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Selection Recruitment in BSNL PDF
Selection Recruitment in BSNL PDF
Selection Recruitment in BSNL PDF
ON
RECRUITMENT & SELECTION PROCESS
IN BHARAT SANCHAR NIGAM LTD
Award of degree of
Session: 2012–13
Of
I here by declare that the project report entitled “RECRUITMENT & SELECTION
Musahaf Fazal
A CKNOWLEDGEMENT
P REFACE
Executive Summary
CHAPTER 1
INTRODUCTION
CHAPTER 2
LITERATURE REVIEW
CHAPTER 3
RESEARCH METHODOLOGY
CHAPTER 4
FINDING & RESULT (OR) DATA INTERPRETATION
CHAPTER 5
LIMITATIONS, SUGGESATION & RECOMMENDATIONS
BIBLIOGRAPHY
APPENDIX
INTRODUCTION
Bharat Sanchar Nigam Ltd. formed in October, 2000, is
World's 7th largest Telecommunications Company providing
comprehensive range of telecom services in India: Wireline,
CDMA mobile, GSM Mobile, Internet, Broadband, Carrier
service, MPLS-VPN, VSAT, VoIP services, IN Services etc.
Presently it is one of the largest & leading public sector unit in
India.
BSNL has installed Quality Telecom Network in the country and now focusing on improving
it, expanding the network, introducing new telecom services with ICT applications in villages
and wining customer's confidence. Today, it has about 30 million line basic telephone
capacity, 10 million WLL capacity, 60 Million GSM Capacity, more than 38302 fixed
exchanges, 46565 BTS, 3895 Node B ( 3G BTS), 287 Satellite Stations, 614755 Rkm of
OFC Cable, 50430 Rkm of Microwave Network connecting 602 Districts, 7330 cities/towns
and 5.6 Lakhs villages.
BSNL is the only service provider, making focused efforts and planned initiatives to bridge
the Rural-Urban Digital Divide ICT sector. In fact there is no telecom operator in the
country to beat its reach with its wide network giving services in every nook & corner of
country and operates across India except Delhi & Mumbai. Whether it is inaccessible areas
of Siachen glacier and North-eastern region of the country. BSNL serves its customers with
its wide bouquet of telecom services.
BSNL is numero uno operator of India in all services in its license area. The company offers
vide ranging & most transparent tariff schemes designed to suite every customer.
Bharat Sanchar Nigam Limited (known as BSNL) is a 100 % Government-owned
Telecommunication company in India. BSNL is the largest telecom provider in India in basic
phone line, 2nd overall and fourth largest cellular service provider, with over 100 million
customers as of March 2011. Its headquarter is at Bharat Sanchar Bhawan, Harish Chandra
Mathur Lane, Jan path, New Delhi. It has the status assigned to reputed public sector
companies in India.
BSNL is India's oldest and largest Communication Service Provider (CSP). It has footprints
throughout India except for the metropolitan cities of Mumbai and New Delhi which are
managed by. BSNL's earnings for the Financial Year ending March 31, 2011 stood at Rs.
29,700 crore with a loss of Rs. 6000 crore. BSNL has an estimated market value of $ 150
Billion which make it one of the largest valued company in the World. BSNL is the largest
PSU in India in terms of employees . It is only PSU in India where more than 10 thousand
women employees are working.
B VISION:
C MISSION:
• Contribute towards:
i) Broadband customers base of 20 million in India by 2010 as per Broadband
Policy 2004.
ii) Providing Telephone connection in villages as per Government Policy.
E Our clients
Our clients are citizens of India, PSUs and Government Organisations, Private
Organisations, and NGOs seeking Telecom Services.
F SERVICES WE PROVIDE
BSNL serves its customers as a one stop solution to all telecommunication needs with
possibly the largest bouquet of telecom services; Wireline, CDMA mobile, GSM Mobile,
Internet, Broadband, Carrier service, MPLS-VPN, VSAT, VoIP services, IN Services etc.
The company offers vide ranging & most transparent tariff schemes designed to suite
every customer. The services being offered across the Indian subcontinent barring the
cities of Delhi and Mumbai are:
• Telephone
• Mobile Phone
• 3 G mobile Services
• Cellone
• Excel
• Unified Messaging
• GPRS/WAP/MMS
• SMS & Bulk SMS
• Wll Mobile
• Internet
• Network
• Broadband
• Wi-Fi
• Co-Location Service
• Web Hosting
• Sancharnet
• Broadband (DataOne)
• MPLS VPN
• ISDN
• Leased Line
• Intelligent Network
• Voice VPN
• Universal Number
• Tele Voting
• Video Conferencing
• Audio Conferencing
• Telex/ Telegraph
• Epabx
• EPABX
• Free EPABX
• Centrex
• HVnet
• Inmarsat
• Ku-Band
• Transponder
SOCIAL COMMITMENT
Executives : 56113
Non-Executives : 225522
As on Nov 2011, in Varanasi, a total of 1055 employees are working in GMTD (General
Manager Telecom District ) Varanasi. BSNL office in a district generally called as GMTD or
SSA (Sub-Switching Area). A SSA can consist of a district or more than 1 district. Varanasi
SSA which is headed by GMTD Varanasi Shri D.N. Tripathi covers 3 district, namely
Varanasi, Chandauli and Bhadohi.
Gr A : 21
Gr. B : 81
Gr. C : 831
Gr. D : 122
ORGANISATIONAL CHART
NOTE- THERE ARE TWO TYPES OF EMPLOYEE IN B.S.N.L.
The employee recruited after the formation of BSNL i.e. after 1st Oct, 2000 is
called BSNL recruited employee and the employee came to BSNL from its Parent
Department i.e. from DOT & absorbed in BSNL are called BSNL absorbed employee.
There are no differences in terms of pay or other facilities provided by BSNL to them.
However Pension scheme is different. For BSNL absorbed employees, they have Govt.
pension, provided by BSNL/Government, but BSNL follow new pension scheme for all
BSNL recruited employee in which 12% of pay is deducted form BSNL recruited employee
and same amount is also paid by BSNL to the EPF office. The grand total is either fully
paid to employee or in terms of pension to them after retirement. BSNL employees enjoy
the facilities of Life insurance, Pension, Gratuity, Leave encashment (in or after
retirement), medical facility, welfare schemes like education fee to wards of employees,
book award, canteen facility, scholarship, fee reimbursement for doing MBA, housing,
special facilities to women employees, etc.
Corporate structure of BSNL Board consists of CMD & Five full time Directors, Human
Resource (HR), Consumer Mobility, Consumer Fixed Access, Finance, Enterprise, who
manage the entire gamut of BSNL operations. There are five other Directors in the full
Board of BSNL.
Phone
PM (PHONE MECHANIC)
RM (REGULAR MAJDOOR)
WORK CATEGORY OF EMPLOYEE IN VARANASI
(Executive Level)
FINANCE –
No.
AO 7
JAO 5
CAO 2
DGM (F) 1
2. TECHNICAL-(Marketing + Operation)
Post No.
G.M. 1
DGM 2
AGM 1
DE 14
SDE 41
JTO 24
IN VARANSI
GM- Mr.DEVENDRA NATH TRIPATHI
CADRES IN BSNL
EXECUTIVES :
• CMD
• BOARD OF DIRECTORS
• CGM
• GM
• DGM
• AGM/DET/CAO
• SDE/A.O.
• JTO/JAO/P.A/ADOL
NON- EXECUTIVES
• SR.TOA
• PHONE MECHANIC
• REGULAR MAZDOOR
Services
BSNL provides almost every telecom service in India. Following are the main telecom
services provided by BSNL:
• Universal Telecom Services: Fixed wire line services & Wireless in Local loop
(WLL) using CDMA Technology called bfone and WLL respectively. As of
December 31, 2007, BSNL has 81% market share of fixed lines.
• Intelligent Network (IN): BSNL provides IN services like televoting, toll free
calling, premium calling etc.
• 3G: BSNL offers the '3G' or the '3rd Generation' services which includes facilities
like video calling, Lightening fast Mobile broadband, online movies, etc.
• IPTV: BSNL also offers the 'Internet Protocol Television' facility which enables us to
watch television channels (like Dish TV) through telephone lines.
• FTTH: Fiber to The Home facility that offers a higher bandwidth for data transfer.
This idea was proposed on post-December 2009.
• Teleconferencing: It also offers teleconferencing at very competitive market price.
VISION
• Become a total solution provider company and to provide world class telecom
services at affordable prices.
• Become a global telecom company and to find a place in the ‘Fortune 500’
companies.
• Enter into and expand new services viz. Long distance, Cellular mobile, W-
CDMA, Internet /Broadband and ‘IN’ – services and development of telecom
software.
MISSION
Company HR Policy:-
* Company lay out
* Selection &Recruitment
* Motivation.
* Training.
*Performance appraisal
• External sources
*Management consultant
*Advertisement
*Management institute
*Recommendation
*Deputation personnel
• Internal sources
* Transefer
* Promotion.
Selection process:-
*Job analysis
*Initial screening
*Application bank
*Test
*Interview
*Reference check
MOTIVATION:-
The job of a manager in the workplace is to get things done through employees. To do this
the manager should be able to motivate employees. But that's easier said than done!
Motivation practice and theory are difficult subjects, touching on several disciplines. In spite
of enormous research, basic as well as applied, the subject of motivation is not clearly
understood and more often than not poorly practiced. To understand motivation one must
understand human nature itself. And there lies the problem. In B.S.N.L as we all know that
it’s a government organization so there is not such motivational package as comparison to
what an employee get in private organization . The main motivational package is job security
and time to time promotion without much fuss about targets. Some motivational package
which B.S.N.L give there employee is-
• Promotion
Employee Training:
Employee training is the planned effort of an organization to help employees learn the job
related behaviors and skills they will need to do their job properly. It is a set of planned
activities that the organization will have their employees complete in order to increase their
job knowledge and skills and to have them get accustomed to the attitudes and social
atmosphere of the company. It will help the employee to be familiar with the goals of the
organization and the job requirement.
BSNL has many training institutes, located at almost all major states of India. ALTTC
Ghaziabad and BRBRAITT Jabalpur are two main telecom training institutes of BSNL which
offers world class environment and facilities to the trainee. It offers all type of telecom
training like new services and technology launched by BSNL, HR related training, finance,
induction, etc. The training centers of BSNL also offer training to Private Candidates on
various telecom related topics. Some of the important training centers of BSNL are :
• ALTTC Ghaziabad
• BRBRAITT Jabalpur
• RTTC Lucknow
• RTTC Patna
• NATFM Hyderabad
• RTTC Ranchi
• RTTC Guwahati
• RTTC Kalyan
There are more than 40 training centres of BSNL all over India. The training centers are
said to be BEST in telecom training.
Performance appraisal:-
In BSNL, Performance Appraisal has great role for employee’s future promotion.
Performance Appraisal, known as APAR (Annual Performance Appraisal Report) is written
annually by the employee concerned about his achievements throughout the year and then it
is reviewed by his next higher Boss. Any bad entry in APAR by the employee’s Boss may
hamper his future promotion, because any type of promotion either through departmental
examination or through time bound needs last 5 years APAR records of the employee and
adverse entry in APAR may stop his promotion. In BSNL every employee has a service book
which is maintained by the HR manager, known as AGM (HR) & SDE (HR). Service book
contains all type of information about the employee like his name, photograph, date of birth
& date of retirement, address, educational qualification, identification signs, carrier history,
leave records, awards and punishments given to employee, his family, trainings, pay,
allowances, etc
In private organization employee generally get much more than that an employee of public
organization but the difference comes in benefits that public employee receives. Despite of
huge profit, good public image, best among PSU it pays less to its employee than other PSU.
If we compare it with other telecom PSU in its field like MTNL and TCIL then also its wage
rate is low. According to analyst the wage rate is set in comparison with profit earned by
company and wage rate of that industry.
In private organization, an employee generally gets much more than that an employee of
public organization but the difference comes in benefits that public employee receives.
Despite of huge profit, good public image, it pays less to its employees than other PSU.
If we compare it with other PSU in its field like, MTNL and TCIL then also its wage rate is
low. According to analyst the wage rate is set in comparison with profit earned by company.
Based on scale
NON EXECUTIVE
1 RM 7760-16840
2 PM 9020-17430
4 TTA 13600-30630
EXECUTIVE
1 JTO/JAO/PA 16400-40500
2 SDE/AO 20600-46500
3 SR.SDE 24900-50500
4 AGM/CAO 29100-66000
5 DGM 32900-58000
6 GM 62000-80000
6 DIRECTOR 75000-100000
7 CMD 80000-125000
pay+ da)
• Provide LTC once in a 4 year, & can avail LTC encashment 10 days of salary of one
month.
• Casual leave- 12
• Earn leave-15 per 6 month (max 300 days you can reserve your EL)
On the day of retirement, the employee will be awarded by bookey with amount of Rs. 4251.
A farewell party will be organized for this occasion. After retirements, the employee will get
300 days leave enchashment, gratuity, pension, medical benefits for all his life including his
family members and other benefit as given by BSNL from time to time.
Vision
• Become a total solution provider company and to provide world class telecom services at
affordable prices.
• Become a global telecom company and to find a place in the ‘Fortune 500’ companies.
• Enter into and expand new services viz. Long distance, Cellular mobile, W-CDMA,
Internet / Broadband and ‘IN’ – services and development of telecom software.
Mission
• To remain market leader in providing world class Telecom and IT related services at
affordable prices and to become a global player.
SOCIAL COMMITMENT
• As on March, 2010 India has more than 45 crore mobile users and BSNL Share is about
6.4 crore Mobile . BSNL has about 2.8 cr basic phone users, 70 lakh WLL users, 54 lakh
Broadband users and 17 lakhs PCOs, i.e BSNL has a customer base of around 10 crore
(100 Million) in India, which make it one of the largest telecom service provider in the
world.
• BSNL, Bharti Airtel, Vodafone, Idea, Aircel, Spice and MTNL are the main GSM
providers in India.
• GSM (Global System for Mobile Communications) originated in Europe in 1990. The
GSM Association is an international organization founded in 1987, dedicated to
developing, providing and overseeing the worldwide.
• Wireless standard of GSM.
The total revenue in the telecom service sector was Rs. 86,720 crore in 2005-06 as against
Rs. 71, 674 crore in 2004-2005, registering a growth of 21%. The total investment in the
telecom services sector reached Rs. 200,660 crore in 2005-06, up from Rs. 178,831 crore in
the 2006-07.
Conclusion:
India is huge market and none of service providers can dare to ignore its potential. That’s
why Indian mobile service provider industry is growing leap and bounce for the last decade.
This journey of 1 million to 50 million will keep it pace until each citizen in India will have
his own mobile. Industry has many phases.
BSNL (then known as Department of Telecom) had been a near monopoly during the
socialist period of the Indian economy. During this period, BSNL was the only telecom
service provider in the country (MTNL was present only in Mumbai and New Delhi). During
this period BSNL operated as a typical state-run organization, inefficient, slow, bureaucratic,
and heavily unionized. As a result subscribers had to wait for as long as five years to get a
telephone connection. The corporation tasted competition for the first time after the
liberalisation of Indian economy in 1991. Faced with stiff competition from the private
telecom service providers, BSNL has subsequently tried to increase efficiencies itself. Dot
veterans, however, put the onus for the sorry state of affairs on the Government policies,
where in all state-owned service providers were required to function as mediums for
achieving egalitarian growth across all segments of the society. The corporation (then Dot),
however, failed miserably to achieve this and India languished among the most poorly
connected countries in the world. BSNL was born in 2000 after the corporatization of Dot.
The efficiency of the company has since improved. However, the performance level is
nowhere near the private players. The corporation remains heavily unionized and is
comparatively slow in decision making and implementation. Though it offers services at
lowest tariffs, the private players continue to notch up better numbers in all areas, years after
year. BSNL has been providing connections in both urban and rural areas. Pre-activated
Mobile connections are available at many places across India. BSNL has also unveiled cost-
effective broadband internet access plans (Data One) targeted at homes and small businesses.
At present BSNL enjoys around 60% of market share of ISP services.
2007 has been declared as "Year of Broadband" in India and BSNL is in the process of
providing 5 million Broadband connectivity by the end of 2007. BSNL has upgraded existing
Data one (Broadband) connections for a speed of up to 2 Mbit/s without any extra cost. This
2 Mbit/s broadband service is being provided by BSNL at a cost of just US$ 11.7 per month
(as of 21/07/2008 and at a limit of 2.5GB monthly limit with 0200-0800 hrs as no charge
period). Further, BSNL is rolling out new broadband services such as triple play.
BSNL is planning to increase its customer base to 108 million customers by 2010. With the
frantic activity in the communication sector in India, the target appears achievable.
BSNL is a pioneer of rural telephony in India. BSNL has recently bagged 80% of US$ 580 m
(INR 2,500 crores) Rural Telephony project of Government of India.
On the 20th of March, 2009, BSNL advertised the launch of BlackBerry services across its
Telecom circles in India. The corporation has also launched 3G services in select cities across
the country. Presently, BSNL and MTNL are the only players to provide 3G services, as the
Government is still in the process of auctioning the 3G spectrum to private players.
BSNL has also launched a Entertainment Portal called BSNL Hungama Portal from where
subscribers could download contents like music, music videos for free and also download or
play various games online. Only Tamil, Kannada, Telugu & Hindi are provided at present.
Hopes are there that the database could be expanded. BSNL charges a fixed monthly
subscription fee for this function.
Challenges
During the financial year 2008-2009 (from April 1, 2009 to March 31, 2009) BSNL has
added 8.1 million new customers in various telephone services taking its customer base to
75.9 million. BSNL's nearest competitor Bharti Airtel is standing at a customer base of 62.3
million. However, despite impressive growth shown by BSNL in recent times, the fixed line
customer base of BSNL is declining. In order to woo back its fixed-line customers BSNL has
brought down long distance calling rate under One India plan, however, the success of the
scheme is not known. However, BSNL faces bleak fiscal 2009-2010 as users flee
Presently there is an intense competition in Indian Telecom sector and various Telco’s are
rolling out attractive schemes and are providing good customer services.
Access Deficit Charges (ADC, a levy being paid by the private operators to BSNL for
provide service in non-lucrative areas especially rural areas) has been slashed by 20% by
TRAI, w.e.f. April 1, 2009. The reduction in ADC may hit the bottom lines of BSNL.
BSNL launched 3G services in 11 cities of country in 2nd march 2009.MTNL which operates
in Mumbai and Delhi first launched 3G services in these cities. As of now, BSNL offers 3G
services in all state capitals and major cities of India.
OBJECTIVE OF THE STUDY
2. To know the Level of Awareness among the employees of the various RECRUITMENT
3. To find the Perceptual and Attitudinal differences of the employees regarding the
However, the basic objective of the study is to find out the issues for the betterment of the
organization and employees and to suggest ways if necessary to improve the worker’s
efficiency for the job, to reduce or to prevent the cost incurred during RECRUITMENT AND
SELECTION process or reduce the losses the occurred due to the errors by the employees,
This project entailed RECRUITMENT AND SELECTION is carried out with a view to
identify the effects at recruitment on an individual and organization as a whole would
improve the organizational effectiveness.
With the changing scenario of the world trade new concepts have to be adopted. When
it comes to organization the whole work force starting from the
Recruitment & selection are two of the most important functions of personal
management. Recruitment precedes selection and helps in selecting a right candidate.
Every organization needs to look after recruitment & selection in the initial
period and thereafter as and when additional manpower is required due to expansion and
development of business activities.
‘Right person for the right job’ is basic principle in recruitment and selection. Ever
organization should give attention to the selection of its manpower, especially its
managers. The operative manpower is equally important and essential for the orderly
different business activities smoothly and efficiently and for this recruitment & selection
of suitable candidates are essential. Human resource management in an organization will
not be possible if unsuitable persons are selected and selected and employment in
business unit.
1.1 MEANING:
RECRUITMENT
“Recruitment is the process of searching for prospective employee and stimulating them to
apply for job in the organization. It is often termed positive in that it stimulates people to
apply for job to increases the number of applicant for a job.”
Recruitment refers to the process of findings possible candidates for a job or function, usually
under taken by recruiters. It may also be undertaken by an employee agency or a member of
staff at the business or organization looking for recruits.
Evidence of skill required for a job may be provided in the form of qualification (educational
or professional ) , experienced in a job requiring the relevant skills or the testimony of
references. Employment agencies may also give computerized tests to assess an individual’s
technical or non technical knowledge. At a more basic level, written test are usually given to
assess the numeric, logical ability, etc. a candidate is also assessed on the basis of interview.
Head hunting is a frequently used name when referring to third party recruiters, but there are
significant differences. In general a company employs a head hunter when the normal
recruitment efforts fail to provide a viable candidate for the job. Head hunter are generally
more aggressive than in house recruiters, and generally use advanced techniques such as
initially posing client’s together names of employees of their designations or job titles, etc.
They also prepare a candidate for the interview, negotiate salary, etc. In general in house
recruiters will do their best to attract candidates for specific jobs.
Def inition:
1. Planned: the needs that arise from changes in organization and retirement
policy.
SOURCES OF RECRUITMENT
Recruiters can be divided into groups: those working internally for a single organization and
those working for multiple clients in a third party broker relationship, sometimes called
headhunters.
1. TRANSFERS
The employees are transferred from one department to another according to their efficiency
and experience.
2. PROMOTIONS
The employees are promoted from one department to another with more benefits and greater
responsibility based on efficiency and experience.
3. Others are Upgrading and Demotion of present employees according to their performance.
4. Retired and Retrenched employees may also be recruited once again in case of shortage of
qualified personnel or increase in load of work. Recruitment such people save time and costs
of the organizations as the people are already aware of the organizational culture and the
policies and procedures.
5. The dependents and relatives of Deceased employees and Disabled employees are also
done by many companies so that the members of the family do not become dependent on the
mercy of others.
Advantages: -
4. Industrial Peace
5. Relatively inexpensive
Disadvantages: -
2. Employees may become lethargic if they are sure of time bound promotions
4. Frequent transfers of employees may reduce the overall productivity of the organization.
journals are a widely used source of recruitment. The main advantage of this method is that it
medical Colleges etc. are a good source of recruiting well qualified executives, engineers,
medical staff etc. They provide facilities for campus interviews and placements. This source
is known as Campus Recruitment. This has not been done till date, but board of directors of
BSNL may opt for campus selection for the management trainee (MT) posts, to be advertised
this year.
throughout the country. These exchanges provide job information to job seekers and help
maintain close contacts with the sources of such workers. This source is used to recruit labor
companies on their own. Such callers are considered nuisance to the daily work routine of the
enterprise. But can help in creating the talent pool or the database of the probable candidates
structured system where the current employees of the organization can refer their friends and
relatives for some position in their organization. Also, the office bearers of trade unions are
often aware of the suitability of candidates. Management can inquire these leaders for
suitable jobs. In some organizations these are formal agreements to give priority in
factory gate these may be employed whenever a permanent worker is absent. More efficient
Advantages: -
1. Qualified Personnel
2. Wider Choice
3. Fresh Talent
4. Competitive Spirit
Disadvantages: -
3. Costly Process
4. Uncertain Process
RECRUITMENT POLICY
necessary for organizations to respond to its human resource requirements in time. Therefore,
it is important to have a clear and concise recruitment policy in place, which can be executed
effectively to recruit the best talent pool for the selection of the right candidate at the right
place quickly. Creating a suitable recruitment policy is the first step in the efficient hiring
process. A clear and concise recruitment policy helps ensure a sound recruitment process.
qualified people.
• Organizational objectives
• Personnel policies of the organization and its competitors.
• Government policies on reservations.
• Preferred sources of recruitment.
• Need of the organization.
• Recruitment costs and financial implications.
FORMS OF RECRUITMENT
The organizations differ in terms of their size, business, processes and practices. A few
decisions by the recruitment professionals can affect the productivity and efficiency of the
the specific needs of the organization. The organizations can choose from the centralized
department at the head office performs all functions of recruitment. Recruitment decisions
for all the business verticals and departments of an organization are carried out by the one
in government organizations and it also established in BSNL. Executive’s level posts are
being recruited on All India Basis and non-executives level posts are being recruited by
• Uniformity in recruitment
• Interchangeability of staff
• Reduces favoritism
Decentralized Recruitment
Decentralized recruitment practices are most commonly seen in the case of conglomerates
operating in different and diverse business areas. With diverse and geographically spread
business areas and offices, it becomes important to understand the needs of each department
and frame the recruitment policies and procedures accordingly. Each department carries out
its own recruitment. Choice between the two will depend upon management philosophy and
needs of particular organization. In some cases combination of both is used. Lower level
staffs as well as top level executives are recruited in a decentralized manner. In BSNL,
RECRUITMENT STRATEGIES
Recruitment is of the most crucial roles of the human resource professionals. The level of
Organizations have developed and follow recruitment strategies to hire the best talent for
their organization and to utilize their resources optimally. A successful recruitment strategy
should be well planned and practical to attract more and good talent to apply in the
organization.
For formulating an effective and successful recruitment strategy, the strategy should cover
process. It is impossible to fill all the positions immediately. Therefore, there is a need to
identify the positions requiring immediate attention and action. To maintain the quality of the
recruitment activities, it is useful to prioritize the vacancies whether to focus on all vacancies
2. Candidates to target
The recruitment process can be effective only if the organization completely understands the
requirements of the type of candidates that are required and will be beneficial for the
Experience level required: the strategy should be clear as to what is the experience level
required by the organization. The candidate’s experience can range from being a fresher to
Category of the candidate: the strategy should clearly define the target candidate. He/she
can be from the same industry, different industry, unemployed, top performers of the industry
etc.
3. Sources of recruitment
The strategy should define various sources (external and internal) of recruitment. Trained
recruiters. The recruitment professionals conducting the interviews and the other recruitment
activities should be well-trained and experienced to conduct the activities. They should also
be aware of the major parameters and skills (e.g.: behavioral, technical etc.) to focus while
interviewing and selecting a candidate.
4. How to evaluate the candidates: The various parameters and the ways to judge them i.e.
the entire recruitment process should be planned in advance. Like the rounds of technical
interviews, HR interviews, written tests, psychometric tests etc.
Recruitment Process
1. Identify Vacancy
2. Advertising the vacancy
3. Managing the response
4. Short- listing
5. Arrange- test & interview
6. Conducting final process for appointment.
For executives
For Non-executives :
Graduation OR Diploma
However MBA degree holder may have some chances in near future
when MT (Higher level of executives) level of exam will be conducted on
regular intervals.
The recruitment on the post of CMD and Board of Directors are based on Interview
performed by a independent government committee called PSEB
In the present system, as soon as there is a vacancy, a requisition comes from the relevant
department to the personnel department.
Personnel department finds out of the vacancy can be fulfilled internally, and so an internal
notification is sent across to all units for the same.
In case, the vacancy cannot be fulfilled internally, external sourcing i.e. advertisements,
jobsites, consultants and personal references, is opted for.
↓
Resumes received are screened and appropriate applicants are called for the test.
A test is conducted at the entry level, and the candidates short listed are called for
interview.
A round of interview are conducted and then, the candidates are short listed for the
required post as per vacancy.
Reference check is done and fitment is decided. then, offer letter is given to the candidate.
The selected candidate goes through the induction and probation before the final
absorption.
These processes are meant for both executives and non-executive employee.
However no interview is called for the non-executives. The recruitment process
for Management Trainee (MT) may also be started soon where MBA students
have opportunity for selection in esteemed govt. organization like BSNL.
RESEARCH
METHODOLOGY
METHODOLOGY
RESEARCH METHODOLOGY
Research works involve a systematic process. There must be well-defined procedure for each
and every research work, which always need a set of methodologies. The methodology for
any research work constitutes the selection of representative sample from the whole of the
universe (or population) and also, applying appropriate tools and techniques of research.
The research design of this product in the former part is ‘Exploratory’ while the later part is
‘Conclusive ’i.e. where on the basis of the findings and analysis; suggestions have been given
to improve the services in the concerned areas.
The research design for this project has been designed as per the requirements of the
objective to be fulfilled, which have been already mentioned as above in this project. Here,
the objectives of this project are such that it required a through understanding of the working
of the organization.
Field data:-
The field data has been collected by personally administering the questionnaire of the topic.
Sampling Plan :
1. Sa
mpling Unit :-
Each respondent was considered as a single unit in the whole research work.
2. Sampling size :-
50.
3. Sampling procedure :-
PRIMARY DATA
The primary data is that, which is collected afresh and for the first time, and thus happen to
be original in character. Hence, this type of data has been collected by direct interaction with
the employees, HR personnel and getting knowledge from my project guide. i.e. Primary data
was collected using an appropriate questionnaire and observing it.
SECONDARY DATA
The secondary data is that, which has already been collected by someone else and which has
already been passed through the statistical process. This type of data has been collected from
the company’s record, from the website of the company, from various search engines, etc.
PRIMARY DATA
A questionnaire has been used in this project to get the required information. While designing
the questionnaire, it has been kept in mind to design it in concise and easy to answer manner,
since employees could not spare much time to answer these questions. Therefore, in this
questionnaire, close ended questions were mostly used.
In order to evaluate effectiveness, the parameters that were used in the questionnaire, are as
follows:
• General Information
• Awareness
• Performance
• Attitude
• Ability to get along with others
SECONDARY DATA
• Organizational Brochure
• Previous records
• Documents
• Personal Manuals
FINDING &
RESULT
DATA ANYLASIS
ANYLASIS OF QUESTIONNAIRE
1. The source of recruitment from where existing employees come to know about the job,
responses were as follows:
It shows that the major source of recruitment in Bharat Sanchar Nigam LTD. is through
INTERNAL. As 80% of our respondents have been hired from internal source whereas 20%
from external.
2. In order to assess the recruitment policy, the question was asked whether they are happy
with recruitment policy by which they’ve been selected, 90% of the respondents gave
favorable response. It is evident that majority of employees/ workers are satisfied with
the recruitment process at BHARAT SANCHAR NIGAM LTD.
90% of the respondents are satisfied with the recruitment policy of BHARAT SANCHAR
NIGAM LTD. while 7% are not satisfied with the current recruitment policy and 3% gave no
comments.
3. Questionnaire results indicate that 68% of the respondents feel that their colleagues
have been selected by the same process. Therefore, it is evident that the recruitment
policy of the organization is quite visible and the process is followed impartially.
While 21% respondents feel that some biasing was done in the recruitment and selection of
their co- workers and 11% respondents were not aware about the recruitment policy followed
by the organization.
4. When asked whether they find their colleagues helping and pleasant in nature, 80% of
respondents gave the answer in favor of it. It proves that there is very congenial
environment in BHARAT SANCHAR NIGAM LTD. and employees of any
organization like to work in a supportive and healthy environment; hence it contributes
towards the effectiveness of recruitment and selection process.
c) No answer : 5%
So, it is evident that most of the employees are committed enough to refer their friends or
relatives to this organization .It also shows that they find their career growth in this
organization good enough to stick to this organization.
6. On organization commitment .one more question was asked ,i.e. for how long they
would like to continue with this organization ,and the responses were as follows :
a) 0 - 10 years : 10%
It shows that most of the respondents i.e. 90% would like to this organization till their
retirement and only 10% will for 0 – 10 years in the organization.
7. Trying to find out the growth opportunities, a question was asked whether they get
timely appraisal ,the response was favorable and as follows :
However, It was determined from the HR department ,that any promotion is considered
only after 5 years of dedicated performance oriented employment.
8. On being asked what kind of benefits they expect from the organization the response
was as follows :-
The most desirable benefit was insurance benefit with 98% of respondents expecting it.99%
of the respondents were in the favor of getting all the benefits while the least desired
allowance was travel allowance among the respondents.
9. Was the job description clear to you at the time of recruitment?
A) Yes 80%
B) No 20%
10. Do you pay any charges in recruitment time?
A) Yes 20%
B) No 80%
11. Do you agree with the internal & external applicant ratio is 50-50
A) Yes 65%
B) No 35%
12. Do you face any pressure from your boss to leave the job?
A) Yes 30%
B) No 70%
CONCLUSION,
RECOMMENDATION AND
LIMITATION OF THE STUDY
LIMITATIONS
In a research, there is always some limitation. Therefore, no research can be perfect. In this
research procedure, the following limitations were there.
1. TIME BOUNDATION
Because of time problem, only a few topics were covered by me, otherwise I would
1. PERSONAL ‘S ATTITUDE
Today, BHART SANCHAR NIGAM LTD. Is the fourth largest cellular service provider.
During my project work, I‘ve noticed that the HR & Administration of BHART SANCHAR
NIGAM LTD. Is very hard working and efficient too. Therefore, anybody would like to work
for it and want to be a part of it.
The Recruitment & Selection Criteria is very good here and they keep on improving the
way they work for it. Moreover, the training program is very sound and employee does not
face any problem during the training period.
In this report, it can very easily be concluded that BSNL, holds recruitment for internal
sources.
Employees will definitely refer the company to their friend & relative to apply for the job.
The company has made considerable progress since its establishment . Based on my study on
“Effectiveness of Recruitment & Selection in BHART SANCHAR NIGAM LTD.”,now I
am in a state to extract some meaning out of it that the effectiveness is quite well and
favorable ,but in order to remain competitive and maintain stability, there is always some
scope of improvement or enhancement to achieve organizational excellence.
BOOKS
WEBSITE:
www.googel.com
www.bsnl.co.in
www.nukre.com
ANNEXURE
QUESTIONNAIRE
PERSONAL INFORMATION :-
1. NAME :
2. AGE :
3. DESIGNATION /POST :
Q.1 In BHART SANCHAR NIGAM LTD., you have been selected through :
a. Internal Sources
b. External Sources
Q.2 If External / Internal sources, are you happy with the recruitment policy of the
Organization ?
a. Yes
b. No
c. Can’t say
Q.3 Was the job description clear to you at the time of recruitment?
a. Yes
b. No
Q.4 Do you think the recruitment policy of the organization is visible and followed
impartially?
a. Partial
b. Impartial
c. Don’t know
a. Helpful
b. Rude
c. Good
d. Can’t say
Q.6 Would you like to refer your friends and relatives to work in BHART SANCHAR
NIGAM LTD.?
a. Yes
b. No
Q.7 For how many years , would you like to stay in this organization?
a. 0-10 Years
b. T
Till retirement
a. In term of promotion
b. In monetary terms
Q.9 Besides proper remuneration and designation ,what kind of benefits do you expect from
the organization ?
b. Insurance Benefits
c. Food Allowance
d. All of them
Q.10 Was the job description clear to you at the time of recruitment?
a. Yes
b. No
Q.11 Do you pay any charges in recruitment time?
a. Yes
b. No
Q.12 Do you agree with the internal & external applicant ratio is 50-50 ?
a. Yes
b. No
Q.13 Do you face any pressure from your boss to leave the job?
a. Yes
b. No
b. No
Q.15 Would you like to suggest something for the Recruitment & selection?
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