Demand Metric Resources Guide 1 000 Practical Tools Resources

Resources Guide
Explore our 1,000+ Member-Only Resources:

Research Reports, Training Courses, Tools & Templates
TOPICS
3 ABM, Strategy & Branding 12 Public Relations & Crisis Communications
4 Agile Marketing & Project Management 13 Sales Operations & Enablement
Resources Guide
5 Content Marketing 14 Sales Training
6 CRM & Customer Engagement 15 Shopper Marketing
7 Demand Gen, Email & Marketing Automation 16 Social Media Marketing
8 Management & Leadership 17 Video Marketing
9 Mobile Marketing 18 Webinar & Event Marketing
10 Online Community 19 Website, Blog & SEO
11 Product Management
ABM, Strategy & Branding
FEATURED RESOURCES
Playbook & Toolkits Frameworks Popular Tools & Templates
Marketing Strategy Playbook & Toolkit Marketing Strategy Framework Marketing Plan Presentation
Digital Marketing Framework ABM Capabilities Grader App
TRAINING & RESEARCH

On-Demand Training Courses & eWorkshops Benchmark and Technology Research Reports How-To Guides
Training Course: Digital Marketing Digital Marketing Best Practices Report Communicating Social Value Improves Brand How-To Guide
Training Course: Marketing Communications Digital Marketing Landscape Benchmark Report Increase your Presence with Infographics How-To Guide
Training Course: Marketing Strategy Account Based Marketing (ABM) Consortium Report Brand Loyalty Advantage How-To Guide
eWorkshop: 12 Signs Your Brand Needs Help Brand Consistency Benchmark Report Communicating Social Value Improves Brand How-To Guide
eWorkshop: 5 ABM Strategies To Rock Your Next Campaign The State and Impact of Content Consistency Benchmark Report Increase your Presence with Infographics How-To Guide
eWorkshop: B2B Personalization: How SAP Uses ABM Account-Based Marketing Capabilities Framework Selecting an Org Structure for Marketing How-To Guide
eWorkshop: ABM, A Look Around The Corner Developing Content Strategy from Journey Maps How-To Guide
eWorkshop: Account-Based Marketing Hacks Entering the European Market Successfully How-To Guide
eWorkshop: Account-Based Nurturing
eWorkshop: Creating Brand Loyalists
eWorkshop: Definitive ABM Success Guide
PRACTICAL TOOLS & TEMPLATES

Brand Assessment Tool Creative Director Job Description Marketing Channel Ranking Tool
Brand Loyalty Dashboard Creative Strategy Survey Tool Marketing Collateral Management Tool
Brand Perception Survey Digital Marketing Roles Matrix Marketing Communications Budget Template
Brand Selection Tool Graphic Use Policy Marketing Communications Calendar
Brand Strategy Scorecard Graphics Policy Exemption Form Marketing Communications Plan Template
Campaign Impression Calculator Marcom Objectives Worksheet Marketing Coordinator Job Description
Case Study Template Marketing Calendar Template Marketing Plan Presentation
Communications Touch Point Diagram Marketing Channel Gantt Chart Template Message Mapping Tool
3
Agile Marketing & Project Management
FEATURED RESOURCES
Project Management Playbook & Toolkit Project Management Framework Agile Kanban Chart
Agile Marketing Playbook & Toolkit Agile Marketing Framework Project Prioritization Tool
TRAINING & RESEARCH

Training Course: Project Management Employee Engagement Benchmark Report Advanced Project Management Techniques How-To Guide
Enabling Enterprise Change Management How-To Guide
Examine Buy-In with Stakeholder Analysis How-To Guide

Agile Backlog Tool Procurement Management Plan Project Prioritization Tool
Agile Content Marketing Calendar Professional Development Plan Project Priority & Status Report
Agile Kanban Chart Project Management Template Project Schedule GANTT Chart
Agile Scrum Master Checklist Project Acceptance Document Project Schedule Template
Agile Sprint Planning Tool Project Approval Form Project Status Report Template
Agile Sprint Retrospective Checklist Project Budget Template Project Tracking System
Agile Sprint Review Checklist Project Change Request Form Project Work Breakdown Structure
Agile Standup Checklist Project Change Request Log Quality Assurance Manager Job Description
Agile User Story Prioritization Tool Project Charter Template Quality Log Template
Change Management Readiness Assessment Project Closure Checklist Quality Management Plan Template
Change Management Plan Project Communications Matrix Responsibility Assignment Matrix (RACI)
Change Management Strategy Scorecard Project Management Maturity Assessment Risk Analysis Fishbone Tool
Deliverable Approval Template Project Management Policy Risk Assessment Tool
Earned Value Analysis Template Project Management Portfolio Risk Management Plan Template
Feasibility Study Template Project Manager Job Description Risk Mitigation Checklist
Issue Log Template Project Milestones Template Time Management Schedule
Lessons Learned Knowledge Base Project Plan Template Time Management Tool
PMO Charter Template Project Portfolio Template Work Breakdown Structure Template
Post Project Evaluation
4
Content Marketing
FEATURED RESOURCES
Content Marketing Playbook & Toolkit Content Marketing Framework Content Marketing Maturity Assessment
TRAINING & RESEARCH

Training Course: Content Marketing Content Marketing Solutions Study Developing Content Strategy from Journey Maps How-To Guide
eWorkshop: Building a Content Factory Content Marketing Benchmark Report Enhancing Content with Video Marketing How-To Guide
eWorkshop: Content for the Buying Process Content & Buyer's Journey Benchmark Report Optimizing Asset Management How-To Guide
eWorkshop: Create and Deliver Great Presentations Content Effectiveness Benchmark Report Increasing Presence with Infographics How-To Guide
eWorkshop: Creating Sales Messages That People Will Read The State and Impact of Content Consistency Benchmark Report Nurture Leads with Podcasts How-To Guide
eWorkshop: Fix the Content Problem - For Real This Time! Content Personalization Benchmark Report
eWorkshop: How to Optimize Content to Accelerate Lead Gen
eWorkshop: Impact of Content Effectiveness on Sales & Marketing
eWorkshop: The State and Impact of Content Consistency

Agile Content Marketing Calendar Content Marketing Assets Database Content Marketing Strategy Scorecard
Buyer Persona Template Content Marketing Budget Template Content Marketing Vendors Matrix
Buying Process Stage Template Content Marketing Contributors Database Content Monitoring Tool
Case Study Template Content Marketing Editorial Calendar Content Quality Checklist
Content Mapping Template Content Marketing Maturity Assessment Editorial Calendar Template
Content Marketing & Distribution System RFP Template Content Marketing Maturity Model White Paper Template
Content Marketing & Distribution Vendor Evaluation Content Marketing Metrics Dashboard Word of Mouth Marketing
5
CRM & Customer Engagement
FEATURED RESOURCES
CRM Playbook & Toolkit CRM Program Framework CRM Program Maturity Assessment
Customer Engagement Playbook & Toolkit Customer Engagement Framework Customer Journey Map Template
Customer Engagemet Roles Matrix Customer Lifetime Value Calculator
TRAINING & RESEARCH

Training Course: Customer Engagement Advocacy and Loyalty Vendor Landscape Are You Prepared for CRM? How-To Guide
Training Course: CRM Program CRM Solution Study Calculating Customer Lifetime Value How-To Guide
eWorkshop: Customer Lifecycle Marketing Customer Lifecycle Marketing Benchmark Report Customer Engagement Best Practices Report
eWorkshop: Lifecycle Marketing Lifecycle Marketing Benchmark Report Customer Profile Management How-To Guide
eWorkshop: Referral Marketing Benchmarks Referral Marketing Benchmark Report The Importance of Social CRM How-To Guide
Transforming from Call Center to Contact Center

Advocacy and Loyalty System RFP CRM Project Schedule Customer Engagement Metrics Dashboard
Advocacy and Loyalty Vendor Evaluation CRM Readiness Assessment Tool Customer Engagement Project Plan
Advocacy and Loyalty Vendor Matrix CRM Requirements Roadmap Customer Engagement Strategy Workbook
CRM Administrator Job Description CRM System RFP Template Customer Experience Management Assessment
CRM Business Case Template CRM Vendor Evaluation Matrix Customer Journey Map
CRM Consulting Services RFP CRM Vendors Matrix Customer Lifetime Value Calculator
CRM Maturity Assessment Customer Advocate Database Customer Profile Template
CRM Maturity Map Customer Centricity Checklist Customer Satisfaction Index Calculator
CRM Program Methodology Customer Engagement Budget Template Customer Satisfaction Survey
CRM Program Metrics Dashboard Customer Engagement Business Case Net Promoter Score Calculator
CRM Program Prioritization Tool Customer Engagement Map Voice of the Customer System RFP
CRM Program Strategy Scorecard Customer Engagement Maturity Assessment Voice of the Customer Vendor Evaluation
CRM Project Charter Template Customer Engagement Maturity Model Voice of the Customer Vendor Matrix
6
Demand Gen, Email & Marketing Automation
FEATURED RESOURCES
Demand Generation Playbook & Toolkit Demand Generation Framework Lead Generation Maturity Assessment
Lead Generation Playbook & Toolkit Lead Generation Framework Marketing Automation ROI Calculator
Online Advertising Playbook & Toolkit Online Advertising Framework Advertising Calendar & Budget Template
TRAINING & RESEARCH

Training Course: Demand Generation Online Advertising Technology Overview Assess Advertising Concept Effectiveness How-To Guide
Training Course: Lead Generation Email Marketing Solution Study B2B Display Advertising How-To Guide
Training Course: Online Advertising Marketing Automation Solution Study B2B Marketing Automation How-To Guide
eWorkshop: 10 Steps to Balance Lead Quantity and Quantity B2B Demand Gen and Predictive Analytics Benchmark Report Building Effective Landing Pages How-To Guide
eWorkshop: A Marketing Revenue Process That Never Fails B2B Email Marketing Benchmark Report Creating Email Marketing Lists How-To Guide
eWorkshop: B2B Demand Generation & Predictive Marketing Content Personalization Benchmark Report Driving Value with Marketing Automation How-To Guide
eWorkshop: B2B Email Marketing Effectiveness Email Marketing Benchmark Report Effective Email Marketing Campaigns How-To Guide
eWorkshop: Email Marketing Best Practices Funnel Flow Benchmark Report Finding ROI with Online Ad Campaigns How-To Guide
eWorkshop: How to Optimize Content to Accelerate Lead Gen Inbound Marketing Benchmark Report Implement a Marketing Automation Solution How-To Guide
eWorkshop: Integrated Demand Generation Lifecycle Marketing Benchmark Report Improving Campaign Conversion with Journey Maps How-To Guide
eWorkshop: Lead Scoring - Five Steps to Getting Started Online Advertising Benchmark Report Marketing Automation Software Selection How-To Guide

Advertisement Evaluation Matrix Lead Acquisition Model Marketing Automation Metrics Dashboard
Advertising Calendar & Budget Template Lead Generation Maturity Assessment Marketing Automation ROI Calculator
Demand Generation Roles Matrix Lead Generation Metrics Dashboard Marketing Automation System RFP
Email Marketing Maturity Assessment Lead Generation Objectives Scorecard Marketing Automation Vendor Evaluation
Email Marketing Metrics Dashboard Lead Generation Prioritization Tool Marketing Automation Vendors Matrix
Email Marketing ROI Calculator Lead Qualification Process Diagram Online Advertising Plan Template
Email Marketing System RFP Marketing Automation Business Case Online Advertising ROI Calculator
7
Email Marketing Vendor Evaluation Marketing Automation Consulting RFP Online Advertising System RFP
Email Marketing Vendors Matrix Marketing Automation Maturity Assessment Qualified Lead Definition Tool
Management & Leadership
FEATURED RESOURCES
Agency Management Playbook & Toolkit Agency Management Framework Agency Onboarding Framework
World Class Marketing Assessment
TRAINING & RESEARCH

Training Course: Marketing Strategy Employee Engagement Benchmark Report Developing Stronger Leaders How-To Guide
Training Course: Agency Management Marketing Performance Management Benchmark Report Getting Started with Agile Marketing How-To Guide
eWorkshop: Proving Marketing's Impact Marketing Report Card Benchmark Report Marketing Resource Management How-To Guide
eWorkshop: Positioning for Marketing Success Modern Marketing Center of Excellence Report The Modern Marketing Organization How-To Guide
Sales & Marketing Alignment Benchmark Report

Ad Agency Agreement Template Consultant Evaluation Matrix Performance Review Template
Agency Alignment Strategy Workbook Core Values Worksheet Positioning Statement Worksheet
Agency Compensation Audit Template Creative Brief Template PR Marketing Agency RFP Template
Agency Compensation Evaluation Checklist Decision Maker Influencer Map Product Management Skills Assessment
Agency Compensation Model Design Agency RFP Template Professional Development Plan
Agency Onboarding Checklist Direct Marketing Agency RFP Template Promotion Agency RFP Template
Agency Onboarding Framework Employee Holiday Calendar Sales & Marketing Alignment Tool
Agency Performance Review Employee Satisfaction Survey Sales Enablement Skills Assessment
Agency Selection Tool Full Service Marketing Agency RFP Template Steering Committee Charter
Agency Termination Letter Template GAP Analysis Tool (Advanced) Succession Management Matrix
Agency Transition Assets Acquisition Database Internet and Digital Agency RFP Template Supplier & Vendor Evaluation
Agency Transition Creative Assignment Transfer Plan Management & Leadership Assessment Sustainability Report Template
Agency Transition Model Marketing and Business Alignment Tool Vendor Consolidation Checklist
Brand Assessment Tool Marketing Plan Presentation Template Vision Statement Worksheet
Brand Marketing Agency RFP Template Marketing Skills Matrix VP Marketing Job Description
Brand Strategy Scorecard Marketing Strategy Scorecard World Class Marketing Assessment
Business Case Template Media Planning and Buying Agency RFP Template
8
Mobile Marketing
FEATURED RESOURCES
Mobile Marketing Playbook & Toolkit Mobile Marketing Framework Mobile Application Type Assessment Tool
TRAINING & RESEARCH

Training Course: Mobile Marketing Mobile Marketing Solutions Study Launching a Mobile App How-To Guide
Building a Mobile Friendly Website How-To Guide

Mobile Application Development System RFP Mobile Marketing Competitive Tracking Tool Mobile Marketing Risk Assessment
Mobile Application Development Vendor Evaluation Mobile Marketing Manager Job Description Mobile Marketing Strategy Scorecard
Mobile Application Type Assessment Tool Mobile Marketing Maturity Assessment Mobile Marketing Usage Survey
Mobile Content Development System RFP Mobile Marketing Metrics Dashboard Mobile Marketing Vendor Selection Tool
Mobile Content Development Vendor Evaluation Mobile Marketing Planning Checklist Mobile Marketing Vendors Matrix
Mobile Device Policy Template Mobile Marketing Project Charter Top Mobile Marketing Resources Database
Mobile Marketing Business Case Mobile Marketing RFP Template
Mobile Marketing Channel Selection Tool
9
Online Community
FEATURED RESOURCES
Online Community Playbook & Toolkit Online Community Framework Online Community Readiness Assessment
Online Community ROI Calculator
TRAINING & RESEARCH

Training Course: Online Community Online Communities for Customer Support Benchmark Report Driving Online Community Adoption How-To Guide
eWorkshop: Leveraging Public Communities Online Community Performance Benchmark Report Engaging Users with Gamification How-To Guide
eWorkshop: 5 Reasons to Consider an Online Community Online Communities Benchmark Report Hiring an Online Community Manager How-To Guide

Community Manager Job Description Online Community Consulting RFP Online Community Readiness Assessment
Gamification System RFP Template Online Community Governance Document Online Community Risk Assessment
Gamification Vendor Evaluation Online Community Launch Checklist Online Community ROI Calculator
Gamification Vendor Landscape Online Community Metrics Dashboard Online Community Strategy Scorecard
Gamification Vendor Matrix Online Community Policies & Guidelines Online Community System RFP Template
Online Community Budget Template Online Community Project Plan Online Community Vendor Evaluation
Online Community Business Case
10
Product Management
FEATURED RESOURCES
Market Research Playbook & Toolkit Go-To-Market Framework Market Requirements Document
Product Development Strategy Playbook & Toolkit Market Research Framework Product Features Prioritization Tool
Product Marketing Plan Playbook & Toolkit Product Development Framework Product Development Process Diagram
TRAINING & RESEARCH

Training Course: Product Marketing Market Research Benchmark Report Performing Exploratory Research How-To Guide
Training Course: Product Development Engage Targets with Market Research How-To Guide
Training Course: Market Research Facilitating Insightful Focus Groups How-To Guide
eWorkshop: Conducting Effective Surveys Conducting Successful Product Launches How-To Guide
eWorkshop: Product Business Case Creating a Product Business Case How-To Guide
eWorkshop: Positioning for Marketing Success

Break Even Analysis Market Research Strategy Scorecard Product GAP Analysis Tool
Build vs Buy Decision Matrix Market Segmentation and Analysis Tool Product Launch Checklist
Case Analysis Research Report Marketing Research Benchmark Report Product Launch Plan Template
Exploratory Research Plan Template Positioning Statement Worksheet Product Launch Team Charter
Focus Group Facilitator Evaluation Pricing Strategy Template Product Lifecycle Matrix (Boston Square)
Focus Group Facilitator Selection Tool Product Applications Worksheet Product Management Skills Assessment
Focus Group Report Template Product Business Case Template Product Marketing Manager Job Description
Hypothesis Testing Tool Product Development Assessment Product Marketing Objectives Scorecard
In-Depth Interview Guide Product Development Budget Product Profitability Analysis
Market Requirements Document Product Development Charter Product Roadmap Template
Market Research Analysis Template Product Development Evaluation Matrix Product Sales Analysis Tool
Market Research Capabilities Assessment Product Development Metrics Dashboard Product Success Drivers Quadrant
Market Research Decision Problem Template Product Development Prioritization Tool Research Conclusion Prioritization Tool
Market Research Firm Selection Tool Product Development Process Diagram Research Consensus Ranking Tool
Market Research Problem Template Product Feature Competitive Analysis Research Proposal Template
Market Research Project Schedule Product Feature Release Schedule Research Request Agreement Template
11
Market Research Report Product Feature Request Form White Paper Template
Market Research RFP Template Product Features Prioritization Tool Win Loss Analysis Tool
Public Relations & Crisis Communications
FEATURED RESOURCES
Public Relations Playbook & Toolkit Public Relations Framework PR Agency Selection Tool
Crisis Communications Playbook & Toolkit Crisis Communications Framework Media Relations and PR Audit
Press Kit Checklist
TRAINING & RESEARCH

Training Course: Public Relations Public Relations Solution Study Building Successful PR Campaigns How-To Guide
eWorkshop: Building a PR Program Public Relations Maturity Model

Crisis Communications Plan Template Crisis Messaging Map Tool Public Relations Budget Template
Crisis Communications Review Chart Crisis Procedure for Family Members Template Public Relations Calendar
Crisis Communications Schedule Crisis Procedure for the Media Template Public Relations Metrics Dashboard
Crisis Communications Team Organizational Chart Holding Statement for Media Template Public Relations Strategy Scorecard
Crisis Communications Team Roles Matrix Key Audience and Groups Crisis Template Public Relations System RFP Template
Crisis Communications Team Roles Matrix Key Audiences and Groups Questions Template Public Relations System Vendor Evaluation
Crisis Coverage Checklist Media Relations and PR Audit Public Relations Vendors Matrix
Crisis FAQ Template Media Specialist Job Description Spokesperson Designation Template
Crisis Inquiry Journal Template PR Agency Selection Tool Spokesperson Procedures Guide Template
Crisis Level Chart Press Kit Checklist Story Trends and Stakeholder Issues Checklist
Crisis Messaging External Notifications List Press Release Template Topic Matter Expert Contact List
Crisis Messaging Internal Notifications List Public Relations Agency RFP
12
Sales Operations & Enablement
FEATURED RESOURCES
Sales Enablement Playbook & Toolkit Sales Enablement Framework Sales Playbook Template
Sales Enablement Roles Matrix Sales Operations Maturity Assessment
TRAINING & RESEARCH

Training Course: Sales Enablement CPQ Solution Study Developing Sales Playbooks from Journey Maps How-To Guide
eWorkshop: 10 Ways Marketing Can Drive Efficiencies for Sales Enablement KM Solution Study Formalizing the Sales Support Function How-To Guide
eWorkshop: Sales Enablement Benchmarks & Best Practices Sales Communication Solution Study Sales Compensation Solution Acquisition How-To Guide
eWorkshop: Integrating Sales Tools Accelerates Sales Sales Enablement Benchmark Report Sales Enablement Best Practices Report
eWorkshop: Jumpstart Growth with Sales & Marketing Alignment Sales Experience Quality Benchmark Report Starting Out with Sales Enablement How-To Guide
eWorkshop: Marketing & Sales Alignment Best Practices Sales Intelligence Solution Study Developing Sales Playbooks from Journey Maps How-To Guide
eWorkshop: Sales Enablement Best Practices Sales Tools Benchmark Report Formalizing the Sales Support Function How-To Guide
eWorkshop: Striking it Rich with Sales Enablement Sales Enablement Solutions Matrix

CPQ Program Metrics Dashboard Sales Communication Metrics Dashboard Sales Intelligence System RFP Template
CPQ Readiness Assessment Sales Communication Strategy Scorecard Sales Intelligence Vendor Evaluation Matrix
CPQ Strategy Scorecard Sales Communication Vendors Matrix Sales Intelligence Vendors Matrix
CPQ System RFP Template Sales Enablement Metrics Dashboard Sales Operations Maturity Assessment
CPQ Vendor Evaluation Matrix Sales Enablement Readiness Assessment Sales Operations Metrics Dashboard
CPQ Vendors Matrix Sales Enablement RFP Template Sales Operations Prioritization Tool
Enablement KM Maturity Assessment Sales Enablement Skills Assessment Sales Operations Strategy Scorecard
Enablement KM Metrics Dashboard Sales Enablement Strategy Scorecard Sales Playbook Template
Enablement KM Strategy Scorecard Sales Intelligence Maturity Assessment Web Conferencing Vendor Evaluation Tool
Enablement KM System RFP Template Sales Intelligence Metrics Dashboard
Enablement KM Vendor Evaluation Sales Intelligence Strategy Scorecard
Enablement KM Vendors Matrix
13
Sales Training
FEATURED RESOURCES
Sales Training Playbook & Toolkit Sales Training Framework Sales Playbook Template
Sales Skills Assessment
TRAINING & RESEARCH

Training Course: Sales Training Sales Tools Benchmark Report Achieving Corporate Sales Targets How-To Guide
eWorkshop: Create and Deliver Great Presentations Adopting Consultative Selling How-To Guide
eWorkshop: Not all proposals end in Marriage Documenting Sales Call Opportunities How-To Guide

Account Executive Job Description Objection/Response Tool Sales Productivity Metrics (Quarterly)
Account Scoring Template Sales Analysis Tool Sales Proposal Template
Bid or No Bid Assessment Sales Analyst Job Description Sales Recruiting Assessment
Competitive Products Sales Reference Sales Call Reporting Tool Sales Script Template
Feature Advantage Benefit Tool Sales Forecasting Chart Sales Skills Assessment
Inside Sales Manager Job Description Sales Forecasting Tool Sales Support Effectiveness Survey
Key Account Analysis Sales Growth Team Charter Sales Training Assessment
Key Account Planning Tool Sales Playbook Template SPIN Selling Questions Tool
Key Account Reporting Tool Sales Presentation Template Stakeholder Analysis Matrix
Non Compete Agreement Template Sales Productivity Metrics (Daily) Territory Management Checklist
Non Disclosure Agreement NDA Sales Productivity Metrics (Monthly) Unique Selling Proposition Template
14
Shopper Marketing
FEATURED RESOURCES
Shopper Marketing Playbook & Toolkit Shopper Marketing Framework Shopper Marketing Coupon Best Practices Checklist
TRAINING & RESEARCH

Training Course: Shopper Marketing Shopper Marketing Vendors Matrix The Definitive Shopper Marketing Guide
Shopper Marketing Glossary

Shopper Marketing Profile Template Shopper Marketing Profile Interview Questions Shopper Marketing Mobile Best Practices Checklist
Shopper Marketing Roles Matrix Shopper Marketing Vendor Selection Tool Shopper Marketing Business Case
Shopper Marketing Maturity Model Shopper Marketing Vendors Matrix Shopper Marketing Coupon Best Practices Checklist
Shopper Marketing Budget Template Shopper Marketing System RFP Shopper Marketing Partnership Prioritization Tool
Shopper Marketing Metrics Dashboard Shopper Marketing Project Plan Shopper Marketing Contest Best Practices Checklist
Shopper Marketing Strategy Workbook Shopper Marketing Maturity Assessment Shopper Marketing Insights Database
Shopper Marketing Program Strategies Shopper Marketing Signage Best Practices Checklist Shopper Marketing Journey Stages Template
Shopper Marketing Manager Job Description Shopper Marketing Competition Tracking Database Trade Promotion Evaluation Matrix
Trade Promotion ROI Calculator
15
Social Media Marketing
FEATURED RESOURCES
Social Media Marketing Plan Playbook & Toolkit Social Media Marketing Framework Social Media Opportunity Assessment
Social Business Maturity Model Social Media Governance Document
TRAINING & RESEARCH

Training Course: Social Media Marketing Social Media Marketing Solution Study Strategizing for Myspace's Comeback How-To Guide
eWorkshop: 2016 State of Social Media Marketing Social Media Analytics Benchmark Report Successful Newsjacking How-To Guide
eWorkshop: Building a Social Enterprise Understanding Twitter for Business How-To Guide
eWorkshop: Leveraging Pinterest for Business Using Google+ for Business How-To Guide
eWorkshop: Social Media Metrics Creating a Social Media Policy How-To Guide
Effective Use of Instagram for Business How-To Guide

Facebook Page Checklist Social Listening System RFP Template Social Media Metrics Dashboard
Google+ Implementation Checklist Social Listening Vendor Evaluation Social Media Monitoring
Instagram Implementation Checklist Social Media Business Case Social Media Opportunity Assessment
LinkedIn Company Page Checklist Social Media Channel Map Social Media Policy and Guidelines
LinkedIn Group Checklist Social Media Channel Selection Tool Social Media Project Charter
Pinterest Implementation Checklist Social Media Competitor Tracking Template Social Media Risk Assessment
Social Analytics System RFP Template Social Media Consulting Services RFP Social Media Specialist Job Description
Social Analytics Vendor Evaluation Social Media Governance Document Social Media Strategy Scorecard
Social CRM Best Practices Social Media Implementation Checklist Social Media Strategy Workbook
Social Engagement System RFP Template Social Media Manager Job Description Social Media Usage Survey
Social Engagement Vendor Evaluation Social Media Marketing Budget Template Social Media Vendors Matrix
Social Experience System RFP Template Social Media Marketing Calendar 2017 Top Social Media Sites Database
Social Experience Vendor Evaluation Social Media Maturity Assessment Twitter for Business Checklist
16
Video Marketing
FEATURED RESOURCES
Video Marketing Playbook & Toolkit Video Marketing Framework Video Script Template
Video Marketing Maturity Assessment
TRAINING & RESEARCH

Training Course: Video Marketing Video Marketing Solution Study Selecting Content Types for Video How-To Guide
eWorkshop: Using Video to Engage, Score, and Qualify Leads Video Content Metrics Benchmark Report Enhancing Content with Video Marketing How-To Guide
Workshop: Video Content Marketing & Metrics State of Video Marketing Benchmark Report Creating Successful Online Videos How-To Guide
Video Marketing Benchmark Report

Post-Production Workflow Model Video Marketing Maturity Assessment Video Marketing Vendor Evaluation
Pre-Production Planning Checklist Video Marketing Maturity Model Video Marketing Vendors Matrix
Recording Live Video Checklist Video Marketing Metrics Dashboard Video Production Project Schedule
Recording Video Presentations Checklist Video Marketing Posting Calendar Video Production Stages Map
Video Marketing Assets Database Video Marketing Project Plan Video Script Template
Video Marketing Budget Template Video Marketing RFP Template Video Topic Prioritization Tool
Video Marketing Business Case Video Marketing Strategy Scorecard YouTube Posting Checklist
Video Marketing Manager Job Description Video Marketing System RFP Template
17
Webinar & Event Marketing
FEATURED RESOURCES
Event Marketing Playbook & Toolkit Event Marketing Framework Social Media Opportunity Assessment
Webinar Program Playbook & Toolkit Webinar Program Framework Social Media Governance Document
TRAINING & RESEARCH

Training Course: Event Marketing Event Engagement Benchmark Report Collect Leads with City Tours How-To Guide
Training Course: Webinar Program Event Marketing Benchmark Report Executing an Event Marketing Plan How-To Guide
eWorkshop: 5 Ways to Improve Your Webinar Leads Online Event Marketing Technology Overview Fundamentals of Event Marketing How-To Guidee
eWorkshop: 7 Ways to Enhance Webinar Promotions Generate Leads with Webinars How-To Guide
eWorkshop: Better Webinars - Content Mapping Edition
eWorkshop: Streamlining the Sales Cycle with Webinars
eWorkshop: The Anatomy of a Great Webinar
eWorkshop: Using Mobile and Social for Events

Competitive Webinar Tracking Tool Online Event Marketing System RFP Webinar Presenter Evaluation Tool
Conference Agenda Checklist & Timeline Post Conference Survey Webinar Program Business Case Template
Conference Budget Template Tradeshow Evaluation Checklist Webinar Program Manager Job Description
Conference Management Database Tradeshow Evaluation Matrix Webinar Program Maturity Assessment
Conference Planning Checklist Tradeshow Lead Capturing Form Webinar Program Methodology
Event Management Vendor RFP Template Tradeshow Program ROI Calculator Webinar Program Strategy Workbook
Event Marketing Maturity Assessment Tradeshow ROI Calculator Webinar Project Management Tool
Event Marketing Metrics Dashboard Webinar Budget Template Webinar Promotions Calendar
Event Marketing Plan Methodology Webinar Checklist Template Webinar Risk Assessment Tool
Event Marketing Strategy Scorecard Webinar Consulting Services RFP Webinar ROI Calculator
Event Planning Checklist Webinar Evaluation Template Webinar Speakers Database
Events Tracking Database Webinar Metrics Dashboard Webinar Strategy Scorecard
Events Manager Job Description Webinar Plan Template Webinar Topic Mapping Tool
18
Website, Blog and SEO
FEATURED RESOURCES
Website Redesign Playbook & Toolkit Website Redesign Framework Website Program Maturity Assessment
Blogging for Business Playbook & Toolkit Blogging for Business Framework Website Design Budget
Search Engine Optimization Playbook & Toolkit Search Engine Optimization Framework UX Testing Process Template
TRAINING & RESEARCH

Training Course: Website Redesign SEO Technology Overview Guide Build An RFP For Web Design How-To Guide
Training Course: Blogging for Business Website Optimization Benchmark Report Creating Agile SEO Campaigns How-To Guide
Training Course: Search Engine Optimization Demand Generation & SEO Benchmark Report Evaluating Website Effectiveness How-To Guide
eWorkshop: Trends in Personalization SEO Marketing Benchmark Report Preparing for a Website Redesign How-To Guide
eWorkshop: Building A Data Driven Website Tag Management Best Practices How-To Guide
eWorkshop: Learning to Love SEO Creating a Blog for your Business How-To Guide

Blog Platform Database SEO Maturity Assessment Website Design RFP Template
Blog Policy Template SEO Mobile Optimization Checklist Website Governance Document
Blog Post Inspiration List SEO On-Page Optimization Checklist Website Launch Checklist
Blog Post Syndication Calendar SEO System RFP Template Website Page Map Template
Blogging Maturity Assessment SEO Vendor Evaluation Website Program Maturity Assessment
Blogging Metrics Dashboard SEO Vendors Matrix Website Program Metrics Dashboard
Blogging Promotion and Engagement Checklist Terms of Use Policy Template Website Program Prioritization Tool
Blogging Topic Prioritization Tool UX Testing Process Template Website Program Strategy Scorecard
Competitive Website Analysis Tool Web Content Audit Tool Website Project Charter Template
Personalization System RFP Template Web Content Management System RFP Template Website Reporting Template
Personalization Vendor Evaluation Web Content Management Vendor Evaluation Website Requirements GAP Analysis
Personalization Vendor Matrix Web Infrastructure Checklist Website Roadmap Template
Privacy Policy Template Web Metrics Reporting Tool Website ROI Calculator
SEO App Store Optimization Checklist Web Requirements Document Website Usage Survey Template
SEO Blog Post Optimization Checklist Web Requirements Priority Index Website Vendor Selection Tool
SEO Keyword Database
SEO Keyword Value Estimator
Webmaster & SEO Expert Job Description
Website Design Budget
YouTube Posting Checklist
19

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