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NEWS 06 | GAS SUMMIT ARABIA10 | EFFICIENT REFINING 24 | CONTRACTOR FOCUS 26 | FACE TO FACE 32

NEWS, DATA AND ANALYSIS FOR THE REFINING AND PETROCHEMICAL INDUSTRIES MARCH 2010

HOT STUFF
HEAT EXCHANGER MARKET WARMS
ON MID EAST PROJECT PIPELINE

SOHAR CALLING
OMAN’S 2020 REFINING
VISION IS TAKING SHAPE

VIEW FROM
JUBAIL
Ahmad Al-Ohali, CEO Sipchem

Sipchem
h CEOO says multi
l billion
b ll dollar
d ll projects are keeping
k
Saudi Arabia’s downstream dreams alive
An ITP Business Publication, licensed by Dubai Media City
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1

In Print 12
March 2010
05

16 4 EDITOR’S LETTER
Downstream producers can expect their strongest quarter in two
years, with an optimistic eye on a demand boom come year end.

5 REGIONAL NEWS
NAMA to double epoxy output, AOL starts up production, Algeria
methanol project on track, JBF and OOC join forces in Oman.

12 SIPCHEM EXCLUSIVE: TEN YEARS ON


Ahmad Al-Ohali, CEO of Sipchem talks exclusively to PME and
reveals that multi billion dollar contracts will be awarded soon.

16 OMAN’S PETROCHEMICAL PROFILE


The southern Gulf country has its sights firmly set on a thriving
diversified downstream sector by 2020. PME tracks its progress.

22 EXCHANGE GAME
Petrochemicals Middle East conducts an industry survey with the
leading temperature transfer technology providers.

30 DOWNSTREAM DATA
The most important petrochemical products and share prices from
the Middle East’s leading listed companies.

32 FACE TO FACE
22 32 Peter Venn, regional director, oil and gas, SAS.

www.arabianoilandgas.com Refining & Petrochemicals Middle East March 2010


2 Online

The online home of:

ONLINE GALLERY FEBRUARY EVENTS ROUNDUP


UNDU
UP MOST POPULAR NEWS

1 Aramco to inject CO2 into


world’s biggest oileld
2 Aramco delays Jubail renery
start up
3 ADCO awards NPCC Bab eld
contract
4 Kuwait signs 5 year deal with
Royal Dutch Shell
5 PIC says new olens plant to
cost US$b5 billion

EDITOR’S CHOICE

An eye on Jubail- Exclusive Operating in Iraq - A Guide


Arabianoilandgas.com picture gallery takes you Arabianoilandgas.com brings you insights from
behind the scenes of Saudi International firms working on the ground helping rebuild
Petrochemical Company (Sipchem) in Al-Jubail, Iraq’s embattled industrial sector. Read
with brand new shots of its third phase plants. interviews with businesses based in Baghdad.
arabianoilandgas.com arabianoilandgas.com
MOVING EAST
Exclusive interview with the
BREAKING NEWS AND VIEWS FIRST president of ExxonMobil
Chemical, Steve Pryor.
COMPANY ACCUSED OF SMUGGLING KUWAIT TO REVIEW STALLED PROJECT arabianoilandgas.com
A private Saudi Kuwait will send a
petrochemical company stalled project for a WEB FORUM
has been accused of 615 000 barrels per day
smuggling petroleum (bpd) renery to its
products from King Fahd highest oil policy body
industrial port to France. for review.

arabianoilandgas.com arabianoilandgas.com

ARAMCO DELAYS REFINERY START UP JGC WINS $100MN SASREF CONTRACT


Saudi Aramco has Japanese contractor
revealed the start up of its JGC has been awarded a
Jubail oil renery has US$100mn contract to
been delayed to late 2013, reduce the carbon
later than the previous footprint of the Sasref
target of March 2013. renery in Saudi Arabia. E
JOIN TH
DEBATE
arabianoilandgas.com arabianoilandgas.com

Refining & Petrochemicals Middle East March 2010 www.arabianoilandgas.com


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Offices in Dubai & London Green shoots of
recovery?
ITP Business Publishing
CEO Walid Akawi
Managing Director Neil Davies
Deputy Managing Director Matthew Southwell
Editorial Director David Ingham
VP Sales Wayne Lowery
Publishing Director Jason Bowman
rices of petrochemical products have increased noticeably in the last

P
Editorial
Energy Group Editor Daniel Canty
Tel: +971 4 435 6257 / daniel.canty@itp.com
few months, reecting a net improvement in market fundamentals.
Editor Abdelghani Henni Some product prices have more than doubled, such as ethylene which
Tel: +971 4 435 6239 / abdelghani.henni@itp.com
Contributors Contax jumped from US$600 per tonne in February 2009 to $1220 per tonne just one
Advertising year on. Others have increased signicantly too. Polypropylene traded at $890
Commercial Director Jude Slann per tonne in February 2009, and is currently trading at arround $1310, a 14
Tel: +971 4 435 6348 / judith.slann@itp.com
month high.
Studio
Group Art Editor Daniel Prescott These fascinating numbers will surely appear in higher incomes in the next
Photography
round of quarterly nancial results of Middle East’s petrochemical producers.
Director of Photography: Sevag Davidian However, new capacities from the Middle East are coming on stream,
Chief Photographer: Khatuna Khutsishvili
Senior Photographers: G-nie Arambulo, Efraim Evidor, mainly from Saudi Arabia and Iran, which may disrupt the balance of supply
Thanos Lazopoulos
Staff Photographers: Isidora Bojovic, George Dipin, Lyubov and demand, suppressing, or even wiping out any recent gains.
Galushko, Jovana Obradovic, Ruel Pableo, Rajesh Raghav
On the other hand, aging facilities in Europe and America, and increasing
Production & Distribution
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Group Production Manager Kyle Smith
Production Coordinator Devaprakash taining a price level most would agree is fair, if not good.
Managing Picture Editor Patrick Littlejohn
Image Editor Emmalyn Robles Arabianoilandgas.com, the online home of Petrochemicals
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Distribution Executive Nada Al Alami Middle East held a poll in February which showed that 50%
Circulation of participants believe that the current prices are fair, while
Head of Circulation & Database Gaurav Gulati 5.6% thought that the current prices are excellent.
Marketing Personally, I am with those who believe that prices are
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indeed fair. Compared to historical averages, the market today
ITP Digital
mirrors what we last saw in 2006 and 2007 - widely
Director Peter Conmy
considered great years for the industry. At these prices
ITP Group there will be enough liquidity in the market to fund
Chairman Andrew Neil
Managing Director Robert Serafin new regional investments, further cementing the
Finance Director Toby Jay Spencer-Davies
Board of Directors K.M. Jamieson,
region’s status as the new epicentre of downstream
Mike Bayman, Walid Akawi, Neil Davies,
Rob Corder, Mary Serafin
production.
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Refining & Petrochemicals Middle East March 2010 www.arabianoilandgas.com


News 5

NEWS
NAMA to double epoxy plant output
MARCH 2010

New capacity will see firm account for half of all Middle East epoxy resin production
NAMA Chemicals said that its served the CEO of the company.
subsidiary Jubail Chemical In- “This will positively affect the
dustries Company (Jana), has re- nancial performance of the
ceived a US$56mn loan from the company in general by reducing
Saudi Industrial Development production costs and extend-
Fund (SIDF), to nance the ex- ing NAMA’s reach globally to
pansion of its epoxy plant located meet the increasing demand for
in Al-Jubail last month. epoxy,” Al Ogaili added.
The company said it has com- Epoxy is used as a raw material
pleted approximately 30% of de- for paints and other major indus-
tailed engineering of the project. trial sectors such as automobiles,
The total cost of the expansion building and construction and
project which will double the pro- engineering, as well as the fast
duction capacity of the existing growing wind power industry.
plant is $116 million. NAMA announced in January
“Such support came in the that it has stopped the expansion
form of granting a project loan of of the caustic soda plant, which
$56mn after review of the overall is operated by its subsidiary
plans and careful studies of the Arabian Alkali Company (Soda),
project, which has clearly proven due to the shortage of feedstock
a strong strategic t and econom- allocations.
ic viability,” said Abdolmohsin Al The company said that this
Ogaili, CEO of NAMA Chemicals. decision comes after the reduc-
“In addition to enabling NAMA tion of feedstock allocation from
to maintain its market lead in the its supplier, which informed the
region and increase our market company it will reduce alloca-
share around the world to meet tions starting from 2011. “We will
the growing demand of Epoxy resume the expansion once we
products,” he added. secure sufcient feedstock alloca-
NAMA is the only producer of tions,” the company said.
epoxies in the Middle East, and Abdolmohsin Al Ogaili, CEO of NAMA Chemicals says NAMA will dominate the market. NAMA is a listed company and
currently produces 60 000 t/y of operates four subsidiaries includ-
epoxy from its subsidiary Jana. two years and will enable NAMA revealed Al Ogaili. “Europe and ing Jana, Soda, Nama Industrial
“We use epichlorohyrin (ECH) to double its production capacity the rest of the world are also in- Investment and Nama Europe.
and bisphenol-A (BPA) as feed- to reach 120 000 tonnes per year. cluded in our marketing agenda,”
stock for the plant,” Al Ogaili told When completed, the company he added.
PME. “We use Huntsman pro-
cess technology in our plants,” Al
Ogaili revealed.
will control 50% of the Middle
East market and 6% of the world’s
total epoxy supply. “We are tar-
“By 2012, the production ca-
pacity of our plant will be in-
creased by 100%, which will allow
$9.14mn
NAMA posted losses of
Al Ogaili added that the expan- geting the regional market includ- us to be one of the ve largest pro- around $9 million in 2009
sion project will be completed in ing the Gulf and Middle East,” ducers of epoxy in the world,” ob-

www.arabianoilandgas.com Refining & Petrochemicals Middle East March 2010


6 News

Algeria methanol
RTIP on schedule for 2015 project on track
Aramco and Dow approach contractors to gauge interest in bidding The US$1 billion methanol proj-
ect in Algeria is on track and ex-
The joint venture project be- Prices have fallen for Middle However, Ras Tanura is still on pected to go on stream in 2013,
tween Saudi Aramco and the Eastern engineering, procure- track for its rst units to start by according to sources close to the
Dow Chemical company, the Ras ment and construction (EPC) 2015, Liveris said. “Ras Tanura is Almet consortium.
Tanura Integrated Rening and contracts, Liveris said during an moving ahead nicely on its mile- Sonatrach awarded Almet the
Petrochemical Complex (RTIP), earnings conference call. stones,” revealed Liveris. contract to build a methanol pro-
is set to start up in 2014 or 2015, “Saudi Aramco has some very The joint venture partners are duction facility at the Arzew indus-
though the two partners have big renery projects that have approaching contractors to gauge trial zone in July 2007. The amount
held back on issuing tenders on just recently seen some substan- their interest in bidding for work of the investment is estimated
the back of reduced EPC project tial decreases in the engineering, on the project in an effort to min- at $1 billion, and annual produc-
prices, according to Andrew Liv- procurement and construction imise cost exposure. tion is estimated at 1 million tonnes
eris, CEO of Dow Chemical. contracts,” said Liveris. The joint venture partners of methanol, destined for interna-
made initial inquiries to engi- tional markets.
neering rms in mid-December The consortium comprises Ku-
over bidding for a bulk-handling waiti company Qurain, German
facility at the complex, covering company Lurgi, Trinidad’s PPSL,
tankage, conveyors, packing and Japan’s Mitsui, and Algerian com-
port works, which is estimated to pany Sotraco..
be worth more than US$500m. Lurgi will be the lead EPC con-
tractor for the plant. The front-end
engineering and design (FEED)

300
Number of different
work was almost completed. Con-
struction work will take 32 months,
said the source. Sonatrach will pro-
chemical products to vide the feedstock to the project
be produced by RITP with a subsidised price, and will
The RTIP will be the third integrated project in the Kingdom after Petro Rabigh and SATORP. hold 51% of the company.

KSA’s NatPet under offer AOL starts up production


Alujain Company revealed that it Currently, NatPet operates be- Aromatics Oman LLC (AOL) an- from Sohar Renery, with the
has submitted an offer to Nation- low 100%. “We produced 35 000 nounced that it has successfully balance imported from abroad.
al Petrochemical Industrial Com- tonne since the beginning of started commercial production AOL is a joint venture with
pany (NatPet) to buy the remain- 2010, with an operation rate of in February after completing its Oman Oil Company (OOC –owns
der of the company’s shares. 90%” he added. “Since the start commissioning period success- 70% of the shares), Oman Ren-
The deal will be completed of the production last year, we fully and is currently operating ery & Petrochemicals Company
with a swap of NatPet shares produced 155 000 tonnes of poly- at full capacity, the company said (ORPC – owns 20% of shares)
with shares of Alujain through a propylene,” he revealed. in a statement. and LG International, Korea
capital increase of Aljuain. The company started commis- (LGI which holds the remaining
Alujain currently holds 57.39% sioning in September 2009, and 10% share). Both OOC and ORPC
of Natpet’s shares. exported the rst paraxylene and are wholly owned by the govern-
Meanwhile, the company said benzene shipment on December ment of Sultanate of Oman.
that NatPet has resumed opera- 24 and 30 respectively.
tion at its propylene and polypro- AOL produces 819 000 tpa of
pylene plants following the pow-
er outage in Yanbu industrial city
last December. “The power out-
paraxylene (PX) and 210,000 tpa
of Benzene (BZ) which are used
to produce a wide range of pet-
155 000
AOL’s production of
age has affected some machinery rochemical intermediaries. The PP since start up
in the complex,” said Marwan feedstock to the plant is straight (metric tonnes).
Nusair, president of Alujain. Much hype surrounds NatPet operations. run naphtha which is received

Refining & Petrochemicals Middle East March 2010 www.arabianoilandgas.com


News 7

JBF joins Oman PTA project Briefs


New multi-million dollar plant slated for Sohar’s industrial port zone Kuwait Aromatics (KARO)
is expected to raise the
India’s JBF Industries has operating rates at its 820 000
signed a memorandum of un- tonne/year paraxylene (PX)
derstanding (MoU) with the unit in Shuaiba to 100% as
state-owned Oman Oil Com- soon as the early-March. The
pany that will see the two company lifted the force
companies build and operate majeure on both PX and
a US$680 million purified benzene supplies from 7
terephthalic acid (PTA) plant February and had already
in Oman. notified downstream purified
The joint venture will have a terephathalic acid (PTA)
capacity of 1.2 million tonnes per makers.
annum of PTA and will use par-
axylene produced by the Oman Dow Chemical Company
Oil Company as a feedstock. reported revenues of US$12.5
The project will be co-located billion for the fourth quarter
in the premises of Oman Aromat- of 2009, an increase of 15%
ics to enable transportation of compared to the
the paraxylene to the PTA plant Oman aims to diversify its economy by establishing strong petrochemical industry. corresponding period of
by a dedicated pipeline. 2008. The company also
The new plant would take source said, adding that a ma- reported full 2009 revenues
around 30-36 months to be jor part would be sold in the of $44.9 billion, down from

$680mn
Cost of the new joint
ready to begin operations. JBF
Industries plans to market
product from the new plant
United Arab Emirates and in
the Sultanate of Oman.
JBF Industries is a Mumbai-
$57.5 billion in 2008.

US super major
venture project in Oman in the Arab Gulf Cooperation based synthetic yarn and poly- ExxonMobil has announced
Council (GCC) countries, the ester chips manufacturer. that its 2009 profits have
plummeted from US$45.22
billion in 2008 to US$19.42

Qapco signs ethylene shipping contract billion, a year-on-year


decrease of 57%. Exxon said
lower prices for oil and gas
Qatar Petrochemical Company density polyethylene (LDPE) its subsidiary Qaton Company compared to the previous
(Qapco), and Norwegian ship- and sulphur. It also produces after the startup of the new Ras year as well as a slump in
ping company Norgas have 410 000 tonnes per year of LDPE Laffan Cracker (RLOC) in which global demand for
signed a contract of affreight- and marketed under the Lotrene QATOFIN is a shareholder with hydrocarbon products were
ment (COA) for the transporta- brand name. QP and Q-CHEM II. the reasons for its worst
tion of ethylene from Mesaieed Qapco’s current ethylene Total ethylene export by Qap- performance in seven years.
to various international destina- production capacity reached co including QATOFIN’s surplus
tions in 2010. 800 000t/y. Qapco consumes would be in the range of 300 000- Qatar Fuel Additives
“Norgas will transport be- about 410 000 tonne ethylene for 350 000 tonnes per year. Company (QAFAC) is likely
tween 54 000 and 65 000 tonnes manufacturing LDPE and also to take its MTBE and
of ethylene from Mesaieed in supplies about 220 000 tonnes methanol plant offstream for
2010,” Qapco said in statement of ethylene to its subsidiary Qa- scheduled maintenance. The
published in the stockmarket. tar Vinyl Company (QVC) for maintenance turnaround
The quantity could double af- manufacturing EDC /VCM and would take 40 days starting
ter the start up of Qapco’s new the balance is exported into in- from early April. The MTBE
ethylene cracker at Ras Laffan. ternational markets mainly for plant and the methanol plant
The approximate value of the customers in Indian subconti- have a capacity of 610 000
contract for the base volume nent, Asia and Europe. tonnes per year and 1 million
is US$6.87 million. Qapco’s Qapco will also market and tonnes per year respectively.
main products are ethylene, low sell the surplus ethylene from Mesaieed serves as an export hub in Qatar.

www.arabianoilandgas.com Refining & Petrochemicals Middle East March 2010


8 News

Snapshot Yansab starts up production


Kuwait to spend Commissioning of eight plants of the complex started in July 2009
US$15 billion The chairman of Yanbu National col, 250 000 mtpa of benzene, Yansab is a Saudi joint-stock
upgrading Petrochemical Company (Yans- and a mix of Xylene and tolu- company controlled by Saudi
ab) has said that the company ene, 100 000 mtpa of combined Basic Industries Corp (SABIC)
refineries is set to start full commercial of butane-1 and butane-2, and (51%) and the rest is oated on
The head of the state-owned Ku- production of its petrochemical 25 000 mtpa of MTBE. the Saudi stock market.
wait Petroleum Corp, Abdulaziz products from March 1.
Al Attar, said that the Gulf state Mutlaq Al-Morished said that
is planning a US$15 billion ve- the $5.65bn project started com-
year investment programme for missioning in July 2009, and ex-
its existing oil reneries . ported the rst MEG shipment to
Al Attar said that Kuwait is European market in September.
looking to signicantly increase The rst MEG shipment was of
its rening capacity to 1.4 mil- 5000 metric tonnes.
lion barrels per day (bpd) from The Yansab complex compris-
its existing level of 940 000 bpd. es eight world-class plants and
Kuwait recently announced that will have a total capacity of more
it plans to spend $87.6 billion than 4 million metric tonnes per
on its hydrocarbon sector over annum (mtpa) of petrochemical
the next two decades. products when fully operational.
The facility will produce
Borouge 1.3 million mtpa of ethylene,
400 000 mtpa of propylene,
reconsiders 800 000 mtpa of polyethylene
expansion (both low and high-density),
400 000 mtpa of polypropylene,
Abu Dhabi Polymers Company 770 000 mtpa of ethylene gly- Al-Morished said that Yansab has exported its first commercial shipment of MEG to Europe.

(Borouge) is considering a
fourth phase of expansion ac-
cording to sources close to the
company. “We are still thinking SABIC plans to expand its PTA affiliate
about this step, nothing is of-
cial yet,” said the source, who Saudi Arabian Basic Industries currently, chief executive Mo- State controlled SABIC plans
requested anonymity. Corp (SABIC) plans to expand hamed al Mady said. to boost total production to 130
“Currently we are complet- its afliate Arabian Industrial The expansion would also in- million tonnes of petrochemi-
ing the second expansion, and Fibers Co (Ibn Rushd), its chief crease output capacity of poly- cals by 2020, up from 56 million
starting the third expansion,” executive said. ethylene terephthalate (PET) to tonnes in 2008. It is focusing
he added. If approved, the feasi- SABIC, the world’s top chemi- 750 000 t/y from 330 000 t/y as now on growing its business in
bility study for the plant would cal company by market value, well as boost aromatics capacity the kingdom, China and the Far
be launched in early 2011, but, holds 47.2% of Ibn Rushd, ac- to 600 000 t/y from 350 000 t/y, East, Mady said in December.
it seems that the project would cording to its 2008 annual re- Al Mady said. SABIC benets from access
face many challenges mainly in port, while the rest is controlled “We are doing this (expansion) to cheap energy feedstock in the
sourcing the feedstock, as it will by private Saudi shares holders. to improve the economic basis of world’s top oil exporter, giving
require allocation from Adnoc. Ibn Rushd’s complex in Yanbu, the project,” Al-Mady told report- it a competitive advantage over
The company said earlier on Saudi Arabia’s Red Sea coast, ers in Riyadh. “We are working global rivals.
that it expects the commission- produces aromatics, puried on the engineering studies now…
ing of Borouge 2 in the rst half
2010, while the third expansion
would start production in 2013.
terephthalic acid (PTA), which
is used in making polyester, and
polyester staples.
and we will go to the market (for
bids) afterwards,” he added.
The engineering work is being
350 000
The current capacity
Borouge production will reach After the expansion, Ibn handled by a number of rms as of PTA produced by
4.5 million t/y by 2013. Rushd’s PTA capacity would rise various technologies would be
Ibn Rushd plant.
to 700 000 t/y from 350 000 t/y implemented.

Refining & Petrochemicals Middle East March 2010 www.arabianoilandgas.com


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10 Gas Arabia Summit

GAS CRUNCH
DOMINATES
UAE SUMMIT
Subsidised prices for gas are hampering
much needed investment in local gas
markets. Abdelghani Henni reports
from Abu Dhabi

Refining & Petrochemicals Middle East March 2010 www.arabianoilandgas.com


Gas Arabia Summit 11

he Gas Arabia Summit held in Abu LNG to Asia Pacic at market price, making

T Dhabi in last month attracted senior


executives and industry experts to
discuss the availability, supply and
demand of gas in the GCC.
The combined gas reserves in the GCC is
Qatar’s exports to them a bad deal for Doha.
Ojaili says the Gulf will have to link its prices to
LNG if it wants to increase supplies – Kuwait,
Dubai and Bahrain all import or are
considering importing gas.
about 1 500 trillion ft³, but much of the People in the region are used to getting
reserve is associated gas and expensive to subsidised energy prices, and many feel they
extract, according to Yousuf Al Ojaili, CEO of have a right to cheap energy. “The whole
the state-owned Oman Gas. political system is based on providing
Speaking at the event, Al Ojaili said that the subsidised services, including gas to the
GCC countries have enough cash and gas to people,” said JBC Energy’s managing director Gas Arabia was held in Abu Dhabi last month.
develop a regional gas pipeline network, but Johannes Benigni, at the conference.
only if prices rise to justify the necessary level Supply insecurity, due to project delays, which 2bn ft³/day is reinjected into oil elds,
of investment. “Governments have to start and political uncertainty have also hampered 600 – 700mn ft³/d is exported as LNG for
accepting that the gas price will have to be gas project development. which there are no plans to change export
higher. They are going to have to be much Bahrain is in LNG talks with Qatar, Egypt, quantities - and the rest sold as sales gas. The
higher than US$5/mn btu,” he said. and Russia and its oil minister visited Tehran ADNOC group subsidiaries GASCO and
Production costs of deep and mildly sour gas on February 2nd, aiming to resume stalled ADGAS provide 90% of the UAE’s gas
projects in the Gulf are between $5-6/mn btu, talks over importing 500mn ft³/d of pipeline production. The country imports 2bn ft³/d
but domestic sales prices range from $0.75 to gas from Iran. Oman also hopes to import from Qatar and faces a decit of 2bn ft³/d
$2, with negligible prices for households. “The pipeline gas from Iran to Oman’s LNG trains. during the peak summer season. It is
result of this market distortion has forced Gulf “We are only using 8mn t/yr of their 11mn t/ estimated the UAE will need a further 5bn
countries to burn diesel in power plants at a yr capacity,” Brian Buckley, Oman LNG’s ft³/d for extra power capacity by 2019.
cost equivalent $7-8/mn btu, look at chief executive said. Hasan Al Marzouqi, ADGAS deputy general
importing coal at $10/mn btu equivalent and Oman also faces project delays to its manager said that his company produces
launch a nuclear power programme – which is planned 1.5bn ft³/d BP-operated BP Khazzan 5.4mn t/yr of LNG and the rest is natural gas
even more expensive,” he added. and Makarem tight gas elds, which won’t liquids. “LNG is primarily sold through term
Qatar, the Gulf’s only net gas exporter, is reach full output until 2017, back from the contracts, mainly to Japan and Korea, though
reluctant to sell more gas to its neighbours original goal of a 2010 start up, although the occasionally some quantities of LNG are
when it can get $10/mn btu in the Asia Pacic expected amount is now 500mn ft³/d more offered for sale on the spot market,” he said.
LNG market. Its last direct sale contract to than originally planned. “Oman’s production “We are exporting 350 000 tonnes to 400 000
another Gulf country was to the UAE and meets demand, but in future it will be tight,” tonnes of liqueed petroleum gas (LPG) each
Oman via the Dolphin Energy pipeline at said Buckley. year,” he added.
$1.35/mn btu, setting a precedent for low Kuwait is also struggling to ramp up Iraq also boasts signicant reserves which
intra-Gulf prices. The UAE and Oman sell production at its planned 1bn ft³/d northern could one day be piped around the region.
elds non-associated gas development. “The current Iraqi gas reserve is around 3.1
“Production is stuck at 155mn ft³/d,” said tcm (112tcf),” said Dr Jennifer Coolidge,
Mohammad Husain, deputy chief of executive director of CMX Caspian and Gulf
state-owned KPC’s upstream planning Consultants. “About 2.2tcm (71%) of the
division. The project, which had an reserves are associated, 620 bcm (20%) are
original target of 2015, is 18 months non-associated, mainly in Kurdistan region,”
behind schedule due to engineering she added. The majority of attendees agreed
problems in the processing plant. KPC that GCC governments should intensify
cannot say when the problems will be investments to develop the region’s gas elds
overcome. Abu Dhabi’s state-owned to meet increasing demand from domestic
ADNOC produces 6bn ft³/day, of and industrial sectors.

“OUR LNG IS PRIMARILY SOLD THROUGH


TERM CONTRACTS IN ASIA, THOUGH
OCCASIONALLY SOME QUANTITIES ARE
OFFERED FOR SALE ON THE SPOT MARKET”
HASAN AL MARZOUQI, ADGAS DEPUTY GM (PICTURED LEFT)

www.arabianoilandgas.com Refining & Petrochemicals Middle East March 2010


12 CEO Interview

S ON
YEAR Ahm
ed Al Oh
ali

10
EO
rsary, C ast
e
th anniv iddle E
its ten icals M
s
brate Petroch
em
c ele
ipchem sively to
As S ks exclu
spea

methanol and butenol plant which started


commercial production in 2004, while the
most recent phase is set to go on stream by
2013. “The successful implementation of
phase-I (methanol and butanediol plants)
Petrochemicals Middle East, and revealed which started up in 2004 and 2005
what he sees as his major achievements respectively, followed by the recent start
with the company after its first ten years, up of the Phase 2 (acetyls complex) make
along with its future expansion plans. us proud and confident about our strategy
“At the time of its formation in and its execution. Phase 3 is progressing
ompetition between private Saudi December 1999, Sipchem had a modest very well with start up planned for 2013,”

C petrochemical producers is
intensifying. One of the fastest
growing companies in the
kingdom is Saudi International
Petrochemical Company (Sipchem), which
paid up capital of US$133m (SR 500m).
This has now grown to $880m (SR 3.3bn).
During the first ten years our employees,
who form the backbone of our success,
grew from just a handful to more than
explains Al-Ohali.
The CEO of Sipchem also revealed that
Sipchem is in the process of building a
corporate product application and
technology centre in Dhahran. “The
completed its first decade of existence in 700,” says Al-Ohali. state-of-the-art world-class technical
December. Ahmad Al-Ohali, CEO of the The company’s operations have grown in centre, that is scheduled to start in 2013,
company talked exclusively with three phases. The first phase was a will support the development of the

Refining & Petrochemicals Middle East March 2010 www.arabianoilandgas.com


CEO Interview 13

financing plan is being developed,” says


Al-Ohali. “Whereas some equity for this
project was procured in the March 2008
rights issue, additional equity funds will be
required for this project and other
contracts related to its joint venture Sipchem projects being considered. The
project with Hanwah from South Korea by amount of funding required as equity for
the end of 2010. “The projects being Phase III projects is expected to be
considered with Hanwha are targeted to be finalized in the first half of this year as the
awarded in late 2010 and early 2011. Other projects being considered are approved by
products and the process technology of the projects under consideration could be the board of directors,” Al-Ohali adds.
polymer and other products of Sipchem,” awarded in a similar time frame,” says The company inked in May 2009, a deal
notes Al-Ohali. Al-Ohali. “The projects are progressing as for mutual cooperation on new plants
Sipchem was the last company to receive per plan with engineering work and worths $4bn. “The agreement with Saudi
subsidised ethane gas feedstock from preparation for tendering the EPC work,” Arabia Basic Industries Corporation
Saudi Aramco in 2007. Looking ahead, he reveals. (SABIC) is a positive move in the Kingdom
Sipchem anticipates awarding the The joint venture with Hanwah is set to toward rationalisation and use of the
produce 200 000 t/y ethylene vinyl acetate installed assets and right synergies,”
(EVA) plant and a 125 000 t/y of polyvinyl explains the CEO. “The ministry of
products. Sipchem will hold a 75% stake in petroleum and minerals resources is
the joint venture, with Hanwha holding behind this concept as there are several
25% of the company. crackers in Al-Jubail industrial city that
Financing the joint venture project is are not fully utilised to the maximum
expected to come in the form of procured capacity,” he reveals.
senior debt commitments from SIDF, PIF, Under the MoU, SABIC will implement
ECA’s, and commercial banks. “The seven plants worth $3.2bn, while Sipchem

“THE PROJECTS BEING CONSIDERED WITH


HANWHA ARE TARGETED TO BE AWARDED IN
LATE 2010 AND EARLY 2011. OTHER PROJECTS
UNDER CONSIDERATION COULD BE AWARDED
IN A SIMILAR TIME FRAME”
Ahmed Al-Ohali, CEO of Sipchem. AHMED AL-OHALI, CEO OF SIPCHEM

www.arabianoilandgas.com Refining & Petrochemicals Middle East March 2010


14 CEO Interview

Sipchem used King Fahd industrial port in Al-Jubail industrial city to export the first commercial shipment of acetic acid to Asian markets in December 2009.

“THE DUTY ON METHANOL IS STILL UNDER offset by increased demand as the product
cycle reverses. Additionally, older plants
INVESTIGATION, BUT WE ARE CONFIDENT THAT are removed from the supply curve as they
THIS MATTER WILL DISAPPEAR SHORTLY” become less competitive which will reduce
supply for the new plants coming on line,”
AHMED AL-OHALI, CEO OF SIPCHEM he concludes.

will build two plants worth $800m. “The to continue working with Chinese regulatory
idea is to utilise idle capacity in existing authorities to reach a better terms than the
crackers to process or crack ethane for 4.5% that allow free trade between the two
other users. Both parties will end up countries,” he adds.
benefiting from this arrangement as it Even with the huge capacities coming on
adds value to the cracker owner and the stream from the region, the CEO of the
user,” he observes. company remains condent about future of
the industry in the region due to the
Chinese tax breaks abundance of the feedstock across the
Though the company’s methanol and region. “The downstream industry in the
butandiol products are subject to anti region remains poised for more growth
dumping duties in China, the company is despite the recent downturn trend of
condent that these measurements will be product cycles. The Middle East region
lifted soon.“The duty on methanol is still feedstock pricing provides an opportunity
under investigation, but we are condent for local companies to get creative on new
that this matter will disappear shortly. or expansion downstream products during
However, in a signicant and positive the bottom of a product cycle as there is the
development, China’s ministry of commerce opportunity to build plants at a lower
has recently announced a reduced anti- construction cost,” he says.
dumping duty of 4.5% instead of 20.0% on A positive future ahead for producers in
butanediol (BDO) imported from Saudi the region, according to Al-Ohali. “New
Arabia (KSA),” says Al-Ohali. “We are eager plants will increase supply but this will be Sipchem’s new project will strengthen its position in KSA.

Refining & Petrochemicals Middle East March 2010 www.arabianoilandgas.com


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Nicolas Kessler TOTAL Suresh Jacob Well Dynamics
Fahad Meshal Saudi Aramco Horia Orenstein SAS Institute
Elie Daher Schlumberger Tony Edwards Step Change Global
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Silas D. O’Dea Accenture Salim Busaidy PDO
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16 Oman Country Profile

Oman’s 2020 vision


Government support and strong logistics links are helping
drive Oman’s downstream diversification plan

hen oil prices fell below $10 “This was necessary to cover gas

W per barrel in 1998, the Omani


authorities launched a
diversication programme
known as Vision 2020, which involved gas
sales to nance infrastructure projects. In
requirements in the UAE till Dolphin gas
started operation,” he adds.
But the growing demand for gas in Oman
from the industrial and the domestic
sectors, led the Sultanate to import gas
the meantime, Oman has opened a from Qatar. “We started importing gas
high-tech transshipment seaport to tap from Qatar using the existing export
container trafc like in Salalah and Sohar, pipeline of the Dolphin project,” he adds.
as a part of its long term ambition to “The Dolphin gas complements Oman’s
attract international petrochemical domestic gas consumption, and is also
producers to the Sultanate to benet from consumed in Sohar’s large industrial
the well developed logistics infrastructures. complex,” he explains.
Oman used to export gas to the UAE
starting from 1994, but since 2008 this Early Dreams
situation been reversed, after it started Oman has been keen on having a
importing gas from Qatar via the UAE petrochemicals industry since the early
through the Dolphin Energy pipeline to Yousuf Mohamed AL Ojaili, CEO of Oman Gas Company. 1990s. But in view of the huge costs and
meet the increasing domestic demand. “We
have been supplying Ras Al Khaimah with
offshore Omani gas from 1994, and then we “THE PORT OF SALALAH AND THE SALALAH FREE
signed three years contract in January ZONE (SFZ) ALSO PLAYED A MAJOR ROLE IN OUR
2004 to supply it with gas from our
onshore gas eld,” says Yousuf Mohamed
DECISION TO INVEST IN OMAN”
AL Ojaili, CEO of Oman Gas Company. NICOLAS BARAKAT, OCTAL PETROCHEMICALS

Refining & Petrochemicals Middle East March 2010 www.arabianoilandgas.com


Oman Country Profile 17

market risks involved, along with the


feedstock limitations, the Sultanate has been
extremely cautious on this. It had a big
setback in October 1999 as BP Chemicals
pulled out of a JV with Oman Oil Company
(OOC) to have a polyolens complex built at
Sohar. BP withdrew mainly because OOC
was insisting that it build and own a costly
gas separation plant nearby to provide the
complex with ethane feedstock.
Since then, the scale of investment in the
petrochemical industry has increased,
Oman Oil Company plays a major role in
the sector, investing in many petrochemical
projects inside the Sultanate as well as
outside its national borders.
The start up of the Oman
Polypropylene’s 340 000 tonne per year
grassroots facility in 2006 was the rst of
more than half a dozen petrochemical Octal’s state of the art facility in Sohar uses patented process technology to improve both efficiency and overall PET quality.
projects under development at Sohar
industrial port, in what the government Foreign presence But, the logistics element for the
hopes will be a vibrant petrochemicals Though Oman can’t compete with Saudi petrochemical industry is not as vital as
cluster and a key element in its Arabia and other GCC countries from a feedstock. The whole industry is based on
diversication drive, Propylene feedstock feedstock price perspective, some foreign feedstock availability. “The production cost
for Oman Polypropylene is supplied by companies prefer the Sultanate for other depends heavily on gas price,” says Sanjay
Sohar Renery Company (SRC), which is reasons, especially for those whose primary Sharma, Dubai-based project manager at
currently constructing a new 116 000 feedstock is not based on gas. “Government US petrochemicals consultant Chemical
barrels per day deep steam conversion support to industries, the strength of the Markets Associates Incorporated (CMAI).
renery on an adjacent site. rule of law, strong contractual laws, “Oman has varied gas pricing for different
Oman Polypropylene is typical of the property rights, and the Free Trade projects unlike Saudi Arabia,” he adds.
model used for the rst round of agreement between Oman and the United “Oman ports like Salalah do boast a
investments in the regional petrochemical States are all important factors that strategic location, but I do not believe any
grassroots projects. contribute to the value of OCTAL’s location investment decision is driven by port
The shareholder structure OP is a mix of in Oman,” says Nicholas Barakat, location alone, though it does form an
government and international companies, managing director, OCTAL Petrochemicals. integral part of decision making; for
Oman Oil Company has 60%, South “We selected Oman because it offers a majority of commodity petrochemical
Korea’s LG International (LGI) 20% and strategic location for receiving raw products logistic costs are too low to
Kuwait based Gulf Investment Corporation materials from the Middle East and Asia, inuence the investment decision. Large
controls the remaining 20%; the product and access to key markets in Europe and petrochemical investments are driven
marketing is split between Oman the US,” he explains. “The proximity of the mainly by feedstock pricing” he added.
Polypropylene and LGI, about 35% to 40% location to the trade routes was critical, as
of the polypropylene to be produced is the position of Salalah outside the Straits Major Petrochemical Investments
destined for China and about a third for of Hormuz allows for ready access to of Oman Oil Company
European markets. international shipping lanes circling the Investment Country OOC Share
globe,” he adds.
Aromatics Oman (AOL) Oman 70%
“The port of Salalah and the Salalah Free

116 000
La Seda De Barcelona Spain 6%
Zone (SFZ) also played a major role in our
Oman India Fertilizer (OMIFCO) Oman 50%
decision. Less congested than typical
Oman Polypropylene (OPP) Oman 40%
import-export ports, the port of Salalah has
PTT Chemical (PTTCH) Thailand 1.12%
faster turnarounds for OCTAL shipments
bbl/day of crude oil and fewer delays from where it can access Qingdao Lidong Chemical China 30%

The capacity of Sohar Refinery Company most markets within 14 days,” Barakat Salalah Methanol (SMC) Oman 100%

explains. Source: Oman Oil Company

www.arabianoilandgas.com RefiningPetrochemicals
& Petrochemicals
Middle
Middle
East
East
February
March 2010
18 Oman Country Profile

The Fisher control valve solution from Emerson.

OCTAL plans to become the world’s largest producer of amorphous (transparent) polyethylene terephthalate (APET) sheet packaging, with a 20% market share. (Photo taken 2009).

Integrating downstream projects Renery which produces its feedstock were The project is being developed by Oman
Omani companies try to overcome the conceived as value addition to the crude Oil Company and Abu Dhabi’s
problem of high cost of the feedstock, by and long residue from existing renery,” International Petroleum Investment
integrating their project with reneries says Dr Hamed Al-Dhahab, CEO of Oman Company.
such as Oman polypropylene. “The Oman Polypropylene. “The OPP plant is also The future of the Duqm renery had
Polypropylene (OPP) plant and the Sohar meant to serve as a platform for further been in doubt because of rising costs. In
downstream polypropylene converting 2007, it was feared that its planned
industries to create jobs and business capacity of 300 000 bbl/day would be
opportunities,” he adds. slashed to 150 000 bbl/day. However,
Boosting this trend, Oman is currently government support for the project is
considering building a large renery and strong. It is the fourth economic zone to be
petrochemical complex at Al Duqm in developed, after similar projects at Sohar,
southern Oman, which would be geared Salalah and Muscat.
toward export markets. Last October, Oman Oil Company and
Duqm Rening & Petrochemical Abu Dhabi’s International Petroleum
Complex is also expected to include a Investment Company announced
cracker, one of the world’s largest agreement to assess feasibility to develop
polypropylene plants and mixed feedstock Duqm complx. “We anticipate
aromatics facilities. Commercial commissioning the necessary studies,
production is planned for 2012. including important feasibility and

“WE ANTICIPATE COMMISSIONING THE


NECESSARY STUDIES, INCLUDING IMPORTANT
FEASIBILITY AND MARKETING ANALYSIS FOR
DUQM, IN THE VERY NEAR FUTURE”
Nicholas Barakat, managing director, OCTAL Petrochemicals. AHMED AL WAHAIBI, CEO OF OMAN OIL COMPANY

Refining & Petrochemicals Middle East March 2010 www.arabianoilandgas.com


Oman Country Profile 19

marketing analysis for the project, in the


very near future,” said Ahmed Al Wahaibi,
CEO of Oman Oil Company, during the
signature of the agreement.
Ambition of Oman doesn’t stand in
investing only inside the country, as Omani
companies are also investing in gas rich
countries, such as in Algeria, where Suhail
Bahwan Group has entered into a joint
venture with Sonatrach for a world scale
fertiliser plant in Algeria.
The 2020 vision will certainly put Oman
on the right track and reach its ambition in
building an oil independent economy.

300 000
Annual capacity of Octal’s
$350mn PTA plant (tonnes p/y)
Strong port and overland links have been decisive in downstream firms choosing Oman for new downstream projects.

www.arabianoilandgas.com Refining & Petrochemicals Middle East March 2010


Official Show Daily Publisher

THE 3RD SAUDI ARABIA


INTERNATIONAL
OIL & GAS EXHIBITION
& CONFERENCE

10–12 OCTOBER 2010


Join the exhibitors of the largest
oil & gas event in Saudi Arabia DAMMAM,
KINGDOM OF
WWW.SAOGE.ORG SAUDI ARABIA
21

Knowldege transfer:

BRIDGING
THE GAP
Technology can improve efficiency and help overcome a
shortage of new engineers in the petrochemicals sector
Fingertip Facts
Company: AspenTech
Founded : 1980
Regional ofce in the Middle East:
Manama, Bahrain.
Products: Process Solutions

Processing feedstock to another building The company provides integrated solutions


block product is the core business of that are set to tackle inefciencies end-to-end
petrochemical and rening industries. This throughout engineering, planning and
operation requires tight control and scheduling, and plant operations processes.
optimisation of the energy used during the Recently the company revealed the results of
process as well as a customizations of work South Korean’s LG Chem Company deployment
ow to increase protability of the plants. of aspenONE advanced process control. “In a
With the booming downstream industry in single plant - the Daesan ethylene facility - the
the Middle East, process control equipment AspenTech services team’s implementation of
providers are ocking to the region looking for aspenONE APC delivered a 2% increase in
a slice of the action. AspenTech has recently ethylene and propylene production, and
opened its rst branch ofce in the region, Gobin says multi-million dollar savings can be made. reduced total energy consumption 1.5% while
and says more will follow. “We offer several meeting plant constraints,” said Gobin. “The
range of products to petrochemical companies detailed equipment design and engineering,” solution helped LG to save US$4 million
including process engineering tools in terms Frederic Gobin, business consulting director annually,” he added.
of process optimisation and simulation, from at AspenTech told Petrochemicals Middle
the early phase of the project design to East. “We also have business unit focusing on Knowledge Transfer
what’s going inside the plant in terms of data One of the challenges facing petrochemical
history, advanced data control, real time companies is related to the skills shortage.
optimisation and also looking into the supply Thousands of engineers are on the verge of
chain.” The company has been serving major retirement and there is a a shrinking pool of
clients in the region for many years without labour with sufcient skills to replace these
having an ofce in the region.“We have employees. AspenTech also faces the same
worked with a number of Middle East problem. “The shortage of engineers is one of
customers such as Saudi Aramco and SABIC. the challenges that we face. It is a major issue
Aramco has used our cost estimation software for us and for our customers as well,” he
for more then 20 years,” said Gobin. “Both explained. To optimise knowledge transfer
companies use our process simulation tools from one generation of engineers to the next,
such as Aspen Plus,” he said. the company has developed a simplied
The company’s new ofce in Bahrain is “expert-in-a-box” training sessions and offers
strategically located so the team can be close 90-minute “lunch and learn” sessions.
to that Saudi Arabian market. Gobin says it “Automated knowledge transfer solutions
also aims to expand and enhance its presence that effectively close the skills gap and deliver
in the region. “We will soon open ofces in the a powerful combination of rich functionality
UAE and in Qatar to be nearer our key and ease of use are likely to become ever
Frederic Gobin, business consulting director at AspenTech.
clients,” he revealed. more popular,” he concluded.

www.arabianoilandgas.com Refining & Petrochemicals Middle East March 2010


22 Heat Exchangers

EXCHANGE GAME
The temperature transfer technology market is heating up again on the back of
strong project pipelines in the Middle East

ownstream production

D necesitates heat transfer to


process uids and gases into nal
products. Controling that critical
process falls to heat exchengers which are
often tailor-made for individual projects.
“Heat exchangers are custom built
equipment used for the processing of various
uids and gases by increasing or decreasing
their temperature and or phase,” explains
Moiz Jetpurwala, sales director at Dolphin
Heat Transfer.
There are various types of heat
exchangers including shell and tube type,
air cooled, plate and frame, reboilers, waste
heat recovery units, heat pipes, direct
contact heat exchangers, classications
based according to ow arrangement.
Shell and tube heat exchangers (S&T) are
the most popular type in petrochemical
processing. These work by passing one uid
through the tubes, with the other uid
passes through the shell. The design is ideal Moiz Jetpurwala, sales director, Dolphin heat transfer urges end users to provide manufaturer with correct data to design HE.
for downstream processing because it can
handle extreme operating conditions such
as very high pressures and temperatures.
“THERMAL DESIGN IS THE MOST IMPORTANT
Plate heat exchanger (PHE), are made of ASPECT OF A HEAT EXCHANGER AS THIS
plates pressed in complex patterns which PROCESS DETERMINES THE SIZE AND
form ow channels. When set against each
other, the arrangement is highly efcient
CONSTRUCTION DETAILS”
and much more compact in size than S&T MOIZ JETPURWALA, SALES DIRECTOR AT DOLPHIN HEAT TRANSFER
or air cooled heat exchangers. However,
PHE’s can usually only be used at and specications are provided so that the without failure. “The purchaser should also
comparatively lower pressures (up to 30 manufacturer can carry out the thermal and verify the credentials of the manufacturer
bar), and need frequent cleaning to prevent mechanical design of the heat exchangers. like certications, previous experience, in a
fouling. “Plate heat exchangers are suitable “Thermal design is the most important prequalication process,” says Jetpurwala.
for offshore platforms or areas where space aspect of a heat exchanger as this process Heat exchangers can be manufactured
is at a premium,” says Uttam Vishwasrao, determines the size and construction details from carbon steel, stainless steel, copper
service manager at Tranter Heat Exchanger. like tube size, length, quantity, bafe and nickel alloys, and more exotic materials
quantity, location, shell diameter and such as titanium. “Each metal has its own
Buyer’s Guide length,” says Jetpurwala. characteristics which require different
Heat exchanger procurement is a complex Mechanical design is important because handling and hence the past experience and
process. Units are typically custom built all the components have to withstand the track record of the manufacturer is very
and it is vital that the correct process data operating pressures and temperatures important,” adds Jetpurwala.

Refining & Petrochemicals Middle East March 2010 www.arabianoilandgas.com


Heat Exchangers 23

Dolphin Heat Transfer’s


shell and tube heat
exchanger is popular in
downstream processing.

12.7bn
The annual global market size for heat
exchangers by 2012 (in US dollars).
Source: Global Industry Analysts.
Heat exchanger’s are typuically custom built for petrochemical clients and represent a significant investment in new projects.

“Price and delivery schedules always “Good maintenance of heat exchangers countries like US, Europe, Japan dropped
play an important role and need to would prevent the eventual breakdown and signicantly which has slowed down the
be included in the overall evaluation, improve the heat transfer between the pace of new projects as well as expansion
as this has a direct effect on the budgets exchangers,” says Mike Watson, managing projects,” he adds.
and completion schedule of the projects,” director of Tube Tech International. However, demand is expected to pick up
he adds. As with any equipment used in the again from the second half of 2010 as
Maintenance of heat exchangers is energy sector, heat exchangers are subject energy prices have bounced back smartly
necessary as it prevents unplanned down to a number of specications dictated by a from their 2009 lows, and several new
time, and keeps plants running efciently. host of international organisations. This projects and large contracts have been
includes the ASME (American Society of awarded recently by the major companies
Mechanical Engineers), AD-Merkblatter, based in the GCC and Africa.
and API Standards. “CE certication is also
very popular and in fact it is mandatory for
all heat exchangers that are exported to
European Union countries. European
standard pressure equipment directives are
also frequently used here,” says Jetpurwala.
In addition to these international
standards, upstream companies such as
Saudi Aramco and ADNOC standards will
often have their own standards.

Demand is bouncing back


The heat exchangers market is expected to
cross the US$12.7 billion threshold in 2012.
“The market was very buoyant until the
beginning of 2009, after which it has been
impacted quite hard due to the recession
and a steep fall in energy prices,” reveals
Shell and tube heat exchanger being lowered into place. Jetpurwala. “The demand in the major user Mike Watson, managing director at TubeTech International.

www.arabianoilandgas.com Refining & Petrochemicals Middle East March 2010


24 Energy efficiency

Introducing energy efficiency programmes


drives down cost, reduces harmful emissions
and improves production says
Abdelghani Henni

etrochemicals producers are energy efciency improvement in almost all

P struggling to reduce greenhouse


gas emissions and production
costs, and implementing major
energy efficiency initiatives is delivering
tangible results according to the industry’s
facilities. “Improved energy efciency may
result in co-benets that far outweigh the
energy cost savings, and may lead to an
absolute reduction in carbon dioxide and
other fuel-related emissions,” says Takagi.
leading technology providers. “Major areas for energy-efciency
Energy is a significant cost factor in improvement are utilities (30%), red
downstream business. “The petrochemical heaters (20%), process optimisation (15%),
industry is responsible for 70% of the heat exchangers (15%), motor and motor
chemical industry’s expenditures on fuels applications (10%), and other areas (10%),”
and 40% of the expenditures on says Rexi Chacko, project manager at
electricity,” explains Shunsuke Takagi, Toshiba. “Of these areas, optimisation of
planning group, Mitsubishi Heavy utilities, heat exchangers and red heaters
Industries. “The costs of energy and raw offer the lowest investment opportunities
materials make up roughly two thirds of for improving energy efciency.
the total value of shipments of the Experiences of various chemical
petrochemical industry. Because energy is Shunsuke Takagi, Mitsubishi Heavy Industries. companies have shown that most
such an important cost factor, energy investments in the eld of energy efciency
efficiency is a very important opportunity Efficiency Opportunities are relatively modest. However, all projects
for cost reductions,” he adds. A large variety of opportunities exist within require operating costs as well as
Throughout the production process, the petrochemical industries to reduce engineering resources to develop and
feedstocks are converted to olefins, energy consumption while maintaining or implement any efciency initiative. “Every
polyolefins and other products at high enhancing the productivity of the plant. petrochemical plant will be different. Based
temperatures, requiring huge energy Studies by several companies in the on your unique situation the most
consumption. “A lot of the chemical petrochemical industries have demonstrated favourable selection of energy-efciency
conversions are exothermic but in many the existence of a substantial potential for opportunities should be made,” says
cases, the reaction heat can be recovered
to be used elsewhere in the plant,” says
Takagi. These separation steps consume
“AN EXTENSIVE ENERGY MANAGEMENT
electricity and heat. “Heat is either PROGRAMME CAN BE EXPECTED TO YIELD
supplied by direct heating or by steam
produced in stand-alone boilers or via
BENEFITS OF BETWEEN 10% AND 25%
cogeneration of electricity and heat,” he REDUCTION IN ENERGY CONSUMPTION”
explains. ANDY COWARD, HONEYWELL PROCESS SOLUTIONS

Refining & Petrochemicals Middle East March 2010 www.arabianoilandgas.com


Energy Efficiency 25

Shojiro Ishigaki, overseas business division


at the Tokyo based Xenesys.
Energy use is the major source of
emissions in the petrochemical industry,
making energy-efficiency improvement an
attractive opportunity to reduce emissions
and operating costs. “Energy efficiency
should be an important component of a
company’s environmental strategy.
End-of-pipe solutions can be expensive
and inefficient while energy efficiency can
be an inexpensive opportunity to reduce
pollutant emissions,” says Ishigaki.

GPIC Experience
In the Middle East, Bahrain’s Gulf
Petrochemicals Industries Company
(GPIC) has adopted a wide-ranging energy
efciency initiative at its complex and is GPIC is the first petrochemical company in the Middle East to intoduce a carbon recovery plant at its complex.
the rst petrochemical company in the
Middle East to use a carbon dioxide (CO2) whilst at the same time improving conserve energy, changes in staff behavior
recovery plant, in order to recycle carbon production. “One of the major benets we and attitude can have a great impact.
emissions. “The recovery unit can capture are capable of offering is setting up an “Staff should be trained in both skills
450 metric tonnes of CO2 per day, one of integrated energy solution across industrial and the company’s general approach to
the world’s largest capacity units for the sites (including buildings, utilities, plants energy efciency in their day-to-day
chemical application,” says Abdulrahman and power plants) which provide optimum practices. Personnel at all levels should be
Jawahery, GPIC general manager. solution levels in a single, holistic aware of energy use and objectives for
“Captured CO2 will be used as feedstock approach,” says Andy Coward, advanced energy efciency improvement. Often this
for urea and methanol synthesis processes. solutions sales manager, Honeywell information is acquired by lower level
The technology can recover approximately Process Solutions (HPS). managers but not passed to upper
90% of the CO2 in ue gas,” he explains. “An extensive energy management management or down to staff,” says
programme incorporating both software Chacko. “Though changes in staff behavior,
Solutions technology and focused hardware upgrades such as switching off lights or improving
Introducing new process technologies and can be expected to yield benets of between operating guidelines often save only very
integrating utilities help producers to 10% and 25% reduction in energy small amounts of energy at one time, taken
reduce the greenhouse gases emissions, consumption. For a renery this can easily continuously over longer periods they can
equate to millions of dollars per year,” have a great effect,” he observes.
Coward adds.
The cost of installation varies depending
on the scale of the implementation. “A
reasonable rule of thumb is that control
and automation projects will typically have
a payback period in the order of 9 months
to a year for an investment of between
US$200 000 and $1 million. Energy
efciency projects that require capital
investment will typically have a somewhat
longer payback period,” reveals Coward.
Toshiba offers other vehicle for payment.
“If we save a particular company one
million dollars per month, we would take a
percentage of that saving as payment for
our services,” says Chacko. Although
Rexi Chacko, project manager, Toshiba. technological changes in equipment Abdulrahman Jawahery, general manager, GPIC.

www.arabianoilandgas.com Refining & Petrochemicals Middle East March 2010


26 Contax Partners Report

Market analysis

Evolutionary theory
The changing subcontractor
landscape in the Gulf region
2009 marked the bicentenary celebration of Inter-functional Integration
the birth of English naturalist, Charles Specialty discipline contractors such as
Robert Darwin, who postulated that: It is not Kentz and Larsen & Toubro (L&T) have
the strongest of the species that survives… recently proved themselves highly capable
nor the most intelligent that survives. It is of carrying out full EPC projects. With
the one that is the most adaptable to change. project values in the range of US$50-250mn,
As with many great 19th century thinkers, Kentz and L&T appear well positioned to
perhaps, Darwin too did not expect that his capitalize on their in-house engineering
works would transcend the boundaries of capabilities in the execution of relatively
natural science and seep deep into the small-sized EPC projects. The value
crevices of economics. At no point in recent proposition for the project owner is
times can this be seen more evident than the straightforward and simple: reduce the
impact of the Great 2008-2009 Recession to client-contractor interface complexity and
businesses and their struggles for survival. risk through a single-point EPC
In the GCC hydrocarbon sector, for responsibility. Conversely, the contractors
example, the impact of c.US$30-35bn worth of benefit from the approach as it enables them
capital projects that have been cancelled or to capture more of the pie and move up the
put on hold following the crisis, which was value chain by building their full EPC
severely felt in Q3/Q4 2008, cannot be capabilities albeit on a relatively more
overstated. Aggravated by cash flow specialised and smaller scale.
JAIVIME EVARISTO, constraints that seem to worsen as one goes The timing for a single-point
down the EPC value chain, the 80/20 responsibility value proposition appears
BUSINESS ADVISORY principle could in no circumstance be most suitable in the conditions that have
PRACTICE, CONSULTANT, neglected. The emphasis grows more shaped the GCC Capex market in the last 14
CONTAX PARTNERS profoundly especially in small and medium-
sized contractors who by nature need to

$79bn
With 8 years of consulting and research experi- defend themselves from bad debts by
ence, Jaivime is a consultant in the Business expanding their customer base and thus
Advisory Practice at Contax Partners. He has reduce dependence on limited sector clientele.
worked with globally renowned companies such Hence, in recent months we have seen market
as GlaxoSmithKline. In addition to his FMCG trends where traditional subcontractors have
experience, he has a strong background in the carefully extended their wings into relatively Current Saudi Arabian private sector
energy, utilities, construction sectors within the new disciplines and functions by employing investment in energy projects.
Middle East. either vertical (inter-functional) or horizontal Source: www.sagia.gov.sa
(inter-disciplinary) integration strategies.

Refining & Petrochemicals Middle East March 2010 www.arabianoilandgas.com


Contax Partners Report 27

15%
GCC operations and maintenance market
is expected growth 15% each year to
US$17.7bn by 2014 - more than double its
current level of $8.8bn. Source: Contax Partners

management company, AMEC, to offer local


asset support services, still in the O&M
sector. The growing attractiveness of the
GCC O&M market to contractors is also
reflected in project owner trends elsewhere
worldwide.
Globally, recent results from a study
conducted by US-based FMI entitled
Inflection Point: Defining the Future of the
Worldwide Construction Industry found a
30% increase in outsourcing O&M activities
Contractors are meeting the new challenges by employing vertical or horizontal integration strategies. by project owners since 2006. The trend is
more likely to increase further between now
months. On a business development level, Arabia, the UAE and Qatar. To take and 2014. Although the propensity to
whilst both Kentz and L&T have shown advantage of this, we have recently seen the outsource O&M in the GCC varies largely
great strides in fortifying their respective likes of Athens-based CCC forming a JV by country and by project owner, potential
full EPC capabilities, the performance to with UK’s Wood Group covering the GCC opportunities are in no doubt up for grabs in
date suggests that neither has a “strike and Yemen. In addition, Qatar’s Black Cat the coming years. Local contractors with
anywhere” approach. In fact, the strategic early this year formed a joint venture with high quality resources on the ground, which
intent of their business development international engineering and project are able to forge partnerships with well-
efforts looks clear: Kentz wishes to carve a
niche in specialist EPC services for onshore
modular production, turnkey temporary
and O&U facilities with focus in upstream
oil and gas sectors; L&T, on the other hand,
looks bent on maximizing the economies of
scale in the execution of power sector
projects, particularly substations and
transmission lines.
Similarly, other contractors have
expanded further downstream in the vertical
value chain of industrial facility
development, particularly in the area of
Operations and Maintenance (O&M).
Contax Partners has long communicated
that the next growth market for contractors
in the GCC will be in the operations and
maintenance of existing and future oil and
gas assets. It is estimated that the GCC O&M
market will grow by a CAGR of 15% to
c.US$17.7bn by 2014 from c.US$8.8bn this
year, driven largely by new assets in Saudi The multi billion dollar petrochemical projects in Abu Dhabi have attracted international contractors.

www.arabianoilandgas.com Refining & Petrochemicals Middle East March 2010


28 Contax Partners Report

reputed international service providers, will


no doubt lead the pack within the upcoming
GCC O&M market.

Inter-disciplinary Integration
Although not all contractors have the
capability of integrating vertical functions
such as engineering, procurement,
construction, operations and maintenance
quickly, others are pursuing horizontal
expansion and integration by developing
new capabilities across disciplines. Some
contractors specialized in mechanical
installation and fabrication have recently
expanded into offshore marine and E&I.
Conversely, others that are traditionally
focused in E&I are now considering
expanding its mechanical and piping
capabilities to complement the existing suite
of E&I services.
Moreover, other contractors that used to
subcontract non-core disciplines out are now Local contractors with high quality resources on the ground need to join forces with foreign partners.

considering carrying out multi-discipline


activities in-house either through “The only thing constant is change” market information, identify scenarios and
“synergies” with respective contractors that Firms resort to a myriad of combinations in analyse the implications of each option,
belong to the same holding company or trying to maximize the value of horizontal formulate strategies and value propositions
investing in assets that, on a more long-term and vertical integration. Some streamline that are aligned to the customer needs and
scale, provides the basis for further their focus to gain superior advantage in a and execute tactical and strategic plans
integration. given niche while others broaden their flawlessly with a high degree of flexibility
These trends support the level of portfolio to spread risks more evenly and could well stand the practical definition of
innovation that firms are undertaking in the enhance their bottomline from different business adaptation, specifically in the
hope of achieving economies of scope and revenue streams. Whichever route a firm context of the ever changing EPC market
improved market power over competitors. decides to take, its ability to acquire critical in the GCC.
Whether the aforementioned contractor
trends will shape the future of the
prevailing projects market in the GCC, or
if the market is only responding to the
needs of the times, is a worthy topic of
debate. Whichever market force comes
first, it is clear that what remains
pragmatically compelling is the fact of
nature which favours those that are
“adaptable to change”.

To further discuss how the Contax


Partners’ Business Advisory Team can
help you fully understand the current
subcontracting environment and support
you in planning for and executing your
Capex projects successfully, please contact
Ann-Marie Carbery at AnnMarie.
Carbery@contaxpartners.com.
Operations and maintenance outsourcing by project owners has increased 30% since 2006.

Refining & Petrochemicals Middle East March 2010 www.arabianoilandgas.com


The Middle East Downstream Week
11th Annual Meeting
Abu Dhabi UAE · 22-25 March 2010
The Middle East Downstream Week (MEDW 2010) is a unique Key panel members include:
concept combining five events over four days. At MEDW 2010, Jasem Ali Al Sayegh, General Manager
ABU DHABI OIL REFINING COMPANY (TAKREER)
you will get access to:
Salem Shaheen, President and Chief Executive Officer
2-day strategic conference s 1-day fuels symposium s SAUDI ARAMCO TOTAL REFINING COMPANY (SATORP)
Refining seminar s Refinery and petrochemical master-class s Bryan Chen, Executive Director, MASHAEL GROUP
Guruswamy Raghunathan, General Manager, Refinery
Ruwais site visit EMIRATES NATIONAL OIL COMPANY (ENOC)
It will bring you together with the entire downstream Maurice Bannayan, Senior Vice President, RELIANCE INDUSTRIES
community, to discuss and debate the key issues, to identify Saleh Fahad Al Nazha, President and Chief Operating Officer
NATIONAL INDUSTRIALISATION COMPANY (TASNEE)
and compare business strategies and to meet the people
Ebrahim Talib, General Manager, Refining Division
you need to, to drive your organisation forward. THE BAHRAIN PETROLEUM COMPANY (BAPCO)

MEDW 2010. The meeting place for the Middle East Downstream community.
For more information visit www.wraconferences.com/medw11 or call +44 (0)20 7067 1800

CO HOSTS: SPONSORED BY:


30 Number Cruncher

Downstream
Data Weak annual results saw Saudi Arabia’s petrochem
producers share prices decline, but Kuwait’s top firms
posted significant gains.

LISTED COMPANIES IN THE SAUDI STOCK MARKET


Price on Jan,19th (US$ Price on Feb,19th (US$ Change %
per share) per share)

Saudi Basic Industries Corporation (SABIC) 23.93 23.73 -0.84

Saudi Arabian Fertilizer Company (SAFCO) 33.73 36.40 7.33

Saudi Kayan Petrochemical Company (Kayan) 5.05 4.88 -3.55

Rabigh Refining and Petrochemical Company (Petrorabigh) 9.31 8.80 -5.76

Yanbu National Petrochemical Company (YANSAB) 9.47 9.97 5.05

National Industialization Company (TASNEE) 7.52 7.52 0.00

Saudi Industrial Investment Group (SIIG) 5.92 5.88 -0.68

Saudi International Petrochemical Company (SIPCHEM) 6.37 6.16 -3.46

Sahara Petrochemical Company (SAHARA) 5.68 5.65 -0.53

Advanced Petrochemicals Company (Advanced) 6.56 6.28 -4.46

Nama Chemicals Group (NAMA) 2.81 2.64 -6.57

Alujain Corporation (ALUJAIN) 4.92 4.49 -9.58

Methanol Chemicals Company (CHEMANOL) 4.15 4.04 -2.64

Petrochem 4.13 4.13 0.00

LISTED COMPANIES IN THE KUWAITI STOCK MARKET


Price on Jan,19th (US$ Price on Feb,19th (US$ Change %
per share) per share)

Qurain Petrochemical Industries Company (AL-QURAIN) 0.67 0.71 4.95

Boubyan Petrochemical Company (BOUBYAN) 1.49 1.79 16.67

Ikarus Petroleum Industries (IKARUS) 0.47 0.47 0.00

LISTED COMPANIES IN THE QATARI STOCK MARKET


Price on Jan,19th (US$ Price on Feb,19th (US$ Change %
per share) per share)

Industries Qatar 30.33 30.13 -0.66

LISTED COMPANIES IN THE OMANI STOCK MARKET


Price on Jan,19th (US$ Price on Feb,19th (US$ Change %
per share) per share)

Oman Chlorine S.A.O.G. (CHLORINE) 1.01 1.01 0.00

LISTED COMPANIES IN THE EGYPTIAN STOCK MARKET


Price on Jan,19th (US$ Price on Feb,19th (US$ Change %
per share) per share)

Abu qir Fertilizers 40.92 41.67 1.80

Sidi Kerir Petrochemicals Company 2.09 2.32 9.81

Refining & Petrochemicals Middle East March 2010 www.arabianoilandgas.com


Number Cruncher 31

1100 1350 Benzene prices edged


BENZENE (FOB FAR EAST) ETHYLENE (FOB FAR EAST) to US$950 per tonne
1000 1250
supported by a surge
900 1150 in US and European
800 1050 benzene values due to
US$/tonne

US$/tonne
700 950 an outage at a key
producer in the
600 850
Netherlands.
500 750
400 650 Ethylene prices have
declined to $1220 per
300 550

07/01/09

11/02/09

18/03/09

22/04/09

27/05/09

29/06/09

03/08/09

06/09/09

11/10/09

14/11/09

26/12/09

30/01/10
07/01/09

11/02/09

18/03/09

22/04/09

27/05/09

29/06/09

03/08/09

06/09/09

11/10/09

14/11/09

26/12/09

30/01/10
tonne. Buyers are
CFR: Cost and Freight FOB: Freight On Board holding off in
anticipation of further
1380 1250 price declines,
PPF (CFR FAR EAST) PROPYLENE (FOB FAR EAST) confident of further
1280 1150
reductions due to the
1050 new production
1180
coming on stream.
US$/tonne

US$/tonne

950
1080
850 MEG prices remained
980 stable at $980 per
750
tonne. The majority of
880
650 the market players
780 were away for the long
550
07/01/09

11/02/09

18/03/09

22/04/09

27/05/09

29/06/09

03/08/09

06/09/09

11/10/09

14/11/09

26/12/09

30/01/10

07/01/09

11/02/09

18/03/09

22/04/09

27/05/09

29/06/09

03/08/09

06/09/09

11/10/09

14/11/09

26/12/09

30/01/10
lunar new year
holidays in China.

1050 850 Propylene prices


PVC (CFR FAR EAST) 800
NAPTHA (CRF FAR EAST)
traded around $1200
1000
750 per tonne throughout
950
700 February.
900
650
US$/tonne

US$/tonne

850 Polyethylene prices


600
800 reached $1300 per
550
750 500 tonne last month
700 450
thanks to concerns that
650 the new credit
400
tightening measures
600 350
07/01/09

11/02/09

18/03/09

22/04/09

27/05/09

29/06/09

03/08/09

06/09/09

11/10/09

14/11/09

26/12/09

30/01/10
07/01/09

11/02/09

18/03/09

22/04/09

27/05/09

29/06/09

03/08/09

06/09/09

11/10/09

14/11/09

26/12/09

30/01/10

announced in China
might dampen China’s
import capacity.
1350 1100
HDPE (CFR FAR EAST) MEG Polypropylene prices
1250 1000
stablised around $1300
900 per tonne amid
1150
continued tight supply
US$/tonne

800
US$/tonne

1050 and strong demand


700 from key markets.
950
600
PVC prices stablised
850 500 around $1010 per tonne
750 throughout February.
400
07/01/09

11/02/09

18/03/09

22/04/09

27/05/09

29/06/09

03/08/09

06/09/09

11/10/09

14/11/09

26/12/09

30/01/10

07/01/09

11/02/09

18/03/09

22/04/09

27/05/09

29/06/09

03/08/09

06/09/09

11/10/09

14/11/09

26/12/09

30/01/10

(HDPE Injection)

Source: www.argaam.com

www.arabianoilandgas.com Refining & Petrochemicals Middle East March 2010


32 Face to Face

REDUCING
DOWN TIME
Peter Venn, regional director at SAS, says predictive
maintenance can reduce down time at production plants

In a nutshell, what does SAS offer the US$10 million, and being down may impact PETER VENN
downstream industry? other phases of the production chain. So REGIONAL DIRECTOR,
We offer software and solutions to assist our helping companies in saving one of these OIL AND GAS, SAS
clients in efciency, effectiveness and down times would save huge money. We
optimisation around their operations, have a lot of options to help companies in
particularly focusing on the optimisation of this regard. be more efficient in their operations and
asset operations. We also help clients with reducing their operational cost.
predictive asset maintenance, predicting Is awareness building around this issue?
when equipment will fail, and assisting the I think that there is big awareness among What are the challenges facing companies
maintenance organisation. Also, we provide our clients regarding the move to to move to predictive maintenance?
companies with demand forecasting models predictive maintenance. All companies are The rst thing is to get a handle on the data
and solutions. In one sentence: We leverage currently undertaking preventative that they have. They need to collect it into
our customers with data and knowledge, maintenance, but they would like to move one place and understand what that data
solutions and intellectual property to help to predictive maintenance, as they want to means with regards to the equipment and
them improving their operations. make sense of it. We have been doing this
for different industries that have a lot of
Who are your major clients in the data but they don’t know what to do with it.
Middle East? The biggest challenge is that it’s hard for
We have a number of clients in the region somebody to trust software to tell you that
and we are particularly strong in Saudi your equipment will fail tomorrow. You
Arabia. We have huge success stories with have to trust rst and then you have to put
them around the asset operations it in the process to be able to say: Okay, I
optimisation. The tough environmental and trust that this equipment is going to fail
climate conditions in the region plus the tomorrow, now I am going to take some
vast desert stretches affect a large number proactive and preventative maintenance
of equipment and critical assets. Quite often based on this information. At the end of the
the equipment and asset doesn’t operate day, it is a belief in the data model and it
within its dened operational envelope. So, takes time to overcome this challenge.
we assist companies to understand the true
operational envelope and how to operate What’s your pedigree?
them efciently and correctly. Our solutions I’ve been working for SAS for almost eight
can help clients predict equipment failure years. My experience is on the business and
before it occurs. We help them by saving information technology side. I have been
down times. For example, last year a piece working with several major oil, gas and
of equipment went down eight times. If we utilities companies for ten years now. I
are able to reduce the number by just one of worked in South Africa with utilities
those eight times, what would be the companies, and have great passion and
additional benets for the organisation? determination for what our solutions can
The down time could cost a facility up to Predictive maintenance can reduce downtime. offer our clients.

Refining & Petrochemicals Middle East March 2010 www.arabianoilandgas.com


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