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Rizki Eka Wahyu Nugroho – 29118346

Rifqi Adzkaro K - 29118412


Dhio Tampan N - 29118488
Moehamad Khahfi - 29118533
Delfiani T - 29118486
Fajri Yudha A - 29118449
Alfa Naufallianto - 29118508
“Disclosure”
Jubileum As botanical Renovated
Declared “and right in 1956,
Park in garden in in 1948
in 1933 thereafter at the initiative of
1923 1923 Raden Ema Bratakusumah,
Bandung Zoological Park
Created in 1933 when two was later converted into the
Created in 1923 to Created in 1923 to existing zoos in the city Tamansari Bandung wildlife
celebrate the Silver clan foundation. “
celebrate the Silver (Cimindi zoo and Dago Atas
Jubilee of Queen Jubilee of Queen zoo) were combined and
Wilhelmina of the Wilhelmina of the moved to the current location
Netherlands. Netherlands. on Tamansari street.
- As the only one zoo in Bandung area, BZP aim for the improvement of visitor numbers.
- Better facilities to support and maintain the business.
- Professional, well educated, well trained staff and veterinarians.
- Obtain animals legally.
Structures - Yayasan Margasatwa Tamansari with Taman Safari Indonesia, creating and setting quarterly
programme which included sales, marketing, research & development, animal health care and
vaccine program.
- Yayasan Margasatwa Tamansari as an executor and responsible for daily management of Bandung
Zoological Park should be able to deliver the best service to visitors and for the animals.
- Yayasan Margasatwa Tamansari should build and improve a collaboration with local stakeholders.
- Personal commitment and visible involvement of the chief executive
- Leaders “role model” the desired changes and mindset
- Develop capacty and capability for continuous improvement
- Culture becomes more receptive to further innovation
The ADKAR Elements Factor influencing Change Success

Yayasan Margasatwa Tamansari as an executor, responsible for daily management of BZP


should be able to deliver the best service to visitors and for the animals.

Recognizing the operational needs from the animal keepers, based on the interview, which
demand better cage conditions according to the safety standard.

The demand on professional and well trained staff to maintain and improve the standard of
animal well-being.
Each division must be able to carry out their duties and functions according to the applicable
standard operational procedures and also supported by individuals abilities which impacts on
the progress and sustainability of the organization
Able to be still in the industry for the next 5 years from now and could compete with the
current business situations
Choosing a Team
Connecting Organization
Communicating Capturing
Learning

Crafting the Vision and Path

Coping with Change


Consulting Stakeholders
- 1 Bandung Zoological Officers
- 1 Parents
- 2 Millenials
- Qualitative Sources - 1 Operational officer (office)
- 1 Veterinarian
- 1 Cage officer

- 7 Person - Direct Observation


The lack of
Negative image information related
Limited medical 5 to the prohibitions
1
related to Bandung 3 personnel and
of prohibitions in
Zoo in the minds of Veterinarian
the community each cage

Financial (source of The lack of


income Bandung Low level of
2 Zoological Park only 4 security for
variety of
comes from visitor visitors 6 animals in
tickets, not assisted by Bandung
other parties) Zoological
Park
“Innovation can take many forms and some of
them are discontinuous innovation, continuous
innovation and dynamically continuous
innovation.”

Marketing HR

Operational Finance
Category Recommendations
- Improve the managerial side of Bandung Zoological Park
- Collaborating with related schools or departments
- The number of animals and species could be augmented

- Bandung city government should pay more attention to the condition of this zoo which can
actually be used as a tourist attraction that attracts tourists.
- Active on social media (because presently Bandung Zoological Park hasn't been active on social
media)

- Supporting facilities such as public toilets, places of worship, nurseries, bins and CCTV need to be
improved
- The damaged vehicle should be repaired immediately, such as flying fox, duck boat, railroad-
railroad and others so that visitors do not get bored while in the plantation area and can be used
as a means of children's entertainment

- It is better for the Zoo manager to prioritize the quality of the officers who work at the zoo and
often do performance appraisals. So that the officers there can provide maximum service to
tourists.

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