The Specialists in Global

Construction Equipment Research

Researched and written by experts

Respected worldwide for quality and accuracy
ABOUT OFF-HIGHWAY RESEARCH

Off-Highway Research is a management consultancy

specialising in the research and analysis of international
construction and agricultural equipment markets, and is the
largest of its kind in the world. Formed in 1981 as a division of
the Economist Intelligence Unit (EIU), the business is now part
of KHL Group, the world’s leading supplier of international
construction information.

Off-Highway Research offers an unrivalled level of international research

expertise to the construction, earthmoving, mining, industrial and agricultural
equipment industries.

This specialist capability, offered by offices in China, Europe, India, Japan

and the USA, is available through a combination of subscription services and
private research in the form of reports and databases. The company is staffed
by industry specialists with a wide range of sectoral, language, analytical and
consultancy skills.

AS A
ALIST
SPECI
CY
ULTAN
CONS
PERT
FER EX
WE OF TO
HTS IN
INSIG
MENT
EQUIP
ETS
MARK
WHAT MAKES US DIFFERENT? OFF-HIGHWAY
RESEARCH OFFERS
Off-Highway Research conducts primary research and gathers information
n International coverage
through thousands of face-to-face interviews each year. This meticulous
approach helps ensure the accuracy and high quality of the information we n Databases and reports
provide to our clients.
n Historic sales and production
Over the last five years, Off-Highway Research has provided its services to data
over 800 clients in more than 40 countries.
n Machine population estimates

n Extensive equipment coverage

www.offhighway.co.uk
n Five-year forecasts

n Expert analysis and insights

n Bespoke private research

For further information

please contact:

mail@offhighway.co.uk
EUROPEAN, CHINESE AND INDIAN SERVICES

Off-Highway Research’s Chinese, European and Indian Services

provide detailed analysis of equipment markets and major
manufacturers. An annual subscription provides access to monthly
Market Reports, providing timely insights into industry news
and events, as well as regularly updated Equipment Analyses,
Company Profiles and Country Analyses in the case of the
European Service.

We believe these services deliver the most comprehensive, in-depth and ANNUAL REVIEW

accurate analysis available, providing clients with unrivalled insights. As well

as containing historical data, relevant reports include five-year forecasts and expert
discussion of market trends and dynamics.

Off-Highway Research conducts primary research and

gathers information through thousands of face-to-face
interviews each year. This meticulous approach helps ensure
the accuracy and high quality of the information we provide to
our clients.

Our reports include embedded Excel data tables, which can

be easily downloaded for further analysis and integration into
clients’ in-house analytical tools.

Clients usually access reports on a 12-month subscription basis,

but individual titles can also be bought separately.

Report type Chinese Service European Service Indian Service

Market Reports 4 4 4
Annual Reviews 4 4 4
Equipment Analyses 4 4 4
Company Profiles 4 4 4
Country Analyses 4
ANNUAL SUBSCRIPTIONS THE BENEFITS OF
USING OFF-HIGHWAY
RESEARCH REPORTS
n CHINESE SERVICE
nE
 arly identification of market
n INDIAN SERVICE trends and opportunities

n EUROPEAN SERVICE nU
 se data and analysis to make
n Austria n Germany n Portugal informed strategic decisions
n Belgium n Ireland n Spain
nG
 ain a competitive edge
n Denmark n Italy n Sweden

www.offhighway.co.uk
n Finland n Netherlands n Switzerland nU
 nderstand your market
n France n Norway n United Kingdom position

n I nform product development

programmes

nE
 valuate the success of your
strategies

nH
 elp plan for profitable growth

nU
 nderstand customer needs
and demands

ALL R For further information

EPORT
INCLU S
DE HIS please contact:
TORIC
DATA,
MARK
ET mail@offhighway.co.uk
ANALY
SIS AN
D
FIVE-Y
EAR
FOREC
ASTS
SPECIAL REPORTS

Off-Highway Research regularly publishes in-depth studies

which cover topics outside those of our Subscription Services.
These Special Reports are developed following extensive field
research and are regarded as the most comprehensive and
wide-ranging studies available on their subject.

Coverage typically includes market size and trends, market shares,

equipment production data, component sourcing information, distribution
arrangements and distributor profiles, manufacturer profiles and machines
available. Country-specific Special Reports cover up to 18 equipment types.

The Impact
of
on the UK
BREXIT
Construction
Equipment
Industry

OST
THE M
SIVE
REHEN
COMP
IDE-
AND W ES
IN G STUDI
RAN G
EIR
ON TH
CT
SUBJE
A Special Re
port
n EMERGING MARKETS THE BENEFITS OF
USING OFF-HIGHWAY
PREVIOUS STUDIES INCLUDE: RESEARCH REPORTS
n Indonesia n Poland
nE
 arly identification of market
n Iran n Saudi Arabia
trends and opportunities
n Malaysia n South Korea
n Mongolia n Sri Lanka nU
 se data and analysis to make
n Myanmar n Thailand informed strategic decisions
n Nepal n Turkey
nG
 ain a competitive edge
n Philippines n Vietnam

www.offhighway.co.uk
nU
 nderstand your market
position
n EQUIPMENT SECTORS
n I nform product development
PREVIOUS STUDIES INCLUDE:
programmes
n Hydraulic Excavators – Global
n Mobile Cranes – Global nE
 valuate the success of your
n Powered Access – China strategies
n Diesel Engines – India
nH
 elp plan for profitable growth

nU
 nderstand customer needs
n TOPICAL STUDIES
and demands
PREVIOUS STUDIES INCLUDE:
n Impact of Brexit
For further information
please contact:
mail@offhighway.co.uk
DATABASE SERVICES

Off-Highway Research’s interactive Database Services facilitate

unique statistical analysis of equipment markets. The Services can
be tailored to a variety of needs and budgets, with applications
ranging from market sizing products, to sophisticated tools for
market share and machine population analysis.

Available online system or as a PC software download for offline working,

Off-Highway Research’s database platforms are powerful analytical tools in their
own right. However, they also allow straightforward data export to Excel, allowing
easy integration of information with other sources and clients’ own in-house systems.

n INTERNATIONAL – EUROPE, JAPAN & NORTH AMERICA

n CHINESE
n INDIAN
n SINGLE EUROPEAN COUNTRIES
Sales and production by company and product with 15-35 years of historical
data, depending on country
APPLICATIONS INCLUDE:
n Market sizing and forecasting in unit terms
n Analyse market shares and market share trends ALL
n Use production data to identify component supply opportunities DATAB
ASE
n Estimate machine populations by manufacturer SERVI
CES
INCLU
DE FIV
E-
YEAR
SALES
FOREC
ASTS
 THE BENEFITS OF USING
n G
 LOBAL VOLUME AND VALUE SERVICE
OFF-HIGHWAY
Market size in unit and US Dollar terms by product type, by 19 major
RESEARCH DATABASES
countries plus the rest of the world
APPLICATIONS INCLUDE: n Understand the market size and
n Market sizing and forecasting in unit and Dollar terms potential for your products
n Estimate total machine populations
n Understand your market position

n Identify market opportunities for

n GLOBAL
 VOLUME AND VALUE SERVICE machine sales and/or component
PLUS supply

www.offhighway.co.uk
All the information from the Global Volume and Value Service further
n Target investment to growth
broken down by up to six weight categories for each product
areas
EXTRA INFORMATION
n The
 PLUS service offers 524 data points per year, compared to 224 in the n Inform product development
standard service strategy

n Gain a competitive advantage

n Help plan for profitable growth

For further information

please contact:
mail@offhighway.co.uk
PRIVATE CLIENT RESEARCH
REPORT
Clients who need insights into issues outside the scope of
Off-Highway Research’s standard reports and services often
turn to us to commission bespoke private and confidential
research. By leveraging our global industry expertise and many THE BENEFITS OF USING
decades of research experience they are able to gain unique BESPOKE RESEARCH
insights based on an individually tailored brief.
nT
 ailor research to your
requirements
EXAMPLES OF PRIVATE RESEARCH AND CONSULTANCY
PROJECTS INCLUDE: nC
 onfidentiality – gain a
competitive advantage from

www.offhighway.co.uk
n Market research and analysis n Market potential for new products
n Market feasibility studies and variants ‘your eyes only’ findings

n End-user surveys n The market for leases and financial nG

n Planning and marketing strategy
studies
n Financial studies
products
n The relationship between OEMs
and their suppliers, and OEMs and
 ain insights into a specific issue
or aspect of the industry
nL
 everage Off-Highway

n Diversification and acquisition their distributors Research’s expertise and

studies n Component sourcing strategies experience

n Identifying manufacturing and n The viability of equipment rental in

distribution partners specific markets
n Studies into market size and
potential for specific machines,
components and consumables
IRING For further information
ENQU
ATE
T PRIV please contact:
ABOU CH IS
N T RESEAR mail@offhighway.co.uk
CLIE ERE IS
-F RE E – TH
RISK OR A
C H A RGE F
NO
SAL
PROPO
OFF-HIGHWAY RESEARCH CLIENTS

EQUIPMENT ■ Tadano n Fina ■■ Trimble ■■ Kanoo

MANUFACTURERS n Terex n Fritzmeier ■■ Total ■■ Loxam
n Ashok Leyland n TIL n Gates Rubber ■■ Wipro ■■ Marubeni
n Atlas Copco n Valtra n GKN ■■ ZF ■■ Mitsubishi
n Ausa n Volvo n Goetze ■■ Mitsui
n Belaz n Wacker Neuson n Goodyear FINANCIAL ■■ Olayan
n Bell Equipment n Wirtgen n Grammer INSTITUTIONS ■■ Robert Aebi
n Beml n XCMG n Graziano ■■ ABN AMRO ■■ Terra
n Bomag n Xiagong n Haldex ■■ Bank of America ■■ TIL
n Case n Yanmar n Husco ■■ Bernstein ■■ Zeppelin
n Caterpillar n Hyco ■■ BMO Capital
n CNH COMPONENT n HydraForce ■■ BNP Paribas TRADE
n Deere SUPPLIERS n Italtractor ■■ Citigroup ASSOCIATIONS,
n Doosan ■■ Allison Transmission n KAB Seating ■■ Credit Suisse EXHIBITION AND
n Dynapac ■■ Berco n Kayaba ■■ De Lage Landen CONFERERENCE
n Escorts ■■ Bergstrom n Kirloskar ■■ Deloitte ORGANISORS, &
■ Foton ■■ BKT n Lemmerz ■■ Deutsche Bank OTHERS
n Furukawa ■■ Bonfiglioli n Lombardini ■■ Evercore ISI ■■ AEM (US)
n Hanix ■■ Borg Warner n Lubrizol ■■ GE Capital ■■ Bauma
n Hiab ■■ Bosal-Sekura n Mann & Hummel ■■ Glenview ■■ British Army
n Hidromek ■■ Bosch Rexroth n Meritor ■■ Goldman Sachs ■■ British Fluid Power
n Hitachi ■■ Brueninghaus n Metalogenia ■■ JP Morgan Association
n Hyundai Hydromatic n Michelin ■■ KPMG ■■ CCMA (China)
n JCB ■■ Brevini n Mobil ■■ Merrill Lynch ■■ CECE (EU)
n JLG ■■ Bridgestone n Nabtesco ■■ Mitsui ■■ Construction
n Kato Works ■■ Carlisle n Oerlikon Graziano ■■ Mizuho Bank Equipment
n Kawasaki ■■ Commercial Vehicle n Parker ■■ Morgan Stanley Association (UK)
n Kobelco Group n Perkins Engines n ■■ Nomura Securities ■■ Department of Trade &
n Komatsu ■■ Carraro Poclain Hydraulics n ■■ Sanwa Bank Industry (UK)
n Kubota ■■ Comer Rolls Royce ■■ SREI ■■ DLR (France)
n Liebherr ■■ Comoplast Solideal n Sauer Danfoss ■■ Sumitomo Mitsui ■■ Duxes (China)
n Liugong ■■ Continental n Sears Seating Banking ■■ European Commission
n Ljungby ■■ Corning n Shell ■■ Financial Times
■■ Mahindra & Mahindra ■■ Cummins n SIAC DISTRIBUTION ■■ ICEMA (India)
■■ Manitou ■■ Dalmine n Siemens & RENTAL ■■ Imder (Turkey)
■■ Manitowoc ■■ Dana n SKF COMPANIES ■■ Intermat
■■ Merlo ■■ Danfoss n Soosan ■■ Bakheet ■■ IronPlanet
■■ Moxy ■■ Delphi n SSAB ■■ Dozco ■■ Jetro
■■ Sany ■■ Denison Hydraulics n ST Kinetics ■■ Finning ■■ National Fluid Power
■■ Shantui ■■ Deutz n Tata Steel ■■ Geveke Association (US)
■■ Steyr ■■ Donaldson n TC Industries ■■ Gmmco ■■ Ritchie Bros
■■ Sumitomo Heavy ■■ Dunlop n Thyssen Krupp n ■■ Hertz Equipment ■■ VDMA (Germany)
Industries ■■ Eaton Topcon ■■ Itochu
n Sunward ■■ Esco ■■ Kanematsu
HEAD OFFICE
Chris Sleight
Off-Highway Research
Southfields, Southview Road,
Wadhurst, East Sussex,
TN5 6TP,
United Kingdom
T: +44 (0)1892 786 205
E: chris.sleight@offhighway.co.uk
www.offhighway.co.uk
SALES OFFICES
GLOBAL
Simon Battersby
Sales Account Manager
T: +44 (0)1892 786 232
E: simon.battersby@offhighway.co.uk
www.offhighway.co.uk
JAPAN
Michihiro Kawahara
Rayden Research Limited
T: +81 3 3212 3671
E: kawahara@ff.iij4u.or.jp
www.rayden.jp
www.offhighway.co.uk
www.offhighway-store.com
CHINA OFFICE
SHI Yang
Off-Highway Research
Room 2102, Air China Plaza
No.36 Xiaoyun Road,
Chaoyang District
Beijing 100027, China
T: +86 10 8447 5877
E: mail@offhighway.com.cn
www.offhighway.co.uk
FRANCE & BELGIUM
Hamilton Pearman
T: +33 1 45 93 08 58
E: hpearman@wanadoo.fr
TURKEY
Emre Apa
Apa Yayıncılık Ltd
T: +90 216 302 53 82
E: emre.apa@apayayincilik.com.tr
www.apayayincilik.com.tr
More information at:
Buy online at:
INDIA OFFICE
Samir Bansal
Off-Highway Research India
Flat No. 111,
Chiranjiv Tower
43, Nehru Place
New Delhi – 110019, India
T: +91 11 4652 5671 - 73
E: mail@offhighway.co.in
www.offhighway.co.uk
ITALY
Fabio Potesta
Mediapoint and Exhibitons
T: +39 010.5704948
E: info@mediapointsrl.it
www.mediapointsrl.it
USA
Charles R. Yengst
Yengst Associates
T: +1 203 762 8096
E: mail@yengstassociates.com
www.yengstassociates.com