BUSINESS PLAN

(A) COVER SHEET

 Name of the Business:

 Name of the Entrepreneur:

 Add of the Unit:

 Name of the products/services:

 Tel. No. , fax with area code:

 Email and website add:

 Constitution of the firm:

 Educational qualification of the Entrepreneur:

 Work experience of the Entrepreneur:

 Proposed Locations (If any):

 Name and address of the bank/ financial Institution which you want to deal with:
(B) DOCUMENT

1) Executive Summary

 Description of existing related products- their features, benefits, design, functions etc.
 Description of gaps, problems and points of improvement for the existing products
 Brief description of your product- features, functions, benefits, design etc. and most
importantly highlighting how is it bridging the gap or solving the problem

2) Overview
 Expand on describing your product features in more detail and connect it to solving
certain problems and bridging certain gaps.
 Sell your product and describe its need in today’s time

3) The Company

 Briefly describe your company- location, aim

 Write about company objectives, vision and mission
 Write about scope of the company
 Describe company’s organizational chart

4) The Market

 Write about the current market, its products, its need etc.

5) Marketing

 Briefly describe what marketing is and its need

 Expand on 4P’s- Product, Price, Place, Promotion
 Product- detailed description of raw material, manufacturing, processes,
features, technology etc.
 Price- pricing policies with justification and pricing of different varieties etc.
 Place- location of the enterprise
 Promotion- All methods of promotion and need of each
6) Business Risks

 Write 5-6 points pertaining to the risks involved

7) Financial Projection