WATERFALL

THE AGILE
Lean Startup vs CHEATSHEET
CHEATSHEET
VALIDATED LEARNING
PIVOT = A change in “Pivot or “We must learn what customers really want,

STRATEGY without a
Persevere” not what they say they want or what we
change in VISION
ideas think they should want. we must discover
whether we are on a path that will lead to
growing a sustainable business.”
Eric rIes
ASSUMPTION learn Build EXPERIMENT Author, The Lean Startup

The Customer
decides
Complete this
 what’s viable
loop as quickly

as possible Minimum viable product
You decide An experiment

T
DUC
what’s minimal
Dat

PRO
a

Measure

off
es
tak
ct
“The lean startup

du
method is not about METRIC

Pro
cost, it’s about
speed.” Eric rIes
Author, The Lean Startup PIVOT
PIVOT
PIVOT Fu
PIVOT Ga nd
ing
PIVOT me runs
ov out:

er

The Lean Startup “Runway”

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