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LIGHTENER PORTFOLIO OVERVIEW

BLONDME
IGORA IGORA Premium Lift 9+ BLONDME
VARIO BLOND VARIO BLOND Performance Transparent Gel ESSENSITY
PLUS EXTRA POWER Lightener Lightening System Lightening

Your EVERYDAY EXTRA POWER Secure PREMIUM Lightener for Maximum Lift REVOLUTIONARY INNOVATION: 0% Compromise. 100% Performance.
Concept / Your EVERYDAY Secure & Easy System The first Transparent Gel Lightening
& Easy System for Reliable Lightening on Natural & Colored Hair with For Natural-Looking, Beautiful &
Positioning for Reliable Lightening Performance. System to Provide a Crystal-Clear
Performance. Exceptional Care. Lasting Highlights.
Consistency on the Hair.

Key • Up to 7 Levels of Lift • Up to 8 Levels of Lift • Up to 9 Levels of Lift • Up to 7 Levels of Lift • Up to 5 Levels of Lift
Benefits • Anti-Yellowing Technology • Anti-Yellowing Technology • Supreme Performance • Transparent • Ammonia-Free
• Secure & Easy • Secure & Easy • Best Neutralization • Anti-Yellowing Technology • Fragrance-Free
• Perfect for all levels of stylists, from
beginner to expert

Key Claims • Predictable Lightening • Predictable Lightening  remium High Performance


•P • Transparent Lifting Process • Creamy Consistency
Performance Performance with Extra Lift Lightener • Gel Consistency • Easy to Mix and to Apply
• Dust-Reduced Powder • Dust-Reduced Powder

Best Usage • Full-Head Lightening • Full-Head Lightening • Full-Head Lightening • Full-Head Lightening • Full-Head Lightening
• Foiling • Foiling • Foiling • Foiling • Foiling
• Painting • Painting • Best Viscosity for Painting • Transparency for Painting • Painting

Color • Soft Color Removal: Mix 1:2 •M


 aximum Color Removal: Mix 1:4 • Maximum Color Removal: Mix 1:2 • Maximum Color Removal: Mix 1:2 • Maxmium Color Removal: Mix 1:2
correction (Lightener : Shampoo) (Lightener : Developer 3% (10 Vol.)) (Lightener + Developer 6% (20 Vol.)) (Lightener + Developer 6% (20 Vol.)) (Lightener + Developer)
• Shampoo Color Removal: Mix 1:1:1:1 • Soft Color Removal: Mix 1:2:1 (Lightener • Soft Color Removal: Mix 1:1:1 • Soft Color Removal: Mix 1:2:1
(Lightener + Shampoo + Developer 6% + Developer 6% (20 Vol.) + Shampoo) (Lightnener + Developer + Shampoo) (Lightener + Developer + 35g Shampoo)
(20 Vol.) + Water)

Ingredients • Wheat Starch • Amino Acids • Activating Elements • Silk Proteins •C


 hamomile
for extra • Oil Developer • Gently fermented Ectoin
Care • Fine-filtered Beeswax

TIPS Great for stylists who like a thicker Great for stylists who like a thicker Apply heavily for full-head lightening. Gel consistency. Be sure to take thin Great for clients looking for an
consistency for Foiling or Painting consistency for Foiling or Painting Great for Color Correction. sections. For optimal results use with Ammonia-Free Color Service.
Schwarzkopf Professional Window Foils.

Mixing Ratio Fixed 1:2 Fixed 1:2 Flexible 1:1.5 to 1:2.5 Fixed 1:3 Fixed
(35g Lightening Powder+ (35g Lightening Powder+ (35g Lightening Powder+ (25g Lightening Powder+ (15g Lightening Cream+
70g IGORA ROYAL Oil Developer) 70g IGORA ROYAL Oil Developer) 50g-90g BLONDME Premium Care 75g BLONDME CRYSTAL 20g Lightening Powder+
3% (10 Vol.) on scalp 3% (10 Vol.) on scalp Developer) Transparent Gel Developer) 35g ESSENSITY Activating Lotion)
6% (20 Vol.) on scalp 6% (20 Vol.) on scalp 3% (10 Vol.) on scalp 6% (20 Vol.) on scalp 8% on scalp
9% (30 Vol.) off scalp 9% (30 Vol.) off scalp 6% (20 Vol.) on scalp 9% (30 Vol.) off scalp 18% on scalp
9% (30 Vol.) off scalp IDH# 1850458

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Together. A passion for hair
Repin us @APassionForHair Visit us @www.Schwarzkopf-ProfessionalUSA.com Watch us @APassionForHair

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