and 7 world class manufacturing plants located in Europe, Latin America,
Africa & China are manufacturing globally acclaimed products, synonymous with
excellence and precision in
the electrical industry
. HAVELLS CORPORATE OFFICE IN NOID

A 20000 strong global distribution network continuously strives to set new benchmarks in
prompt delivery and service to customers – powering their smiles like none other electrical
brand in the country. Further to this the company pioneered the concept of exclusive brand
showroom in the electrical industry with ‘Havells Galaxy’. Today over 210 Havells
Galaxies across the country are helping customers, both domestic and commercial, to choose
from a wide variety of products for different applications. Havells became the first FMEG
Company
to offer door step service via its initiative ‘Havells Connect’. Thanks to the quality of
products and quicker service, it has minimum customer complaints and highest customer
satisfaction.

Havells along with its brands, have earned the distinction of being the preferred choice of
electrical products for discerning individuals and industrial consumers both in India and
abroad. Havells offers same quality products for both Indian and international markets.
Havells products & processes have acquired a number of International quality certifications,
like BASEC, CSA, KEMA, CB, CE, ASTA, CPA, SEMKO, SIRIUM (Malaysia),
SPRING (Singapore), TSE (Turkey), SNI (Indonesia) and EDD (Bahrain) – thus
complying with stringent quality norms at even the most testing markets, worldwide. It is
committed to keep powering the world with its state-of-the-art innovations and energy-
efficient solutions. Currently 70% of its product offering is energy efficient.
HISTORY OF QRG ENTERPRISE

Qimat Rai Gupta is the founder, Chairman and Managing Director of Havells India Ltd.

Founder Chairman and Managing Director of Havells India Ltd.

On a sultry day in the electric wholesale market in Old Delhi in the summer of 1958, a 21-
year-old school teacher traded education for entrepreneurship and never looked back.
Driven more than by the economic necessity of helping his family, Qimat Rai Gupta
swapped the security of a classroom in Punjab for the uncharted waters of a small trading
company selling fixtures and electric cable to businesses in and around Delhi. With an
investment of Rs.10000, he started Guptajee and Company and began writing one of the
most compelling businesses in the history of the electrical manufacturing and supply
business in India. His unmatched leadership and vision has led him to create QRG
Enterprises as one of the major players in the power distribution equipment industry as well
as make its mark on the global scape.

So me o f th e ‘ First s’ fro m Ha v ells:

Sets up India's First New Generation CMH Lamp Plant at Neemrana in the year 2010

Launched India`s 1st HPF CFL in the year 2009

Havells launched India's 1st BEE 5* Rated Fan in the year 2009
 First Indian CFL manufacturers to have adopted RoHS, European norms on

Restriction of Hazardous Substances in CFLs in the year 2008

First Company to get the ISI Certification for complete range of CFLs in
the year 2006

Awarded the KEMA certification by The Dutch Council for

Accreditation, making QRG

the only group to attain this certification in the year 2005.

Year Wise Growth of QRG Enterprises (1958-2014)

1958 : Commenced trading operations in Delhi.

1971 : Bought HAVELLS brand
1976 : Set up the first manufacturing plant for Rewireable Switches
& Changeover Switches at Kirti Nagar, Delhi.
1979 : Set up a manufacturing plant for HBC Fuses at Badli, Delhi.
1980 : Started manufacturing high quality Energy Meters at
T
i
l
a
k

N
 a
g
a
r

D
e
l
h
i
.
1983 : Acquired Towers and
Transformers Ltd. and turned it
into a profitably manufacturing
Energy Meters Company in 1
year.
1987 : Started manufacturing MCBs at Badli, Delhi in Joint Venture
With Geyer, Germany.
1990 : Set up a manufacturing plant at Sahibabad, UP for Changeover
Switches.
1993 : Set up another manufacturing plant at Faridabad, Haryana for
Control Gear Products.
1997 : Acquired Electric Control & Switchboards at
NOIDA, UP for manufacturing customized
packaged solutions.
1998 : Introduced high-end Ferraris Meters in Joint Venture with DZG,
Germany.
2000 : Acquired controlling stake in Duke Arnics Electronics
(P) Limited engaged in manufacturing of Electronic
Meters-Single Phase, Three Phase, Multi-Function, Tri
Vectors.
 Acquired controlling interest in an industry major-Standard Electricals
Ltd.
2001 : Acquired business of Havells Industries Ltd, MCCB
of Crabtree India Limited and merged ECS Limited
in the company to consolidate its area of core
competence.
2002 : Standard Electrical Company becomes a 100% Subsidiary of the
company.
Attained the IEC certification for Industrial switchgear
and CSA certification for all manufacturing plants.
2003 : Launch of Fans, CFL and Lighting
2004 : Set up manufacturing plant at Baddi , HP for manufacturing of Domestic
Switchgear.
Set up a manufacturing plant for manufacturing of
CFL at existing manufacturing plant in Faridabad,
Haryana.
Set up a manufacturing plant for manufacturing of Ceiling Fans at Noida,
UP.
Set-up our own marketing office in London through
our wholly owned subsidiary company Havells U.K.
Ltd.
In December, 2004 placed 235 fully convertible
debentures of Rs. 10 Lacs on M/s. Shine Ltd.,
Mauritius and the debenture will be converted in
June, 2006.
Attained the CE certificate for CFL.
2005 : Set up manufacturing plant in Haridwar, Uttaranchal for
manufacturing Fans.
Awarded the KEMA certification by The Dutch Council for
Accreditation, making QRG
the
only group
to attain this
certification.
Set up of
R&D
in
Noida H.O.
1.