Professional Documents
Culture Documents
The Target Market Minimalist
The Target Market Minimalist
Possible answer:
To stay updated on the target market, I like to read blogs by experts, follow trends on social media, and listen to several sales podcasts. This helps
me understand various possible strategies, and how they can be used to connect with the target market.
2. In your last position, how did you balance maintaining current relationships with generating more leads?
Possible answer:
In sales, while it is important to generate new leads to enhance brand recognition, forming relationships is also key to the growth of the company.
Balancing the two can be a delicate task and is decided based on the cost-benefit impact to the company.
Possible answer 2:
I feel that being considerate is a good way to handle any customer objections. In such cases, over-talking or dismissing the concern raised by the
customer should be avoided. One should take the objection as a feedback for a clearer dialogue. One can even use the point of objection to elaborate
on a specific benefit of the product.
5. What is the best way to research possible clients before a sales call?
Possible Answer:
Researching clients on social media platforms such as LinkedIn and Twitter can help identify their needs. Competitor testimonials can also be a
great learning as they can help identify what exactly worked for the customers with respect to the product or service.
8. What is the difference between a short sale and long sale cycle?
A short sales cycle calls for quick action and an ability to close the deal quickly while a long sales cycle promotes extensive dialogue and
building of rapport before the sale is confirmed.
9. What would you consider to be your most significant sales deal, why?
Possible answer:
I had been dealing with a senior level manager in a company for my product and the sale was almost finalised, when he went on a sabbatical. His
replacement was someone quite different in personality and didn’t seem eager on continuing the deal. I had to modify my approach and reconnect
with him in a way that he found suitable. Although it took a while, I felt rewarded when I closed that deal as my perseverance paid off while
cultivating two business relationships.
10. Share an example of a sales deal that failed. What was your key take-away?
Possible Answer 1:
In one instance, I was too focussed on selling the attributes of the product rather than understanding the client’s requirements. Instead of taking a
step back and letting the client explain his need, I kept pushing the product. I didn’t get the deal, and I realised that even though I may know how
perfectly the product can be integrated in their business, it is important to respond to their questions and hear their requirements first.
Possible Answer 2:
I was working in a team and we were pursuing an important client. However, as everyone wanted to be the one to win them over, we often stepped on
each other's shoes. The client got irritated because he would receive calls from different team members saying the same thing without moving
forward together. I learnt that communication within the team is crucial to put a united front for the client and to avoid overloading the client with
information.
My least favourite part is turning away a client when they are interested due to stock problems. I also dislike leaving a potential client midway as I
love closing the deal.
14. Tell me some of the core values every salesperson must have?
Possible answer:
There are many important qualities that a salesperson should possess.
Listening skills, Networking skills, Ability to relate to customers from different backgrounds, Adaptable to different situations
15. What are the top factors that you would attribute your success to in Sales?
Possible answer:
My perseverance and ability to adapt to difficult situations are my key strengths. The support of my team also helped me improve my overall sales
pitch and tactics.
My ability to listen, My ability to ask the right questions at the right time
3. What is one thing you would like to see this role accomplish in the first six months?
4. What are some of the reasons why you love working here?
Sales have a lot to do with confidence communication. Practice common sales interview questions and answers in front of a mirror or with a family
As sales is a practical field, it can be easy to forget certain technical terms. However, before going for an interview be sure to read about relevant
Whenever possible, strengthen your answer with an example. For instance, if you are asked about the important qualities of a salesperson, give an
While giving examples is good, don’t discuss confidential details of your clients in an attempt to impress the interviewer. Be discreet and focus more
5. Be honest
Building a rapport with an interviewer is easier if you are honest. Don’t say something if it isn’t true as it can reflect poorly if you are caught.
Related: 21 Interview skills you need to crack an interview