Professional Documents
Culture Documents
Problem/s:
Chapped lips
Being misplaced
Expensive*
Existing Alternatives
Lip exfoliators
Moisturizing and hydrating lip products
Solution:
This product is unique in the way It comes with trendy pendants and non-tarnish
chains. The lip balm is located inside the pendant
Unfair Advantage:
Costumer Segments:
Existing Alternatives:
Key Metrics:
Channels:
Early Adopters:
Cost Structure:
Revenue Streams: