FACULTY OF MANAGEMENT

CASE STUDY PROJECT ON

BEAUTIFUL INDORE
BATCH 2019-2024

SUBMITTED TO SUBMITTED BY
DR. SONAL GUPTA HIMANSHU SINGH
ASSOCIATE PROFESSOR KHUSHI PATIDAR
ANSHIKA PATIDAR
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CONTENT

S no. particular
1 Introduction
2Ob Objective
3 Rationale
4 Conceptual framework
1. History
2. Background analysis
5 Research methodology
1. Sample plan
2. Tools of data collection
3. Tools of data analysis
6 Data analysis and interpretation
7 Conclusion
8 Implication
9 Reference
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INTRODUCTION
_____________
Indore being the most clean city of Indore
from last 3 continuous years is also famous
for its beautiful appearance all around.
Indore is known for various famous
monuments and specially for best food stalls
available for 24 hours every day in spite for
that too Indore has innovative ideas to make
it attractive in which the most famous idea is
making different type of drawing on streets ,
,highways, buildings etc. by which they are
also teaching how to maintain our health and
to teach us different type of daily routines .
there are many old monuments in between
Indore which make Indore a attractive place
for visiting in spite of that Indore is also
famous for its greenery .
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OBJECTIVE
To make Indore more beautiful and an
attractive place for visiting .

RATIONALE

The main reason for choosing this topic is to

show you that how our Indore s developing
different type of ideas to make Indore
beautiful and how the people of Indore are
supporting to make it beautiful.
Indore is not ruled by army but the prospects
is that Indore is just so simple that it looks so
attractive.
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HISTORY

The scheme of making Indore a beautiful

was launched on 2016 by Usha thakur and
was governed under the hard efforts of clean
India green mission team .
According to WHO ( world health
organization ) 2018 survey proved that
Indore is the cleanest city of India and that
motivated the people of Indore to give there
hard efforts for making Indore beautiful.
There are several more teams who gave
there hard efforts in making Indore more
attractive by improving the infrastructure of
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Indore and by collectively making different

structures to make Indore more attractive.

BACKGROUND
ANALYSIS
Indore /ɪnˈdɔːr/ ( listen) is the most populous and
the largest city in the Indian state of Madhya
Pradesh.[10] It serves as the headquarters of
both Indore District and Indore Division. It is also
considered as an education hub of the state and has
campuses of both the Indian Institute of
Technology and the Indian Institute of
Management.[11] Located on the southern edge
of Malwa Plateau, at an average altitude of 550
meters (1,800 ft) above sea level, it has the highest
elevation among major cities of Central India. The
city is 190 km (120 mi) west of the state capital
of Bhopal. Indore had a census-estimated 2011
population of 1,994,397 (municipal
corporation)[12] and 2,170,295 (urban
agglomeration).[5] The city is distributed over a land
area of just 530 square kilometres (200 sq mi),
making Indore the most densely populated major
city in the central province. It comes under Tier 2
cities in India.
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Indore traces its roots to its 16th century founding as

a trading hub between the Deccan and Delhi. The
city and its surroundings came under Hindu Maratha
Empire on 18 May 1724 after Maratha Peshwa Baji
Rao I assumed the full control of Malwa. During the
days of the British Raj, Indore State was a 19 Gun
Salute (21 locally) princely state (a rare high rank)
ruled by the Maratha Holkar dynasty, until they
acceded to the Union of India.[13] Indore served as
the capital of the Madhya Bharat from 1950 until
1956.
Indore's financial district, based in central Indore,
functions as the financial capital of Madhya Pradesh
and is home to the Madhya Pradesh Stock
Exchange.
Indore has been selected as one of the 100 Indian
cities to be developed as a smart city under
the Smart Cities Mission.[14] It also qualified the first
round of Smart Cities Mission and was selected as
one of the first twenty cities to be developed as
Smart Cities.[15] Indore has been ranked as India’s
cleanest city three years in a row as per the Swachh
Survekshan for the years 2017, 2018 and 2019.[16][17]
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RESEARCH
METHODOLOGY
Sampling plan:
Sampling technique NON PROFITABILITY
CONVENIENCE SAMPLING

SAMPLING ELEMENT CITIZENS OF INDIA

SAMPLING UNIT BUS STOPS ,PUBLIC PLACE
SAMPLING SIZE 50 CITIZENS

 TOOL OF DATA COLLECTION:

Data collected through sample survey method by the
help of structured questionnaire. Questionnaire
contain question based on NOMINAL SCALE and
INTERVAL SCALE (Likert scale)
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 TOOL OF DATA ANALYSIS

Appropriate statistics tools like percentage analysis, pie
chart, and line chart are used for data analysis.

DATA ANALYSIS AND

INTERPRETATION
Data analysis based on the objectives as follows:
Objective 1. Should we plant more trees to make Indore more
beautiful.

sheet1
yes=50
0 0 00 no=0

1
2
3
4
50
5

Results shows that 100% people agreed by this .

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Objective 2. Can we digitalize screens on streets to tach how to

make Indore beautiful.
sheet2
yes=37
no=13

1 2 3 4 5

Objective3. Does the drawing on the walls of indore make it

beautiful.
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sheet3
yes=39
no=11

1 2 3 4 5

Objective 4.should we make more parks in towns to make

Indore more attractive .

sheet4
yes=43
no=7

1 2 3 4 5
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Objective 5. Is standard of living of people of Indore make it

beautiful.
sheet5
yes=23
no=28

1 2 3 4 5

Objective 6 . buses and government facilities are different in

Indore from other areas .
Strongly agree 29
Agree 6
Disagree 0
Strongly disagree 0
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sheet6
yes=29
no=21

1 2 3 4 5

Objective7. Mountains covering indore is also responsible for

making indore beautiful
Strongly agree 32
Agree 18
Disagree 0
Strongly disagree 0
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sheet7
yes=32
no=18

1 2 3

Objective 8 should we improve the infrastructure of towns.

Strongly agree 42
Agree 8
Disagree 0
Strongly disagree 0

sheet9
yes=42
no=8

1 2 3 4 5
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Objective 10. Clean india green India mission is also responsible

for making Indore beautiful.
Strongly agree 45
Agree 5
Disagree 0
Strongly disagree 0

sheet10
yes=45
no=5

1 2 3 4 5

Objective 11. Food facilities of Indore is also a center of

attraction of Indore .
Strongly agree 22
Agree 20
Disagree 8
Strongly disagree 0
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sheet11
yes=22
no=29

1 2 3 4 5

Objective 12.rajwada plays a vital role in making Indore a

beautiful place .
Strongly agree 21
Agree 29
Disagree 0

agree 0
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sheet12
strongly agree=21
agree=29

1 2 3 4 5

Objective 13. Arkiteact of temples make indore a butiful place

Strongly agree 32
Agree 18
Disagree 0
Stronglt disagree 0
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sheet13
strongly agree=32
agree=18

1 2 3 4 5

Objective 14. Does other areas practice drawings on streets to

look beautiful like Indore
Strongly agree 10
Agree 38
Disagree 2
Strongly disagree 0
sheet14
strongly agree=10
agree=38
nutral=2

1 2 3

Here interpretation ,you can see that more 38% are agree
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CONCLUSION AND
SUGGESTION

Conclusion based on objective

are as follow:
1 Indore is the most attractive place to visit as it has ample of
things to do .
2 Indore is the cleanest city of India .
3 people of indore gave hard efforts to make Indore the
beautiful place .
4 moral responsibility session for student.
5 Aware people about traffic problem organize awareness
campus .
6 We should practice more for the cleaning of our local area’s.
7 Don’t throw garbage on the
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streets,don’t spoil the trees .

8 when you walk on the streets do pogging .
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REFERENCE
. GOOGLE
. Wikipedia
. Newspaper or articles
. Media
. Citizens