Professional Documents
Culture Documents
Total Assets of Prime Bank during the period from June 1992 to
December 2003 has grown at an annual compound rate of about 26
percent to Rs.30 billion. Within this period, Shareholders’ Equity grew
from Rs.371 million to Rs.1.5 billion, Deposits to Rs.21.6 billion and
Advances (net) to Rupees. 13.6 billion. Profit before tax grew from
Rupees. 1 million for the half year to June 1992 to Rs.430 million for
the year ended 31st December 2003.
Vision
Core Values
o Passion to succeed
o Striving for customer delight
o Integrity in all our dealings
o Free and open communication
o Promoting team spirit
o Fostering best practices leading to good governance
o Creating an enabling environment for individual performance
and collective growth
Mission
Business Philosophy
ABOUT PRODUCTS
The ATM handles a set of typical customer transactions that were hitherto handled at the Branch
counter. For all of these transactions, customer should insert a magnetic stripe card, branded as
'Prime Cash’. This Network service will give its customers access not only to the Bank's ATMs
but also ATMs of other Banks/Financial institutions, locally or internationally
All brands of Cars are financed by Prime Bank of all prices with a floor
limit of 200,000. Brand new, as well as used vehicles are financed by
the bank.
For Prime Home loans are extended for four purposes which are
Construction, Purchase of built house, and purchase of plot for sub-
sequent construction and Renovation or Expansion.
INTRODUCTION
SCOPE OF ACTIVITY
SALIENT FEATURES:
With Prime bank’s ATM card, you can bank 24 hours a day - 365 days
a year. Enjoy a host of banking services including cash withdrawals,
balance inquiries, statement & PIN changing facility.
Following services are available on "Prime Cash"
o Cash withdrawal
o Account Balance inquiry
o Mini statement (Last 10 statements)
o Pin Change
Cash Withdrawal
Insert your card in the card slot provided. Enter your ATM PIN
number
The ATM screen will provide you with a number of options
Select "WITHDRAWAL" option
Enter or select the required amount
Now press "ENTER" or "OK" key to complete the transaction
Take your Card, Cash and receipt
Mini Statement
ELIGIBILITY CRITERIA
Gold 25,000
Silver 10,000
CARD APPROVAL
The Branch Manager should approve all ATM Card application forms.
PROCESSING TIME
4 working days
FEE VARIATION
VOLUME
CARD ACTIVATION
MARKETING STRATEGY
From the date of launching it was free till Dec 31 st, 2003 for every
account holder but there is no compulsion
SWITCHES
On March 1st, 2005 first both switches will join hands, resultantly both
the switched participants banks cardholders can operate/ transect on
both switches
Both the switches charge from participant banks except their own
card holders
ATM POLICIES
AT HEAD OFFICE
AT BRANCHES:
MARKET COMPARISON
Saudi Pak Application are It take 15 days to retrieve 1-Link claims are
Bank received twice the pending for
a week and processed captured card within more than 2 months,
within switch and normal
20 days from other's
three days time switches TAT is 20 days
CONSUMER DURABLES
SALIENT FEATURES
Amount:
Loans of minimum Rs. 10,000/- to a maximum of Rs.
500,000/-
Tenor:
12, 18, 24 and 36 months
Pricing:
13% per annum
Processing Fee:
Nil
Insurance:
Not Required
Once all agreed upon installments on due dates and loan has been
repaid in full without any default whatsoever, 5% of the retail price of
goods financed will be paid back to the borrower through a pay order.
This timely payment bonus will also be made available to those who
repay the outstanding finance before the expiry of the agreed upon
tenor. In cases where the repayment in full is being made before the
expiry of agreed upon tenor, only outstanding principal amount of
finance will be recovered along with up-to-date markup.
Repayment:
1st Installment:
Stamp Duty:
Government of Pakistan levies to be recovered preferably in cash
along with 1st installment.
(Rupees. 130/- only for the Prime Commercial Bank’s employees)
1- Letter of Hypothecation: Rupees 50/-
2- Letter of Lien & Set-Off: Rupees 30/-
3- Morabaha Finance Agreement: Rupees 50/-
4- Personal Guarantee: Rupees 50/-
TARGET CUSTOMERS
Receiving of Applications: -
Applications will be received in either of the following manner
• From walk-in customers
• From LG’s representatives
• From our existing account holders
Checking of Applications:
Only those applications which are accompanied by the required
documents should be accepted for further processing and the
remaining should be returned to the applicants.
DOCUMENTS REQUIRED
OTHER INFORMATION
The prices of products are subject to change without any prior notice
and the customer should confirm their availability at the time of
submission of application.
• Take the total of retail Price(s) of that applicant has applied for.
• Pick up the monthly installment for the preferred period (12, 18, 24
or 36 months mentioned in the application)
• Workout the percentage of the total monthly installment vis-à-vis the
net take home salary.
• All cases, where the total installment amount is equal to or less
than 35% of net lake home salary, will be considered successful in
Branch Selection Test.
APPROVAL OF APPLICATIONS:
Among other things, decision will be based upon the Branch Selection
Test. However, the approving authority (Chief Manager) must ensure
that the information given in the application form is corroborative.
SECURITY/ DOCUMENTATION
BOOKING OF LOAN
Case B Documents signed on January 23, 2003 and cheque for first
installment is received
Obtain the cheque of first installment dated January
24,2003 so that it may be lodged the same day i.e.
January 23, 2003 and the proceeds are realized on
January 24, 2003
Upon realization of proceeds, open a DF account on
January 24,2003.
Take post-dated cheques for February 24, 2003, March
24, 2003, April 24, 2003 and so on.
If any cheques are returned for any reason i.e. lack of balance in
account etc. the Chief Manager should institute a procedure whereby
information of such cheques is provided to him on priority basis
enabling him to ensure vigorous follow up for realization of such
cheques.
CONFORMATION OF DELIVERY:
Retailers will deliver the goods as per the customer order within four
working days against customer’s acknowledgement and then submit
such acknowledgement along their bill to the bank
The procedure for making payments to retailer will follow shortly
MARKET COMPARISON
S
r Equi Financi
# Bank Vendor Tenor Markup rate ty ng Brand
(Months) (%) (%) Amount Name
Smart
Prime 12,18,24,3 10K - Financi
1 Bank LG & 6 0%,13%,13%,13% 0% 500K ng
Bobby
Electronics
IBM,
LINKSYS &
HP 12,18,24 20%
Habib 12,18,24,3 10K - Life
2 Bank LG 6 0% for all tenors 0% 500K Style
Samsung, 12,18,24,3
Dawlance 6 11%,12%,12%,15%
Singer &
Philips
Bank LG,
Alfala Kenwood, 3,6,12,18,2 0%,0%,15%,15%,15 20K -
3 h Toshiba 4,36 %,15% 0% 500K Alfalah
Samusng,
Philips, Consum
Canon er
Haier, Finance
Super Asia,
CAR FINANCING
Preamble
BRAND NAME
The brand name for Prime Bank Car Financing Scheme is “Prime ear”.
FEATURES
Purpose
For borrowers personal, official use only
Eligible Vehicles
All local assembled brand new vehicles
Processing Fee
Rupees 3,000
Processing fee will be charged as per the approved schedule of
charges, which is inclusive of verification charges and stamps
for charge documentation.
Insurance
Comprehensive insurance policy of vehicle in the name of
customer and Prime bank as sole beneficiary is a mandatory
requirement of Bank’s car financing scheme.
Insurance Rates
3.25% Shaheen
4.75% EFU
Premium Financing
Maximum of Rs. 50,000
The premium amount over and above the invoice value of vehicle to be
financed is fixed up to a maximum of Rs. 50,000/. The percentage of
premium amount will be deducted from the equity of 20% on price of
vehicle, thereby reducing the down payment.
If the customer has availed a vehicle loan facility from any other Bank
or Leasing company during last 2 years at the then prevalent rates
ranging between 15 to 20%, and repaying the rentals regularly, his
loan/lease facility may be transferred to our. Bank if he/she decides to
terminate the facility from that bank. Prime Bank will book the loan at
the termination value subject to proven track record of the customer
with that bank.
The equity in the above transaction will be nil, as the customer has
repaid monthly installments in addition to its initial equity deposited
with that bank. The loan tenure should not exceed a maximum of 4
years. Under the security documents, balance transfer agreement will
be signed by the customer in place of Agreement for financing, on
Mark-up Basis, along with the same set of remaining legal documents.
Premature Termination
Allowed after at least 6 months of extending the loan facility along
with 5% of the outstanding balance as termination charges
Partial Prepayment
Allowed after at least 6 months of extending the loan facility, as per
the Bank’s policy subject to 5% charges of the pre-paid amount as pre-
payment fee
TARGET MARKET
The Bank’s target market for Car Financing Scheme~ is clearly
defined as:
ELIGIBILITY CRITERIA
All salaried, self-employed businessmen and professional individuals are eligible to apply for
Prime Car if they are:
Pakistani National
Aged between 25 years to 60 years (60 years at the time of
maturity of loan)
Earning a monthly take home income in excess of three times of
Salaried/Professional Individuals:
Employed for at least 1 year with a reputable organization and
presently a confirmed employee
Take home monthly salary of minimum Rs. 20,000/.
Proprietorship/Partnership/Private/Public limited
companies
Business operational for a minimum period of 3 years with
profitable financial statements (Audited/Management Accounts)
Common Documents
-
1. Two recent passport size photographs
2. Copy of National Identity Card
3. Bank Statement for last six months
4. Copies of Utility bills or mobile phone bills or credit card bills for
last 3 months
5. Copies of Income Tax Returns for last 2 years or Undertaking by
the customer.
6. Copy of the Driving License (optional)
Salaried Individuals
Evidence of income
Bank Certificate stating applicant’s business duration and
creditworthiness.
Copy of rental / purchase agreement of the business premises.
Copy of Professional Degree (if applicable)
Copy of Membership of evidence in case the applicant is a
Certificate of Incorporation
Articles & Memorandum of Association
Copy of Partnership Deed
Audited! Management Accounts (if audited not available) for last
2 years
Copies of Tax Returns of business concern for last 2 years
VERIFICATION
Verification Charges Rs. 1,000
The charges of Rs. 1,000/ is fixed for all branches in Lahore, Central
and Northern regions, regardless of the actual charges payable to the
verification agency by PCBL.
The verification agency would submit the report to the Bank within a
time period from one day to a maximum of two days, lest there are
irregularities during the verification process like the unavailability of
the customer, geographical distances of customer’s official or
residential premises or occurrence of any unforeseen events or public
holidays.
PROCESS FLOW
DAY 1
If the loan amount is for Rs. 500,000 and above, the CIB report
has to be essentially obtained in compliance to the State Bank’s
prudential regulations. Before seeking approval, the requisition
for CIB report is routed through the Credit Department, who e-
mails the data to the Karachi Office to obtain online CIB reports.
DAY 2 & 3
If the verification report is positive, the Officer compiles the approval file comprising of
all the documents obtained from the customer along with installment calculation sheet,
verification report and CIB report and prepares an Approval Checklist signed by himself.
This file is forwarded to the Manager Operations for his recommendation, who
subsequently presents the file to the chief Manager for final approval
DAY4
Follow on Process
The dealer after receiving the payment, issues the original sale
invoice of the vehicle directly to the Bank, which then arranges
the registration of the vehicle through its appointed registration
agency. Immediately after the delivery of vehicle, the dealer is
asked to duly sign and stamp the Delivery Acceptance Form,
which is part of the security documents. The registration
charges of the vehicle have already been recovered from the
customer as part of tile total down payment at the time of
signing tile loan agreement. In addition to the papers, tile dealer
delivers the duplicate key of tile vehicle to the Bank, which is
also a mandatory security requirement.
The officer hands over tile original papers of the vehicle to tile
Bank’s authorized registration agent along with necessary forms
and letter in favour of Motor Registration Authority by tile Bank.
The agent arranges the registration of tile vehicle in the name of
the customer with the Bank’s lien marked on it and delivers the
original registration book along with original papers to the Bank.
The concerned officer at the Bank retains a copy of the book in
the customer file and hands over the original book to the
customer by taking his acknowledgement on the copy of book.
The security documents of tile Car Loan are a set of legal papers, to
serve as the security of the Bank and a tool to be used against the
defaulting customer during court proceedings, if that is the last
resort. A set of loan agreement of a car comprises the following
documents:
1) Account Opening Form
SECURITY:
CREDIT LIMITS
For loan disbursed from 25t1~ to 10th, the next installment shall
become due on 5th of each month till the maturity of the loan tenure.
For loan disbursed from 11th to 25th the next installment shall become
due on 20th of each month till the maturity of the loan tenure.
COMPREHENSIVE INSURANCE
The Bank has enlisted the following two insurance companies on its
approved panel for the insurance of vehicles under the Bank’s Car
Financing Scheme:
1). Shaheen Insurance Company Limited
Lawyers
People belonging to media (actors, actresses, celebrities,
singers)
Film/ drama production houses
Rent a car companies.
Public transportation
3,0
1 Prime Bank Apr-03 8.50% 20% 4 days 00 5% of R B
7.9% for 2,5
2 Soneri Bank Jan-04 1 yr 15% 1 week 00 2% of R B
9.0%
other
3 Habib Bank Feb-04 7.90% 10% 1 week Nil 5% of R B
7.8% to 3,0
4 United Bank May-04 9.2% 10% 1 week 00 5% of R B
3,0
5 Cres Bank Apr-04 8.00% 10% 1 week 00 5% of R B
Askari 5,0
6 Leasing Jan-04 8.00% 10% 1 week 00 5% of R B
3,0
7 Saudi Pak Sep-03 8.00% 15% 5 days 00 5% of R B
3,0
8 Bank Alfalah Oct-03 8.50% 10% 1 week 00 5% of R B
3,5
9 MCB Aug-03 8.50% 10% 1 week 00 5% of R B
Standard 8.0% to 5,0
10 Chartered Aug-03 9.0% 10% 1 week 00 5% of R B
5,0
11 Faysal Bank 8.90% 10% 4 days 00 5% of R B
3,0
12 Citi Bank 9.00% 15% 4 days 00 5% of R B
3,0
13 Union Bank 9.50% 15% 4-5 days 00 5% of R B
3,0
14 Orix Leasing 9.50% 20% 4-5 days 00 5% of R B
2,5 No
15 PICIC 8.50% 10% 3-4 days 00 charges
2,0 10% of R
16 NIB 10.00% 10% 1 week 00 B
PURPOSE OF FINANCE
TARGET CUSTOMERS
The Bank's target market for Home Finance Scheme is clearly defined
as:
Salaried individuals
ELIGIBILITY CRITERIA
(d) Where the staff member is not entitled to avail the House Loan
facility as
per the Bank's House Loan policy;
NON-ELIGIBLE CUSTOMERS
1) Lawyers
2) People belonging to media (actors, actresses, celebrities,
singers)
3) Film/ drama production houses
4) Real Estate agents / Investors
FINANCE LIMITS
For minimum finance limits, if less than prescribed, needs approval from
Regional Head/ Head of Consumer Banking.
TENURE
Borrower has the option to choose tenure from the minimum to the
maximum as appended below for the repayment of loan
The debt to equity ratio for each type of home finance is as follows:
The collective equity for both the purposes i.e. purchase of plot &
subsequent construction, on appraised value of property shall be
The total financing for both the plot and construction thereon shall
not exceed the maximum limit of Rs. 10.0 million, which is the
maximum limit permissible under SB Prudential Regulations.
limited up to:
MARK-UP RATES
Under the Fixed Rate basis the mark-up is paid at an agreed rate on
c) In order to monitor the Due Date for revision of markup rate for
each borrower, a
Due Date Diary shall be maintained by the concerned staff.
b) If no response is received by the end of the period, the fi xed rate shall
change to
one year fixed rate prevailing at that time.
c) In order to monitor the Due Date for revision of markup rate for each
borrower, a
Due Date Diary shall be maintained by the concerned staff.
b) While the floor rate limit will be maintained at 6.5% p.a. with no cap.
c) In order to monitor the Due Dates for revision of markup rate for each
borrower, a
Due Date Diary shall be maintained by the concerned staff.
DOCUMENTATION
Common Documents
(Other income may include the monthly rent being received from
self-owned residential/commercial property, monthly/quarterly
profits from the saving certificates, income remitted by nonresident
family member settled outside Pakistan).
PROCESSING DOCUMENTS
VERIFICATION
The verification agency would submit the report to the Bank within a
time period from two days to a maximum of four days, lest there are
irregularities during the verification process like the unavailability of
the customer, geographical distances of customer's official or
residential premises or occurrence of any unforeseen events or public
holidays.
Property Insurance
The customer will have choice to arrange insurance from one of the
insurance companies on Bank's approved list, or otherwise the
concerned staff will assist the customer in arranging insurance of
mortgaged property.
The borrower shall provide the insurance policy with premium paid
receipts with Prime Bank as sole beneficiary. For subsequent years,
renewal of Insurance is the responsibility of the borrower.
DSR is one of the key credit criteria for accepting or refusing a loan
request, which is the installment percentage to take home income.
Accordingly, the borrower's repayment installment (calculated at the
rate under Debt Burden), to income should not exceed 55% of Net
Take Home Income of the borrower.
The concerned officer shall ensure that the application form has
been duly filled and required documents are attached.
PROCESS FLOW
The fees & charges will remain subject to revision, at the discretion
of Consumer Banking Division Head office in line with the industry
practice and regulatory authority guidelines.
Processing Charges
Government levies i.e. stamp duty, registration fee, duties, taxes etc.
will be borne by the customer at actual.
All charges will be paid directly to Prime Bank. Please note that the
bank's application processing charges are non-refundable in case of
PREPAYMENT
Partial Prepayment
Full Prepayment
(a) Post dated cheques completely filled and duly signed by the
borrower in favour of Prime Commercial Bank Ltd.,
corresponding to the monthly installments as per repayment
schedule for the booked mark-up tenure, to be received in
advance before the disbursement.
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PR I M E C O MM ER C IAL BAN K LI M ITED
64
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employee.
MARKET COMPARISON
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Faysal
5 Bank 500 7,500 Purchase 70% 9% 15%
ABN 13.25%
6 AMRO 500 7,500 Purchase 80% 8.25% Salaried Salaried
14.75%
500 7,500 Build 80% 9.75% Business Business
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PR I M E C O MM ER C IAL BAN K LI M ITED
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Prime
1 Bank 3 years 20 years Prime No penalty Allowed
Home 3.5% upto 2 yrs
Min- 6 instal. 3% 2-4 yrs
Max- 12 inst. 2% 4-8 yrs
once a year 1% 8-10 yrs
0% 10-20 yrs
2 Alfalah 3 years 20 years Bank Alfalah Allowed Allowed
Home After 2 yrs
Finance No penalty 5% penalty
Union
3 Bank 3 years 20 years Allowed Allowed
My Home After 1 yr
No penalty 1-2 yrs 4%
Max- 200k 2-3 yrs 3%
per year 3-20 yrs 2%
4 Citi Bank 3 years 20 years Citi Bank Allowed Allowed
Home Loans No penalty After 1 yr
Min 6 insts. 1-2 yrs 4%
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PR I M E C O MM ER C IAL BAN K LI M ITED
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2 yrs time 2-3 yrs 3%
3-5 yrs 2%
5-20 yrs 1%
Faysal
5 Bank 3 years 20 years Home Allowed Allowed
Finance 2 yrs time
Min 6 insts. 5% penalty
Penalty 5K
ABN
6 AMRO 3 years 20 years Home Allowed Allowed
Finance Min 12 insts.
0-2 yrs 3% 0-2 yrs 4%
2+ yrs 2% 2+ yrs 2%
7 Askari 3 years 20 years Mortgage Not Allowed Allowed
Finance After 1 yr
No penalty
8 MCB 3 years 20 years Not Allowed Allowed
Piyara Ghar No penelty After 2 yr
5 % Penalty
Habib
9 Bank 3 years 20 years Home Allowed Allowed
Finance 2% Penalty After 1 yr
4% Penalty
10 PICIC 3 years 20 years Allowed Allowed
Sweet Home No Penalty No Penalty
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PR I M E C O MM ER C IAL BAN K LI M ITED
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PERSONAL LOANS
(Not launched so far)
Salient Features
Product Name Smart Cash
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Eligible Income 10,000 rupees
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PR I M E C O MM ER C IAL BAN K LI M ITED