Professional Documents
Culture Documents
Selling your products on online marketplaces will help you achieve 2 very essential things as
an entrepreneur i.e., it increases brand visibility and engagement and it helps you to acquire
a new stream of customers.
Amazon – Amazon is the second largest in India. Amazon India’s unit market
share surged to an estimated 21-24% from 14% during march 2016.
Snapdeal – Snapdeal is known for electronics and it adds up to 14% of the total
market share.
Jabong – Jabong.com is the best Online shopping Portal in India for men, women
& kids for shoes, clothing, watches, sunglasses. Jabong was once thought to own
one-quarter of India’s fashion e-commerce market, making it the chief threat to
Myntra.
eBay– eBay India, one of the earliest online marketplaces in the country.
The markets for the craft products can be broadly understood as local, retail shops – high-
end as well as mainstream, exhibitions and exports. Among these, local markets are still the
common markets for many artisans. The contemporary markets, domestically as well as
internationally, have grown with an expanding demand for ethnic products that have a story
linked to them. India’s handloom and handicraft sector—comprised of artisans who weave
and decorate textiles by hand—comprises the largest small-scale (or cottage) industry in
India. It is an integral part of village life, providing millions of artisans with employment.
These textile crafts play a formative role in defining cultural identity, along with marking the
artistic intellect and technical proficiency of craftsmen.