Carefully

You've taken interview You picked a BAD

the test and broker!
brokers.
passed! Values & goals GO BACK TO
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Pick a niche
...or don't ?investments You're a Realtor!
specialize and Yippee!!
?luxury homes
pay the price. ?first time buyers Go tell everyone
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2 SPACES
MOVE ON!

Continuing
Market your You got BAD
Education
benefits TRAINING from
Keep learning
Create a steady your broker!?!
stream of and getting
You've been sued!
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and Step Forward! START
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BANKRUPTCY
80% of all Work the hours you
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Dear John,

I wanted to tell you that your first year in real estate is often like playing a big game. Make the right
moves and you’ll jump ahead quickly in your career. Make a bad move or two and your real estate career
can come to a quick end.

However, we want you to win the game at Bradley Thomas Real Estate. We know that if you do the “right”
things on a consistent basis, you’ll not only survive, you’ll thrive! Not only in a hot market, but
also in a down market. Even if there are 1500 other real estate agents competing against you.

We provide the absolute most comprehensive “real world”

training in the Lehigh Valley and offer a mentoring program
to get you up and running within 30 days. We know that
by investing in and taking care of our agents, they will be
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44 E Broad St, Suite 205
But please don’t take my word for it. If you are someone Bethlehem, PA 18018
610-814-3335
who is truly committed to excellence and want
www.bradleythomas.info
to make real estate a career, I would love
to sit down with you and let you
interview us.

I look forward to hearing from you!

Call me directly at (610)248-4780

Tom Nagle
Tom Nagle
Owner, Bradley Thomas Real Estate
 Your Home SOLD At A Price
Acceptable to You- GUARANTEED
Thomas Nagle, RealtorTM
or We’ll Buy for CASH! *Some restrictions apply

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 Keeping You Informed
About The Housing Market
Average value change in the last year by school district.

Bangor
Nazareth 1 yr ago $117,000
1 yr ago $190,000 Last month $130,000
Northampton Last month $233,000
1 yr ago $141,000
Last month $181,000

10
Whitehall-Coplay
Northern Lehigh 1 yr ago $130,000
1 yr ago $96,000 Last month $141,000
Last month $172,000 Pen Argyl
1 yr ago $118,000
Last month $115,000

Parkland
1 yr ago $183,000
Last month $220,000 Easton
1 yr ago $159,000
Last month $150,000

Wilson
Northwestern Lehigh 1 yr ago $90,000
1 yr ago $125,000 Last month $95,000
Last Month $290,000

Bethlehem
1 yr ago $119,000
month $135,000

Allentown
1 yr ago $63,000
Last month $75,000
Catasauqua Saucon Valley
1 yr ago $62,000 1 yr ago $140,000
East Penn Last month $89,000 Last month $175,000
1 yr ago $143,000
Last month $170,000

Southern Lehigh Salisbury

1 yr ago $175.000 1 yr ago $136,000
Last month $220,000 Last month $173,000

 The Bradley Thomas Team 

Tom Nagle Janet Cappello Anthony Sapone Tom Wachtman Mark Chicanavage Linda Walton
President, Realtor® Client Care Coordinator, Buyers Agent Specialist, Buyers Agent Specialist, Broker, Realtor® Closing/Title Agent
Realtor® Realtor® Realtor®
 Ready,
set, sell
Preparing for your house
to go on the market

By John O'Connell
Copley News Service
In selling a home, the price must be right.
Too high and buyers will drive by. Too low
and you're losing dough. Overpricing is the
single biggest mistake homeowners make in

selling their property, according to real estate
agents.
"A house has two prices," said real estate
agent Jerry Norgart. "What you want to sell it
for and what you sell it for."
Many sellers will inflate the prices of their
homes in order to have wiggle room to
negotiate, said real estate agent Jim Sipp.
"Padding the price generally means a
longer time on the market," Sipp said. "It's
counterproductive. If you start with the right
price, it should sell close to that. If your home
isn't competitively priced, it's going to be hard
to sell."
In setting a price, real estate agents offer a
comparative market analysis in which they
look at similar homes in similar neighbor-
hoods and see what they have recently sold
for. In addition, they also consider homes on
the market and those with pending sales.
"I may compare as many as 10 homes in a
comparative market analysis," Norgart said.
When there are an abundance of homes
on the market and low interest rates, this is a
good time to be a buyer.
In a competitive market, sellers must do
everything they can to gain an edge. There's
more to selling a home than contacting a real
estate agent and sticking a sign in the yard.
"The home should be fixed up nice with
good curb appeal," Norgart said.
"Don't forget the yard and the outside of
3
In a competitive market, sellers must do everything they can to gsin an edge and get a home sold.
your house can be as important as the inside.
Buyers usually drive by a home and check
out the neighborhood before they make an
appointment to see it. If the outside doesn't
(continued from pg.3) look nice, they proba-
bly move on to the next home."
Your home may be one of a dozen a buyer
may check out in a day, the real estate agent
said.
Jim Anderson, 56, is a licensed home
inspector with his own company, Anderson
Home Inspections. His job is to find defects in
a home and make recommendations.
"Almost 99 percent of the time I'm hired by
the buyer to inspect a home," Anderson said.
"But I think it would be to the seller's advan-
tage to hire an inspector. You could correct
problems before the home goes on the mar-
ket.
"When a person comes to your home dur-
ing an open house, you could have the
inspection report open so prospective buyers
could look at it. With receipts, you can show
what problems you've corrected. Having
problems repaired makes things go smoother.
Most bids are now contingent on a house
inspection. You definitely don't want a buyer
moving in and finding something major
wrong. He's going to be mad, and may back
out of a deal."
Home inspections are being done in 60
percent of sales, Anderson said. They are
required with certain types of loans, he
added. Inspectors look at seven major areas --
structure, roof, electrical, plumbing, heating,
cooling and sewer. Some common problems
Anderson finds are dirty furnaces in need of
service, outdated electrical systems, fuses too
See Ready, Page 4
Ready, continued from Page 3
big for the electrical system and leaky faucets.
Real estate agents agree that first impression means a lot. The home
should be light, bright, clean and uncluttered for an open house.
"The inside of the home should be light and airy," Norgart said.
He advised opening all curtains, shades and blinds. And leave lights
on before and during a potential buyer's visit. A well-lighted room
makes the room look larger and more open.
"Show the house without pets in it," Norgart advised. "Clean up any
dog hair. And spray the home with Odor Man. People can be turned
off entering a home that has dog or cat odors. The old joke is to bake
a pie in the oven or light candles before a person visits the home."
Many real estate agents would prefer that pets, children and seller
not be present during a showing. Potential buyers may feel uncom-
fortable with the seller in the home.
Some decide to sell their homes themselves in order to save the
commission charged by real estate agents. This often means more has-
sle for the homeowner in terms of writing and placing ads, answering
phone calls and dealing with prospective buyers.
And in the end the seller may not save any money. Would-be buy-
ers may offer less, knowing you are saving on an agent's commission.
For most homeowners, it's probably best to stick with a professional.
A good real estate agent has the know-how to market your home,
help negotiate with the buyer and refer you to sources for repairs,
insurance, inspections, legal counsel and financing. Visit Copley News Service at www.copleynews.com.

Clean
Sweep
Clear out the mess and give buyers
a clear view
By Paul R. Huard
Copley News Service
Selling your home means making it look
good enough to belong to someone else.
That means cleaning house, trimming the
lawn and doing the work that will give your
home "sales appeal." Sparkling-clean houses
sell faster than those that look too lived-in or
show an abundance of the owner's personality.
According to the National Association of
Realtors, the improvements that makes the
4
most difference are cosmetic changes that
take minimal time and expense. However, a
little effort can have a big influence on how
quickly your property sells and at what price.
Buyers will be comparing your property to Getting ready for an open house? Experts advise home owners to clear out the clutter and make rooms as
clean and neutral looking as posible.
See Clean, Page 9
 m
Clean, continued from Page 4 that the outside of a house is what forms a

.co web.sightings
www.inman.com - Inman Real Estate News
Service. Features daily real estate news,
book reviews and articles from various
authors, including syndicated columnist
Robert Bruss.
www.mortgage101.com - A vast resource
for everything and anything about mort-
gages, including eligibility for VA and FHA
loans.
www.Money.com. - Money magazine's
website with great information, articles
and downloads about stocks, investing,
competing properties. Here are a few practical
tips to help yours stand out above the rest:
-- Ditch the clutter. By removing clutter, you
will make your property feel larger, brighter
and more open to a buyer's personality. If
your property is uncluttered and neutral,
prospective buyers can explore it comfortably
and envision it with their own personal touches.
-- Clean your home. Presenting a clean
home to a buyer shows them that you value
your property and have taken good care of
the house. Besides, nothing is a bigger turnoff
to most customers than a messy home.
If keeping a clean house for the short-term
potential buyer's first impression.
Some additional landscaping work, a clean
yard and a mowed lawn are some of the
things you can do. Do the following when
preparing your home for sale:
-- Sweep front walkway.
-- Remove newspapers, bikes and toys.
-- Park extra cars away from the property.
-- Keep lawn mowed and steps swept.
-- Store hoses neatly; be sure sprinklers don't
water walkways.
-- Repair gates, fences and sidewalks.
-- Remove or replace dead or dying plants.
-- Add color with blooming flowers.

m
retirement, etc.
is a difficulty, you might consider hiring a -- Clear yard of all debris.

.co
www.bankratemonitor.com
Site delves into local mortgage rates, credit
issues, taxes, local property values and more!

www.lehighvalleyforeclosures.com
Free list of Lehigh Valley bank foreclosures and
house-cleaning service.
If you do the work yourself, keep an impor-
tant question in mind: When the work is
done, will someone see a home they would
like to live in?
(c) Copley News Service
Visit Copley News Service at www.copleynews.com.

other“distressed” properties. Along with vacuuming and mopping, con-

www.digonline.org
Diversified Real Estate Investor Group (DIG) –
Largest non-profit real estate investor group in
Philadelphia/Lehigh Valley area. Check for info
on monthly meetings
sider ways of removing stains and odors from
surfaces, floors, furniture, carpets and drapes.
Here is a checklist of things that clean and
brighten your home, and increase its sale's
potential:

9
www.freecreditanalyzer.com -- Do a quick once-over with the vacuum.
Free credit report, score and debt -- Place fresh flowers in the main rooms.

m
analysis online. -- Put dishes away.

.co -- Make beds and put all clothes away.

-- Open drapes and turn on lights for a
brighter feel.
-- Straighten closets.
-- Put toys away.
-- Kitchen and bathrooms should shine.
-- Turn off the television.
-- Play soft music on the radio or stereo.
-- Keep pets out of the way and pet areas
clean.
-- Secure jewelry, cash, prescription medica-
tion and other valuables.

.com MAKE SOME REPAIRS

If you think something is too much trouble
to fix, chances are buyers will, too.
This is a good time to fix a leaky faucet,
replace grout, repair a running toilet and fix
faulty plumbing.
Pay as much attention to the outside as the
inside. This might seem like a statement of the
obvious, but real estate agents say repeatedly
 Passing Inspection
Professional going-over c an reveal hidden problems
By Cheryl Walker
Copley News Service
Most everyone dreams of owning a home. But
when it comes to buying one — don’t let it turn
into a nightmare.
This is most likely the largest investment a per-
son may ever make in a lifetime, so it should be
done with caution. A way of making this experi-
ence positive and with less stress is to get a home
inspection before committing to the purchase.
“I’m a real advocate of home inspections,” said
Chuck Boles, real estate agent and president of
Boles said. “No one buys a car without test driv-
ing it, so why would you want to buy a home
without having it checked out?”
An inspection can cost anywhere from $250 to
$400. Boles recommends that people who are
selling their house have an inspection before they
even put a “for sale” sign in the front yard.
“By taking care of things that need to be fixed
before a sale, the seller can get a better price for
the home,” said Boles. “If the seller chooses not to
fix them, he’ll have to lower his price, but by law
the seller still has to reveal the problems to the

8
The Chuck & Buddy Group Ltd. in Alexandria, Va.
“It’s in the best interest of the buyer and seller.”
It doesn’t matter whether the house is 50 years
old or brand-new, an inspection is a good idea.
“While purchasing a newly constructed home
means you are the first owner and everything
buyer.”
No one wants to move into a home and then
have additional expenses such as leaky pipes, a
Home inspector Jim Anderson explains to a potential
defective furnace or a leaking roof. If the seller home buyer. Experts advise professional inspections,
hasn’t already done a home inspection, the buyer even of brand-new homes, to uncover any defect that
should request one. will cost you down the line.

looks and smells brand-new, there are often flaws,
some serious and expensive, that may be present
due to use of inferior materials or faulty workman-
ship,” said Mike Kuhn, director of technical servic-
es at HouseMaster in New Jersey, a home inspec-
tion firm.
An inspector will look at the exterior of the
house as well as the inside. The foundation needs
to be checked, as does the roof, plumbing, major
appliances and the electrical systems. If it’s a newly
constructed home, an inspection should be done
before the drywall is installed.
“It’s surprising that there’s only a small percent-
age of people who request a home inspection,”
“If the seller says no to inspection, then there’s a
red flag right there,” Boles said. “A new buyer
doesn’t need addition expenses they didn’t count
on. They may want to buy new furniture or do
some decorating. Having an inspection is a small
price to pay for piece of mind.”
If problems are discovered during an inspec-
tion, most of the time defects can easily be pre-
pared. But depending on what it is, repairs can
become quite costly.
Some of the smaller priced fix-its are replacing a
hot water heater, which can cost between $350
and $500, or an air-conditioning compressor,
which can cost between $800 and $1,200. But
something like a septic tank can cost anywhere
from $3,000 to $6,000 to repair or replace.
“A well-written inspection report will not only
indicate what is or isn’t in good working order,”
said Kenneth T. Austin, president of HouseMaster.
“It will also tell you when repairs can be made
instead of replacement, when systems that are
currently working will likely need maintenance or
replacement, and what improvements or
changes will help avoid problems and increase
operating efficiency of the various systems.”
(c) Copley News Service
Visit Copley News Service at www.copleynews.com.

When buying or selling a home...so many things can go wrong.

COVERED
COVERED
Oven/Range
Avg Repair $75-$350

Air Conditioning
Avg Repair $85-$850 COVERED Heating System
COVERED Avg Repair $80-$650

by Bradley
Electrical System
Avg Repair $80-$750
COVERED Water Heater
Thomas Real
COVERED Avg Repair $80-$250

Estate
For 12 Full
Refrigerator
Plumbing
Avg Repair $50-$750 COVERED COVERED Avg Repair $70-$450
Months
 What People are Saying About
Bradley Thomas Real Estate
“Bradley Thomas was very helpful with working with
us and the house that we eventually did end up get-
ting is GREAT and we are very happy with it. We defi-
nitely appreciated everything coming together, and
we would certainly recommend Bradley Thomas to
anyone looking to buy a house they were great.
Thanks!”
Jeremy & Jeanne W, - Historic Allentown
“The entire process went smoothly and we couldn’t
be happier with our decision to work with your
organization. Having listened to numerous stories
from other people detailing the stress and problems
they went through when they bought a home, we
can honestly say that we felt very confident and
secure during our experience. From the first day we
started looking at homes to the day we made
settlement, you were there with all the answers to
our countless questions.”
Tom and Shannon K, - Emmaus
6
“In a fast-paced market, Bradley Thomas Real Estate
went above and beyond any other agency in serv-
ice, personal attention and dedication. Bradley
Thomas took an intimidating process, broke it down
step by step, and helped us get into the house of
our dreams.”
Jason and Bonnie M, - Quakertown
 45 Tips to Get Your Property
Looking Great So That It
Sells Quickly and For
Top Dollar!
It is important to attract as many qualified buyers to your home as
possible. In preparing your home for sale, it is important to envision
your home through a “buyer’s eye.” Fact is, people purchase what
they see, and not “how it is going to be.” NOW is the time to make
your home as buyer-friendly as possible.
No ‘Extreme House Makeover’ Needed!
You can improve the value of your home, without finishing the base-
ment or remodeling the kitchen. I’ve included over 45 things to do
around the house to get your home looking great. Paint, for example,
is one of the best improvement investments for getting a greater
return on your money. Remember, presentation is the key.
As part of the Savvy Sellers Program, we actually send out a profes-
sional interior designer, a certified ‘stager’, to do a ninety-minute ses-
sion with you to help you get your property in the most sellable condi-
tion possible. Clients are often amazed at the transformation of their
newly ‘staged’ homes – some even second-guess their decision to
move! Staged homes simply sell quicker and for more money. Call us
today to become a ‘Savvy Seller’ at 610-814-3335. After your property
is ‘staged’ and looking great, we’ll then send out a professional pho-
tographer to take photos and virtual tours.

Outside
Mow the lawn, trim the trees and shrubs away
from your house. You can’t sell a house if you
can’t see it. Rake leaves if it is that time of year.
Remove dead plants, flowers and shrubs.
Put away tools, garbage cans, hoses, toys,
and building materials neatly in the garage
(where applicable).
Remove window screens while selling your home
and keep the windows clean. This will allow
plenty of light to come in. Clean your front door
and stain or paint where needed.
Check for broken roof shingles.
Seal or resurface driveway (if applicable). Clear
patios or decks of planters, flower pots, grills
(during winter).
Dress up front yard shrubs and lamp posts with
fresh mulch.
In today’s market, most Buyers will “drive by”
several homes before going inside just one. You
must remember, people will judge your home by
its exterior without ever seeing the inside. A
sloppy exterior, and you may not make the cut.

610.814.3335 • www.bradleythomas.info
SavvySellers
Program
Bradley Thomas Team Home Marketing System

Foyer Living Room

Use a bright bulb in the foyer light fixture. Discard worn furniture and move extra
pieces to a storage area. Too much furniture
Turn on all the lights in the evening to
makes a room look smaller. Visit a model
welcome potential buyers. This is not a bad
home to get decorating ideas.
idea to do in the daytime, as well, especial-
ly if you are surrounded by trees. Clear away all magazines, books and
unnecessary objects from furniture
Clean all light fixtures. Dirty light fixtures
throughout the house.
get noticed. Clean fixtures provide a bright
and cheery atmosphere. Take down pictures that hide walls. Patch
nail holes and paint.
Fill the house with the pleasant aroma of
cinnamon or other fresh scents. This can Add lamps and lighting in dark areas.
be done by simply simmering a pan of
Open the curtains
water and cinnamon on the stove.
Set out some fresh flowers.
Spotlessly clean woodwork and carpeting.
Clear window ledges of all objects to give
a nice view inside and out.
Repaint walls, if necessary, in a neutral
color such as antique white. Kitchen
Professionally clean your stove and oven
Replace broken appliances and repair drips
or sqeaks, and binds in cabinet drawers
Family Room Discard old food and leftovers from refrigerator

Clean fireplace (where applicable) and Clear refrigerator of messages, pictures

remove any items that are in front of it. and magnets

Replace carpet if it is a loud color. This can
be costly, but it will sell the house. Remove
all magazines, books, toys and worn furni-
ture that might influence a buyer’s feeling
about the room.
Create an easygoing, relaxed atmosphere in
your family room. This is where most families
spend their time, so make it look GREAT!
Clear all magazines, small appliances and
cookware from countertop. Since people
tend to judge kitchens by their countertops,
the cleaner, the better!
If an item hasn’t been used in months, put it
away!

610.814.3335 • www.bradleythomas.info
SavvySellers
Program
Bradley Thomas Team Home Marketing System

Master Bedroom Bathrooms

This is the second most important-to-be
appealing room in the house (after
the kitchen and before the family room
and garage).
Define areas (sleeping, dressing, etc.)
by furniture arrangement. Keep simply
furnished.
Be sure clothes are hanging up, not laying
out in the room.
Make the closets more appealing by storing
off-season clothing elsewhere. Go ahead
and pack them since you are moving!
Remove any unnecessary items from the
vanity, tub, etc. The idea is to make the
room look like a guest bathroom.
The sink, tub, commode, tile and shower
curtain should be immaculate. No soap
film or hair.
Caulk and grout tile. Bleach discolored
grout.
Remove any wall paper that is not “conser-
vative”. No need to re-paper, just paint wall
antique white.
Decorate with towels (one or two colors)

Children’s Bedroom Basement

Here’s a challenge — ask children and
teenagers to clean up their rooms, take A finished basement is great— follow
down posters and open curtains. instructions for family room.

Add lighting if needed. If unfurnished, keep the floor swept. Using

a cement paint keeps dirt down, looks fresh
and only takes a few hours. A battleship
gray is recommended.
Change furnace filter and clean appliances.
Garage
The perfect garage contains only cars,
but if this is not possible — clean up, fix up,
sell or toss out unneeded items. Have a
garage sale!
Clean, seal and possibly paint the floor

610.814.3335 • www.bradleythomas.info
SavvySellers
Program 610.814.3335
Bradley Thomas Team Home Marketing System www.bradleythomas.info

General
Ask yourself: Is there anything inside or out that “will not make the move?” If so, throw it out now.
Don’t wait until you sell.
Think positively. You are going to sell the house and move. Start packing small things up now. When
the house sells, you will be glad you prematurely packed, and it will make the house look great. The
best things to pack are little knick-knacks, miscellaneous things that are not used in a practical sense.
Keep it simple. Nothing should touch the floor unless it’s a piece of furniture. Remove all baskets,
luggage, etc. The more floor space a buyer can see, the bigger the room will appear.

Additional Tips to Help ME Sell Your Home

For showings, please be out of the house whenever possible,
or at least plan to take a walk with the children or pets.
Prospective buyers will feel more at ease if the house is empty.
Tell me what you like about your home (i.e., the yard, the
location, etc.)
Strong cooking or smoking odors can ruin a sale. Make sure
your home is fresh for showings. Turn on all lights and leave
soft music playing.
Remember . . . You never get a second chance to make a
good first impression. Buyers are looking for well cared-for
homes that they can move into immediately. A buyer without
an imagination will walk out without considering making an
offer. Presentation is key.

Sincerely,

Tom Nagle
Tom Nagle
Bradley Thomas Real Estate, Broker
HseWorth Postcard 1/24/05 9:45 PM Page 1

Find Out What Homes in Your

Neighborhood are Selling For...
Free Service for Northampton County Homeowners
You can receive a FREE computerized printout of recent Home Sales & Current Listings
anywhere in the Lehigh Valley mailed to you at NO cost or obligation.
You don’t have to talk to anyone. Just call our 24hr hotline below and
leave a message indicating which streets you would like to have information 33 Main Street, Forks Twshp
on. You will receive by mail, a computerized printout on each active Listed: 02/04/04 for $159,900
property for sale (or recently sold) including the address and photo of E Sold: 03/05/04 for 155,900
SAMPL zed
the home, a description of key features, along with the list price and puteri
of com you will
(if relevant) the sale price. ut
printo
receive
This information will give you a good idea of what your home
might sell for if you were to put it up for sale in today’s market.
667 Main Street, Nazareth
Listed: 01/05/05 for $275,000
Sold: 01/24/05 for 269,000

To receive a Computerized Area Home Sales Report call:

1-800-551-4360 ID# 7115 (24hr recorded message)

Consumer info supplied by Bradley Thomas Real Estate, 610-814-3335. Not intended to solicit properties currently listed for sale.
 How Much Money Will
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Thomas Nagle, Realtor Over the Next...
To find out more, call 800-551-4360 ID#9567 anytime, for pre-recorded info (talk to no one)

..1..3..5..10 Years? Come Out To Our FREE

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bradley thomas real estate

44 E Broad St, Suite 205 • Historic Bethlehem, PA 18018 • 610-814-3335 • www.bradleythomas.info
 Your Home SOLD At A Price
Acceptable to You- GUARANTEED
Thomas Nagle, RealtorTM
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To find out more, call 800-551-4360 ID#7286 anytime, for pre-recorded info (talk to no one)

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E
Listed: 02/04/00 for $159,900
SAMPLrized Sold: 03/05/00 for $155,900
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bradley thomas real estate
44 E Broad St, Suite 205 • Historic Bethlehem, PA 18018 • 610-814-3335 • www.bradleythomas.info
 Home Marketing Packages

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(all commissions are split between the listing and the buying broker)

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Professional Appraisal by Licensed PA Appraiser •
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Discover how to sell your house back in
<Mailing State> “as is,” for a fair price,
AND on the date of your choice…
If you want to sell your house in the fastest, easiest, and most convenient
manner, please read this important message. You may discover the perfect
solution...because we buy homes in <SITUS_CITY>
Dear <OWNER NAME>,
I am writing because I noticed your home
back in <SITUS_CITY>, and thought
I would to see if you might be interested in
selling. I figured it couldn’t hurt to ask.
Selling a house is usually an expensive
and complicated process. Selling a house in
another state can be even harder. We make the
process about as easy as it gets.
Oh, there aren’t any commissions to pay
either.
My name is <INV_NAME>. My company,
buys a number of houses each month in and
around <SITUS_CITY> ...and in every price
range. But the best part is, we use private
funds that require no long, drawn out bank
approvals. So we can act fast!
We can usually close within 9 days...or as
little as 72 hours. I’m as serious about buying
your house as you are about selling it. We
have helped eliminate the stress and worry of
selling for many, many of our clients.
And you certainly won’t have to tolerate
dozens of total (and sometimes frightening)
strangers tramping through your home and
poking through your drawers and closets (or
upsetting your tenants if you rent your house).
And we do buy occupied units with tenants in
them (even problem ones).
If the house needs work – from minor
cosmetics to a full-blown “Extreme
Makeover,” no problem! No amount of work
scares us…even if the house has been sitting
vacant for some time.
So if you want to sell, which way do you
turn? To a real estate agent with dozens of
other listings to handle? Selling on your own
and sweating out financing details, lost deals,
last minute closing “surprises”? Moving out
and hoping you don’t get some midnight call
with “bad news” about your house?
Here’s a better solution—a way out...
If your property qualifies and I go out to
see it, I will provide you with a firm written
offer. I’ll explain everything to you in plain,
everyday English. And I’ll be 100% direct,
clear and honest with you...from start to
finish.
In fact, I can usually “pre-qualify” your
home right over the phone in just a few
minutes. That can save us both time.
If we come to an agreement, we can pay all
cash with no contingencies (because, unlike
most potential buyers, we don’t have to sell
another house first). And if you want, we can
close in just a few days. I’ll handle all of the
paperwork and make all the arrangements ...
and you can get on with your life!
Look. I don’t know your particular reasons
for selling, but I do know how to get your
house closed as quickly and professionally as
possible. Imagine, by this time next week
your house could be sold.
Can I really buy your house this quickly and
easily? Maybe. Maybe not. A lot of it depends
on you. If you want to get above market price
for your house, don’t bother calling me. I’m
OVER
Dear <Owner Name>:
I am writing because I noticed your home
back in <SITUS_CITY>, and thought I
would see if you might be interested in sell-
ing. I figured it couldn’t hurt to ask.
Selling a house is usually an expensive and
complicated process. Selling a house in an-
other state can be even harder. We make the
process about as easy as it gets.
Oh... there aren’t any commissions to pay
either.
My name is <INV_NAME>. My company,
buys a number of houses each month in and
around <SITUS_CITY> ...and in every price
range. But the best part is, we use private
funds that require no long, drawn out bank
approvals. So we can act fast!
We can usually close within 9 days...or as
little as 72 hours. I’m as serious about buy-
ing your house as you are about selling it. We
have helped eliminate the stress and worry of
selling for many, many of our clients.
And you certainly won’t have to tolerate
dozens of total (and sometimes frightening)
strangers tramping through your home and
poking through your drawers and closets (or
upsetting your tenants if you rent your
Discover how to sell sweating out financing details, lost deals, last
minute closing “surprises”? Moving out and
your house back in hoping you don’t get some midnight call with
“bad news” about your house?
<Mailing State> Here’s a better solution – a way out...
“as is,” for a fair IfI will
your property qualifies and I go out to see it,
price, AND on the explainprovide you with a firm written offer. I’ll
everything to you in plain, everyday
date of your choice… English. And I’ll be 100% direct, clear and
honest with you...from start to finish.
If you want to sell your house in the In fact, I can usually “pre-qualify” your home
right over the phone in just a few minutes. That
fastest, easiest, and most convenient
can save us both time.
manner, please read this important
If we come to an agreement, we can pay all
message. You may discover the per-
cash with no contingencies (because, unlike
fect solution...because we buy homes most potential buyers, we don’t have to sell
in <SITUS_CITY> another house first). And if you want, we can
close in just a few days. I’ll handle all of the
house). And we do buy occupied units with ten- paperwork and make all the arrangements ...
ants in them (even problem ones). and you can get on with your life!
If the house needs work – from minor cosmetics Look. I don’t know your particular reasons
to a full-blown “Extreme Makeover,” no for selling, but I do know how to get your
problem! No amount of work scares us…even if house closed as quickly and professionally as
the house has been sitting vacant for some time. possible. Imagine, by this time next week
your house could be sold.
So if you want to sell, which way do you turn? To
a real estate agent with dozens of other listings to Can I really buy your house this quickly and
handle? Selling on your own and easily? Maybe. Maybe not. A lot of it depends
O ver-
on you. If you want to get above market price the house. I’ll call you back and share what
for your house, don’t bother calling me. I’m I’ve discovered. Fair enough?
a professional and I do expect to make a fair
Call now. If it’s after hours, please leave a
profit. But I’m not out to steal your house
message and we’ll return the call.
either. My profit will come from my future
buyer or tenant. Sincerely,
Does your property meet my requirements?
Call me and let’s find out. I buy all types of
real estate and I’ll quickly determine if your
<INV_Name>
house fits my program. If I don’t end up
<INV_Company>
buying your house, I’ll be happy to share my
<INV_Phone>
ideas or advice on what you might try next.
You’ll still have all your other options avail-
able. You have nothing to lose by calling me <INV_Company>
first. <INV_Street>
<INV_Citystzip>
So, if you want to learn more or if you have
any questions, call me right away, day or
night at <Inv_Phone>. We’ll gather a few
facts, do a little research and plan what we
might do with the house after we buy it. That
helps us ballpark what we can pay until I see

NAME>
<OWNER ?
Not Ready Card With Your
Sa ve This House Paperwork…
Important Reference.
for Future
d.
Pa ss On To A Frien
Or
Dear <Owner Name>:
I am writing because I noticed your home
back in <SITUS_CITY>, and thought I
would see if you might be interested in sell-
ing. I figured it couldn’t hurt to ask.
Selling a house is usually an expensive and
complicated process. Selling a house in an-
other state can be even harder. We make the
process about as easy as it gets.
Oh, there aren’t any commissions to pay
either.
My name is <INV_NAME>. My company,
buys a number of houses each month in and
around <SITUS_CITY> ...and in every price
range. But the best part is, we use private
funds that require no long, drawn out bank
approvals. So we can act fast!
We can usually close within 9 days...or as
little as 72 hours. I’m as serious about buy-
ing your house as you are about selling it. We
have helped eliminate the stress and worry of
selling for many, many of our clients.
And you certainly won’t have to tolerate
dozens of total (and sometimes frightening)
strangers tramping through your home and
poking through your drawers and closets (or
upsetting your tenants if you rent your
Discover how to sell
your house back in
<Mailing State>
“as is,” for a fair
price, AND on the
date of your choice…
If you want to sell your house in the
fastest, easiest, and most convenient
manner, please read this important
message. You may discover the per-
fect solution...because we buy homes
in <SITUS_CITY>
house). And we do buy occupied units with ten-
ants in them (even problem ones).
If the house needs work – from minor cosmetics
to a full-blown “Extreme Makeover,” no
problem! No amount of work scares us…even if
the house has been sitting vacant for some time.
So if you want to sell, which way do you turn? To
a real estate agent with dozens of other listings to
handle? Selling on your own and
sweating out financing details, lost deals, last
minute closing “surprises”? Moving out and
hoping you don’t get some midnight call with
“bad news” about your house?
Here’s a better solution – a way out...
If your property qualifies and I go out to see it,
I will provide you with a firm written offer. I’ll
explain everything to you in plain, everyday
English. And I’ll be 100% direct, clear and
honest with you...from start to finish.
In fact, I can usually “pre-qualify” your home
right over the phone in just a few minutes. That
can save us both time.
If we come to an agreement, we can pay all
cash with no contingencies (because, unlike
most potential buyers, we don’t have to sell
another house first). And if you want, we can
close in just a few days. I’ll handle all of the
paperwork and make all the arrangements ...
and you can get on with your life!
Look. I don’t know your particular reasons
for selling, but I do know how to get your
house closed as quickly and professionally as
possible. Imagine, by this time next week
your house could be sold.
Can I really buy your house this quickly and
easily? Maybe. Maybe not. A lot of it depends
O ver-
on you. If you want to get above market price the house. I’ll call you back and share what
for your house, don’t bother calling me. I’m I’ve discovered. Fair enough?
a professional and I do expect to make a fair
Call now. If it’s after hours, please leave a
profit. But I’m not out to steal your house
message and we’ll return the call.
either. My profit will come from my future
buyer or tenant. Sincerely,
Does your property meet my requirements?
Call me and let’s find out. I buy all types of
real estate and I’ll quickly determine if your
<INV_Name>
house fits my program. If I don’t end up
<INV_Company>
buying your house, I’ll be happy to share my
<INV_Phone>
ideas or advice on what you might try next.
You’ll still have all your other options avail-
able. You have nothing to lose by calling me
first.
<INV_Company>
So, if you want to learn more or if you have <INV_Street>
any questions, call me right away, day or <INV_Citystzip>
night at <Inv_Phone>. We’ll gather a few
facts, do a little research and plan what we
might do with the house after we buy it. That
helps us ballpark what we can pay until I see

NAME>
<OWNER ?
Not Ready Card With Your
Sa ve This House Paperwork…
Important Reference.
for Future n To A Friend.)
(Or Pass O
Dear <Owner Name>:
I am writing because I noticed your home
back in <SITUS_CITY>, and thought I
would see if you might be interested in sell-
ing. I figured it couldn’t hurt to ask.
Selling a house is usually an expensive and
complicated process. Selling a house in an-
other state can be even harder. We make the
process about as easy as it gets.
Oh... there aren’t any commissions to pay
either.
My name is <INV_NAME>. My company,
buys a number of houses each month in and
around <SITUS_CITY> ...and in every price
range. But the best part is, we use private
funds that require no long, drawn out bank
approvals. So we can act fast!
We can usually close within 9 days...or as
little as 72 hours. I’m as serious about buy-
ing your house as you are about selling it. We
have helped eliminate the stress and worry of
selling for many, many of our clients.
And you certainly won’t have to tolerate
dozens of total (and sometimes frightening)
strangers tramping through your home and
poking through your drawers and closets (or
upsetting your tenants if you rent your
Discover how to sell sweating out financing details, lost deals, last
minute closing “surprises”? Moving out and
your house back in hoping you don’t get some midnight call with
“bad news” about your house?
<Mailing State> Here’s a better solution – a way out...
“as is,” for a fair IfI will
your property qualifies and I go out to see it,
price, AND on the explainprovide you with a firm written offer. I’ll
everything to you in plain, everyday
date of your choice… English. And I’ll be 100% direct, clear and
honest with you...from start to finish.
If you want to sell your house in the In fact, I can usually “pre-qualify” your home
right over the phone in just a few minutes. That
fastest, easiest, and most convenient
can save us both time.
manner, please read this important
If we come to an agreement, we can pay all
message. You may discover the per-
cash with no contingencies (because, unlike
fect solution...because we buy homes most potential buyers, we don’t have to sell
in <SITUS_CITY> another house first). And if you want, we can
close in just a few days. I’ll handle all of the
house). And we do buy occupied units with ten- paperwork and make all the arrangements ...
ants in them (even problem ones). and you can get on with your life!
If the house needs work – from minor cosmetics Look. I don’t know your particular reasons
to a full-blown “Extreme Makeover,” no for selling, but I do know how to get your
problem! No amount of work scares us…even if house closed as quickly and professionally as
the house has been sitting vacant for some time. possible. Imagine, by this time next week
your house could be sold.
So if you want to sell, which way do you turn? To
a real estate agent with dozens of other listings to Can I really buy your house this quickly and
handle? Selling on your own and easily? Maybe. Maybe not. A lot of it depends
O ver-
 Your Home SOLD At A Price
Acceptable to You- GUARANTEED
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 Keeping You Informed
About The Housing Market
Average value change in the last year by school district.

Bangor
Nazareth 1 yr ago $117,000
1 yr ago $190,000 Last month $130,000
Northampton Last month $233,000
1 yr ago $141,000
Last month $181,000

10
Whitehall-Coplay
Northern Lehigh 1 yr ago $130,000
1 yr ago $96,000 Last month $141,000
Last month $172,000 Pen Argyl
1 yr ago $118,000
Last month $115,000

Parkland
1 yr ago $183,000
Last month $220,000 Easton
1 yr ago $159,000
Last month $150,000

Wilson
Northwestern Lehigh 1 yr ago $90,000
1 yr ago $125,000 Last month $95,000
Last Month $290,000

Bethlehem
1 yr ago $119,000
month $135,000

Allentown
1 yr ago $63,000
Last month $75,000
Catasauqua Saucon Valley
1 yr ago $62,000 1 yr ago $140,000
East Penn Last month $89,000 Last month $175,000
1 yr ago $143,000
Last month $170,000

Southern Lehigh Salisbury

1 yr ago $175.000 1 yr ago $136,000
Last month $220,000 Last month $173,000

 The Bradley Thomas Team 

Tom Nagle Janet Cappello Anthony Sapone Tom Wachtman Mark Chicanavage Linda Walton
President, Realtor® Client Care Coordinator, Buyers Agent Specialist, Buyers Agent Specialist, Broker, Realtor® Closing/Title Agent
Realtor® Realtor® Realtor®
 Ready,
set, sell
Preparing for your house
to go on the market

By John O'Connell
Copley News Service
In selling a home, the price must be right.
Too high and buyers will drive by. Too low
and you're losing dough. Overpricing is the
single biggest mistake homeowners make in

selling their property, according to real estate
agents.
"A house has two prices," said real estate
agent Jerry Norgart. "What you want to sell it
for and what you sell it for."
Many sellers will inflate the prices of their
homes in order to have wiggle room to
negotiate, said real estate agent Jim Sipp.
"Padding the price generally means a
longer time on the market," Sipp said. "It's
counterproductive. If you start with the right
price, it should sell close to that. If your home
isn't competitively priced, it's going to be hard
to sell."
In setting a price, real estate agents offer a
comparative market analysis in which they
look at similar homes in similar neighbor-
hoods and see what they have recently sold
for. In addition, they also consider homes on
the market and those with pending sales.
"I may compare as many as 10 homes in a
comparative market analysis," Norgart said.
When there are an abundance of homes
on the market and low interest rates, this is a
good time to be a buyer.
In a competitive market, sellers must do
everything they can to gain an edge. There's
more to selling a home than contacting a real
estate agent and sticking a sign in the yard.
"The home should be fixed up nice with
good curb appeal," Norgart said.
"Don't forget the yard and the outside of
3
In a competitive market, sellers must do everything they can to gsin an edge and get a home sold.
your house can be as important as the inside.
Buyers usually drive by a home and check
out the neighborhood before they make an
appointment to see it. If the outside doesn't
(continued from pg.3) look nice, they proba-
bly move on to the next home."
Your home may be one of a dozen a buyer
may check out in a day, the real estate agent
said.
Jim Anderson, 56, is a licensed home
inspector with his own company, Anderson
Home Inspections. His job is to find defects in
a home and make recommendations.
"Almost 99 percent of the time I'm hired by
the buyer to inspect a home," Anderson said.
"But I think it would be to the seller's advan-
tage to hire an inspector. You could correct
problems before the home goes on the mar-
ket.
"When a person comes to your home dur-
ing an open house, you could have the
inspection report open so prospective buyers
could look at it. With receipts, you can show
what problems you've corrected. Having
problems repaired makes things go smoother.
Most bids are now contingent on a house
inspection. You definitely don't want a buyer
moving in and finding something major
wrong. He's going to be mad, and may back
out of a deal."
Home inspections are being done in 60
percent of sales, Anderson said. They are
required with certain types of loans, he
added. Inspectors look at seven major areas --
structure, roof, electrical, plumbing, heating,
cooling and sewer. Some common problems
Anderson finds are dirty furnaces in need of
service, outdated electrical systems, fuses too
See Ready, Page 4
Ready, continued from Page 3
big for the electrical system and leaky faucets.
Real estate agents agree that first impression means a lot. The home
should be light, bright, clean and uncluttered for an open house.
"The inside of the home should be light and airy," Norgart said.
He advised opening all curtains, shades and blinds. And leave lights
on before and during a potential buyer's visit. A well-lighted room
makes the room look larger and more open.
"Show the house without pets in it," Norgart advised. "Clean up any
dog hair. And spray the home with Odor Man. People can be turned
off entering a home that has dog or cat odors. The old joke is to bake
a pie in the oven or light candles before a person visits the home."
Many real estate agents would prefer that pets, children and seller
not be present during a showing. Potential buyers may feel uncom-
fortable with the seller in the home.
Some decide to sell their homes themselves in order to save the
commission charged by real estate agents. This often means more has-
sle for the homeowner in terms of writing and placing ads, answering
phone calls and dealing with prospective buyers.
And in the end the seller may not save any money. Would-be buy-
ers may offer less, knowing you are saving on an agent's commission.
For most homeowners, it's probably best to stick with a professional.
A good real estate agent has the know-how to market your home,
help negotiate with the buyer and refer you to sources for repairs,
insurance, inspections, legal counsel and financing. Visit Copley News Service at www.copleynews.com.

Clean
Sweep
Clear out the mess and give buyers
a clear view
By Paul R. Huard
Copley News Service
Selling your home means making it look
good enough to belong to someone else.
That means cleaning house, trimming the
lawn and doing the work that will give your
home "sales appeal." Sparkling-clean houses
sell faster than those that look too lived-in or
show an abundance of the owner's personality.
According to the National Association of
Realtors, the improvements that makes the
4
most difference are cosmetic changes that
take minimal time and expense. However, a
little effort can have a big influence on how
quickly your property sells and at what price.
Buyers will be comparing your property to Getting ready for an open house? Experts advise home owners to clear out the clutter and make rooms as
clean and neutral looking as posible.
See Clean, Page 9
 m
Clean, continued from Page 4 that the outside of a house is what forms a

.co web.sightings
www.inman.com - Inman Real Estate News
Service. Features daily real estate news,
book reviews and articles from various
authors, including syndicated columnist
Robert Bruss.
www.mortgage101.com - A vast resource
for everything and anything about mort-
gages, including eligibility for VA and FHA
loans.
www.Money.com. - Money magazine's
website with great information, articles
and downloads about stocks, investing,
competing properties. Here are a few practical
tips to help yours stand out above the rest:
-- Ditch the clutter. By removing clutter, you
will make your property feel larger, brighter
and more open to a buyer's personality. If
your property is uncluttered and neutral,
prospective buyers can explore it comfortably
and envision it with their own personal touches.
-- Clean your home. Presenting a clean
home to a buyer shows them that you value
your property and have taken good care of
the house. Besides, nothing is a bigger turnoff
to most customers than a messy home.
If keeping a clean house for the short-term
potential buyer's first impression.
Some additional landscaping work, a clean
yard and a mowed lawn are some of the
things you can do. Do the following when
preparing your home for sale:
-- Sweep front walkway.
-- Remove newspapers, bikes and toys.
-- Park extra cars away from the property.
-- Keep lawn mowed and steps swept.
-- Store hoses neatly; be sure sprinklers don't
water walkways.
-- Repair gates, fences and sidewalks.
-- Remove or replace dead or dying plants.
-- Add color with blooming flowers.

m
retirement, etc.
is a difficulty, you might consider hiring a -- Clear yard of all debris.

.co
www.bankratemonitor.com
Site delves into local mortgage rates, credit
issues, taxes, local property values and more!

www.lehighvalleyforeclosures.com
Free list of Lehigh Valley bank foreclosures and
house-cleaning service.
If you do the work yourself, keep an impor-
tant question in mind: When the work is
done, will someone see a home they would
like to live in?
(c) Copley News Service
Visit Copley News Service at www.copleynews.com.

other“distressed” properties. Along with vacuuming and mopping, con-

www.digonline.org
Diversified Real Estate Investor Group (DIG) –
Largest non-profit real estate investor group in
Philadelphia/Lehigh Valley area. Check for info
on monthly meetings
sider ways of removing stains and odors from
surfaces, floors, furniture, carpets and drapes.
Here is a checklist of things that clean and
brighten your home, and increase its sale's
potential:

9
www.freecreditanalyzer.com -- Do a quick once-over with the vacuum.
Free credit report, score and debt -- Place fresh flowers in the main rooms.

m
analysis online. -- Put dishes away.

.co -- Make beds and put all clothes away.

-- Open drapes and turn on lights for a
brighter feel.
-- Straighten closets.
-- Put toys away.
-- Kitchen and bathrooms should shine.
-- Turn off the television.
-- Play soft music on the radio or stereo.
-- Keep pets out of the way and pet areas
clean.
-- Secure jewelry, cash, prescription medica-
tion and other valuables.

.com MAKE SOME REPAIRS

If you think something is too much trouble
to fix, chances are buyers will, too.
This is a good time to fix a leaky faucet,
replace grout, repair a running toilet and fix
faulty plumbing.
Pay as much attention to the outside as the
inside. This might seem like a statement of the
obvious, but real estate agents say repeatedly
 Passing Inspection
Professional going-over c an reveal hidden problems
By Cheryl Walker
Copley News Service
Most everyone dreams of owning a home. But
when it comes to buying one — don’t let it turn
into a nightmare.
This is most likely the largest investment a per-
son may ever make in a lifetime, so it should be
done with caution. A way of making this experi-
ence positive and with less stress is to get a home
inspection before committing to the purchase.
“I’m a real advocate of home inspections,” said
Chuck Boles, real estate agent and president of
Boles said. “No one buys a car without test driv-
ing it, so why would you want to buy a home
without having it checked out?”
An inspection can cost anywhere from $250 to
$400. Boles recommends that people who are
selling their house have an inspection before they
even put a “for sale” sign in the front yard.
“By taking care of things that need to be fixed
before a sale, the seller can get a better price for
the home,” said Boles. “If the seller chooses not to
fix them, he’ll have to lower his price, but by law
the seller still has to reveal the problems to the

8
The Chuck & Buddy Group Ltd. in Alexandria, Va.
“It’s in the best interest of the buyer and seller.”
It doesn’t matter whether the house is 50 years
old or brand-new, an inspection is a good idea.
“While purchasing a newly constructed home
means you are the first owner and everything
buyer.”
No one wants to move into a home and then
have additional expenses such as leaky pipes, a
Home inspector Jim Anderson explains to a potential
defective furnace or a leaking roof. If the seller home buyer. Experts advise professional inspections,
hasn’t already done a home inspection, the buyer even of brand-new homes, to uncover any defect that
should request one. will cost you down the line.

looks and smells brand-new, there are often flaws,
some serious and expensive, that may be present
due to use of inferior materials or faulty workman-
ship,” said Mike Kuhn, director of technical servic-
es at HouseMaster in New Jersey, a home inspec-
tion firm.
An inspector will look at the exterior of the
house as well as the inside. The foundation needs
to be checked, as does the roof, plumbing, major
appliances and the electrical systems. If it’s a newly
constructed home, an inspection should be done
before the drywall is installed.
“It’s surprising that there’s only a small percent-
age of people who request a home inspection,”
“If the seller says no to inspection, then there’s a
red flag right there,” Boles said. “A new buyer
doesn’t need addition expenses they didn’t count
on. They may want to buy new furniture or do
some decorating. Having an inspection is a small
price to pay for piece of mind.”
If problems are discovered during an inspec-
tion, most of the time defects can easily be pre-
pared. But depending on what it is, repairs can
become quite costly.
Some of the smaller priced fix-its are replacing a
hot water heater, which can cost between $350
and $500, or an air-conditioning compressor,
which can cost between $800 and $1,200. But
something like a septic tank can cost anywhere
from $3,000 to $6,000 to repair or replace.
“A well-written inspection report will not only
indicate what is or isn’t in good working order,”
said Kenneth T. Austin, president of HouseMaster.
“It will also tell you when repairs can be made
instead of replacement, when systems that are
currently working will likely need maintenance or
replacement, and what improvements or
changes will help avoid problems and increase
operating efficiency of the various systems.”
(c) Copley News Service
Visit Copley News Service at www.copleynews.com.

When buying or selling a home...so many things can go wrong.

COVERED
COVERED
Oven/Range
Avg Repair $75-$350

Air Conditioning
Avg Repair $85-$850 COVERED Heating System
COVERED Avg Repair $80-$650

by Bradley
Electrical System
Avg Repair $80-$750
COVERED Water Heater
Thomas Real
COVERED Avg Repair $80-$250

Estate
For 12 Full
Refrigerator
Plumbing
Avg Repair $50-$750 COVERED COVERED Avg Repair $70-$450
Months
 What People are Saying About
Bradley Thomas Real Estate
“Bradley Thomas was very helpful with working with
us and the house that we eventually did end up get-
ting is GREAT and we are very happy with it. We defi-
nitely appreciated everything coming together, and
we would certainly recommend Bradley Thomas to
anyone looking to buy a house they were great.
Thanks!”
Jeremy & Jeanne W, - Historic Allentown
“The entire process went smoothly and we couldn’t
be happier with our decision to work with your
organization. Having listened to numerous stories
from other people detailing the stress and problems
they went through when they bought a home, we
can honestly say that we felt very confident and
secure during our experience. From the first day we
started looking at homes to the day we made
settlement, you were there with all the answers to
our countless questions.”
Tom and Shannon K, - Emmaus
6
“In a fast-paced market, Bradley Thomas Real Estate
went above and beyond any other agency in serv-
ice, personal attention and dedication. Bradley
Thomas took an intimidating process, broke it down
step by step, and helped us get into the house of
our dreams.”
Jason and Bonnie M, - Quakertown
 45 Tips to Get Your Property
Looking Great So That It
Sells Quickly and For
Top Dollar!
It is important to attract as many qualified buyers to your home as
possible. In preparing your home for sale, it is important to envision
your home through a “buyer’s eye.” Fact is, people purchase what
they see, and not “how it is going to be.” NOW is the time to make
your home as buyer-friendly as possible.
No ‘Extreme House Makeover’ Needed!
You can improve the value of your home, without finishing the base-
ment or remodeling the kitchen. I’ve included over 45 things to do
around the house to get your home looking great. Paint, for example,
is one of the best improvement investments for getting a greater
return on your money. Remember, presentation is the key.
As part of the Savvy Sellers Program, we actually send out a profes-
sional interior designer, a certified ‘stager’, to do a ninety-minute ses-
sion with you to help you get your property in the most sellable condi-
tion possible. Clients are often amazed at the transformation of their
newly ‘staged’ homes – some even second-guess their decision to
move! Staged homes simply sell quicker and for more money. Call us
today to become a ‘Savvy Seller’ at 610-814-3335. After your property
is ‘staged’ and looking great, we’ll then send out a professional pho-
tographer to take photos and virtual tours.

Outside
Mow the lawn, trim the trees and shrubs away
from your house. You can’t sell a house if you
can’t see it. Rake leaves if it is that time of year.
Remove dead plants, flowers and shrubs.
Put away tools, garbage cans, hoses, toys,
and building materials neatly in the garage
(where applicable).
Remove window screens while selling your home
and keep the windows clean. This will allow
plenty of light to come in. Clean your front door
and stain or paint where needed.
Check for broken roof shingles.
Seal or resurface driveway (if applicable). Clear
patios or decks of planters, flower pots, grills
(during winter).
Dress up front yard shrubs and lamp posts with
fresh mulch.
In today’s market, most Buyers will “drive by”
several homes before going inside just one. You
must remember, people will judge your home by
its exterior without ever seeing the inside. A
sloppy exterior, and you may not make the cut.

610.814.3335 • www.bradleythomas.info
SavvySellers
Program
Bradley Thomas Team Home Marketing System

Foyer Living Room

Use a bright bulb in the foyer light fixture. Discard worn furniture and move extra
pieces to a storage area. Too much furniture
Turn on all the lights in the evening to
makes a room look smaller. Visit a model
welcome potential buyers. This is not a bad
home to get decorating ideas.
idea to do in the daytime, as well, especial-
ly if you are surrounded by trees. Clear away all magazines, books and
unnecessary objects from furniture
Clean all light fixtures. Dirty light fixtures
throughout the house.
get noticed. Clean fixtures provide a bright
and cheery atmosphere. Take down pictures that hide walls. Patch
nail holes and paint.
Fill the house with the pleasant aroma of
cinnamon or other fresh scents. This can Add lamps and lighting in dark areas.
be done by simply simmering a pan of
Open the curtains
water and cinnamon on the stove.
Set out some fresh flowers.
Spotlessly clean woodwork and carpeting.
Clear window ledges of all objects to give
a nice view inside and out.
Repaint walls, if necessary, in a neutral
color such as antique white. Kitchen
Professionally clean your stove and oven
Replace broken appliances and repair drips
or sqeaks, and binds in cabinet drawers
Family Room Discard old food and leftovers from refrigerator

Clean fireplace (where applicable) and Clear refrigerator of messages, pictures

remove any items that are in front of it. and magnets

Replace carpet if it is a loud color. This can
be costly, but it will sell the house. Remove
all magazines, books, toys and worn furni-
ture that might influence a buyer’s feeling
about the room.
Create an easygoing, relaxed atmosphere in
your family room. This is where most families
spend their time, so make it look GREAT!
Clear all magazines, small appliances and
cookware from countertop. Since people
tend to judge kitchens by their countertops,
the cleaner, the better!
If an item hasn’t been used in months, put it
away!

610.814.3335 • www.bradleythomas.info
SavvySellers
Program
Bradley Thomas Team Home Marketing System

Master Bedroom Bathrooms

This is the second most important-to-be
appealing room in the house (after
the kitchen and before the family room
and garage).
Define areas (sleeping, dressing, etc.)
by furniture arrangement. Keep simply
furnished.
Be sure clothes are hanging up, not laying
out in the room.
Make the closets more appealing by storing
off-season clothing elsewhere. Go ahead
and pack them since you are moving!
Remove any unnecessary items from the
vanity, tub, etc. The idea is to make the
room look like a guest bathroom.
The sink, tub, commode, tile and shower
curtain should be immaculate. No soap
film or hair.
Caulk and grout tile. Bleach discolored
grout.
Remove any wall paper that is not “conser-
vative”. No need to re-paper, just paint wall
antique white.
Decorate with towels (one or two colors)

Children’s Bedroom Basement

Here’s a challenge — ask children and
teenagers to clean up their rooms, take A finished basement is great— follow
down posters and open curtains. instructions for family room.

Add lighting if needed. If unfurnished, keep the floor swept. Using

a cement paint keeps dirt down, looks fresh
and only takes a few hours. A battleship
gray is recommended.
Change furnace filter and clean appliances.
Garage
The perfect garage contains only cars,
but if this is not possible — clean up, fix up,
sell or toss out unneeded items. Have a
garage sale!
Clean, seal and possibly paint the floor

610.814.3335 • www.bradleythomas.info
SavvySellers
Program 610.814.3335
Bradley Thomas Team Home Marketing System www.bradleythomas.info

General
Ask yourself: Is there anything inside or out that “will not make the move?” If so, throw it out now.
Don’t wait until you sell.
Think positively. You are going to sell the house and move. Start packing small things up now. When
the house sells, you will be glad you prematurely packed, and it will make the house look great. The
best things to pack are little knick-knacks, miscellaneous things that are not used in a practical sense.
Keep it simple. Nothing should touch the floor unless it’s a piece of furniture. Remove all baskets,
luggage, etc. The more floor space a buyer can see, the bigger the room will appear.

Additional Tips to Help ME Sell Your Home

For showings, please be out of the house whenever possible,
or at least plan to take a walk with the children or pets.
Prospective buyers will feel more at ease if the house is empty.
Tell me what you like about your home (i.e., the yard, the
location, etc.)
Strong cooking or smoking odors can ruin a sale. Make sure
your home is fresh for showings. Turn on all lights and leave
soft music playing.
Remember . . . You never get a second chance to make a
good first impression. Buyers are looking for well cared-for
homes that they can move into immediately. A buyer without
an imagination will walk out without considering making an
offer. Presentation is key.

Sincerely,

Tom Nagle
Tom Nagle
Bradley Thomas Real Estate, Broker
 How Much Money Will
You Pay Your Landlord
Thomas Nagle, Realtor Over the Next...
To find out more, call 800-551-4360 ID#9567 anytime, for pre-recorded info (talk to no one)

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44 E Broad St, Suite 205 • Historic Bethlehem, PA 18018 • 610-814-3335 • www.bradleythomas.info
 Your Home SOLD At A Price
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To find out more, call 800-551-4360 ID#7286 anytime, for pre-recorded info (talk to no one)

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bradley thomas real estate
44 E Broad St, Suite 205 • Historic Bethlehem, PA 18018 • 610-814-3335 • www.bradleythomas.info
 Home Marketing Packages

Basic Savvy Seller® Savvy Seller®

Premium
4.5% 6% 7%
(all commissions are split between the listing and the buying broker)

Preparing for the Listing:

Pre-appointment Information Package • • •
Initial Consultation with Home Owner –
Comparative Market Analysis • • •
Absorption Rate Analysis • •
Professional Appraisal by Licensed PA Appraiser •
Marketing:
Enter Home into MLS System – On-line “broker load” Listing to All Agents • • •
Exclusive Listing Option • • •
Unique Signage – Front Yard • • •
Electronic SUPRA Lockbox - Only Registered Agents Can Use • • •
Feature Sheet on Home with Photos • • •
Instant Notification to Agent Database • • •
Direct Line for Prospective Buyers • • •
The Best Internet Exposure – www.bradleythomas.info, www.Realtor.com,
www.obeo.com, www.pahomesforsale.info, and 9 others! • • •
Strategic Advertising in Newspaper and/or Other Publications • • •
Additional Signage – Directionals, etc. • •
Consultation of Preparing Your Home for Showing • •
Marketing to Sphere of Influence • •
Instant Notification to Buyer Database • •
24-Hour Home Hotline Interactive Voice Response system • •
Toll Free Contact with the Team • •
Virtual Tour of Home - www.obeo.com - by Professional Photographer • •
Full Custom Designed Color Brochure with Narrative and Digital Photos •
Feature Advertising/Customized Print Ad Campaign •
Public Open Houses – Special Promotions •
Keeping You Informed:
Weekly Verbal Market Updates • • •
Service after Showing – Obtaining Agent Feedback • •
Monthly Written Activity Reports •
Award Winning Team:
Team of Experts: Benefit of highly trained professionals working together • • •
Knowledgeable Buyer’s Agent: Proactive in Bringing in Qualified Buyers • • •
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Commission Incentive to Co-operating Agents •
Free Pre-Home Inspection Audit by Licensed Inspector •
Free One Hour Staging Consulation with Interior Designer •
BTRE Cash Rewards Program, allowing you to receive up to $10,000 Back After Closing •
 Carefully
You've taken interview You picked a BAD
the test and broker!
brokers.
passed! Values & goals GO BACK TO
must match! START
MOVE ON!

Pick a niche
...or don't ?investments You're a Realtor!
specialize and Yippee!!
?luxury homes
pay the price. ?first time buyers Go tell everyone
you know!
MOVE BACK Become an expert!
2 SPACES
MOVE ON!

Continuing
Market your You got BAD
Education
benefits TRAINING from
Keep learning
Create a steady your broker!?!
stream of and getting
You've been sued!
prospects better BIG GO BACK TO
and Step Forward! START
Move Forward!

BANKRUPTCY
80% of all Work the hours you
want and make the
realtors don't
Why should people income you want!
make it to You've created the
work with you?
year two. life you
MOVE BACK GAME OVER! want!
Dear John,

I wanted to tell you that your first year in real estate is often like playing a big game. Make the right
moves and you’ll jump ahead quickly in your career. Make a bad move or two and your real estate career
can come to a quick end.

However, we want you to win the game at Bradley Thomas Real Estate. We know that if you do the “right”
things on a consistent basis, you’ll not only survive, you’ll thrive! Not only in a hot market, but
also in a down market. Even if there are 1500 other real estate agents competing against you.

We provide the absolute most comprehensive “real world”

training in the Lehigh Valley and offer a mentoring program
to get you up and running within 30 days. We know that
by investing in and taking care of our agents, they will be
able to take better care of their clients. Simple, huh?
44 E Broad St, Suite 205
But please don’t take my word for it. If you are someone Bethlehem, PA 18018
610-814-3335
who is truly committed to excellence and want
www.bradleythomas.info
to make real estate a career, I would love
to sit down with you and let you
interview us.

I look forward to hearing from you!

Call me directly at (610)248-4780

Tom Nagle
Tom Nagle
Owner, Bradley Thomas Real Estate
HseWorth Postcard 1/24/05 9:45 PM Page 1

Find Out What Homes in Your

Neighborhood are Selling For...
Free Service for Northampton County Homeowners
You can receive a FREE computerized printout of recent Home Sales & Current Listings
anywhere in the Lehigh Valley mailed to you at NO cost or obligation.
You don’t have to talk to anyone. Just call our 24hr hotline below and
leave a message indicating which streets you would like to have information 33 Main Street, Forks Twshp
on. You will receive by mail, a computerized printout on each active Listed: 02/04/04 for $159,900
property for sale (or recently sold) including the address and photo of E Sold: 03/05/04 for 155,900
SAMPL zed
the home, a description of key features, along with the list price and puteri
of com you will
(if relevant) the sale price. ut
printo
receive
This information will give you a good idea of what your home
might sell for if you were to put it up for sale in today’s market.
667 Main Street, Nazareth
Listed: 01/05/05 for $275,000
Sold: 01/24/05 for 269,000

To receive a Computerized Area Home Sales Report call:

1-800-551-4360 ID# 7115 (24hr recorded message)

Consumer info supplied by Bradley Thomas Real Estate, 610-814-3335. Not intended to solicit properties currently listed for sale.
< Hey John> - Thinking about selling
your house <in Landsdale>?
Call me now!
You live here
<in Omaha> But you still own
a house back here
<in Landsdale>

Here’s where we are.

<in Lin e Lexington>
!
And we buy houses
Discover how to sell your house back in
<Mailing State> “as is,” for a fair price,
AND on the date of your choice…
If you want to sell your house in the fastest, easiest, and most convenient
manner, please read this important message. You may discover the perfect
solution...because we buy homes in <SITUS_CITY>
Dear <OWNER NAME>,
I am writing because I noticed your home
back in <SITUS_CITY>, and thought
I would to see if you might be interested in
selling. I figured it couldn’t hurt to ask.
Selling a house is usually an expensive
and complicated process. Selling a house in
another state can be even harder. We make the
process about as easy as it gets.
Oh, there aren’t any commissions to pay
either.
My name is <INV_NAME>. My company,
buys a number of houses each month in and
around <SITUS_CITY> ...and in every price
range. But the best part is, we use private
funds that require no long, drawn out bank
approvals. So we can act fast!
We can usually close within 9 days...or as
little as 72 hours. I’m as serious about buying
your house as you are about selling it. We
have helped eliminate the stress and worry of
selling for many, many of our clients.
And you certainly won’t have to tolerate
dozens of total (and sometimes frightening)
strangers tramping through your home and
poking through your drawers and closets (or
upsetting your tenants if you rent your house).
And we do buy occupied units with tenants in
them (even problem ones).
If the house needs work – from minor
cosmetics to a full-blown “Extreme
Makeover,” no problem! No amount of work
scares us…even if the house has been sitting
vacant for some time.
So if you want to sell, which way do you
turn? To a real estate agent with dozens of
other listings to handle? Selling on your own
and sweating out financing details, lost deals,
last minute closing “surprises”? Moving out
and hoping you don’t get some midnight call
with “bad news” about your house?
Here’s a better solution—a way out...
If your property qualifies and I go out to
see it, I will provide you with a firm written
offer. I’ll explain everything to you in plain,
everyday English. And I’ll be 100% direct,
clear and honest with you...from start to
finish.
In fact, I can usually “pre-qualify” your
home right over the phone in just a few
minutes. That can save us both time.
If we come to an agreement, we can pay all
cash with no contingencies (because, unlike
most potential buyers, we don’t have to sell
another house first). And if you want, we can
close in just a few days. I’ll handle all of the
paperwork and make all the arrangements ...
and you can get on with your life!
Look. I don’t know your particular reasons
for selling, but I do know how to get your
house closed as quickly and professionally as
possible. Imagine, by this time next week
your house could be sold.
Can I really buy your house this quickly and
easily? Maybe. Maybe not. A lot of it depends
on you. If you want to get above market price
for your house, don’t bother calling me. I’m
OVER
Dear <Owner Name>:
I am writing because I noticed your home
back in <SITUS_CITY>, and thought I
would see if you might be interested in sell-
ing. I figured it couldn’t hurt to ask.
Selling a house is usually an expensive and
complicated process. Selling a house in an-
other state can be even harder. We make the
process about as easy as it gets.
Oh... there aren’t any commissions to pay
either.
My name is <INV_NAME>. My company,
buys a number of houses each month in and
around <SITUS_CITY> ...and in every price
range. But the best part is, we use private
funds that require no long, drawn out bank
approvals. So we can act fast!
We can usually close within 9 days...or as
little as 72 hours. I’m as serious about buy-
ing your house as you are about selling it. We
have helped eliminate the stress and worry of
selling for many, many of our clients.
And you certainly won’t have to tolerate
dozens of total (and sometimes frightening)
strangers tramping through your home and
poking through your drawers and closets (or
upsetting your tenants if you rent your
Discover how to sell sweating out financing details, lost deals, last
minute closing “surprises”? Moving out and
your house back in hoping you don’t get some midnight call with
“bad news” about your house?
<Mailing State> Here’s a better solution – a way out...
“as is,” for a fair IfI will
your property qualifies and I go out to see it,
price, AND on the explainprovide you with a firm written offer. I’ll
everything to you in plain, everyday
date of your choice… English. And I’ll be 100% direct, clear and
honest with you...from start to finish.
If you want to sell your house in the In fact, I can usually “pre-qualify” your home
right over the phone in just a few minutes. That
fastest, easiest, and most convenient
can save us both time.
manner, please read this important
If we come to an agreement, we can pay all
message. You may discover the per-
cash with no contingencies (because, unlike
fect solution...because we buy homes most potential buyers, we don’t have to sell
in <SITUS_CITY> another house first). And if you want, we can
close in just a few days. I’ll handle all of the
house). And we do buy occupied units with ten- paperwork and make all the arrangements ...
ants in them (even problem ones). and you can get on with your life!
If the house needs work – from minor cosmetics Look. I don’t know your particular reasons
to a full-blown “Extreme Makeover,” no for selling, but I do know how to get your
problem! No amount of work scares us…even if house closed as quickly and professionally as
the house has been sitting vacant for some time. possible. Imagine, by this time next week
your house could be sold.
So if you want to sell, which way do you turn? To
a real estate agent with dozens of other listings to Can I really buy your house this quickly and
handle? Selling on your own and easily? Maybe. Maybe not. A lot of it depends
O ver-
on you. If you want to get above market price the house. I’ll call you back and share what
for your house, don’t bother calling me. I’m I’ve discovered. Fair enough?
a professional and I do expect to make a fair
Call now. If it’s after hours, please leave a
profit. But I’m not out to steal your house
message and we’ll return the call.
either. My profit will come from my future
buyer or tenant. Sincerely,
Does your property meet my requirements?
Call me and let’s find out. I buy all types of
real estate and I’ll quickly determine if your
<INV_Name>
house fits my program. If I don’t end up
<INV_Company>
buying your house, I’ll be happy to share my
<INV_Phone>
ideas or advice on what you might try next.
You’ll still have all your other options avail-
able. You have nothing to lose by calling me <INV_Company>
first. <INV_Street>
<INV_Citystzip>
So, if you want to learn more or if you have
any questions, call me right away, day or
night at <Inv_Phone>. We’ll gather a few
facts, do a little research and plan what we
might do with the house after we buy it. That
helps us ballpark what we can pay until I see

NAME>
<OWNER ?
Not Ready Card With Your
Sa ve This House Paperwork…
Important Reference.
for Future
d.
Pa ss On To A Frien
Or
Dear <Owner Name>:
I am writing because I noticed your home
back in <SITUS_CITY>, and thought I
would see if you might be interested in sell-
ing. I figured it couldn’t hurt to ask.
Selling a house is usually an expensive and
complicated process. Selling a house in an-
other state can be even harder. We make the
process about as easy as it gets.
Oh, there aren’t any commissions to pay
either.
My name is <INV_NAME>. My company,
buys a number of houses each month in and
around <SITUS_CITY> ...and in every price
range. But the best part is, we use private
funds that require no long, drawn out bank
approvals. So we can act fast!
We can usually close within 9 days...or as
little as 72 hours. I’m as serious about buy-
ing your house as you are about selling it. We
have helped eliminate the stress and worry of
selling for many, many of our clients.
And you certainly won’t have to tolerate
dozens of total (and sometimes frightening)
strangers tramping through your home and
poking through your drawers and closets (or
upsetting your tenants if you rent your
Discover how to sell
your house back in
<Mailing State>
“as is,” for a fair
price, AND on the
date of your choice…
If you want to sell your house in the
fastest, easiest, and most convenient
manner, please read this important
message. You may discover the per-
fect solution...because we buy homes
in <SITUS_CITY>
house). And we do buy occupied units with ten-
ants in them (even problem ones).
If the house needs work – from minor cosmetics
to a full-blown “Extreme Makeover,” no
problem! No amount of work scares us…even if
the house has been sitting vacant for some time.
So if you want to sell, which way do you turn? To
a real estate agent with dozens of other listings to
handle? Selling on your own and
sweating out financing details, lost deals, last
minute closing “surprises”? Moving out and
hoping you don’t get some midnight call with
“bad news” about your house?
Here’s a better solution – a way out...
If your property qualifies and I go out to see it,
I will provide you with a firm written offer. I’ll
explain everything to you in plain, everyday
English. And I’ll be 100% direct, clear and
honest with you...from start to finish.
In fact, I can usually “pre-qualify” your home
right over the phone in just a few minutes. That
can save us both time.
If we come to an agreement, we can pay all
cash with no contingencies (because, unlike
most potential buyers, we don’t have to sell
another house first). And if you want, we can
close in just a few days. I’ll handle all of the
paperwork and make all the arrangements ...
and you can get on with your life!
Look. I don’t know your particular reasons
for selling, but I do know how to get your
house closed as quickly and professionally as
possible. Imagine, by this time next week
your house could be sold.
Can I really buy your house this quickly and
easily? Maybe. Maybe not. A lot of it depends
O ver-
on you. If you want to get above market price the house. I’ll call you back and share what
for your house, don’t bother calling me. I’m I’ve discovered. Fair enough?
a professional and I do expect to make a fair
Call now. If it’s after hours, please leave a
profit. But I’m not out to steal your house
message and we’ll return the call.
either. My profit will come from my future
buyer or tenant. Sincerely,
Does your property meet my requirements?
Call me and let’s find out. I buy all types of
real estate and I’ll quickly determine if your
<INV_Name>
house fits my program. If I don’t end up
<INV_Company>
buying your house, I’ll be happy to share my
<INV_Phone>
ideas or advice on what you might try next.
You’ll still have all your other options avail-
able. You have nothing to lose by calling me
first.
<INV_Company>
So, if you want to learn more or if you have <INV_Street>
any questions, call me right away, day or <INV_Citystzip>
night at <Inv_Phone>. We’ll gather a few
facts, do a little research and plan what we
might do with the house after we buy it. That
helps us ballpark what we can pay until I see

NAME>
<OWNER ?
Not Ready Card With Your
Sa ve This House Paperwork…
Important Reference.
for Future n To A Friend.)
(Or Pass O
Dear <Owner Name>:
I am writing because I noticed your home
back in <SITUS_CITY>, and thought I
would see if you might be interested in sell-
ing. I figured it couldn’t hurt to ask.
Selling a house is usually an expensive and
complicated process. Selling a house in an-
other state can be even harder. We make the
process about as easy as it gets.
Oh... there aren’t any commissions to pay
either.
My name is <INV_NAME>. My company,
buys a number of houses each month in and
around <SITUS_CITY> ...and in every price
range. But the best part is, we use private
funds that require no long, drawn out bank
approvals. So we can act fast!
We can usually close within 9 days...or as
little as 72 hours. I’m as serious about buy-
ing your house as you are about selling it. We
have helped eliminate the stress and worry of
selling for many, many of our clients.
And you certainly won’t have to tolerate
dozens of total (and sometimes frightening)
strangers tramping through your home and
poking through your drawers and closets (or
upsetting your tenants if you rent your
Discover how to sell sweating out financing details, lost deals, last
minute closing “surprises”? Moving out and
your house back in hoping you don’t get some midnight call with
“bad news” about your house?
<Mailing State> Here’s a better solution – a way out...
“as is,” for a fair IfI will
your property qualifies and I go out to see it,
price, AND on the explainprovide you with a firm written offer. I’ll
everything to you in plain, everyday
date of your choice… English. And I’ll be 100% direct, clear and
honest with you...from start to finish.
If you want to sell your house in the In fact, I can usually “pre-qualify” your home
right over the phone in just a few minutes. That
fastest, easiest, and most convenient
can save us both time.
manner, please read this important
If we come to an agreement, we can pay all
message. You may discover the per-
cash with no contingencies (because, unlike
fect solution...because we buy homes most potential buyers, we don’t have to sell
in <SITUS_CITY> another house first). And if you want, we can
close in just a few days. I’ll handle all of the
house). And we do buy occupied units with ten- paperwork and make all the arrangements ...
ants in them (even problem ones). and you can get on with your life!
If the house needs work – from minor cosmetics Look. I don’t know your particular reasons
to a full-blown “Extreme Makeover,” no for selling, but I do know how to get your
problem! No amount of work scares us…even if house closed as quickly and professionally as
the house has been sitting vacant for some time. possible. Imagine, by this time next week
your house could be sold.
So if you want to sell, which way do you turn? To
a real estate agent with dozens of other listings to Can I really buy your house this quickly and
handle? Selling on your own and easily? Maybe. Maybe not. A lot of it depends
O ver-
Discover how to sell your house back in
<Mailing State> “as is,” for a fair price, and
on the date of your choice…
If you want to sell your house in the fastest, easiest, and most convenient
manner, please read this important message. You may discover the perfect
solution...because we buy homes in <SITUS CITY>
Dear <OWNER NAME>,
I am writing because I noticed your home
back in <SITUS CITY>, and thought
I would to see if you might be interested in
selling. I figured it couldn’t hurt to ask.
Selling a house is usually an expensive
and complicated process. Selling a house in
another state can be even harder. We make the
process about as easy as it gets.
Oh, there aren’t any commissions to pay
either.
My name is <INV_NAME>. My company,
buys a number of houses each month in and
around <Situs City> ...and in every price range.
But the best part is, we use private funds that
require no long, drawn out bank approvals. So
we can act fast!
We can usually close within 9 days...or as
little as 72 hours. I’m as serious about buying
your house as you are about selling it. We
have helped eliminate the stress and worry of
selling for many, many of our clients.
And you certainly won’t have to tolerate
dozens of total (and sometimes frightening)
strangers tramping through your home and
poking through your drawers and closets (or
upsetting your tenants if you rent your house).
And we do buy occupied units with tenants in
them (even problem ones).
If the house needs work – from minor
cosmetics to a full-blown “Extreme
Makeover,” no problem! No amount of work
scares us…even if the house has been sitting
vacant for some time.
So if you want to sell, which way do you
turn? To a real estate agent with dozens of
other listings to handle? Selling on your own
and sweating out financing details, lost deals,
last minute closing “surprises”? Moving out
and hoping you don’t get some midnight call
with “bad news” about your house?
Here’s a better solution—a way out...
If your property qualifies and I go out to
see it, I will provide you with a firm written
offer. I’ll explain everything to you in plain,
everyday English. And I’ll be 100% direct,
clear and honest with you...from start to
finish.
In fact, I can usually “pre-qualify” your
home right over the phone in just a few
minutes. That can save us both time.
If we come to an agreement, we can pay all
cash with no contingencies (because, unlike
most potential buyers, we don’t have to sell
another house first). And if you want, we can
close in just a few days. I’ll handle all of the
paperwork and make all the arrangements ...
and you can get on with your life!
Look. I don’t know your particular reasons
for selling, but I do know how to get your
house closed as quickly and professionally as
possible. Imagine, by this time next week
your house could be sold.
Can I really buy your house this quickly and
easily? Maybe. Maybe not. A lot of it depends
on you. If you want to get above market price
for your house, don’t bother calling me. I’m
OVER
a professional and I do expect to
make a fair profit. But I’m not
out to steal your house either. My
profit will come from my future
buyer or tenant.
Does your property meet my
next. You’ll still have all your
other options available. You have
nothing to lose by calling me
first.
So, if you want to learn more
or if you have any questions,
and share what I’ve discovered.
Fair enough? Call now. If it’s
after hours that leave a message
and we’ll return the call.
Sincerely,
<

requirements? Call me and let’s call me right away, day or night

find out. I buy all types of real
estate and I’ll quickly determine
if your house fits my program. If
I don’t end up buying your house,
I’ll be happy to share my ideas
or advice on what you might try
at <Inv_Phone>. We’ll gather a
few facts, do a little research and <INV_Name>
plan what we might do with the <INV_Company>
house after we buy it. That helps <INV_Phone>
us ballpark what we can pay until
I see the house. I’ll call you back

<INV_Company>
<INV_Sreet>
<INV_Citystzip>

<OWNER NAME>
<INV_Phone>

Card
Not Ready? Save This
se
With Your Important Hou
Paperwork…for Future
To A
Reference. Or Pass On
Friend.

(First Name),What Are
You Waiting For?
ThereÊs no time like the present to FREE
Yourself From The Burden Of Owning Your Property In (Insert State)
Dear (First Name),
If you’ve been holding on to your property and you’ve finally had
enough. I can help.
We will give you a firm written offer in 24 hours for your
property on <insert street name>! I’ll visit and evaluate your
property and provide you with an offer so fast, you’ll wonder what
you’ve been waiting for.
We buy homes in ANY condition and we pay cash. We typically
close within two weeks. We take care of ALL the arrangements
so you don’t have to go through the hassles typically associated
with selling a property. You’ll get paid and freed from
the burden of owning a property out of state.
My names <first name last name> and my company, <insert
company name> works with a group of private investors. Since
we use their private funds, there’s no time consuming bank
approvals. So we can act fast! We buy a limited number of
properties each month in your area...and in every price range. We
“I just wish they would have been
around when I was selling my other
houses.
houses. <Insert Co. Name> Real
Estate did an excellent job with the
sale of my investment property,
and I wouldn’t hesitate to
recommend them to anyone.”
Tom Loki
don’t take on more than we can handle so we can keep our
commitments to our clients.
The biggest different between me and a real estate agent is that I
want to buy your property. I’m not interested in a long
drawn out sales process. I want to buy your
property myself. That will save you a lot of headaches.
You can stop relying on family and friends to keep an eye on your
property in between visits. You won’t have to spend one single
minute doing market research. You won’t have to worry about
negotiating fees as you would with a real estate agent. You won’t
have to haggle with buyers to make sure you get the fair price you
deserve. You don’t have to invest in costly repairs or
improvements to “beef up” the appearance of your property in
order to get it sold. You can eliminate ALL the headaches
associated with selling a property by calling me first.
I want to help you get your property in <insert <Insert Return Address>
state> sold so you can move on with your life
right away. If you’re ready to sell, call me at
<insert number> today!
If now’s not the time for you, that’s okay. Keep this card with
your other important documents or place it on the refrigerator
where you won’t forget it’s there. You’ll need my name and
number when you’re ready to sell.
<Insert Ship To Address>
Even if you don’t know if this option is for you, you can call me at
<insert number> any time and I’d be happy to answer any
questions you have.
I look forward to hearing from you,
<Insert Name>
P.S. Don’t forget, I can only handle a limited number of properties
every month. If you want to sell your home right away, call me
at <insert number> today!
P.P.S. Don’t be slave to owning a You did everything you said you would do. That was ver
veryy
property in <insert state> for another reassuring being as we were 1600 miles from you during the
day. Let me help to free you now. whole transaction. Your company handled the sale in a very
Call me, <insert name> at <insert professional manner and was very timely on all levels.
number> right away. Clay and Carol F
 use their private funds, there’s no time consuming bank
Get A Firm Written Offer approvals. So we can act fast!
We buy homes in ANY condition and we pay cash. We typically

To Purchase Your close within two weeks. We take care of ALL the arrangements so
you don’t have to go through the hassles typically associated with
selling a property.
Property In (Insert State) You’ll get paid and you can “let go” of the

In 24 Hours! responsibilities of owning a property out of state.

Stop relying on family and friends to keep an eye on your property
in between visits. Don’t spend one single minute doing market
(First Name), DonÊt Hold On To That research. Don’t worry about negotiating fees as you would with a
real estate agent. Don’t haggle with buyers to make sure you get the
Mortgage For Another Day. fair price you deserve. Don’t invest in costly repairs or
improvements to “beef up” the appearance of your property in order
Dear (First Name), to get it sold.

° Is the responsibility of owning a property out of
state overwhelming?
° Is being a landlord more than you can or want to
handle?
° Do you want to liquidate an inherited property?
° Or are you just ready to sell?
If you’ve been holding on to your property and you’ve finally had
enough. I can help.
My names <first name last name> and my company, <insert
company name> works with a group of private investors. Since we
You can eliminate ALL the headaches associated with
selling a property by calling me first.
We will give you a firm written offer in 24
hours for your property on <insert street name
We buy a limited number of properties each month in your area...and
in every price range. We don’t take on more than we can handle so
we can keep our commitments to our clients.
The biggest different between me and a real estate agent is that I
want to buy your property. I’m not interested in a long
drawn out sales process. I want to buy your property
<Insert Return Address>
myself. That will save you a lot of headaches.
I want to help you get this property sold so you
can move on with your life right away. If you’re
ready to sell, call me at <insert number> today!
If now’s not the time for you, that’s okay. Keep this card with your
other important documents or place it on the refrigerator where you
won’t forget it’s there. You’ll need my name and number when <Insert Ship To Address>
you’re ready to sell.
Even if you don’t know if this option is for you, you can call me at
<insert number> any time and I’d be happy to answer any questions
you have.
I look forward to hearing from you,
<Insert Name>
P.S.Don’t be slave to owning a
property in <insert state> for another Every step of the way, <Insert Name) and his team were
day. Let me help to free you now. there helping me to make the best decisions. What I
Call me, <insert name> at <insert appreciate most of all was the fact that I did not have to be
number> right away. physically there or worry about any of the many little
P.P.S. Don’t forget, I can only handle a things that came up. <Insert Name> and his staff
limited number of properties every month. If basically took care of the whole thing for me and,
you want to sell your home right away, call throughout the process, I had complete confidence and trust
me at <insert number> today! in <Insert Name>.
Name>.
Wayne Hileman
 (First Name), Sell Your Property In
(Insert State) „As-Is‰ In 24 Hours!
You Can Get A Fair Price For Your
Property As Soon As Tomorrow
Dear (First Name),
Twice before I’ve sent you postcards letting you know about my services. I haven’t
heard from you, but that’s okay. I know that maybe you’re not ready to sell or maybe
you’re not sure if I can help you.
If the responsibility of owning a property out of state is
overwhelming. If being a landlord is more than you can or want to
handle, if you want to liquidate an inherited property, r if you are
just ready to sell, then I can definitely help.

If you’ve been holding on to your property and you’ve finally had enough. I will
give you a firm written offer in 24 hours for your property on <insert street
name>! That’s right…I’ll visit and evaluate your property and provide you with
FIRM, WRITTEN OFFER WITHIN 24 HOURS.

We buy homes in ANY condition and we pay cash. We typically close within two
weeks. We take care of ALL the arrangements so you don’t have to go through the
hassles typically associated with selling a property. You’ll get paid and freed
from the burden of owning a property out of state.
My names <first name last name> and my company, <insert company name> works with
a group of private investors. Since we use their private funds, there’s no time
consuming bank approvals. So we can act fast! We buy a limited number of properties
each month in your area...and in every price range. We don’t take on more than we can
handle so we can keep our commitments to our clients.

The biggest different between me and a real estate agent is that I want to buy your
property. I’m not interested in a long drawn out sales process. I want to
buy your property myself. That will save you a lot of headaches.
You can stop relying on family and friends to keep an eye on your property in between
visits. You won’t have to spend one single minute doing market research. You won’t
have to worry about negotiating fees as you would with a real estate agent. You won’t
have to haggle with buyers to make sure you get the fair price you deserve. You don’t
have to invest in costly repairs or improvements to “beef up” the appearance of your
property in order to get it sold. You can eliminate ALL the headaches associated with
selling a property by calling me first.
 <Insert Return Address>

<Insert Ship To Address>

I want to help you get your property in <insert state> sold so you
can move on with your life right away. If you’re ready to sell,
call me at <insert number> today!
If now’s not the time for you, that’s okay. Keep this card with your other important
documents or place it on the refrigerator where you won’t forget it’s there. You’ll need
my name and number when you’re ready to sell.

Even if you don’t know if this option is for you, you can call me at <insert number> any
time and I’d be happy to answer any questions you have.

I look forward to hearing from you,

<Insert Name>
P.S. Don’t forget, I can only handle a limited number of properties every month. If you
want to sell your home right away, call me at <insert number> today!

P.P.S. Don’t be slave to owning a property in <insert

state> for another day. Let me help to free you now.
Call me, <insert name> at <insert number> right away.

We really appreciate the time and

and effort you provided even if the property which
was of minimal value (relatively speaking), and certainly wasn't a bonanza as
far as desirable properties are concerned goes, occupied so much of your time. We
were really
really impressed with your handling of the many details.
details. You bull dog
tenacity, patience and confidence helped us through
through a most stressful period of
time.
time.
Dorothy A. and Frank W. Gilly
Gilly
< Hey John> - Want to sell your house
<in
in Landsdale
Landsdale> ? Call me right now!

1-888-5-BRADLEY
You live here
<in Omaha>
But you still own
a house here
<in Landsdale>

Here’s where we are.

We buy houses!
<Date_of_Mailing> I’ ll give you a FIRM, written offer
within 24 hours of your call…
Dear John, even if I can’t get in to the property.
Call me at 888-5-BRADLE Y.
I sent you a note last month about your house <in
Lansdale>. I wasn’t sure if it was for sale or not, but if I don’t have a big company, and we
you’re thinking about selling it… please call me first! only take on a few properties per
month, so don’t delay (or you may
My name is Tom Nagle, and my company buys houses have to wait until next month for us
in and around the <Lansdale> area. We buy houses to get started).
in all price ranges, all styles – and in every condition. The summer is a busy time of the
There are a few things that really make us different from year for us!
the “normal” way of selling, using real estate agents, or
even other investors:
<INV_Company>
• We can close real quick - often in less than a week <INV_Street>
if necessary. <INV_Citystzip>
• We can pay ALL cash (so no worries about waiting
for pokey banks)
• We can take on any property, no matter the
condition…nothing scares us!
• We can even buy properties with tenants in place
(if that is the case).
If you are thinking of selling… immediately or even
in the future…call me today at 888-5-BRADLEY.
Have questions? I’ll be happy to answer you.
Sincerely,
broker. You won’t have to haggle with And don’t forget, I can only handle
buyers to make sure you get the fair
price you deserve. You don’t have to
invest in costly repairs or improve-
< First Name>, a limited number of transactions
every month. If you want to sell
your home right away, call me at
ments to beef up the appearance of <insert number> today!
your property in order to get it sold.
You can eliminate ALL the head-
What Are Don’t be slave to owning property
aches associated with selling a prop- in <insert state> for another day.
erty by calling me first.
I want to help you get on with your
You Waiting Let me help to free you now.
Call me, <insert name> at <insert
number> right away.
life right away. If you’re ready to
sell, call me at <insert number> to-
day!
For?
<INV_Company>
If now’s not the time for you, that’s <INV_Street>
<INV_Citystzip>
okay. Keep this card with your other
important documents or place it on the
refrigerator where you won’t forget it’s
there. You’ll need my name and num-
ber when you’re ready to sell.
Even if you don’t know if this option
is for you, you can call me at <insert
number> any time and I’d be happy to
answer any questions you have.
I look forward to hearing from you,
Dear (First Name),
If you’ve been holding on to your
property and you’ve finally had
enough. We can help.
We will give you a firm written offer
in 24 hours! We’ll visit and evalu-
ate your property and provide you
with an offer so fast, you’ll wonder
what you’ve been waiting for.
4 Do you want to liquidate an
inherited property?
4 Is being a landlord more than
you can or want to handle?
4 Is the responsibility of owning
a property out of state over
whelming?
We buy homes in ANY condition
and we pay cash. We typically close
within two weeks. We take care of
ALL the arrangements so you don’t
have to go through the hassles typi-
cally associated with selling a prop-
erty.
You’ll get paid and freed from the
burden of owning a property out of
state.
My name is <first name last name> and
my company, <insert company name>
There’s no time is associated with a group of private
investors. We buy a limited number
of houses each month in your area...
like the present and in every price range. I am not a
huge investor, and we make sure that
we can keep our commitments to our
to FREE Yourself clients so we don’t bite off more than
we can chew.
From The Chains The best part is we use private funds
that require no long, drawnout bank
approvals. So we can act fast!
Of Owning Your The biggest different between me and
a regular real estate broker is that I
want to buy your property. Although
Property <in I do have a real estate license, I’m not
interested in a long drawn out sales
process. I want to buy your proper-
Pennsylvania>. ty myself. That will save you a lot of
headaches.
You can stop relying on family and
<Tom Nagle> and <his> team at <Bradley friends to keep an eye on your prop-
erty in between visits. You won’t have
Thomas Real Estate> did an excellent job with
to spend one single minute doing mar-
the sale of my investment property. I wouldn’t ket research. You won’t have to worry
hesitate to recommend them to anyone. about negotiating a commission struc-
- Tom Loki ture as you would with a real estate
O ver-
< Hey John> - Thinking about selling
your house <in Landsdale>?
Call me now!
You live here
<in Omaha> But you still own
a house back here
<in Landsdale>

Here’s where we are.

<in Lin e Lexington>
!
And we buy houses
<Date_of_Mailing> - Oh, and one more thing <John>...
I’ ll give you a FIRM, written offer
Dear John, within 24 hours of your call…
I sent you a note last month about your house in even if I can’ t get in to the property.
<Lansdale>. I wasn’t sure if it was for sale or not, but if Call me at 888-5-BRADLE Y.
you’re thinking about selling it… please call me first! I don’ t have a big company, and we only
take on a few properties per month, so
My name is Tom Nagle, and my company buys houses don’ t delay (or you may have to wait until
in and around <Lansdale>. We buy houses in all next month for us to get started).
price ranges, all styles – and in every condition.
There are a few things that really make us different The summer is a busy time of the year
from the “normal” way of selling, using real estate for us!
agents, or even other investors:
<INV_Company>
• We can close real quick - often in less than a week <INV_Street>
if necessary. <INV_Citystzip>
• We can pay ALL cash (so no worries about waiting
for pokey banks)
• We can take on any property, no matter the
condition…nothing scares us!
• We can even buy properties with tenants in place
(if that is the case).
If you are thinking of selling… immediately or even
in the future…call me today at 888-5-BRADLEY.
Have questions? I’ll be happy to answer you.
Sincerely,
<Date_of_Mailing>
- Oh, and one more thing <John>...
Hello <John>,
I’ ll give you a FIRM, written offer
I sent you a note a while back about your house in <Lansdale>. within 24 hours of your call…
I wasn’t sure if it was for sale or not, but if you’re thinking about
even if I can’ t get in to the property.
selling it… please call me first!
Call me at <000-000-0000>.
My name is <Tom Nagle>, and my company buys houses in and
around <Lansdale>. We buy houses in all price ranges, all I don’ t have a big company, and we only
styles – and in every condition. There are a few things that really take on a few properties per month, so
make us different from the “normal” way of selling, using real estate don’ t delay (or you may have to wait until
agents, or even other investors:
next month for us to get started).
3 We can close real quick - often in less than
a week if necessary.
3 We can pay ALL cash <INV_Company>
<INV_Street>
(so no worries about waiting for pokey banks) <INV_Citystzip>
3 We can take on any property,
no matter the condition…nothing scares us!
3 We can even buy properties with tenants in place
(if that is the case).
If you are thinking of selling… immediately or even in the
future…call me today at <000-000-0000>.
Have questions? I’ll be happy to answer you.
Sincerely,

P.S. If you’re not quite ready yet,

hold onto this card.
Dear <Name>,
We are private investors <OWNER NAME>
Not Ready?
Your
Sa ve This Card With
(not brokers) who offer creative
perwork…
solutions to your real estate Important House Pa
e.
problems. If you have a for Future Referenc
vacant property that you need iend.
to sell quickly, we can help! Or Pass On To A Fr
We will lease your property
with an agreement to purchase.
We will make your monthly Call Now! 1-888-5-BRADLEY
<INV_Company>
mortgage payments, guarantee <INV_Street>
<INV_Citystzip>
you 100% occupancy, maintain
your property and pay you the
highest price possible.
Call NOW, because we have
the solution for YOU!
S E LL Y O U R
HOUS E
< I N ST AT E>
I N J U ST 2 4
< Hey John> - Thinking about selling your house
<in Landsdale>? Call me now!

1-888-5-BRADLEY
You live here
<in Omaha>
But you still own
a house here
<in Landsdale>

Here’s where we are.

We buy houses!
<Date_of_Mailing> I’ ll give you a FIRM, written offer
within 24 hours of your call…
Dear John, even if I can’t get in to the property.
Call me at 888-5-BRADLE Y.
I sent you a note last month about your house in
<Lansdale>. I wasn’t sure if it was for sale or not, but if I don’t have a big company, and we
you’re thinking about selling it… please call me first! only take on a few properties per
month, so don’t delay (or you may
My name is Tom Nagle, and my company buys houses have to wait until next month for us
in and around <Lansdale>. We buy houses in all to get started).
price ranges, all styles – and in every condition. The summer is a busy time of the
There are a few things that really make us different from year for us!
the “normal” way of selling, using real estate agents, or
even other investors:
<INV_Company>
• We can close real quick - often in less than a <INV_Street>
week if necessary. <INV_Citystzip>
• We can pay ALL cash (so no worries about
waiting for pokey banks)
• We can take on any property, no matter the
condition…nothing scares us!
• We can even buy properties with tenants in place
(if that is the case).
If you are thinking of selling… immediately or even in
the future… call me today at 888-5-BRADLEY.
Have questions? I’ll be happy to answer you.

Sincerely,
< Hey John> - Thinking about selling your house
<in Landsdale>? Call me now!

1-888-5-BRADLEY
You live here
<in Omaha>
But you still own
a house here
<in Landsdale>

Here’s where we are.

We buy houses!
<Date_of_Mailing> I’ ll give you a FIRM, written offer
within 24 hours of your call…
Dear John, even if I can’t get in to the property.
Call me at 888-5-BRADLE Y.
I sent you a note last month about your house in
<Lansdale>. I wasn’t sure if it was for sale or not, but if I don’t have a big company, and we
you’re thinking about selling it… please call me first! only take on a few properties per
month, so don’t delay (or you may
My name is Tom Nagle, and my company buys houses have to wait until next month for us
in and around <Lansdale>. We buy houses in all to get started).
price ranges, all styles – and in every condition. The summer is a busy time of the
There are a few things that really make us different from year for us!
the “normal” way of selling, using real estate agents, or
even other investors:
<INV_Company>
• We can close real quick - often in less than a <INV_Street>
week if necessary. <INV_Citystzip>
• We can pay ALL cash (so no worries about
waiting for pokey banks)
• We can take on any property, no matter the
condition…nothing scares us!
• We can even buy properties with tenants in place
(if that is the case).
If you are thinking of selling… immediately or even in
the future… call me today at 888-5-BRADLEY.
Have questions? I’ll be happy to answer you.

Sincerely,
 <OWNER FIRST>, Sell Your
Property Back in <SITUS STATE>
And Get On With Your Life...
BY NEXT WEEK!
We Will Give You A
Fair, Firm Written
Offer Within 24 Hours
Guaranteed!
Hello <OWNER_FIRST>! If you’ve
been holding on to your property
and you’ve finally had enough. I can
help.
We can give you a firm written offer
in 24 hours for your property on
<SITUS_STREET>! I’ll visit and
evaluate your property and provide
you with an offer so fast, you’ll won-
der what you’ve been waiting for.
We buy homes in ANY condition
and we can pay cash. We typical-
ly close within two weeks. We take
care of ALL the arrangements so
youdon’t have to go through the has-
sles typically associated with selling
a property. You’ll get paid and freed
from the burden of owning a property
(especially one out of state).
My name is <INV_NAME> and
my company, <INV_COMPANY>
works with a group of private inves-
tors. Since we use their private funds,
there’s no time-consuming bank
approvals. So we can act fast, even
in this market! We buy a limited
number of properties in and around
(SITUS_City). We don’t take on more
than we can handle so we can keep
our commitments to our clients.
The biggest different between me and
a real estate agent is that I want to buy
your property. I’m not interested in a
long drawn-out sales process. I want
to buy your property myself. That
will save you a lot of headaches.
You can stop relying on family and
friends to keep an eye on your prop-
erty in between visits. You won’t
have to spend one single minute do-
ing market research. You won’t have
to worry about negotiating fees as you
would with a real estate agent. You
won’t have to haggle with buyers to
make sure you get the fair price you
deserve. You don’t have to invest
in costly repairs or improvements
to “beef up” the appearance of your
property in order to get it sold. You
can eliminate ALL the headaches
O VER
associated with selling a property
by calling me first.
I want to help you get your prop-
erty in <SITUS_STATE> sold so
you can move on. I look forward to
hearing from you!
<OWNER_FIRST>, If now’s not
the time for you, that’s okay.
Keep this card with your other
important documents or place it
on the refrigerator where you
won’t forget it’s there. You’ll
need my name and number when
you’re ready to sell.
“I just wish they would have been
around when I was selling my
other houses. <INV_COMPANY>
did an excellent job with the sale
of my investment property, and
I wouldn’t hesitate to recommend
them to anyone.”
Tom Loki

<INV_NAME> <INV_Company>
<INV_TITLE> <INV_Street>
<INV_Citystzip>
<INV_COMPANY>
<INV_PHONE>

P.S. Don’t forget, I can only handle

a limited number of properties ev-
ery month. If you want to sell your
home right away, call me at <insert
number> today!

Get A Firm Written Offer To
Purchase Your Property Back In
< SITUS COUNTY >
IN 24 HOURS!
< First Name >,
Don’t Hold On To That
Mortgage For Another
Day!
Hi <OWNER_FIRST>,
I dropped you a note a while back re-
garding your house back in <SITUS_
CITY>. I am not sure if you have
thought about selling it, so I wanted
to contact you.
My name is <INV_NAME>, and my
company, <INV_COMPANY> works
with a group of private investors.
Since we use their private funds, there
are no time-consuming bank approv-
als. So we can act fast!
We buy homes in ANY condition
and we pay cash. We can typically
close within two weeks. We take care
of ALL the arrangements so you don’t
have to go through the hassles typi-
cally associated with selling a prop-
erty.
You’ll get paid and you can “let go” of
the responsibilities of owning a prop-
erty out of state. You can stop relying
on family and friends to keep an eye
on your property in between visits.
You don’t have to spend one single
minute doing market research…or
worrying about negotiating fees as
you would with a real estate agent.
You don’t have to haggle with buyers
to make sure you get the fair price
you deserve. And you don’t invest
in costly repairs or improvements
to “beef up” the appearance of your
property in order to get it sold.
You can eliminate ALL the headaches
associated with selling a property by
calling me first.
We will give you a firm written of-
fer in 24 hours for your property on
<SITUS_STREET>.
We buy a limited number of proper-
ties each month in your area...and in
every price range. We don’t take on
more than we can handle so we can
keep our commitments to our clients.
The biggest different between me
O VER
and a real estate agent is that I
want to buy your property. I’m not
interested in a long drawn out sales
process. I want to buy your prop-
erty myself. That will save you a lot
of headaches.
P.P.S. Don’t forget, I
can only handle a limited
number of properties
every month. If you
want to sell your home
Every step of the way, <Insert
Name) and his team were there
helping me to make the best deci-
sions. What I appreciate most of
all was the fact that I did not have
to be physically there or worry
about any of the many little things
that came up. <Insert Name> and
his staff basically took care of the
whole thing for me and, through-

If you’re ready to sell, call me at right away, call me at out the process, I had complete
confidence and trust in <Insert
<INV_PHONE> today! I would be <insert number> today! Name>.

happy to answer any questions you Wayne Hileman

have.
<INV_Company>
I look forward to hearing from you! <INV_Street>
<INV_Citystzip>

<INV_NAME>
<INV_TITLE>
<INV_COMPANY>
<INV_PHONE>

P.S. If now’s not the time for you,

that’s okay. Keep this card with
your other important documents or
place it on the refrigerator where
you won’t forget it’s there. You’ll
need my name and number when
you’re ready to sell.
 < First Name >, Sell Your Property
In < Insert State > “As-Is”...
IN 24 HOURS!
You Can Get
A Fair Price For Your
Property As Soon As
Tomorrow!
Hi <OWNER_NAME>
It’s me again. I’ve sent you a note or
two before letting you know about my
services. I haven’t heard from you,
but that’s okay. I didn’t if you were
selling or not, but I figured it couldn’t
hurt to ask…and maybe I can help
you.
If you’ve been holding on to your prop-
erty and you’ve finally had enough.
I will give you a firm written offer
in 24 hours for your property on
<SITUS_STREET>. That’s right…
I’ll visit and evaluate your property
and provide you with FIRM, WRIT-
TEN OFFER WITHIN 24 HOURS.
We buy homes in ANY condition and
we can pay cash. We typically close
within two weeks. We take care of
ALL the arrangements so you don’t
have to go through the hassles typi-
cally associated with selling a prop-
erty. You’ll get paid and freed from
the burden of owning a property out
of state.
My name is <INV_NAME>, and my
company, <INV_COMPANY> works
with a group of private inves
tors. Since we use their private funds,
there are no time-consuming bank ap-
provals. So we can act fast! We buy
a limited number of properties each
month in your area...and in every
price range. We don’t take on more
than we can handle so we can keep
our commitments to our clients.
The biggest different between me and
a real estate agent is that I want to buy
your property. I’m not interested in a
long drawn-out sales process. I want
to buy your property myself. That
will save you a lot of headaches.
You can stop relying on family and
friends to keep an eye on your prop-
erty in between visits. You won’t
have to spend one single minute do-
ing market research. You won’t have
to worry about negotiating fees as you
would with a real estate agent. You
won’t have to haggle with buyers to
make sure you get the fair price you
deserve. You don’t have to invest in
O VER
costly repairs or improvements to
“beef up” the appearance of your
property in order to get it sold.
You can eliminate ALL the head-
aches associated with selling a
property by calling me first.
I want to help you get your property
in <SITUS_STATE> sold so you
can move on with your life right
away. If you’re ready to sell, call
me at <INV_PHONE>> today!
<INV_NAME>
<INV_TITLE>
<INV_COMPANY>
<INV_PHONE>
P.S. Don’t forget, I can only handle
a limited number of properties ev-
ery month. If you want to sell your
home right away, call me at <insert
number> today!
If now’s not the time for you…
that’s fine. Keep this card
with your other important
documents or place it on the
refrigerator where you won’t
forget it’s there. You’ll need
my name and number when
you’re ready to sell.
<INV_Company>
<INV_Street>
<INV_Citystzip>
We really appreciate the time and
effort you provided even if the
property which was of minimal
value (relatively speaking), and
certainly wasn’t a bonanza as far
as desirable properties are con-
cerned goes, occupied so much
of your time. We were really
impressed with your handling of
the many details. Your bull dog
tenacity, patience and confidence
helped us through a most stressful
period of time.
Dorothy A. and Frank W. Gilly