4 B I O M U S T- H AV E S F O R

I N S TA G R A M G R O W T H

FORMULA:

Who you are + what you offer + how it serves + why its important = Elevator Pitch Perfection

Example :
» » WHO I AM: Blogger, branding expert, and New York times best-selling publicist
» » WHAT I OFFER: I improve the business of blogging
» » HOW IT SERVES OTHERS: It teaches influencers important tools and principles
» » WHY IT’S IMPORTANT: It helps grow their brand and income.
» » WRITE IT OUT: I am a blogger, branding expert and New York times best-selling publicist who

A Publicist's Spin on Blogging

improves the business of blogging by teaching influencers the tools and principles needed to grow
their brand and income.

PRO TIP: Your elevator pitch should ALSO be your social media descriptions!

C OPYR I G H T © 2 017 J UL IE SO LO MO N . A L L RIGHTS RESERVED.

ADDITIONAL RESOURCES

» » PITCH TEMPLATES and MEDIA LISTS

» » BLOG CONSULTING

» » HOW TO LAND YOUR FIRST $5K BRAND DEAL

I would LOVE to know what questions, problems or struggles you may have when it comes to
pitching, branding, blogging and growing your following. Please share your thoughts in this
quick survey that will help me get to know you better! I am excited to connect with you and
learn more about your story and brand!

This is my way of serving your needs as an influencer and entrepreneur, so you can get to

A Publicist's Spin on Blogging

know me better.

I’m hoping you’ll do the same! Please, introduce yourself on Instagram, Twitter, Facebook, or
in a comment on my blog.

C OPYR I G H T © 2 017 J UL IE SO LO MO N . A L L RIGHTS RESERVED.