iPhone

1. Origin and history of iPhone

iPhone Timeline: iPhone Generations History at a Glance

Below we go into more details about how the history of the iPhone played out, but here’s a summary of
the key events that have taken place over the past twelve years:

June 29, 2007 – First iPhone is released

July 11, 2008 – iPhone 3G hits stores

the iPhone is sold in 42 countries worldwide

3G capabilities

July 15, 2008 – First iPhone discontinued

June 19, 2009 – iPhone 3GS is released

the iPhone is sold in 36 new countries

June 7, 2010 – iPhone 3G discontinued

June 24, 2010 – iPhone 4 launches

FaceTime is introduced

February 10, 2011 – the iPhone becomes available on Verizon in the United States, breaking Apple’s
long-time exclusivity contract with AT&T

October 14, 2011 – iPhone 4S is released

Siri and iCloud

The iPhone goes to China

September 12, 2012 – iPhone 3GS discontinued

September 21, 2012 – iPhone 5 launches

4G LTE capability included for the first time

September 10, 2013 – iPhone 4 discontinued

September 20, 2013 – iPhone 5C and iPhone 5S launch

Five new colors (5C)

Slo-mo camera

Touch ID (unlock with fingerprint)

September 9, 2014 – iPhone 4S discontinued

September 19, 2014 – iPhone 6 and 6 Plus

NFC and Apple Pay

September 9, 2015 – iPhone 5 discontinued

September 25, 2015 – iPhone 6 and 6 Plus

March 21, 2016 – iPhone 5S and 5C discontinued

March 31, 2016 – iPhone SE is released

September 16, 2016 – iPhone 7 and 7 Plus

No more headphone jack

September 22, 2017 – iPhone 8 and 8 Plus

Wireless charging

November 3, 2017 – iPhone X

All-screen device (no more Home button)

OLED display

Face ID

September 12, 2018 – iPhone 6, 6S, 6S+, SE, and X discontinued

September 21, 2018 – iPhone XS and XS Max

September 26, 2018 – iPhone XR

The Birth of the iPhone

The first iPhone was released in 2007, but the history of the iPhone starts well before then in the
development of multiple different projects all wrapped up under the codename Project Purple.

2003: A New Way to Use Computers?

The birth of the revolutionary technology that would eventually power the iPhone didn’t start with a
grand vision for reshaping the way we communicate, it started with a plan to fix the most cumbersome
parts of a computer: the mouse and the keyboard.

In 2003, Apple started internal experimentation to find a way to replace the mouse a touchpad that
offered much more control and flexibility. Their initial design, a tablet-sized, finger-controlled interface
known as the Model 035, achieved this by allowing users to pinch, scroll, and zoom, all things that were
currently unavailable on modern computers.

This project was eventually put aside though when it became clear that Apple had more pressing issues.
2004: The Death of the iPod

The iPod was released in 2001 and quickly became not only a consumer favorite (eventually selling
nearly 400 million units) but also one of Apple’s major revenue streams.

But even as iPod sales were climbing rapidly, Apple’s executive team knew that its days were limited.
Customers were carrying around both an iPod and a mobile phone and they were convinced that the
mobile phones would eventually have music capacity, making iPods obsolete.

Taking this giant leap to bridge the gap and make their category-shaping product obsolete was a big step,
but one they knew was necessary if they were to continue to grow.

2005: The Rokr E1

Apple’s first step in this direction was to partner with Motorola with the release of the Rokr E1. It was an
iTunes compatible mobile phone that allowed consumers to store songs and play them through an iPod-
like interface, but it’s limitations meant it was never going to be a final solution. It was only able to hold
100 songs, it’s clunky interface was difficult to navigate, and its slow upload rate was frustrating to use.

2005: The Birth of an Idea

The initial idea to create their own phone with a touchscreen display came straight from the top of the
company.

In an appearance at the All Things D conference in 2010, Steve Jobs recounted the moment the idea of
the iPhone was born.

First iPhone Release Date – June 29, 2007

In the months and even years leading up to the release of the first iPhone, rumors had been swirling
around the web about an iPod that could also work as a phone. So, when Steve Jobs finally took the
stage at the MacWorld convention on June 29th, 2007 to announce “We’re going to reinvent the phone,”
iPhone history begun, and the era of smartphones was officially upon us.

To say that Jobs was right that this new product would disrupt the world of phones is an
understatement. By September of the same year, Apple had sold its millionth iPhone. Since then, sales
have grown steadily, and by 2017, they had sold more than 2 billion iPhones

https://historycooperative.org/the-history-of-the-iphone/

2. Map the international connection it has created

https://www.apple.com/ph/ios/feature-availability/

3. Identify the major country leaders

Apple Leadership

Executive Profiles

Tim Cook

CEO

Katherine Adams

Senior Vice President and

General Counsel

Eddy Cue

Senior Vice President

Internet Software and Services

Craig Federighi

Senior Vice President

Software Engineering

John Giannandrea

Senior Vice President

Machine Learning and AI Strategy

Jonathan Ive

Chief Design Officer

Sabih Khan

Senior Vice President

Operations

Luca Maestri

Senior Vice President and

Chief Financial Officer

Deirdre O’Brien

Senior Vice President

Retail + People

Dan Riccio

Senior Vice President

Hardware Engineering

Philip W. Schiller

Senior Vice President

Worldwide Marketing

Johny Srouji

Senior Vice President

Hardware Technologies

Jeff Williams

Chief Operating Officer

Steve Dowling

Vice President

Communications

Lisa Jackson

Vice President

Environment, Policy and Social Initiatives

Isabel Ge Mahe

Vice President and Managing Director of Greater China

Tor Myhren

Vice President

Marketing Communications

Adrian Perica

Vice President

Corporate Development

Board of Directors

Arthur D. Levinson, Ph.D.

Chairman of the Board, Apple

Former Chairman and CEO

Genentech

James A. Bell

Former CFO and Corporate President

The Boeing Company

Tim Cook

CEO
Apple

Albert Gore Jr.

Former Vice President of

the United States

Robert A. Iger

Chairman and CEO

The Walt Disney Company

Andrea Jung

President and CEO

Grameen America, Inc.

Ronald D. Sugar, Ph.D.

Former Chairman and CEO

Northrop Grumman

Susan L. Wagner

Co-Founder and Director

BlackRock

https://www.apple.com/leadership/

4. Location in the phil. In this map of interconnection

5. Cite references
How do the following institution influence global economic activity? How does it affect economics in the
Philippines?