Professional Documents
Culture Documents
In order to properly manage the change plan within the hotel, extensive research was
performed. In order to obtain thorough information on the internal situation of Sir-Albert
several interviews were conducted, of which one with the General manager, one with the
restaurant manager and 3 with employees.
The Lense team has combined all information gained from this research, interviews,
lectures and coach meetings into a change plan. It has been a valuable and informative
learning process.
Kind regards,
Zachary Yach
Jessica Parrol
Isabelle Rousseau
Lausanne Bos
Teuntje den Otter
3
Meet the team
Lausanne – She is
very strong at
critical and oriented
thinking. She
values the quality Teuntje – She’s the
of work. With her more serious one in the
attention for detail, team. She is a critical
she sets high thinker and is very
expectations for analytical.
herself and others.
4
The Case company
Sir Albert is a four-star boutique hotel that boasts 90 guest rooms and is located in a
lively area of Amsterdam, called ‘‘the Pijp’’. It is located in a former diamond factory and
is thereby combining historical building, embracing the local community, and distinctive
interior design. All Sir Hotels are managed and created by Europe Hotels Private
Collection (EHPC), which is an award-winning hotel development and management
company (Sir Hotels, 2018).
Sir hotels want to create an experience as if you are staying in someone’s home rather
staying at a hotel. Sir Albert is the fictional character the founders have created to
symbolize modern royalty. Sir Albert is a modern aristocrat and by staying at the Sir
Albert hotel he invites you to his mansion as his houseguest. He belongs to the new
breed of upper-class individuals. Sir Albert is a gentleman who wants to make your stay
as pleasant as possible with his great character. However, Sir Albert is very discreet,
meaning; he does not show his face to the guests, but you feel his presence throughout
your entire stay due to his eye for detail and personal touches towards his guests. Sir
Albert want to offer hospitality and personal service at the highest level possible (Sir
Albert, 2017).
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List of Abbreviations
HO = Human Orientation
CT = Consultancy Team
HR = Human Resources
MT = Management Team
MF = Major Force
GM = General Manager
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Table of contents
Preface ............................................................................................................................. 3
Meet the team .................................................................................................................. 4
The Case company ............................................................................................................ 5
List of Abbreviations ................................................................................................................. 6
Table of contents .............................................................................................................. 7
1. Context – What is Human Orientation?.......................................................................... 9
2. Methodology .............................................................................................................. 11
2.1. External............................................................................................................................ 11
2.2. Internal and Current ......................................................................................................... 11
2.3. Desired ............................................................................................................................ 11
2.4. Transition to the change plan ............................................................................................ 11
2.5. The change plan ............................................................................................................... 11
2.6. Resistance ........................................................................................................................ 11
3. External environment .................................................................................................. 13
3.1. Major forces driving change .............................................................................................. 13
3.2. Best practices ................................................................................................................... 13
4. Internal environment and current situation ................................................................. 15
4.1. Introduction to Reinventing Organizations ........................................................................ 15
4.2. Style................................................................................................................................. 16
4.3. Skills ................................................................................................................................ 16
4.4. Staff ................................................................................................................................. 17
4.5. Shared Values................................................................................................................... 18
4.6. Systems............................................................................................................................ 19
4.7. Structure .......................................................................................................................... 20
4.8. Strategy ........................................................................................................................... 20
4.9. Comparison to four pillars of Human Orientation .............................................................. 22
4.8.1. Appreciation .......................................................................................................................... 22
4.8.2. Sincere care ........................................................................................................................... 22
4.8.3. Transparency ......................................................................................................................... 23
4.8.4. Trust ...................................................................................................................................... 23
5. Desired situation ......................................................................................................... 25
5.1. Introduction ..................................................................................................................... 25
5.2. Style................................................................................................................................. 25
5.3. Skills ................................................................................................................................ 25
5.4. Staff ................................................................................................................................. 26
5.5. Shared values ................................................................................................................... 27
5.6. Systems............................................................................................................................ 27
5.7. Structure .......................................................................................................................... 28
5.8. Strategy ........................................................................................................................... 28
7
5.9. Comparison to four pillars of HO ....................................................................................... 28
6. Gap analysis ................................................................................................................ 30
7. Root cause analysis ..................................................................................................... 33
8. Change plan ................................................................................................................ 35
8.1. Awareness ....................................................................................................................... 36
8.2. Desire .............................................................................................................................. 41
8.3. Knowledge ....................................................................................................................... 44
8.4. Ability .............................................................................................................................. 50
8.5. Reinforcement ................................................................................................................. 54
9. Monitoring tools ......................................................................................................... 59
10. Resistance ................................................................................................................. 61
Appendices ..................................................................................................................... 64
Appendix 1: External Environment .......................................................................................... 64
Appendix 2: Overview of the evolution of behaviours of organizations and characteristics ....... 68
Appendix 3: Skills .................................................................................................................... 68
Appendix 4: Organizational chart............................................................................................. 69
Appendix 5: Root cause analysis .............................................................................................. 70
Root causes style............................................................................................................................. 70
Root causes skills ............................................................................................................................ 70
Root causes staff ............................................................................................................................. 71
Root causes shared values .............................................................................................................. 72
Root causes systems ....................................................................................................................... 72
Root causes structure ..................................................................................................................... 72
Root causes strategy ....................................................................................................................... 73
Appendix 6: Overview of interventions .................................................................................... 74
Appendix 7: Monitoring tools .................................................................................................. 77
Appendix 8: Resistance ........................................................................................................... 77
Appendix 9: Timeline of The Change Plan ................................................................................ 78
References ...................................................................................................................... 81
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1. Context – What is Human
Orientation?
The degree of humane orientation of an organization can be measured through their
practices of what kind of relationship the managers have with their subordinates, and
what kind of support systems the organization provides to its employees (Kumar et al.,
2012).
To customize the definition of Human Orientation to the appropriate style of the case
company, further information with regards to a vision on human orientation was obtained
during the interviews. Noortje de Vries, general manager of Sir Albert, had no or little
idea about the meaning of Human Orientation. After asking her what she valued in the
relationship between her and her employees, sincere care came up as the leading factor.
After further investigating the definition of sincere care, J. Smerke touched upon four
components which appealed to both us as well as the case company. These components
are (1) understanding the meaning of employees values, choices and priorities, (2) moral
decision making, (3) dignity and (4) acknowledging worth. (Smerke, 1990). The CT
trusts that these components will be beneficial for the relationship between managers
and employees, and will lead to appreciation towards its employees.
Moreover, Miss de Vries mentioned, ‘within the relationship between different layers of
the organization, transparency is of utmost importance, as she has had negative
experiences with her managers not being transparent towards her’.
Transparency described by Bennis, Goleman and O’Toole (2008) provided the team with
the following pillars: (1)candor, (2)integrity and (3)clarity. These pillars allow people to
deal fairly with other people, and provide the link between transparency and trust
Keeping all these factors in mind, the team established an unique definition of Human
Orientation:
9
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2. Methodology
2.1. External
Combining the DESTEP model with the 7S model
The DESTEP model has been used to examine current developments (trends) within the
area of human orientation for its comprehensive and simple nature. Furthermore, trends
have been combined to establish major forces driving change, and best practices have
been searched accordingly. To ease usage further throughout the report, the CT has
decided to categorize these best practices according to the 7S model
Current: Combining the 7S model and the reinventing organizations theory of Laloux
To determine the current position of Sir Albert, the CT decided to use the theory of
Laloux for every separate ‘S’. This would further ease the formulation of desired situation
in relation to what rational follow-up steps are (Laloux, 2014). Additionally, the
metaphors have been used, to make the report understandable for the client, Sir Albert.
2.3. Desired
Combining the 7S model and the reinventing organizations theory of Laloux
Based on the current position on the scale of Laloux, the CT has formulated both the
desired steps to undertake for the following type of organization (Green organization –
Family), as well as the ultimate type of organization (Teal organization – Individual
organism). Additionally, the CT has described whether the ultimate type of organization
is valid in the current environment.
2.6. Resistance
ADKAR and Kubler & Ross
To understand the emotional journey of those participating in the change, the Kubler &
Ross has been inserted to the ADKAR model, and anticipations on this model have been
designed accordingly.
11
The following diagram is representation of all models applied in this consultancy report, assisting in reliability and structing of conducted
research. The working ‘HO definition’ was used to analyze relevant trends, align appropriate models and the formation of interventions.
12
3. External environment
3.1. Major forces driving change
To gain better understanding of the external environment, the CT identified the current
trends happening concerning Human Orientation. The external scan has been executed
for educational purposes. Whilst conducting the external analysis, the following Major
Forces Driving Change have been identified.
For an elaboration on how the CT got to these Major Forces and which trends support
them, please refer to Appendix 1.
13
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4. Internal environment and current
situation
The CT has used the 7S model as it carefully examined the internal environment and the
current situation. Additionally, this model describes the factual and the human side of the
organization by means of hard and soft S’s (Ravanfar, 2015). Ultimately, the correlation
between the current situation and the pillars of human orientation are being provided at
the end of the chapter. The content of this chapter has mainly been derived from
conducted interviews and documents provided.
A wolfpack A family
A machine
(Laloux, 2014)
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The soft S’s
The elements which are less tangible and more influenced by culture (Mindtools, 2013).
4.2. Style
Style represents the way a company is managed by the MT, their interaction, what
actions they take and their symbolic value (Ravanfar, 2015).
Current situation
The employees perceive the strict procedures as a lack of flexibility, especially when it
comes to the swapping shifts or calling in sick. The external environment explains that
people perform best while enjoying a high degree of freedom. Therefore one can say
that the lack of flexibility could be seen as a weakness which possibly demotivates
employees, resulting in dissatisfaction.
Input of employees
The GM explains that she strives for complete transparency with employees concerning
information. Currently, solely top-management takes non-operational decisions,
however, the importance of a caring attitude, thus implying that the decision making
always takes into account the best interests of its’ employees, is strongly stressed.
Current situation
In reality, the caring attitude is rarely maintained in the workforce, as there is a lack of
feedback from employees. Also, the manner of correcting employees is not unified and
consistent among the organization, creating a sense of insecurity and contradicting the
open culture. This compliments the paternalistic leadership style and creates distrust
amongst employees, which can be seen as a weakness.
Coolblue proves that alignment with an open an honest approach in reality is possible,
as they empower the employee-employer relationship to be a friendship one (Coolblue,
2017).
4.3. Skills
The abilities needed to perform, also including capabilities and competences (Ravanfar,
2015).
Whilst analyzing skills, the CT has used the Skills Base Competency Framework, which
divides skills into interpersonal and personal skills (Skill base, 2016).
Please refer to Appendix 3. for examples of the different categories
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On the website, certain characteristics corresponding to certain functions are
mentioned. Moreover, a general description of characteristics for all employees is
provided, being: ‘Sir Albert is looking for employees who are proactive, enthusiastic,
guest-oriented and have excellent communication skills (Sir Hotels, 2018).”
Please refer to Appendix 3. for an overview or required characteristics
Current situation
From the interview, one can derive the strongest skills within Sir Albert, concern the
topic of task-orientation, problem solving and willingness to work, which are all
personal skills. Top-management emphasizes these skills by exercising formats such
as; “a maximum set of questions that could be asked to top-management”, in order to
support own-thinking. Moreover, after conducted scan of the Tripadvisor reviews, it
becomes obvious that the employees have the required hospitality skills, as they are
often being referred to as ‘super friendly and helpful’ (Tripadvisor, 2018).
The weakness of Sir Albert became obvious after conducting qualitative research. Sir
Albert does not put emphasis on the importance of interpersonal skills, which is
essential for employees working in teams. This is in line with the external environment,
in which trends state that there is a stronger focus on team development rather than
individual development (EmployeeConnect, 2018).
4.4. Staff
Staff concerns the type and amount of employees an organization needs. Moreover, it
includes recruitment, training, motivation and rewarding (Ravanfar, 2015).
Sir Albert’s human capital currently consists out of approximately one hundred
employees, aged 20 and 48, belonging to generation X, Y and Z, divided over four
departments (Front of house, housekeeping, maintenance, and F&B). Sir Albert targets
these generations as well, implying that employees can identify with guests.
Current situation
Nonetheless, from the employees’ interviews, the impression arises that these
promises are, in reality, not completely followed through. Both the HRM of EHPC as
well the MT of Sir Albert seem to express preference for fulfilling vacancies with
familiar employees. Moreover, the recruitment of certain representative positions, such
as hosts and maître’s still exclude those candidates which do not have the right
appearance or those deviating from the traditional profile. This while the external
environment actually describes that as awareness around diversity and inclusion
grows, diversity and inclusion have become more important for talent acquisition and a
company’s employment brand (Deloitte, 2017). These statements both confirm the
weakness of having a biased selection system, even though unintentionally.
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evaluation interview with the department head. If during the second evaluation
moment, the employee has shown growth, they will be compensated by a salary
increase. All employees of Sir Alberts are salaried employees, thus implying that their
pay is provided equally for everyone. Additionally, Sir albert boasts an €25,- incentive,
with the criteria of an individual employee being mentioned at least ten times in
reviews.
Current situation
Nevertheless, these promises were once more contradicted by employees, who claimed
that evaluation interviews are not being held as much as promised and training plans
were rarely actually developed. Moreover, on-the-job induction training is given to the
employees of the restaurant of Izakaya in terms of beverage trainings, yet lacks within
the hotel. This while, in accordance with the external environment, training takes a
center stage due to the technological developments (Randstad, 2018b). These facts
combined make the lack of training a severe weakness.
Additionally, the incentive structure has actually rarely been handed out, as it is far
from realistic. As the external trend explains, the employee-journey becomes more
and more important with many employers such as adobe and Airbnb already paying
special attention to it, with incentives such as shares in the company. Therefore,
boasting an unrealistic incentive system could be considered old fashioned and
demotivating, thus making it a weakness.
Sir Albert shares the core values of all SIR Hotels, being “Passionate, Authentic,
Communicative and Creative”. The aim of the Sir Albert is to not only show these
values throughout every aspect of the hotel, but also embed them in the employee’s
day-to-day operations (SIR hotels, 2017).
Current situation
However, in reality these values are not maintained or repeated within the actual day-
to-day operations of the hotel. In fact, the GM stated that even she was not completely
aware of the values’ meaning and if they were realistic or inspiring.
Additionally, those employees who actually are aware of the values within the Sir
Albert hotel are not sure of what they exactly these entail, therefore being unaware of
how to interpret or express it towards guests.
Moreover, after examining the selection procedure, the CT sees that during the
selection period, employees are not asked to what they personally believe is important
in their behavior, or what inspires them. This results into weaknesses such as
employee unawareness and inconsistency of values.
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The hard S’s
These S’s are directly to be influenced by managers, being strategy statements,
structures and ICT systems (Mindtools, 2013)
4.6. Systems
The processes and the procedures of the company, which reveal business’ daily
activities and how decisions are made (Ravanfar, 2015).
When it comes to factual communication, Sir Albert utilizes two different operation
systems.
Additionally, Sir Albert its’ tall organization should ensure the provision of top-down
training, which is supposed to ensure employee awareness of the procedures and tasks
to be executed, however, in a personalized way. The support of managers should be
guidance enough and therefore, SOP’s are considered unnecessary, and are minimized
in use.
Current situation
However, the CT discovered that internal communication systems are simply not being
used. This while the software in place is supposed to boast the interdepartmental
communication and information support of decision making when being used properly.
Correspondingly, the hospitality software is heavily improving, causing much richer
information flows (Hagel et al., 2009). Sir Albert might face severe backlog if they are
not making smarter use of their existing information systems.
Moreover, even though the lack of standard operation procedures has its reasons, it
leads to unclarity amongst employees when it comes to getting in touch with their
managers during service. This additionally proves that the guidance from managers is
actually not enough, which slows down decision making and causes dissatisfaction
amongst guests and employees, thus attributed as weakness.
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4.7. Structure
A representation of the way business division and units are organized and includes the
information of who is accountable for whom (Ravanfar, 2015).
Sir Albert hotel has adopted a tall, centralized organizational structure consisting of
four to five layers, which represents the rather strong hierarchy of Sir Albert. This
solely refers to the hierarchical layers of Sir Albert and not the branches of Sir hotels.
Characteristics of the organizational structure, is that Sir Albert does not boast an HR
department on site, as this department is part of EHPC. Additionally, the functions
given in the organizational structure are rather specific, such as the existence of both a
guest experience expert and a guest service manager and the combination of a room
attendant, a housekeeping employee and a housekeeping trainee (Sir Albert, 2017).
Please refer to Appendix 4. for an overview of the organizational structure
Current situation
When measuring opinions amongst employees regarding this structure, employees
state that there is sufficient clarity with regards to functions and to whom they should
report. Moreover, employees do admit that they value the continuous learning process
and the benefits that they get from their managers, an information flow from top to
bottom (even though this is sometimes not sufficient, please refer to systems).
4.8. Strategy
The plan developed by a firm to achieve sustained competitive advantage and
successfully compete in the market. A strategy should be clearly articulated, long-term
and reinforced by a strong vision, mission and values (Ravanfar, 2015).
Strategic Direction
To determine the specific strategic direction, the EnCube Management tool is being
used as an analysis tool. It presents a clear relation between the company’s culture,
structure and strategic direction. The tool presents four components presenting the
culture, being Customer Intimacy, Operational Excellence, Disruptive Innovation and
the Product Leadership strategy (Enabu, 2015).
The strategy of Sir hotels relies on the creation of legendary, luxury boutique hotels in
major European cities and in the Middle East Region. Furthermore, it explains the goal
of being distinctive in design, high end in hospitality and masters in storytelling (Sir
Hotels, 2017).
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When analyzing the characteristics derived from the strategy, one can conclude that
the focus lies on Sir Albert distinguishing themselves from the competition. These
strategy characteristics are connected to Specialization and Craftsmanship, which
indicates focus on Product Leadership Strategy (ibid).
As the vision and mission should reinforce this strategic direction, they are compared
to the previously provided strategy (Ravanfar, 2015)
The mission statement corresponds to the strategy, stating the creation of the
unexpected and a wow-guest experience, which compliments the product-leadership
strategy (Enabu, 2015).
Current situation:
Even though the vision, mission and strategy statement seem to be correctly in line
with each other, there is a significant factor missing, the employees. It is of the utmost
importance that the employees should not only know the mission statement, it should
actually be designed for them (Myler, 2013). Otherwise, the employees will never be
inspired by a mission statement, leading to lacking performance and less motivation,
which are clear signs of an uptight culture. This element being excluded is therefore
categorized as weakness.
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4.9. Comparison to four pillars of Human
Orientation
As mentioned within the definition of Human Orientation, appreciation and sincere care
are linked to one another, while still being two separate pillars with overarching themes.
Therefore, the CT decided to measure appreciation with the overarching teams of the
understanding the meaning of employees values, choices and priorities and the
acknowledging worth, which will, in turn lead to dignity and moral decision making,
covered in sincere care.
The same technique applies to transparency and trust, which are again two separate
pillars with overarching themes leading from one to another. Therefore, the CT decided
to measure transparency with the overarching theme of clarity, which will, in turn lead to
integrity and candor, covered in trust.
4.8.1. Appreciation
Understanding the meaning of employees values, choices and priorities
With the current top-down structure of Sir Albert, managers are only handling according
to their perception of employees. This perception is often incorrect, as the internal and
the current analysis seem to contradict one another. This implies that (1) managers
being unaware of the values, choices and priorities of employees.
Additionally, (2) often employees are unaware about what the values and strategic
priorities of the hotel are, nor what they signify, thus unaware of whether they match
with their own. Management thus adapts a wrong leadership style which causes
insecurity amongst employees. This implies that if Sir Albert continues to follow this path,
appreciation will simply never be established.
Acknowledging worth
Taking strategy as a starting point, one can conclude that within the description of the
vision and mission, the consideration of staff is completely non-existent. Therefore, Sir
Albert needs to realize that employees are an important asset, rather than a simple tool
to use when achieving guest satisfaction, of which it appears Sir Albert thinks currently.
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4.8.3. Transparency
Clarity
The GM has defined the intention to be completely transparent towards her employees.
However, this is solely upon request. With the top-down organizational structure,
employees will simply not ask for facts they are interested in, causing inclarity. In other
words, if information is not provided to employees they will rarely get this information,
even though it might be useful employees’ behavior. Additionally, employees sometimes
are unable to locate their managers, which also could be seen as a form of unclarity.
Candor
When looking at the management style, candor is actually not incorporated at all. This
while candor leads transparency and trust, which were important aspects for human
orientation according to the general manager. The ununified way of correcting is
contradicting the open culture the general manager wants to create, as well as the top-
down structure and the uninspiring shared values and misalignment with the actual
employee values.
4.8.4. Trust
Integrity
According to Dierickx (2010), consciously omitting the truth is also a form of lying,
therefore limiting integrity. Additionally, within Sir Albert, management makes several
promises which are clearly not met, such as training possibilities and appraisal
interviews. This implies that without the pillar of transparency and the lack of integrity,
trust could simply never be achieved, something which is definitely undesirable within
any organization.
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5. Desired situation
5.1. Introduction
Before creating a desired situation, the consultancy team has first determined the current
state of Sir Albert, which strongly similar the behavior of a machine. Characteristics of
machine-behaving organizations are a goal-oriented management style, meritocracy and
a general goal of staying ahead of the competition. This implies that the desired situation
leads to a family-like organization in the near future, and an individual organism
organization further to come (Laloux, 2014).
5.2. Style
Becoming a family
To achieve the status of a family, Sir Albert has to become sensitive and behave like
a community to which employees endeavor to belong (Laloux, 2014). To do so,
managers should change their behavior to a more unified way, which will increase
the employee understanding and increase the level of comfort (Schreiner, 2010).
Additionally, the general manager mentioned the importance of sincere care as a
pillar for human orientation, implying that the desire is already there. Further steps
to be taken is that a unified communication should be designed falls amongst this
desired company culture.
Additionally, families allow their relatives to make decisions on their own without
approval (ibid). This aligns with the external trend which shows that people perform
best while enjoying an high agree of freedom and autonomy (Corporate Rebels,
2017). Desirably, Sir Albert should emphasize freedom to practice their job however
they are willing to practice it, whether it is regarding working hours or operational
decision making.
5.3. Skills
Becoming a family
Within a family organization, collaborative processes are being favored (Laloux,
2014). This is in line with the trend of HR being focused on team development
rather than individual development. Team players are individuals that participate in
a collective effort and cooperation to get the job done efficiently. As there is a lot of
group work in the hospitality industry, teamwork skill is a major requirement for
selection of the new employees (Walker and Miller, 2009). Desirably, all Sir Albert
employees and employers should be advanced in their teamwork abilities. Team
player behavior causes advantages such as increased productivity, innovation,
strong relationships and improved service (Leitch, 2017).
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not succeed with this structure, due to the fact that all hospitality organizations still
require to enact on what their guests want.
5.4. Staff
Becoming a family
Often, organizations behaving like a family boast a vibrant culture in which
employees feel appreciated (Laloux, 2014). In coherence with this, the general
understood purpose of rewarding is that it sends out a message to employees that
their contributions are valuable (Limaye and Sharma, 2012). Therefore, desirably,
Sir Albert should focus on rewarding more generously, at least there should be a
structure in place which clarifies the incentivizing of employees.
Ultimately, not necessarily in accordance with the family behavior, but essential
according to the external environment, Sir Albert should adopt a less biased blind
hiring system that will both improve their reputation and give a more open
perspective on suitable candidates. A solution that might be applicable is the blind
hiring system, which has been described in the external analysis.
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5.5. Shared values
Becoming a family
CEO’s of firms which are already behaving like families claim that promoting their
culture and their values should be one of the primarily managerial task (Laloux,
2014). Literature underpins that organizational values should prioritize the values of
the individual members prior to agreeing on common values of the organization.
Additionally, research shows, organizations having a consensus organization, there
is a visible correlation between values in place and promoted. (Gorenak and Košir,
2012).
5.6. Systems
Becoming a family
As previously mentioned, families allow their relatives to make their own decisions
(Laloux, 2012). In order to make the family-like organization effective regarding
internal communication, employees must have access to all the information they
need to perform their jobs at the highest level. Only this way, their own decisions
will be thought through carefully (Grossmann, 2017).
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5.7. Structure
Becoming a family
The structure of a families is collaborative, has various bottom-up processes, and
tries to bring opposing points of view to consensus. Additionally, leaders should
rather be in service of their employees, and employees should make as much
operational decisions as possible. Most importantly, managers should be willing to
share their power (Laloux, 2014). Research supports this statement, as it claims
that tall or medium organizational structure contributes to dissatisfaction and
anxiety or stress, due to the lack of freedom in decision making (Ivancevich and
Donnelly, 1975).
With this being said, the desired situation is designed, in which Sir Albert should
adopt a structure in which employees are free to make their own decisions, which
will make the job feel less robotic as well. Additionally, the structure could remain
tall, but Sir Albert’s employees should be able to give feedback to managers.
5.8. Strategy
Becoming a family
Within a family organization, leaders carry out huge responsibility of balancing the
interests of all stakeholders. This supports the a large contrast with being a machine
organization, where the main goal was to realize satisfaction of investors and guests
(Laloux, 2014). As the mission, vision and strategy are designed to get everyone on
the same page, they should incorporate stakeholders such as employees as well
(Geier, 2018). To conclude, once you would like to balance out the interest of
stakeholders and gain understanding from those stakeholders, Sir Albert should
keep in mind the employees when designing a vision and mission statement.
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6. Gap analysis
McKinsey 7S Current situation The gap The desired situation
model
The soft S’s
Style - The inconsistent manner of - Alignment of managers in - Unified communication manners are
managers correcting employees their style of communicating designed and falls under this the newly
causes insecurity amongst them implemented company culture
(Transparency)
- The low degree of flexibility and - Freedom and flexibility - The managers of Sir Albert have a
freedom demotivates employees provided to employees flexible mindset with regards to the
level of freedom (Trust)
Skills - Sir Albert do not have the - Effective and efficient - Sir Albert employees and employers are
interpersonal skills needed to work teamwork skills advanced in their teamwork abilities
in teams (Appreciation & Trust)
Staff - There is an unrealistic, old-fashion - A proper and realistic - There is structure in place motivates
incentive system in place which incentive system employees with incentives
demotivates employees (Appreciation)
- Employees receive a limited - Ample coaching is provided - Sir Albert boasts a coaching structure
amount of training and theoretical with a focus on supporting which assists their staff to develop
support for their job, even though employees (Sincere care & trust)
it becomes more important - An unbiased selection - Sir Albert adopts a blind hiring structure
- Sir Albert has a biased recruitment system in order to ensure less biased recruiting
and selection system in place procedures (Sincere care)
Shared - Employees values are not in line - There is an alignment - The employee’s individual values are in
values with the organizational values between the perceived and coherence with the organizational
- The core values are not passed on actual values (Appreciation)
to the employees and therefore - Awareness of the values by - Every employee is aware of the
also not understood correctly by every employee company’s core values and knows how
the employees to interpret and operate along these
values (Transparency)
The hard S’s
Systems - Employees have a hard time - Information availability for - Sir Albert uses their systems in such a
making individual decisions all employees way that it allows communication
without the necessary support and between employees as well as provides
information
30
all the information to make own
decisions (Transparency)
Structure - The job of ground-staff feels - Human feel and freedom of - Sir Albert has a structure in place in
robotic in executing their job the job which employees are free to make their
- There is no possibility for - An open attitude from own decisions (Trust)
employees to give their managers managers towards feedback - Sir Albert’s employees are able to give
feedback feedback to managers (Transparency)
Strategy - The vision and mission statement - The understandability for - The established vision and mission
are not understandable for and the appreciation of statement incorporate the factor of
employees and do not stress the employees for the understandability for employees
importance of employees vision/mission and strategy (Sincere care)
statement
31
32
7. Root cause analysis
Gaps Root-causes
1 - Alignment of managers in their style of communicating - There is a business-wide underestimation for values
2 - Freedom and flexibility provided to employees - Managers/the hotel has still a traditional mindset
- Sir Albert has a top-down organizational structure
3 - Effective and efficient teamwork skills - The HR department is part of EHPC and not of the hotel
- The EHPC strategy is solely focused on guests
4 - A proper and realistic incentive system - There is a business-wide underestimation for values
- Managers are not trained to acknowledge performance of
employees and the importance of rewarding
5 - Ample of coaching is provided with a focus on supporting - The EHPC strategy is solely focused on guests
employees
6 - An unbiased selection system - Managers/the hotel has still a traditional mindset
7 - There is an alignment between the perceived and the actual - There is a business-wide underestimation for values
values of the employees - The main focus of the values is on guests rather than
employees
8 - Awareness of the values by every employee - There is a business-wide underestimation for values
9 - Information availability for all employees - Managers/the hotel has still a traditional mindset
- Sir Albert has a top-down organizational structure
10 - Human feel and freedom of the job - The HR department is part of EHPC and not of the hotel
- Sir Albert has a top-down organizational structure
11 - An open attitude from managers towards feedback - Sir Albert has a top-down organizational structure
- Managers are not trained on their critical thinking ability
12 - The understandability for and the appreciation of employees - The vision/mission, and strategy are part of EHPC
for the vision/mission and strategy statement - The EHPC strategy is solely focused on guests
Please refer to Appendix 5 for an overview of the steps leading to the root causes
33
34
8. Change plan
Based on the previously completed rootcause analysis, it is understood that within the
organization, areas remain in which SIR Albert can improve. To achieve this, the
consulting company chose to introduce the combination of two models whilst conducting
change interventions. The mentioned models are the acclaimed ADKAR model, founded
by Jeff Hiatt (1994) and the “Five stages of managing change” by Cummings and Worley
(1995). By using the ADKAR model as a guiding framework for intervention structure,
then by inserting the “Five stages of managing change” as the intervention criteria. This
report constructed interventions steered towards the desired human orientation
principles of ‘Transparency’, ‘Sincere Care’ and ‘Recognition and
Acknowledgment’, to name a few.
In accordance with the ‘fives stages of managing chnage’, for simplicity of this report, the
guiding questions of ‘why, what, how and who’ will be incorpaorted. These guiding
questions will present the stages of ‘Creating a readiness for change, creating a vision,
developing political support, managing the transtion, sustaining momentum’.
In the first stage of the intervention, the change agents must create the desire or sense
of urgency for change. The change agents make clear the current situation of the
organization to its personnel, from there, an organizational mindset of readiness to
change must be established (ibid, 1995).
As this step suggests, a vision must be constructed. Creating a vision based upon the
thoughts and feelings of the employees makes this more implementable due to its
extended support (ibid, 1996).
For change within an organization to be successful, enough key players within the
organization should show their support. In this stage, all affected stakeholders will be
listed, along with their desired role, function and significance (ibid, 1996).
This step is used in the change process when the organization is ready to work towards
their desired situation. The implementable steps required to build up the action plans will
be described. Furthermore, the intervention process will further require the coach team
to act as a guiding force for change, open to coaching and assistance with trainings. Even
though the change process is well underway, the necessity for positive communication is
to continue for the desire for change to keep momentum (ibid, 1996).
The knowledge of Cummings and Worley (1995) which states larger scale interventions
are more effective change leaders, as it involves more members of the organization
making it more insightful to acquire the current mindset of the organization. Additionally,
interventions with more participants are said to in act change quicker and instil
confidence in its attendees (Kormanik, 2005).
Robins (1994) intervention values, played an integral role when designing interventions
for organizational development. As Robins (1994) states, interventions should rely on
values such as; “respect for people, trust and support, power equalization, confrontation
and participation” (ibid, 1994). These values are closely related to the working ‘Human
Orientation Definition’ of this report, making so that interventions are aligned with
‘Human Orientation’, ‘External and Internal Analysis’ and ‘Desired’.
35
8.1. Awareness
The organization will explore the underlying reasons as why change is needed, and in
which areas. Awareness is successfully created when the organization, and its personnel,
understand the benefits about going through the change process. Additionally, the
consequences for the organization if change is not embraced (Connelly, 2017).
How? “Which specific activities and events must occur for a successful
transition?” (Cummings & Worley, 2009).
1) Managers will create a feedback Box which will be placed in the back office.
2) Employees will write down feedback and put it in the box
3) Management will empty the box every night and will go over the feedback.
Why? What are significant discrepancies between actual and ideal states that
can motivate organization members to initiate corrective changes?
(Cummings & Worley, 2009).
`Feedback is the most powerful yet cheapest tool possible. Therefore, it is important to
receive feedback to make changes and to actually find out what it is that works for a
company (Lang, 2015). Additionally, failure of communication between employees and
managers is one of the main causes for employee turnover and declined employee
satisfaction, further stretching importance of it (Feedback Tips, 2016).
Currently, employees are not providing feedback to their managers. Some say they do
not feel comfortable, others say that they have the feeling that they are not being
listened to. This results in a misunderstanding of how the employees actually feel
about the workplace. Additionally, it causes that managers have a wicked and often
wrong perception regarding employee satisfaction, resulting in them being unaware on
how to behave
Who? “Who stands to gain or to lose from the changes and who should
manage the change?” (Cummingnts & Worley, 2009).
36
Managers and employees will benefit as there is more open communication resulting in
an increase in motivation and productivity. Furthermore, as a result of happier
employees, Sir Albert’s guests will also benefit.
The general manager of Sir Albert will empty the feedback box on a daily basis and will
read all the comments/suggestions and will then discuss them with all line-managers in
order to see how they can implement the feedback into Sir Albert.
How is this intervention By working together with other departments, the feeling
linked to becoming of togetherness is increased. By having interdepartmental
more Human Oriented? open communication, Sir Albert’s transparency goes up
showing that they trust their employees.
What?
Departmental seminars will be created at the end of each month in order to update
other departments about what is currently happening.
How? “Which specific activities and events must occur for a successful
transition?” (Cummings & Worley, 2009).
1) briefing with your own department to discuss any relevant stuff for other
departments
2) discuss all relative topics of each department and see who can help who
3) make notes
Why? What are significant discrepancies between actual and ideal states that
can motivate organization members to initiate corrective changes?
(Cummings & Worley, 2009).
37
Currently at Sir Albert, there is a lack of communication between departments either
from in the hotel itself (e.g. between housekeeping and front office) but also from head
office (almost no communication whatsoever). Which leads to frustration, not knowing
what is going on in other departments but your own, and in-efficiency.
Who? “Who stands to gain or to lose from the changes and who should
manage the change?” (Cummings & Worley, 2009).
All employees working at Sir Albert will benefit as there is more awareness of what is
happening.
The one in charge of each department is responsible for attending the meetings and
passing through any relevant information.
What?
With the company culture game, both employees and managers are tested on their
company knowledge. Kahoot is used as it allows one to create a quiz online, involve a
high number of participants and create direct results (Eduapp, 2018).
How? “Which specific activities and events must occur for a successful
transition?” (Cummings & Worley, 2009).
38
the technology needed.
5). An explanation of the quiz should be provided.
6). Take the quiz (approx. 15 min)
7). Explain the answers, check if the participants agree with the answers.
Why? What are significant discrepancies between actual and ideal states that
can motivate organization members to initiate corrective changes?
(Cummings & Worley, 2009).
When embracing gamification by having a knowledge quiz, Sir Albert management will
become aware of how much knowledge and understanding their current employees
have regarding what Sir Albert stand forr. If your employees are not clear of what the
company is trying to do, then it makes it extremely difficult for them to stand behind
the company. When employees understand the company and its purposes, it is easy
for them to figure out whether or not this is a company they want to be a part of.
Those who do, will become valuable assets and those who don’t, shouldn’t have started
working at Sir Albert in the first place (Patrick, 2017). Furthermore, this way
employees can help come up with ideas in order to improve Sir Albert’s performance,
benefiting all (Lavoie, 2017; Patrick, 2017).
Currently at Sir Albert, as we have seen whilst conducting interviews not one employee
was aware of the company values, vision, or mission.
Who? “Who stands to gain or to lose from the changes and who should
manage the change?” (Cummings & Worley, 2009).
Both managers and employees will benefit as there is a clearer understanding of the
company. Therefore, they can provide better service to the guests, making them
benefit as well.
The change agent and the facilitator carry the responsibility of preparing the quiz in
advance. The quiz should be reliable and true, otherwise both the change agent and
the facilitator will lose a great amount of credibility.
39
What?
How? “Which specific activities and events must occur for a successful
transition?” (Cummings & Worley, 2009).
2) Rate yourself
3) Ask other people to rate you and to provide feedback on why that certain grade is
given
Why? What are significant discrepancies between actual and ideal states that
can motivate organization members to initiate corrective changes?
(Cummings & Worley, 2009).
In order for staff to continue to grow, self-reflection and being self-aware of your own
strengths and weaknesses is very important (Castelonia, 2017). It is one of the best
things you can do to create a positive mind-set. It helps you to understand how you
respond to certain situations and to not be oblivious to your faults and to deal with
them in a positive manner (Beard, 2018). Most people have the tendency to look at
their weak spots and what they are doing wrong. By becoming more self-aware they
will also look at the positive things. When self-awareness is missing, one cannot truly
understand their emotions, goals, strengths and values (Beard, 2018; Gick, 2015).
Currently at Sir Albert we noticed that they do not have a very positive mind-set as
they are not supported by management in receiving feedback so they don’t know
whether they are doing a good job or not. Most employees feel like other employees
are performing better than they are as they are only looking at what they are doing
wrong and not focussing on what is going right.
Who? “Who stands to gain or to lose from the changes and who should
manage the change?” (Cummings & Worley, 2009).
40
8.2. Desire
Naturally, after becoming aware of the need for change the desire to support this change
is created. This is done by addressing incentives and the creating the desire which
involves the employee into the change plan, applied methods such ‘Forming a change
coalition’ (Connelly, 2017).
What?
An essential step to be taken to create excitement and motivation for change thorough
the organisation. The coalition is responsible to uphold the desired change plan until
completion or adaption. For the change team to be successful, it is important for their
actions to be transparent as an example for the rest of the organisation. If their
actions were to be ambiguous it would certainly contradict progress and act as a
resisting force (Bennis, 2008) (Kotter, 2018). The focus of this change plan is to re-
establish the organisations culture surrounding recognition of teamwork, and
communication through the organisation. It is vital that the change coalition exuberate
a sense of cohesive teamwork and lead the organisation by example through the
change process (Nauheimer, 1997).
How? “Which specific activities and events must occur for a successful
transition?” (Cummings & Worley, 2009).
2) The desired change team will form in a meeting space once a week. These meetings
will discuss progress of change plan, feedback, motivation amongst employees and
resistance effecting.
3) The meeting will conclude after goals of the week are set. Goals might include,
individual employee resistance factors to overcome, additional incentive creation ext.
41
4) Each meeting, each member will have asked to measure their progress in terms of
the “Skills needed to acquire” (Neuheimer, 1997)
Why? What are significant discrepancies between actual and ideal states that
can motivate organization members to initiate corrective changes?
(Cummings & Worley, 2009).
The purpose of this intervention is to formalise a team which can successfully steer the
organisation toward the desired change plan. It is important for the change team to
represent the diversity of the organisation, a coalition of employees measured against
the qualities of ‘Power Position’, ‘Expertise’ and ‘Credibility’ (CFMA, 2018)
Power Position – The change coalition consists of various employees from different
levels of the organisations hierarchy.
Leadership – The change coalition has a makeup of respected employees whom have
proven themselves as leaders (et al, 2018).
Who? “Who stands to gain or to lose from the changes and who should
manage the change?” (Cummings & Worley, 2009).
As this intervention searches the organisation thoroughly for the most appropriate
team. Employees, managers take part as to determine their worthiness in the change
coalition.
What?
42
do/change if they were the general manager of Sir Albert? Or what if they were a guest
of the hotel? What would they like to see differently?
How? “Which specific activities and events must occur for a successful
transition?” (Cummings & Worley, 2009).
Pre-session
1) Every employee gets a briefing email, explaining the time and date and how much
time it will require. Moreover, the email should specify the social nature of the event,
as it will be fun (Rudy, 2016).
During the session
2) The facilitator explains the ‘What if’ statements: ‘what if you were the GM?’, ’what
if you were a guest of Sir Albert?’ What would you change?
3) continue with these questions
4) The last step is the discussion, in which each department sits together and
discusses results.
Why? What are significant discrepancies between actual and ideal states that
can motivate organization members to initiate corrective changes?
(Cummings & Worley, 2009).
Who? “Who stands to gain or to lose from the changes and who should
manage the change?” (Cummings & Worley, 2009).
The intervention is applicable for every layer within the organization. Moreover, as the
hotel cannot close for a while, the session will not be mandatory for all, however
should be attended by at least one representative of each department.
A facilitator who guides the session and encourages participation is necessary. Also, a
minute-maker could be convenient, as during the session comments might be given
that could actually add value to Sir Albert (Morrison, 2016).
43
How is this According to Locke and Latham (2013), team-oriented
intervention linked to training and goal setting is beneficial in increasing the
becoming more Human efficacy and commitment of the team members. Being able
Oriented? to achieve the desired result creates a strong bond, thus
trust amongst the team.
What?
The team goal setting seminar will be a monthly gathering of all departments in which
they will all be asked to make one goal that should be reached with the entire
department, and one personal goal which should be reached. At the gathering every
month management will look which team and employee have won and will invent an
appropriate reward depending on the results of the contest.
How? “Which specific activities and events must occur for a successful
transition?” (Cummings & Worley, 2009).
The goals that should be set per team should be formulated as a mission statement. It
is proven that teams actively working towards the same end goal have higher success
rates that teams who do not have a unified goal formulated. Specified must be, what
the team desires to achieve, in what ways they expect to achieve it and what benefits
it will have for the team and the company (Byrne, 2016).
Also, every team member should invent ways to properly measure the outcomes of the
goals they have set. When setting metrics, the teams will have the ability to check with
themselves and each other if the set goals are met, and if not, have the ability to
prevent on any misalignments (Byrne, 2016).
Why? What are significant discrepancies between actual and ideal states that
can motivate organization members to initiate corrective changes?
(Cummings & Worley, 2009).
Who? “Who stands to gain or to lose from the changes and who should
manage the change?” (Cummings & Worley, 2009).
Employees and managers will work towards the same goal, which will improve
leadership and individual skills. All departments, employees and management will
benefit from this intervention.
The GM is responsible to define whether or not you have reached your goals.
8.3. Knowledge
The third step is about providing knowledge about the change plan, approaches such as;
training and other education methods are applied. It is important to cover knowledge on
what to do in midst of the transition as well on how to perform once the change is
44
implemented (Connelly, 2017). Additionally, covering the required information the
organization will need when change plan is complete, allowing for the organization to be
successful with change in the future (ibid)
What?
In order to help the employee when it comes to their performance when the change is
implemented, line managers, who will be performing as the employees’ mentor, will be
assigned to the employees. The mentor will help the mentee to identify and learn new
skills that will help the mentee to succeed within Sir Albert (Horwath, n.d.). Sir Albert
will give the mentors and mentees the process-related tools/templates in order to
support their interactions, look at their goals and progress, and to walk the mentees
through the change process (Trees, 2017).
How? “Which specific activities and events must occur for a successful
transition?” (Cummings & Worley, 2009).
1) The change coalition will schedule an introduction training session for all the line
managers whom will operate as managers, in order for them to understand what is
expected of them and what they can get out of it.
2) The mentors will then schedule a meeting with their mentees in order to set goals
and expectations and get on the same page.
3) Frequent (weekly) meeting between mentors and mentees are planned in order to
discuss progress and set new goals.
(Messmer, 2016).
Why? What are significant discrepancies between actual and ideal states that
can motivate organization members to initiate corrective changes?
(Cummings & Worley, 2009).
This will help and develop the employee’s interpersonal skills and will also help to
understand the organizational culture and unspoken rules. Furthermore, a more
positive environment on the work floor will be created as a mentoring program
promotes cooperation and a sense of harmony within an organization (Management
Mentors, 2015; Trees, 2017). Finally, the mentor would want to show how well their
45
mentees are doing. Resulting in socializing their good work to others, increasing the
confidence and self-worth of the mentees (Horwath, n.d.).
Who? “Who stands to gain or to lose from the changes and who should
manage the change?” (Cummings & Worley, 2009).
This will benefit both the managers as well as the employees of Sir Albert in the
following ways:
Managers: when performing as a mentor, the managers will be able to give back to the
organization. furthermore, it will strengthen their current skills and it encourage the
mentor to share their knowledge with others, increasing their self-worth (Management
Mentors, 2015).
Employees: when working together with a manager as their mentor, the self-
confidence of the employee will go up. The communication between the different lines
of the hierarchy will fizzle out as they are now working together. Furthermore, it helps
the employee with their technical abilities and their interpersonal skills as well
(Management Mentors, 2015).
The change team is in charge of prepping the mentors. After that, the mentors and
mentees are responsible for scheduling their meetings/goals etc.
How is this The cross-functional team training is perfectly in line with the
intervention linked provision of appreciation. All elements, being the
to becoming more understanding of values, choices and priorities, the moral
Human Oriented? decision making, the dignity and the acknowledgement of
worth, come back within this intervention. Looking from the
business from another perspective creates the understanding
and boasts desirably the respect for each other. Moreover, it
should point out that each department within the hotel is
indispensable.
What?
46
How? “Which specific activities and events must occur for a successful
transition?” (Cummings & Worley, 2009).
Why? What are significant discrepancies between actual and ideal states that
can motivate organization members to initiate corrective changes?
(Cummings & Worley, 2009).
Hirsh and Kettley conducted research to cross-functional teamwork and defined the
phenomena as follows: “Teams composed of individuals who have a functional home
base, but who work collaboratively on issues or processes requiring diverse resources”
(Hirsh and Kettley, 2000). Furthermore, other research claims that cross-functional
training helps with overcoming organizational resistance and leads to improved
communication and cooperation (Burt, Dobler and Starling, 2003). These
characteristics allow different departments to establish decisions were not yet thought
of and thus change the closed mindset of SIR hotels. Moreover, it permits employees
to understand the challenges of every department, ensuring that these decisions made
are realistic. Nonetheless, cross-functional teamwork faces challenges, such as the
decreased degree of effectiveness and the related costs, which means that applying
this approach continuously is rather complicated within the hospitality industry (ibid).
Therefore, the cross-functional teamwork sessions are not part of an action, but just a
way to share and gain knowledge
Who? “Who stands to gain or to lose from the changes and who should
manage the change?” (Cummings & Worley, 2009).
This intervention requires participation from every employee within the whole hotel,
both back and front of the house. They will all benefit from it as their knowledge
increases.
A change agent establishes random teams and appoints experts who function as
consultants in order to guide the process. Consultants attend all meetings; the change
agent rotates between all teams to attend at least one session.
47
candor like no other, as it allows both managers and
employees to open up and start a discussion, being
completely transparent in communication and eventually use
the end result to ensure reinforcement.
What?
How? “Which specific activities and events must occur for a successful
transition?” (Cummings & Worley, 2009).
4) Giving Your View - permits participants to share a concern and add value to others
while having a collaborative relationship.
5) Getting and Giving Skills Exercise - provides practice in using getting and giving
skills while generating solutions and a plan.
6) Closing Training - Summarizes the training/evaluates its impact. Also, there should
be a high emphasize of the actual use of the ideas (Byron and Bierley, 2003)
Why? What are significant discrepancies between actual and ideal states that
can motivate organization members to initiate corrective changes?
(Cummings & Worley, 2009).
Vitalo and Byron claim that a top-down structure would only work if an organization
has a "top" with, amongst others, excellent leadership qualities including the ability to
read and fully understand their employees, and motivate participation and activity
(Vitalo and Byron, 2004). The sessions of WWO have a double purpose. One of the
purposes is exchanging improvements for the organization (make employees feel
involved), but most importantly, teaching those skills needed to effectively influence an
organization (ibid).
At this point, the activity and participation within bottom layers of Sir Albert is
performing less than optimal, and employees in those layers sometimes feel
misunderstood. This calls the need for the second step of the “Working with Others
training processes”, to provide management with this knowledge, slightly adapting the
solely top-down function (ibid).
Who? “Who stands to gain or to lose from the changes and who should
manage the change?” (Cummings & Worley, 2009).
48
An instructor or consultant is appointed for the first meeting (follow up meetings could
also be provided by participants of the first meeting), who will provide step-by-step
guidance and will provide course visuals and handouts (ibid).
What?
A guest speaker will be invited with knowledge and expertise around the subject of the
vision, mission, values and structure. The speaker will elaborate on the importance of
creating, maintaining and work along values, the importance of an aligned
management structure and the importance of working along a clear vision and mission.
It will be hosted twice on separate times, ensuring all employees and management can
benefit from it (Tredgold, 2017).
How? “Which specific activities and events must occur for a successful
transition?” (Cummings & Worley, 2009).
A 2-day event will be held in which the speaker will host an interactive lecture, that will
include practical examples and role play to ensure all employees, including
management and superiors, will participate and gain knowledge on the importance of
having values, a vision and a mission.
Why? What are significant discrepancies between actual and ideal states that
can motivate organization members to initiate corrective changes?
(Cummings & Worley, 2009).
A motivational speaker should be hired to provide all employees with new energy and
ambition by showing the employees that Sir-Albert wants to invest in their future.
Additionally, providing the employees with a success story will work better than letting
an internal manager speak, because employees will be more impressed by someone
who has had noticeable success (Tredgold, 2017).
Who? “Who stands to gain or to lose from the changes?” (Cummings &
Worley, 2009).
49
The entire workforce of Sir-Albert will gain knowledge, which will simplify and perfect
processes over time. A member of the change team will be in contact with the
motivational speaker to organize the whole event.
8.4. Ability
Following the step after accumulating all the necessary information regarding new
employee actions. Ability introduces employees to new skills needed to perform the new
desired tasks. As the change team guides employees through this process, supporting
them as they learn and train, only upon comfortability with new task. Only then, can
employees begin to reinforce such behaviour, description to follow (Connelly, 2017).
How is this intervention Blind Hiring refers to only judging a potential candidate
linked to becoming more to his or her abilities that are critical for the job. All
Human Oriented? identification details are left out which helps to only
evaluate the candidate based on fair qualities (Parr,
2010). In this way SIR-hotels will be fair and altruistic.
What?
Blind Hiring refers to only judging a potential candidate to his or her abilities that are
critical for the job. All identification details are left out which helps to only evaluate the
candidate based on fair qualities.
How? “Which specific activities and events must occur for a successful
transition?” (Cummings & Worley, 2009).
Blind hiring can hurt morale, for this reason it is very important that implementing
blind hiring is accompanied by diversity training, carefully explaining why hiring bias
should be banned. Studies have shown that companies implementing blind hiring
techniques combined with special training on appraising interviews and resumes in an
unbiased way (MightyRecruiter, 2017).
Why? What are significant discrepancies between actual and ideal states that
can motivate organization members to initiate corrective changes?
(Cummings & Worley, 2009).
A biased selection system means that the selection is based on certain characteristics
that people have no control over such as; gender, race, age etc. These characteristics
do not relate to a candidates’ abilities which can cause a company to miss out on
talented employees (Career Research, 2016). Even though rejecting candidates based
on one of these factors is illegal, many companies still do so. Companies that have a
strong biased selection system are often made public for rejecting people based on
50
unfair factors. When a rejected candidate comes forward these companies’ image is
damaged and these companies might even face legal charges. By many this is seen as
discrimination which should be avoided (Ballman, 2017).
Who? “Who stands to gain or to lose from the changes and who should
manage the change?” (Cummings & Worley, 2009).
The job-candidates and employees will benefit from this intervention, as well as the
entire workforce of the Sir-Albert. Improving diversity within the workforce will
increase adaptability, viewpoints and broaden the service range (Greenberg, 2004).
New standards for the HR department will make sure this intervention will be
implemented.
Intervention 2: Outdoor
How is this intervention By hosting an event that allows all employees and their
linked to becoming more superiors to speak and perform team building activities,
Human Oriented? it will enhance trust and leadership performance
(Hotelschool The Hague, 2013).
What?
employees and their superiors perform team building activities in order to enhance
trust and leadership performance as well as a more open atmosphere on the work
floor.
How? “Which specific activities and events must occur for a successful
transition?” (Cummings & Worley, 2009).
• Improving leadership
• Clearly define objectives
• Improve processes
• Improve problem solving abilities
51
(Collins, 2010)
Why? What are significant discrepancies between actual and ideal states that
can motivate organization members to initiate corrective changes?
(Cummings & Worley, 2009).
Management at SIR-albert is not well-aware of the values, vision, mission and goals of
the hotel, or how to reward or value an employee properly. If companies do not
communicate these values properly, there will be a misalignment in the employees’
decision making. When this is combined with rather poor management, employees will
not have the ability to convert these values into their day-to-day operations
(MacFarland, 2013). This will affect the operations of the Sir-Albert hotel.
Who? “Who stands to gain or to lose from the changes and who should
manage the change?” (Cummings & Worley, 2009).
The outdoor, hosted by the change team, will be hosted as a 7-day event for every
employee to be able to participate. Participation will be mandatory for all, as the event
will not have any purpose if not all employees participate (Hansen, 2013). Activities
will be created which will allow every employee to have a leadership role, that they can
use for their further careers (Collins, 2010).
52
Intervention 3: Create personalized vision/mission for Sir Albert
How is this Presenting a clear vision and mission statement will create
intervention linked to a feeling of belonging and purpose amongst the
becoming more employees. Also, it will give the employees a chance to
Human Oriented? identify with the company, showing care and appreciation
towards their employees (MSG, 2013).
What?
Rather than going for the general vision/mission of EHPC, Sir Albert will create their
own vision and mission statement, created by and for the employees. this will create a
feeling of belonging and purpose amongst the employees. Also, it will give the
employees a chance to identify with the company.
How? “Which specific activities and events must occur for a successful
transition?” (Cummings & Worley, 2009).
In order for every employee to identify with and work along the new values of the Sir-
Albert, these statements will be written on a ‘note from Sir-Albert’ which every
employee will receive and keep with them.
Why? What are significant discrepancies between actual and ideal states that
can motivate organization members to initiate corrective changes?
(Cummings & Worley, 2009).
53
improving teamwork and communication (MSG, 2014). By self-creating the vision and
mission employees should gain a better understanding of the importance of the values
which will prevent misalignment in the future. Also, the vision and mission will ensure
a feeling of belonging and value for the employees, they will create meaning in the
work they do (MSG, 2013).
Who? “Who stands to gain or to lose from the changes and who should
manage the change?” (Cummings & Worley, 2009).
8.5. Reinforcement
Finally, it is essential to not only implement the change, but to also sustain the change.
This stage is all about ensuring employees do not fall back into their old habits (Connelly,
2017). Incorporating the desired incentives and reward systems, to continue affirming
the change processes and new employee behaviours (ibid).
What?
SIR hotels headquarters, located separately from SIR Albert, is sole location of HR for
entire organisation. Additionally, to satisfy the needs of top management and owners,
SIR Albert will correspond the necessary information to maintain constant
communication, with additional updates regarding the change processes.
How? “Which specific activities and events must occur for a successful
transition?” (Cummings & Worley, 2009).
54
1) The weeks team will summarize the weeks performance based against the selected
KPIs.
2) The team will receive feedback from a head office representative, it is the team's
responsibility to relay this information to the change team and employees.
3) The change team will identify the related targets, progress, projections of the next
month, employee motivation levels and resistance factors.
Why? What are significant discrepancies between actual and ideal states that
can motivate organization members to initiate corrective changes?
(Cummings & Worley, 2009).
One of the problems faced is the detachment of HR with the interworking’s of SIR
Albert. It is noted in the internal analysis that HR misinterprets the skills needed from
its new employees and tends to hire the wrong people for the job. It is the
responsibility of managers and head office to understand the employee’s capabilities
and motivations, furthermore their ideas for the company (Vitalo and Byron, 2004).
Who? “Who stands to gain or to lose from the changes and who should
manage the change?” (Cummings & Worley, 2009).
As this process involves moving information through the entire hierarchical structure,
all level managers will provide feedback and communicate with the change team.
Therefore, all employees will benefit.
How is this intervention linked to One of the pillars the of this reports
becoming more Human Oriented? definition of human orientation being
caring, employees can provide critical
feedback which instils positive changes
to the individual.
What?
Monthly feedback sessions in order to help employees acquire and keep a level of self-
esteem, in relation to the job they are performing.
How? “Which specific activities and events must occur for a successful
transition?” (Cummings & Worley, 2009).
55
1) “The procedure works best in groups of 4-7 persons. One of participants acts as the
client, the others are the counsellors.
2)The "client" selects one issue which he/she wants to be coached on and explains the
background of his/her case to the counsellors. No questions by the counsellors are
allowed at this stage.
4)The counsellors split up into two groups and retreat Each group analyses the story
they just have been told and develops a hypothesis about the underlying problems.
5) counsellors present their hypothesis to the client, who listens carefully. He/she can
ask questions for better understanding, and accepts or rejects the hypothesis.
6) If accepted, the counsellor retreats again in their two groups and work out possible
solutions for the problem of the client.
7) The counsellors present their ideas for solutions/interventions to the client, who
listens carefully.
Why? What are significant discrepancies between actual and ideal states that
can motivate organization members to initiate corrective changes?
(Cummings & Worley, 2009).
Additionally, tackling “SIR Alberts” culture problem with emphasising teamwork, the
feedback sessions will incentivise employees to make the most out the information
received from their peers, and vice versa. Whilst also acknowledging interpersonal
communication.
Who? “Who stands to gain or to lose from the changes and who should
manage the change?” (Cummings & Worley, 2009).
A member of the change team will lead the session, ensuring all participants have the
appropriate allotment of time to speak, and that the meeting stays on track.
56
- Skills
What?
Having employees carrying around the vision, mission cards, will act first as a point of
reference for employees. Information from the internal analysis showed that
employees were not aware of content of each statement.
How? “Which specific activities and events must occur for a successful
transition?” (Cummings & Worley, 2009).
1. New cards, on which the newly constructed vision and mission will be printed.
These will be handed out to employees and managers for their convenience.
2. These cards will be utilised as a reference tool for employees to ensure accurate
telling’s and interpretations of the vision and mission.
Why? What are significant discrepancies between actual and ideal states that
can motivate organization members to initiate corrective changes?
(Cummings & Worley, 2009).
With the newly tailored statements, employees will feel motivated for their direct effect
on the organisation, this will tackle the minor struggle of motivation within employees.
Which stems from the rigidness of the organisation in relation to schedule
management.
Who? “Who stands to gain or to lose from the changes and who should
manage the change?” (Cummings & Worley, 2009).
All employees will benefit from this as they are closer to the company.
Leading up to this intervention, the most senior authority of the change plan, is the
GM, it is appropriate for the GM to ensure everyone will carry around their cards.
- Systems
57
How is this intervention According to the working human definition of this
linked to becoming more report, and Kotter, it is important to recognise and
Human Oriented? reward achievement (Kotter, 1995).
What?
The weekly news bulletin serves as an update and employee recognition tool during
the change process. Employees whom achieve change expectations will be presented
on the bulletin.
How? “Which specific activities and events must occur for a successful
transition?” (Cummings & Worley, 2009).
1) The team will collect all the necessary information from the departments and people
in mention. Including the feedback received from the ‘Monthly check-ups with
management’ intervention.
2) The bulletin will be posted in a number of popular locations around the hotel,
ensuring everyone is able to follow the progress.
Why? What are significant discrepancies between actual and ideal states that
can motivate organization members to initiate corrective changes?
(Cummings & Worley, 2009).
Displaying their positive actions helps create an organisation culture which appreciates
exceeding expectations and high work quality (Kotter, 1995).
Who? “Who stands to gain or to lose from the changes and who should
manage the change?” (Cummings & Worley, 2009).
Employees will experience an increase in their self-worth as they are now openly being
recognised.
A member of the change team will take charge of a new group each week. Followed by
an alternate change team member to rotate accordingly.
58
9. Monitoring tools
According to the report of the Australian Government on Tracking, Monitoring and
reviewing results (2013) , the best way of monitoring change is to;
Another study on Best Practices in Change Management (2014), many companies shared
what, in their perception, was the most effective in monitoring and mostly reinforcing
change. From this study the most effective metrics in monitoring change were
formulated. Measured was;
From these studies one can conclude that in order to adequately keep track of the
developments a unified survey needs to be created which will be handed out monthly to
every employee, to ensure management can observe any feedback and thereby monitor
effectiveness of the changes followed through.
59
60
10. Resistance
Resistance to change is considered as an important factor influencing the success of an
organizational change effort. Change can generate deep resistance in people and
organizations, thus it is often the reason for the failure of many change initiatives and
organizational improvements (Bradutanu, 2015; Cummings and Worley, 2014).
Consequently, a key to a successful change process is knowing how to overcome
resistance (Harvey and Broyles, 2010; Cummings and Worley, 2014 ). Resistance is a
natural response from people who are not ready to make
a change (Harvey and Broyles, 2010). A key ORGANIZA-
TIONAL
At a personal level, change can cause anxiety about letting go of the known and
moving to an uncertain future. People may feel unsure whether their existing
INDIVIDUAL
skills and contributions will be valued in the future, or whether they can learn to
function effectively and benefit in the new situation (Cummings and Worley,
2014). Examples of the psychological barriers of individuals are fear of the
unknown and low levels of appreciation (Caluwe and Vermaak, 2003). Furthermore,
people’s habits and primacy, or persistence of patterns of thought and behavior are other
forces that create resistance (Perry and Christensen, 2015).
The extent to which members of a group within the organization work well
together and with other groups will determine the overall effectiveness of the
GROUP organization. According to Szopa (2015), there are three main causes of group
level resistance: group norms, group cohesiveness, which is the level of
willingness of group members to stay in the group. When members of the group
believe that organizational change will be harmful for the group, they may resist.
Lastly, the group thinking may cause resistance. Group resistance includes aspects
such as unawareness of what team members are doing and having no benchmark for
quality (Caluwe and Vermaak, 2003). Similar to the individual level of dealing with
change, groups can overcome resistance conceptually, by achieving closure and by
participation (Burke, 2017).
61
According to Cummings and Worley (2014), resistance to change at the
organization level can come from three sources: technical, political and
ORGANIZ-
cultural resistance. Technical resistance comes from the habit of following
AITIONAL common procedures and the consideration of sunk costs invested in the
status quo. Political resistance can arise when changes threaten powerful
stakeholders, or call into question the past decisions of leaders. Cultural
resistance takes the form of systems and procedures that reinforce the
status quo, promoting conformity to existing values, norms, and assumptions about how
things should operate (ibid).
Based on the theories of dealing with resistance by Cummings and Worley (2014) and
Kotter and Schlesinger (2008) the CT advises Sir Albert to use the following strategies to
deal with resistance to change:
❖ Facilitation and support. This strategy can identify people who are having
trouble accepting the change, because they fear they can not make the needed
adjustments. It requires empathy and support to overcome resistance, which
covers the provision of skills training and emotional support to employees through
active listening (Kotter and Schlesinger, 2008; Cummings and Worley 2014)
When building a strategy to manage resistance, Sir Albert should analyze four situational
factors: the amount and kind of resistance that is anticipated, how powerful the initiator
of the change is in relation to the resisters, who are the people with relevant data to
design the change and the energy to implement it, how great the risks are to
organizational performance and survival if the change is not made. Based on the factors,
the optimal speed of change should be determined (Kotter and Schlesinger, 2008)(Smith
et al., 2014)
The combination of ADKAR model and The Change Curve stresses the importance of the
business and employees changing simultaneously. Moreover, it assists Sir Albert in
diagnosing resisting factors and tracking change progression.
62
63
Appendices
Appendix 1: External Environment
Major force 1 Digitalization of Human Resources
Supporting Technological Computerized HR systems are implemented to assist the
trends HR department (Andrew, 2016)
Applied to DESTEP Gamification is implemented to turn engagement into a
model competitive game (Paharia, 2017)
Working virtually boasts possibilities for remote workforce
(Fuduka, 2018)
Artificial intelligence substitutes repeatable tasks
(Sodexo, 2017)
Automation and robotics change the number and nature
of jobs available (Sodexo, 2017)
Technology enables much richer and more diverse
knowledge flows (Hagel et al., 2009)
Mckinsey Company Best practice
7S model
Style Facebook Outdoor roaming space for breaks and
alternative office space (Leis, 2017)
Systems Google Google moderator, where questions can
be submitted prior to important meetings,
and fellow employees vote for those
questions they wish to be answered (Bock,
2011)
Systems Google The HR department of Google uses
algorithms and data to predict what
wishes its employees have (Kim, 2013)
Skills Marriott Virtual learning resource center allows
employees to learn at own pace (Hotel
management, 2010)
Major force 2 Employee experience
Supporting Socio- Workplace flexibility to make outstanding working hours
trends Applied to cultural bearable (Schawbel, 2016)
DESTEP model Companies look at an employee journey to boost
employee engagement and -satisfaction (Deloitte, 2017)
HR is focusing on team development rather than
individual development (EmployeeConnect, 2018)
Technological Gamification is implemented to turn engagement into a
competitive game (Paharia, 2017)
Working virtually boasts possibilities for remote workforce
(Fuduka, 2018)
Demographic Companies need to focus on employer branding in order
to face the growing talent scarcity (Randstad, 2018a)
Mckinsey Company Best practice
7S model
Best practices Staff Adobe Give employee the option to achieve
Applied to stocks in order to feel both stake and
Corporate Rebel reward of the company’s success
Canvas (Kantharaj, 2016)
Style Coolblue Employees are treated as friends, due to
the fact that towards friends you can be
open, direct, honest and informal
(coolblue, 2017)
64
Structure Airbnb Instead of a HR department, Airbnb has
implemented an employee experience
department, just like they have a guest
experience department (Morgan, 2016)
Shared Scorro All agenda’s should be shared, to
values eliminate secrets, increase effectiveness
and openness towards others (Leis, 2017)
Style Twitter Boasting a rooftop garden for exclusive
staff use, where rooftop meetings can be
held (Huddleston, 2014)
Major force 3 Continue learning during your whole career
Supporting Demographic Combining the 5 generations within the current workforce
trends Applied to by implementing intergenerational learning (Sodexo,
DESTEP model 2017)
Economic The lack of skills and need for a highly adaptable
workforce requires contingent workers (Deloitte, 2017)
Employees are nowadays required to embrace different
aspects of the job such as management, problem solving
and other areas that require a human element (Corporate
Rebels, 2017)
Socio- Coaching and development will take a center stage due to
cultural digitalization requiring new skills sets (Randstad, 2017b)
HR is focusing on team development rather than
individual development (Corporate Rebels, 2017)
CRC Company Best practice
Best practices Staff Marriott InMotion is a training program that invites
Applied to supervisors to gain expertise about more
Corporate Rebel than just their department (Hotel
Canvas management, 2010)
Staff Zappos After the first week of training, a pay
check of 2000 dollars is offered if you
want to quit, just to fade out all people
that are just there for the paycheck (Leis,
2017)
Staff Bol.com POP (persoonlijk ontwikkelingsplan, in
English, personal development plan), is
set-up at the start of each career, in line
with corporate purposes and own
purposes (rateyourcompany, 2017)
Major Force 4 Changing structure and leadership
Supporting Economic Nowadays workforce does not only consist of full and
trends part-time employees, but also freelancers, consultants,
Applied to DESTEP contractors etc. (EmployeeConnect, 2017)
model Employees are nowadays required to embrace different
aspects of the job such as management, problem solving
and other areas that require a human element (Corporate
Rebels, 2017)
Technological Technology enables much richer and more diverse
knowledge flows (Hagel et al., 2009)
Socio- Coaching and development will take a center stage due to
cultural digitalization requiring new skills sets (Randstad, 2018b)
Workforce requires employers to adapt a positive yet still
honest and approachable way of leading (Nathan, 2017)
CRC Company Best practice
Best practices Strategy Southwest Southwest ranks employees first and
Applied to Airlines customers second, because if they treat
65
Corporate Rebel employees right, the will treat the
Canvas customers right (Martin, 2015)
Structure Google A smaller number of middle managers and
upper-managers, whom all have the
hands-on mentality in order to avoid them
from being categorized as separate,
authority figures (Kim, 2013)
Skills IKEA Ikea has a revulsion against status,
ensuring that no project will become a one
man show (Van Doorn & Hopman, 2014)
Major Force 5 The role of women in the workplace
Supporting Political Political parties interfere to enhance the role of women in
trends the future global workforce (SHRM foundation, 2015).
Applied to DESTEP
model
CRC Company Best practice
Best practices Style Time Warner Flexibility is used as a tool of retention,
Applied to ensuring that women on maternity leave
Corporate Rebel have the freedom of choosing when they
Canvas want to work (DiversityInc, 2015)
Shared Kelogg The set-up of talent development,
values company especially for women; special meetings
where 200 women worldwide attended,
opened by the CEO of Kelogg
(DiversityInc, 2015)
Major Force 6 Adaptability – constant change
Supporting Socio- The environment gets more complex and it is becoming
trends cultural more difficult to make accurate predictions (Corporate
Applied to DESTEP Rebels, 2017)
model Technological Automation and robotics change the number and nature
of jobs available (Sodexo, 2017)
Employees have to adapt to new technological
developments and obtain new skills (Randstad, 2018b)
CRC Company Best practice
Best practices Staff Procter & P&G’s “Heroic Failure award” honours the
Applied to Gamble employee or team with the biggest failure
Corporate Rebel that delivered the greatest insight (Ismail,
Canvas 2014).
Tata Offers an annual Dare to Try award, which
recognizes managers who took the biggest
risk (Ismail, 2014)
Google X Rewards their employees for failure
(Morgan, 2015)
Style Booking.com The company’s leadership style supports
the broadening of horizons, with
managers helping employees find the
value in successes and failures alike
(Boogaard, 2017).
Major force 7 Flexibility
Supporting Socio- People perform best while enjoying a high degree of
trends cultural freedom and autonomy to do their job in the way they
Applied to DESTEP see fit (Corporate Rebels, 2017)
model Economic Nowadays workforce does not only consist of full and
part-time employees, but also freelancers, consultants,
contractors etc (EmployeeConnect, 2018)
Technological Due to technology and connectivity, employees can work
66
from home and do not necessarily need to be at the office
(Fuduka, 2018)
CRC Company Best practice
Best practices Staff The Next Employees have unlimited vacation days,
Applied to Web they can work wherever and whenever
Corporate Rebel they want.
Canvas Salesforce Working moms and dads have the option
to work with their managers to create
Style
schedules that work for their families
(Fairygodboss, 2017).
Staff Starbucks The Starbucks College Achievement Plan
gives employees who work more than 20
hours a week the opportunity to complete
a bachelor's degree with full tuition
coverage for every year of college through
Arizona State University (Hess, 2017).
Major force 8 Blind hiring
Supporting Socio- As awareness around diversity and inclusion grows,
trends cultural diversity and inclusion have become more important for
Applied to DESTEP talent acquisition and a company’s employment brand
model (Deloitte, 2017).
Technological Some organizations are leveraging technology to root out
bias, better identify and screen candidates and help close
the diversity gap (Florentine, 2016).
Company Best practice
Staff Deloitte, BBC Many organizations remove candidates’
names from their resumes, a process
called “name-blind” recruitment. Deloitte
Best practices and BBC follow a policy of removing
Applied to names from all applications (Huppert,
Corporate Rebel 2017)
Canvas Google Google uses blind recruitment tactics by
making the applicant take various
psychometric and ability tests (Grothaus,
2016).
Blended workforce - outsourcing
Supporting Economical Nowadays workforce does not only consist of full and
trends part-time employees, but also freelancers, consultants,
Applied to DESTEP contractors etc. (Deloitte, 2017)
model
Company Best practice
Best practices Structure Accor Hotels They outsource their housekeeping
Applied to department in all hotels in The
Corporate Rebel Netherlands
Canvas Hilton Outsources F&B and Front Office
Schiphol employees when more staff is needed
Pulitzer Hotel Pulitzer in Amsterdam outsources
their whole housekeeping department
67
Appendix 2: Overview of the evolution of
behaviours of organizations and characteristics
Appendix 3: Skills
68
Sir Albert Personal Skills Interpersonal Skills
required
skills
69
Appendix 5: Root cause analysis
70
Root causes staff
71
Root causes shared values
72
The gap: Human feel of the job
73
Appendix 6: Overview of interventions
Resistance
The state and method & How
74
and leadership statement. Measuring the
performances outcomes.
Human To develop employee Weekly meetings between
resource interpersonal skills and mentors and mentees to
Mentor Mentors guiding their mentees
to understand the discuss progress
program through the change process
organizational culture
and unspoken rules
Human to be diversified and Teams of 5-10. Team meetings,
Cross- resource help other cross functional training week, Every employee goes through
Facilitation &
functional departments when follow-up team meetings cross-training in different
Support
team training necessary. To stimulate departments
Provide skills
K growth
training and
Human Employees in bottom A group consisting one person
Working with Learning the techniques behind emotional
resource layers of Sir Albert feel from each layer of the
others training interdepartmental support
misunderstood. organization.
process communication
Human Learning from different A 2-day event with interactive
A guest speaker will be invited
Motivational process success stories and to lecture. It includes practical
with knowledge and expertise
speaker provide all employees examples and role plays to
around the subject of the vision, Exploration
sessions with new energy and ensure everyone participates
mission, values and structure. Acceptance
ambition
Human To avoid dsicrimination diversity training, carefully only judging a potential
resource explaining why hiring bias candidate to his or her abilities
Blind hiring should be banned. that are critical for the job. All
identification details are left out
Participation &
Human Management at SIR- Activities that help improving
process albert is not well-aware leadership, define objectives, Involvement
of the values, vision, improve processes and Involve potential
Employees and their superiors resisters in
A Outdoor mission and goals of problem solving abilities
perform team building activities designing and
the hotel, or how to
reward or value an implementing
employee properly the change
Strategic To create a feeling of Employees divided into teams
Create Creating Sir Alberts own vision
belonging and to come of with new
personalized and mission statement, apart
purpose amongst the vision/mission. The statements
vision/mission from EHPC. Created by and for
employees. of the winner team will be
for Sir Albert the employees.
implemented
75
Human It is the responsibility of Management is giving and
resource managers and head receiving feedback with the
Monthly Monthly meetings with Sir Alberts
office to understand head office. The change
check-up with management and EHPC
the employee’s team identifies targets,
headquarters headquarters
capabilities and progress, projections etc.
motivations
Human to help employees Monthly feedback sessions in
process acquire and keep a groups of 4-7 persons. One Monthly feedback sessions for
Peer feedback Negotiation
level of self-esteem participant acts as clients, employees and managers
other counsellors Offer incentives
strategic employees will feel New cards, on which the Rebuilding for
R
motivated for their newly constructed vision and Employees will make use of the Commitment making the
Vision/mission direct effect on the mission will be printed. These tailored statements by carrying change
card organisation will be handed out to it with them on a card while at
employees and managers for work
their convenience
Human helps create an The team will collect all the Update and employee
process organisation culture necessary information from recognition tool during the
which appreciates the departments and people change process. Employees
Weekly news
exceeding in mention. The bulletin will be whom achieve change
expectations and high posted in a number of popular expectations will be presented
work quality locations around the hotel on the bulletin
76
Appendix 7: Monitoring tools
Questions
To what degree have you felt satisfied 0 1 2 3 4 5 6 7 8 9 10
with your job in the past?
Do you understand why the change plan
was implemented?
To what degree do you feel satisfied with 0 1 2 3 4 5 6 7 8 9 10
your job now?
What has, in your opinion, changed the
most noticeably?
To what degree do you feel motivated? 0 1 2 3 4 5 6 7 8 9 10
In what way do you feel the management
style has changed?
In what way do you feel the
communication between departments has
changed?
In what way do you feel the
communication between employees and
their superior has changed?
To what degree do you feel the teamwork 0 1 2 3 4 5 6 7 8 9 10
has improved?
To what degree do you feel appreciated? 0 1 2 3 4 5 6 7 8 9 10
To what degree do you feel you can trust 0 1 2 3 4 5 6 7 8 9 10
your fellow employees?
To what degree do you feel the company 0 1 2 3 4 5 6 7 8 9 10
is treating you fair?
Appendix 8: Resistance
Methods to overcome resistance (Kotter and Schlesinger, 2008)
77
Combination of ADKAR and The change curve
78
79
80
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