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  • Website Performance Trends and Technology Strategy For 2020 by Oyerohit

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    Rohit Singh
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    As per data, 63% of marketers are looking to make a website upgrade this year. Are you? P.S: Websites have come a long way from serving as digital business cards to being everything but that. For marketers, 2020 will be all about reducing complexity (even more) and creating a concise and transparent user experience. In 2020, build your web strategy around your audience’s accessibility & needs first.

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    As per data, 63% of marketers are looking to make a website upgrade this year. Are you? P.S: Websites have come a long way from serving as digital business cards to being everything but that. For marketers, 2020 will be all about reducing complexity (even more) and creating a concise and transparent user experience. In 2020, build your web strategy around your audience’s accessibility & needs first.

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    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
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    7 views7 pages

    Website Performance Trends and Technology Strategy For 2020 by Oyerohit

    Uploaded by

    Rohit Singh
    As per data, 63% of marketers are looking to make a website upgrade this year. Are you? P.S: Websites have come a long way from serving as digital business cards to being everything but that. For marketers, 2020 will be all about reducing complexity (even more) and creating a concise and transparent user experience. In 2020, build your web strategy around your audience’s accessibility & needs first.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
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    of 7

    ROHIT SINGH | @TEAMOYEROHIT | 2020

    WEB STRATEGY
    TRENDS IN 2020

    BY WWW.OYEROHIT.COM
    GET EDUCATED AT OYEROHIT.COM/BLOGS
    ROHIT SINGH | @TEAMOYEROHIT | 2020

    Q: Is you company investing in a website upgrade in 2020?

    Item 2
    NO - 37 % 37%

    YES - 63 %
    Item 1
    63%

    63% OF MARKETERS ARE INVESTING IN A WEBSITE UPGRADE THIS YEAR

    BY WWW.OYEROHIT.COM
    GET EDUCATED AT OYEROHIT.COM/BLOGS
    ROHIT SINGH | @TEAMOYEROHIT | 2020

    Q: What channels does your company use for marketing your business? Check all that apply.
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    A BUSINESS WEBSITE IS THE MOST USED DISTRIBUTION CHANNEL FOR MARKETERS

    BY WWW.OYEROHIT.COM
    GET EDUCATED AT OYEROHIT.COM/BLOGS
    ROHIT SINGH | @TEAMOYEROHIT | 2020

    Q: Which tactics have you found most beneficial in improving site performance and ranking?

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    THE NUMBER ONE TACTIC USED BY MARKETERS IS OPTIMIZING MOBILE PERFORMANCE


    BY WWW.OYEROHIT.COM
    GET EDUCATED AT OYEROHIT.COM/BLOGS
    ROHIT SINGH | @TEAMOYEROHIT | 2020

    Q: What content management system do you currently use?


    Item 1
    18%

    WORDPRESS - 18 %

    OTHERS - 82 %

    Item 2
    82%

    18% CHOOSE WORDPRESS AS THEIR WEBSITE CONTENT MANAGEMENT SYSTEM

    BY WWW.OYEROHIT.COM
    GET EDUCATED AT OYEROHIT.COM/BLOGS
    ROHIT SINGH | @TEAMOYEROHIT | 2020

    Q: What optimization tactics are improving your advertising performance?

    25

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    Audience target Ad creative A/B Landing Page A/B Ad Placement Bid Strategy Test Not sure

    17% OF MARKETERS USE LANDING PAGE A/B TESTING TO IMPROVE


    CONVERSION RATES
    BY WWW.OYEROHIT.COM
    GET EDUCATED AT OYEROHIT.COM/BLOGS
    ROHIT SINGH | @TEAMOYEROHIT | 2020

    Looking for a professional


    advice with marketing for
    your brand?
    Book an on-call appointment with me at www.oyerohit.com

    BY WWW.OYEROHIT.COM
    GET EDUCATED AT OYEROHIT.COM/BLOGS

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