MARKETING PLAN

For

Sunny Shoes

October 17, 2017

Sampaguita Street, Brgy. Libertad, Surallah, South Cotabato

09262324223
Sunnyshoes@yahoo.com
www.sunnyshoes.com.ph

Presented to:
Gracelyn Aguilar

Prepared by:
Jasmine Joy Hechanova
Table of Contents

I. Business/Industry Overview ………………………………………………………. 1

II. Market Analysis and the Competition………………………………………………. 1

III. Sales and Marketing

a. Product or Services Offerings…………………………………………….. 4

b. Pricing Strategy…………………………………………………….……… 5

c. Sales and Distribution…………………………………………………….. 5

d. Advertising and Promotion ………………………………….…………… 5