Ensure Consistency in Your Brand Voice, Image, and Tone

You will be able to build a better and more impactful personal brand once you are
consistent in your voice and brand messaging across all social media channels. A
consistent logo with consistent design also helps.

For instance, if your personal blog is designed with a red theme, follow the same look on
your Facebook and Instagram pages. People will recognize you through your consistent
profile images and the logo that your personal brand uses

Let’s take a look at the branding strategy of Brian Dean, a link-building genius, who has
crafted a personal brand through his site, Backlinko. Here’s a screenshot of what the brand
website looks like.