You are on page 1of 34

Jewellery

& Accessories
Agenda
WOW Facts & Story of AVON Jewellery

Why & USP of Jewellery?

Classification of jewellery

How to take care of your AVON jewellery?

WEAR + SHARE + SELL

Earning Potential
Wow Facts
Avon began offering jewellery as gifts with purchase to
customers until 1963

People Loved Avon Jewellery so much that By 1975,


Avon had become the largest costume jewellery
manufacturer worldwide.

Designers that have designed for Avon


include
➢ Elizabeth Taylor
➢ Kenneth J Lane
➢ Trifari

We sell 1 piece of jewellery every minute*

* As per 2015 survey results


JEWELLERY STORY

Strong heritage

Supreme quality*

Value for money

Latest Trend-setting designs

Ethical business practices

*Based on consumer study conducted Pan India survey by international research agency
USP of Avon Jewellery
We offer:
➢ The best quality products in the Indian market. All Avon
Jewellery exceeds or meets international legal requirement
for heavy metal
Lead compliant alloy as base metal plated with real 24K gold &
rhodium on top most layer that are SAFE FOR SENSITIVE SKIN!

Multiple layer top coat plating with 24K gold/ rhodium* for
HIGH TARNISH RESISTANCE!

We adhere to NO CHILD LABOUR and we work with socially


compliant vendors

6 months* Warranty and 30 days exchange policy

* Not applicable on Avon Fashion


WHY ?
Every Avon Fashions jewellery comes with a guarantee of the highest quality.

Avon jewellery are Each piece goes through a Our jewellery undergo a
checked for Stone Pull Test to evaluate the stringent Tarnish Test. They are
Adhesion to determine if strength of our bracelet, exposed to perfume and dipped
stones are properly glued necklace and other in artificial perspiration to check
and assembled jewellery pieces for possible discoloration and
corrosion.
We use Exquisite Materials in
We carefully select the materials we use to craft our jewellery and watches. We use a wide range of materials
and each one goes through a thorough selection process and quality test.
Why is Lead used in Jewellery?
Lead has often been used in jewellery to make the article heavier,
brighten its colour and strengthen it.

However, lead can be dangerous, even deadly, when used in


jewellery above the approved limit.

Lead is harmful and can cause:

• High blood pressure and hypertension


• Nerve disorders
• Memory and concentration problems
• Muscle and joint pain

• Source Pinterest
Avon Jewellery is
Lead Compliant!

International limit of lead content in


Jewellery is 300ppm
However, observed levels of lead
currently marketed in Avon jewellery is
exceptionally low, thus making us
compliant to this limit!
Why is Plating important ?
Advantage & importance

Metal plating is a surface covering of a metal used to inhibit tarnishing of metal


covered with this plating.

Tarnishing – A ‘chemical reaction’ of metal with pollutants (eg. Air, water, sulphur
gases etc. ) that leads to the jewellery tarnishing (turning black) and hence losing its
lustre.

How can tarnishing be reduced?


Cut–off contact of metal with pollutants: Protect the metal by PLATING that
prevents any direct contact of pollutants to metal.
JEWELLERY & ITS

CLASSIFICATIONS
How do we classify JEWELLERY?
Form
Bangle/Bracelet, Earring, Gift set, Neckwear,
Mangalsutra set, Pendant, Pendant set with chain,
Finger Ring and Other Categories

Finish/Plating
Avon Jewellery, Avon Fashion

Look and Feel


Traditional, Modern

Occasion
Everyday wear, Special occasion
Bangles FORM Neckwear

Chain, pendant set with


chain, Mangalsutra and
bracelet

Gift set & rings


Earrings
FINISH/PLATING
Avon Jewellery
➢ Is plated with precious metal as top layer
with any of the following:
➢ Rhodium
➢ 24K gold
➢ Rhodium
➢ Two tone
➢ Rose Gold
➢ Comes in White and Black box packaging
➢ Colour of yellow gold is shinier and brighter
➢ Gets covered under *Warranty
➢ We claim Tarnish resistance on the plating
➢ Is lead compliant

*6 months warranty and 30 days exchange policy


* Not applicable on Avon Fashion
FINISH/PLATING
Avon Fashion

➢ Plating is done on the jewelleries using a


technique called “E coating”
➢ It comes in Black and Pink packaging
➢ It is also lead compliant
➢ The colour of the gold is less “yellow”
➢ WARRANTY or Claim of Tarnish are not
applicable on these products

*E-coating is a method that uses electrical current to coat a metal surface with an
organic liquid, covering every corner on the metal (jewellery) with an even and
consistent protective coat
Look & Feel

Traditional Modern
OCCASION

Everyday wear Special Occasion


C9 Exclusive Brochure

C9 Beauty
Boutique

In a fresh new Avatar


Variations
Royal Fusion Inaaya collection
*Unique Meena Enamel Work

Necklace and Earring set Kundan Chain and Earrings Fusion and long
statement party earrings

• 24 K Gold plating
• Unique Nakkashi look with elaborate • 24 K Gold plating • 24 K Gold plating
Rajasthani Meena work • Kundan & enamelling • Enamelling & Faux stones
• Kundan & enamelling Matte finish • Both Ethnic and western
ensembles
*Meena: A Persian art of colouring the surface of metals by fusing brilliant colours)
*Enamelling: The fusion of a special type of powdered glass to metals which is applied using different techniques
Variations
Regal Majestic collection

Regal Glamour Collection Jhumki Collection

• 24K Gold Plating • 24K Gold Plating


• Antique finish and faux stones, cream • Unique craftsmanship of Jhumkis
color pearl string necklace and white available in Earrings, Rani Haar & for
pearl* string bracelet the 1st time in India, detachable
Kaan chain
*Faux Pearls / Pearlesque come in different colors ranging from light to dark. These pearlesque materials are
used to create stunning yet affordable jewelry
Variations
Oxidised Statement Collection
Amalgamation of Folk culture with Fusion Contemporary touch

• E-coating
• E-coating
• Oxidised Boho Chain and • E-coating
• Oxidised two-tone silver
Earring set and Oxidised • Oxidised Finish
and gold look
Necklace
Variations
Timeless Traditional Collection

• Golden E-coating Maipan


• 24K Gold Plating
Necklace
• Manika Shakha and Pola
• Ethnic as well as modern
Gold Bangles
look
Variations
Ethnic Collection

• 24K Gold Plating


• Inspired by intricate work and traditional
routes
Variations
Bedazzling Earrings Collection

Cubic Zirconia* Collection TRADITIONAL JHUMKI COLLECTION


CONTEMPORARY
• 24K Gold Plating and e-coating COLLECTION
• For the festive season, pick up ethnic, traditional and delicate
concepts for your various look
*Cubic Zirconia or CZ is a manmade gemstone that resembles real diamonds and only a jeweller can tell the difference
Variations
Everyday Wear Collection

CZ Set Stone Collection Delicate Collection Mangal Sutra


Collection
• A wide variety of everyday wear to suit your daily need
• Designs that will guarantee you a fresh and beautiful look
Variations
Enchanting Everyday Wear

• Statement floral set of rhodium finish


• Gold Plated or Lotus Enamel Signature Set
Variations
Chain Collection

• 24K Gold Plating • Rhodium Plating with Faux Pearl • Golden E-coating
• Traditional mugappu (side pendant) • Statement Pearl Necklace • Tone Chain and Earring Set
to the every charming coloured • Can be twisted to wear it in a new
beads necklace chain style

*Chains are basic beauties at the core of most necklaces and bracelets. Either with or without pendants, two-tone or stainless steel, chains are classic jewellery
Variations

Tribal Tassel Collection

• Golden E-coating • E-coating Threadwork


• Trendy Tribal Necklace • Tassel Necklace and Earrings
Variations
Gift Collection

• E-coating and Faux


stones • 24K Real Plating, faux stones • E-coating and Faux stones
• Multiwear Stackable • 3-in-1 earring set • 7-in1 Earring set
Ring Set • Floral Stud + Blue Jacket + • Trendy Multi-wear
Outer Clear stone jacket earrings
Trendy handbags and other accessories

• Metallic Festive Bag • Adjustable Sling strap


• Top Zip Closure • Trendy Style
• Zip and Media pocket • 2 independent
inside compartments inside
Care for Jewellery
Keep your Avon jewellery in Avon box

Wipe your piece of jewellery with a clean, damp cloth

To avoid damage, remove all jewellery before bathing and


grooming

Avoid bringing pieces into contact with beauty products


Selling Made Simple
Wear at least 3 pieces of Avon jewellery at all
times.

-Keep it chic! Consider the total outfit or


occasion when suggesting jewellery.

-Always recommend Avon jewellery as the


finishing beauty touch, after applying lipstick
or fragrance add an Avon jewellery that will
complete your customer's look.
It’s a huge potential out there..
Look around … let everyone around you pick 1 piece of
Jewellery every month and the business will grow
dramatically!!!
It’s the beginning of the festive season. Gift your dear ones or gift yourself one of
these sparkling beauties!
HAPPY FESTIVALS
& HAPPY SELLING!
Thank you...

You might also like