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09/11/2017

HERBAL SALON HERBAL SALON Hello all, this survey is intended for
understanding customer preference to changing culture of use of Natural/Ayurveda
Cosmetics or skin care products and services. This will help us know your
preference towards natural skin care techniques, and design services for the same.
We request you to give us your 5 min and fill this survey. *Required 1. 1. Do you
prefer DIY remedies or prefer to go visit a professional salon? Mark only one oval.
DIY remedies Professional Salon 2. 2. How frequently due you visit a salon? * Mark
only one oval. a. Fortnightly b. Once a month c. Once in 2 months d. Every Quarter
e. More than 3 months 3. 3. Do you prefer a renowned brand or a local salon? (Tick
you preferred salon brand ) Mark only one oval. Lakme Salon Enrich Salon Lemon
Salon Radiance Salon Other: 4. 4. Tick down reasons for selecting a Specific Salon.
* Tick all that apply. a. Service b. Quality c. Location d. Facilities e. Ambience
f. Price g. Hygiene h. Others please specify https://docs.google.com/forms/d/17-
lJofGPTSSuFP3b58ekRU1qeuWGMBOdSw7aDuijXPg/edit
09/11/2017 HERBAL SALON 5. 5. Rate these attributes in scale of 15 (I being lowest
and 5 being Highest) for your important preference ? * Mark only one oval per row.
1(Lowest) 2 3 4 5(Highest) Service Quality Location Facilities Ambience Price
Hygiene 6. 6. What types of services do you usually visit the salon for? * Tick all
that apply. a. Hair spas b. Facial spas c. Body spas d. Manicure/Pedicure Other: 7.
7. How much time do you spend in a salon? * Mark only one oval. a. Less than 2
hours b. 24 hours c. More than 4 hours 8. 8. What is you average spending per
visit? * Mark only one oval. a. Rs.10002000 b. Rs.20005000 c. Rs.500010000 d. More
than 10000 9. 9. What factors matter the most for a pleasurable experience? (Pleas
rank them 15 , 1being lowest and 5 being Highest) * Mark only one oval per row.
12345 a. Quality of the Service provided b. Ambience c. Friendly staff d. Expert�s
advice e. Complementary products/ Gift vouchers/ Discount coupons HERBAL PRODUCTS
https://docs.google.com/forms/d/17-lJofGPTSSuFP3b58ekRU1qeuWGMBOdSw7aDuijXPg/edit
09/11/2017 HERBAL SALON 10. 1. How often do you buy cosmetic products? * Mark only
one oval. Once a Month Once in Two Months Quaterly Once in 6 Months 11. 2. Do you
purchase salon products based on the recommendations of the beautician/ experts at
the salon? * Mark only one oval. Always Occasionally Maybe Sometimes Never 12. 3.
How often do you purchase Cosmetics/Herbal products? * Mark only one oval. Based on
Requirement Impulsive Purchase (Likes to experiment with products and varieties)
13. 4. What are the factors for purchasing cosmetic products? (Tick the preferred
option from below list) * Tick all that apply. a. Special offer or promotion b.
Advice from instore consultant c. Recommendation from friend d. Price e. Quality f.
Brand g. Packaging Other: 14. 5. Where do you buy cosmetic products? * Mark only
one oval. a. Shopping Malls b. Medical shop c. General stores d. Internet e.
Flagship Stores (Ex. Body Shop) f. Salons https://docs.google.com/forms/d/17-
lJofGPTSSuFP3b58ekRU1qeuWGMBOdSw7aDuijXPg/edit
09/11/2017 HERBAL SALON 15. 6. Do Celebrity endorsements influence your choice of
brands/ products? * Mark only one oval. Yes No Maybe 16. 7. Would you like to use
Herbal/Natural Cosmetic products instead of Chemical cosmetics ? * Mark only one
oval. Yes No 17. 8. If yes, Then rank your following resons from 15 opting for
Herbal Cosmetics over Chemical based cosmetics * Mark only one oval per row. 12345
Trendy Skin Friendly Chemical Free No Side Effect Long term skin benifits Tell us
about yourself Tell us about yourself. All your data will be kept confidential and
is purely for academic Purpose 18. 1. Name * 19. 2. Gender * Mark only one oval.
Female Male Prefer not to say 20. 3. Age * Mark only one oval. a. 1625 b. 2635 c.
3645 d. 4655 e. 56 and above https://docs.google.com/forms/d/17-
lJofGPTSSuFP3b58ekRU1qeuWGMBOdSw7aDuijXPg/edit
09/11/2017 HERBAL SALON 21. 4. Annual Family Income * Mark only one oval. a. Less
than 5 lakhs b. 510 lakhs c. 1020 lakhs d. 2030 lakhs e. 30 lakhs and above 22. 5.
Occupation * Mark only one oval. a. Student b. Housewife c. Selfemployed d.
Employed e. Retired 23. 6. Does your profession require you to use cosmetic
products? * Mark only one oval. a. Everyday b. Sometimes (on a few occasions) c.
Never 24. 7. What is the average amount you spend monthly on cosmetics? * Mark only
one oval. a. Less than Rs.1000 b. Rs.10003000 c. Rs.30005000 d. Rs.500010000 e.
More than Rs.10000 25. 8. Family Type * Mark only one oval. a. Nuclear family b.
Joint Family c. Others 26. 9. Location * QR Code of this Form
https://docs.google.com/forms/d/17-lJofGPTSSuFP3b58ekRU1qeuWGMBOdSw7aDuijXPg/edit
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