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Why do I need to learn a Digital-

Marketing-Program?

The right kind of skill-set has always been an issue in India. Sweden’s total population is less
than unemployed engineers in India. And I am not surprised to know this.

We gotta make efforts not to become a part of education but unskilled population to try becoming
skilled professionals.

There are plethora of courses available in the market and you end up getting confused in order
to find a right career path for yourself. I am a digital marketer and that makes it obvious that I will
try to influence you to make a career in Digital Marketing Domain in this blog:)

Market for E-commerce, Digital and Mobile Advertising has been growing exponentially over the
last couple of years with a lot of funding and investments and both products and services being
sold and managed online by local as well as international businesses. Millions of Jobs are being
created in Digital Marketing and companies are looking forward to hire trained digital marketers.
The market is expected to grow on a similar or faster pace. The Times of India predicts 1.5 Lakhs
Jobs by year 2016 in India.

Now comes the same question? Am I skilled enough to be part of the boom?? Are
technical skills required to become a digital marketer???

Trained or certified digital marketers will definitely have an edge over lack of skills digital
marketers. And there’s a myth in the market that Digital Marketing Program is technical in nature
and can be taken by Engineers or MBAs or Tech-Savvy people only. Rather the truth is, anyone
irrespective of having any background can become an expert digital marketer.
Fundamentals for the course are same as for any other field. The only difference is it is done on
digital platforms likes of google, facebook, yahoo, bing, instagram, linkedin, pinterest, snapchat,
whatsApp, viber and many more. And if you can access this blog then you have all the basics to
learn our digital marketing program.

And It only takes 3 months to become a certified digital marketer with 6 hours commitment per
week.

Picking the right course is a task of extreme diligence and needs to be executed that way. Go for
a course that polishes you into an insightful marketer, flexible enough to execute artful campaigns
in the digital age.

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