Professional Documents
Culture Documents
5/16/18
Pd. 6
To connect and conclude my year of research and work onsite, I synthesized my findings
into a streamlined marketing plan for small businesses and presented this to my mentor and
advisor. In reflection, there were a few findings I discovered through the project presentation.
Overall, the presentation was a success, having been evaluated as informative and making
a difference in life. Some of the positives from my presentation were good concrete guidelines
for content such as the 70-20-10 rule, and ratios and numbers that were easy to grasp and
implement. My numerical organization structure for the marketing plan was also beneficial to
display the findings. Some areas that I could have improved on were that I could have gone more
in-depth on statistics of engagement and analytical and technical language. I felt that although I
had done a comprehensive overview of marketing steps, I definitely could have done more in
regards to analytics research. Overall, I think I progressed in both my research and presentation
skills this year, but could improve in knowing all the details and areas of content.