DIGITAL MARKETING

Master Program

ARE YOU READY TO

Adtalem Global Education Inc
LEVEL UP AND LEAD
Digital Marketing Landscape

Why Digital Marketing

The world is now online. It is all about reaching out to them. As social media, mobile apps and online marketing
channels open a new way to connect with customers, requirement for digital marketing expertise is increasing.
Digital channels and social media have become the most essential of all modern marketing tools.�At present,
all the functions in business involve digital platforms. That’s why every individual demands the basic knowledge
& techniques which are being used commonly in digital marketing. It is one of the most economical and
beneficial skills you can acquire nowadays.

There’s 20 Lacs
digital jobs predicted by
2020 and not enough digital
professionals to fill them.
The expected share 40% is the current 3/4 companies The average pay for a
of advertisement growth rate in Digital are hiring Digital Digital Marketing Manager
budget allocated Marketing Industry Marketing Professionals is Rs 6 to 8 Lacs
to internet advertisement per year (Payscale).
by year 2020 is 25,200
crores.

Spot a Promising Future in your Favorite Industry!�

Biggest Spenders on Digital Marketing (Sector Wise)
E COMMERCE
16% I 3040 Crores
OTHERS
25.6% I 4864 Crores

START-UPS/APPS
12.8% I 2432 Crores

REAL ESTATE
4.8 % I 912 Crores

TRAVEL
6.4 % I 1216 Crores MEDIA/ENTERTAINMNET
11.2% I 2128 Crores

HEALTH CARE
7.2 % I 1368 Crores
RETAIL/FMCG
EDUCATION
8% I 1520 Crores
8% I 1520 Crores

Source: SocialBeat.in
 Glimpse of Job Roles

Digital Marketing SEO

Digital Marketing Manager 6 to 8 Lacs Search Engine Optimization Analyst 4 to 6 Lacs
Search Engine Optimization Lead 3 to 5 Lacs
Online Reputation Executive 3 to 4 Lacs
Search Engine Optimization 3 to 8 Lacs
Digital Marketing Specialist 3 to 8 Lacs Manager
Online Reputation Manager 3 to 7 Lacs Senior Search Engine Optimization 3 to 5 Lacs
Specialist

Content Marketing Social Media

Content Writer 2 to 6 Lacs Social Media Marketing Manager 6 to 8 Lacs
Content Manager 4 to 9 Lacs Social Media Strategist 6 to 8 Lacs

Blogger 3 to 6 Lacs Social Media Marketing Leader 4 to 8 Lacs

Email Marketer 4 to 7 Lacs Social Media Executive 4 to 7 Lacs

PPC Google Analytics

Pay-Per-Click Analyst 2 to 6 Lacs User Experience Manager 3 to 5 Lacs
Pay-Per-Click Manager 5 to 8 Lacs Online Marketing Manager 6 to 9 Lacs
Pay-Per-Click �Specialist 3 to 5 Lacs Web Analytics Manager 6 to 8 Lacs
Pay-Per-Click Executive 2 to 5 Lacs Web Analytics Analyst 6 to 8 Lacs
Who Are You?

Students/ Graduates

Digital marketing career scope and growth witnessed in last few years is nothing less than
phenomenal for graduates.� There is a huge demand for professionals in the online
marketing space.’� Industries require experts who can support them in promoting their
business, improve their leads, sales and earnings. ��So by acquiring relevant skills in Digital
Marketing you are better placed for higher packages and position.

Working Professionals
These days the rate of increase in Digital Marketing spends have doubled when compared to
conventional media advertising. So, it is the right time for current professionals to make use
of the opportunities which are growing in digital marketing. If you are still struggling with your
career both in terms of getting a kick-start or accelerating your already established career, or
just want to skill-up, then you should go for Digital Marketing.

Entrepreneurs
Unlike traditional marketing, you do not need an astronomical budget for digital marketing of
your business. With Digital Marketing, you can reach your target audience through Social
Media or search engines, who are otherwise hard to tap through traditional media, thereby,
improving your customer acquisitions. Also, unlock great opportunities with Digital Marketing
by running your own e-commerce store, or become a digital marketing freelancer or an
affiliate marketer.
 Digital Marketing Master Class
#AStepAhead!

You will learn how you can use digital marketing to bring a tremendous boost to your career or business. You'll
learn new tools and techniques to transform the way you work. Professionals who have taken our courses have
leveled-up, gotten funding, received a promotion, got seen and heard and most of all have made things happen.

After this course you will be able to:

Secure prestigious and higher-paying digital marketing positions.

Prepare yourself for top marketing certifications like Google and Facebook certification.

Improve your value tremendously to your present or future employers, and increase your placement
chances by 50%.

Understand various online marketing strategies and tools. You can use this knowledge to even decide where
to deep dive to reach expert level..

Generate, optimize, and increase your conversions through Google and sell/market your products online.

Drive online conversions and increase your business by 3X.

Build a digital marketing revenue stream for your own venture or company
s
ar
Ye
+
10

s
ear
9Y
4-

s
ear
3Y
0-

2.5 - 7 LPA 8 - 30 LPA 30 + LPA

Begginer Level Middle Level Top Level
Program Highlights

Buy, build, and own

25+ Modules your website
1 2

Free budget for Facebook Access to multiple

and Google ads digital marketing tools
3 4

40+ tools 100+ Hours Training

5 6

Get 100% Placement 1 year validity to online

assistance access portal
5 6

Complete Customer
After course engagement Support
7 8

Tons of resources, Q& A

setup, and online material,
9
 Best Certifications in
the Industry

Certifications:
Get ready to level-up and boost your CV with Internationally Valid Certificates*

Boost Your Skill-set and get certified with highly esteemed entity like Digital Marketing Association.

In addition, our content and exercises will enable you to achieve all other certifications available in Digital
Marketing Domain.

With our intensive digital marketing course, we help you prepare for the following certifications that are
most-sought-after by recruiters in the job market: AdWords Fundamental, Video Advertising, Search
Advertising, Shopping Advertising, Certificate of Excellence DMA (UK), Display Advertising, Mobile
Advertising, Google Analytics Certification, Facebook Blue Print Certification.

Note
Exams to be given by candidates after self-preparation
Facebook certification exams will cost up-to the equivalent of $150 US Dollars.
What Makes EduPristine Stand Apart?

Industry Relevant Content

Content is the backbone of our training and we continuously keep watch on things
happening in the industry to make sure it is updated and deliver value. We have an
in-house content team which works with industry experts and trainers to create
Informative, Interesting, Relevant, and Practical content.

Smart Automation for Experiential Learning

Smart automation allows us to build experiential learning ecosystem. We do this by
providing technology stack and tools that students can use to run, manage, and
showcase their web property and marketing activities; play with simulations to
understand the outcomes of an event/activity and further analyse it to plan their
actions. Our team is continuously developing and testing new tech options for the
better practical learning experience of our students.

Training Delivery by Subject Matter Expert (SME)

Our subject matter experts from industry play a pivotal role in delivering the training,
they run the show and make sure each student is benefited. Their efforts are further
complemented by our content and smart automation.

Dedicated Discussion Forum

Our students get access to “Discussion Forum” where they can raise queries and get it
solved by subject matter experts.

Value-add services
Get after course engagement facility, i.e, get workshops, seminars and webinars
updates even after the course is complete

Soft Skill Training

We have taken up the task of grooming your overall soft-skills so that you can present
yourself better, and stand out as a digital marketing professional with our unparalleled
soft-skills training.
Practical Training:
Our learners can expect an eclectic mix of case studies, digital marketing tools, and the hallmark methodology of learning through a
live website. Pioneered by EduPristine, hands-on practice through a live website, ad budget, and simulations is the best way to learn
digital marketing. This methodology offers real-life challenges, compelling learners to apply concepts in the class.

We provide you with 25+ technology stack and tools that you can use to run, manage, and showcase your web property and marketing
activities; play with simulations to understand the outcomes of an event/activity and further analyze it to plan your actions.

Focus on 100% Placement

Soft-Skills Assistance
Establish yourself as a digital Participants get placement
marketing professional with assistance from EduPristine
our Soft Skills Training to help after successful completion of
you crack interviews, client the course. We share with you
meetings, and much more job updates that we find
relevant to you.
 Soft Skills
e l o p m e n t
Dev
o m m u n ic ations
C
Business
t a t io n M aking
Presen e n t S essions
Develo p m
r s o n a l it y
Pe
 100% Placement
Assistance
Job Updates
Career SWOT and Beh
avioral Assessment
Career Coaching Sessi
on
Interview Workshop
Resume Preparation
 Comprehensive Digital
Marketing Program

Introduction to Search Engine Mobile Marketing

Digital Marketing Optimization (SEO) and Optimization

www.

SEM-PPC Marketing Social Media Marketing Email Marketing

Funnel Marketing
Marketing Automation Affiliate Marketing
and Growth Hacking

Web Analytics Content Marketing and

Conversion Soft Skill Training
Rate Optimization
(CRO)
60,000/- (Inclusive of taxes.)
Tools you will be working on
Our Students Work in Companies like
Exhaustive Classroom Training
Weekday training
Days Mon-Fri

Time 7 - 9 pm

Duration 2.5 months

Weekend Training
Days Sat & Sun | Sunday only
Saturday 3 PM to 8 PM
Time Sunday 9 PM to 2 PM

Duration 2 .5 months | 4 months

Testimonials of Students
Lectures were very informative and on par with the current times.
Approachable lecturers and lively environment has aided in making the
course a memorable one. This course will certainly help everyone
looking to make big in the Digital Industry.
Jheel Kacharia
The Structure of the digital marketing course online is understandable
and well-organized. This course is a great foundation for Digital
Marketing jobs, which makes it a course worth looking out for. The Staff
is co-operative, hence making it easy for us to grasp the nitty-gritties of
Digital Marketing through their practical approach. I strongly recommend
people to take this course.
Andrea Pereira

Franchise Sales Manager Assistant Manager

About EduPristine

EduPristine is a member of Adtalem Global Education (NYSE: ATGE), a global education provider headquartered in the United States.
Adtalem has about 9 institutions and companies with more than 16,000 employees spread across 145 locations. Adtalem takes pride
in training 142,000 degree-seeking students all over the world. The organization's purpose is to empower students to achieve their
goals, find success and make inspiring contributions to our global community. EduPristine is one of India's leading training providers
in Analytics, Accounting, Finance, Healthcare, and Marketing. Founded in 2008, EduPristine has a strong online platform and network
of classrooms across India and caters to self-paced learning and online learning, in addition to classroom learning. Visit
www.edupristine.com for more information.
BUY Online at www.edupristine.com
CLASSROOM TRAINING CENTRE
Mumbai | Delhi | Pune | Bangalore |

NOW Call: 18002005835

care@edupristine.com