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March 28, 2018

LEAD GENERATION ADS


Hotstar Ad Specifications
Lead Generation Page 1

Hotstar offers a range of ad units that are unique to Hotstar. This ad unit which is available for mobile apps allows you to capture
information from users interested in your product.

An easy interface that enables users to enter their contact details and other relevant information while watching the ad, allowing
you to not only build awareness about your product but also generate meaningful leads from interested users.
Lead Generation Page 2

1 BRAND LOGO Dimension: 120px x 120px


File type: Transparent PNG
Max. file size: 50 KB
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2 BRAND NAME Max. 20 characters (including
2 spaces)
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3
3 CAMPAIGN TITLE Max. 24 characters (including
4 spaces)

4 HEADLINE Maximum 80 characters


(including spaces)

5 FORM FIELDS Supported:


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1. Text field (email, mobile, plain
text)
2. Drop down selection

Max. 3 form fields

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6 SUBMIT BUTTON Background colour: Hex code
Call-to-Action text

7 AD CLICK URL Website/Landing Page link


Lead Generation Page 3

Ad click URL will be applicable for CTA also.


Lead Generation Page 4

8 FEEDBACK Maximum 140 characters


(including spaces)

7 9 BACKGROUND IMAGE IN Dimension: 1920px x1080px


LANDSCAPE File type: JPG
Max. file size: 150 KB

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Lead Generation Page 5

Fullscreen - Feedback after from submission

The background image provided for Lead Generation Ad will have a scrim (#00000 70%). The image
should serve as non prominent background to the CTA. It should be generic to the brand as it may be
cropped on phones.
THANK YOU
sales@hotstar.com

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