Professional Documents
Culture Documents
Primary data : can be define as the data which is collected for the first time or we can also
say first hand data. The main function is to collect data from primary sources. The primary
sources includes observation, personal interview, questionnaire(survey form).
1. It is easily available
2. Immediately availability of data
3. Proper full/up to date information
4. Gives higher level of control
5. It is expensive
Secondary data : can be define as the data which is second hand data or we can say it
providers second hand information. Sources of secondary data are government report, web
information, research analyses, media etc.
1. It is easy to access
2. Already collected data
3. Less time consuming
4. It provides low cost data or free
5. Obtained quickly