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  • Vital Tea: History Manufactur ER USP Varien T Skus Target Market Mantr A Taglin E

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    Mubaraka Quaid
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    Vital Group started operations in 1991 with the launch of Vital Tea. Vital Tea's USP is that its tea leaves are hand-picked in the mountains of Kenya. Its target market includes males and females of socioeconomic classes A, B, and C as well as all hot drink users. The company's tagline is "Vital piyo zindigi jeyo" which means "Live life vibrantly".

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    Vital Tea

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    Vital Group started operations in 1991 with the launch of Vital Tea. Vital Tea's USP is that its tea leaves are hand-picked in the mountains of Kenya. Its target market includes males and females of socioeconomic classes A, B, and C as well as all hot drink users. The company's tagline is "Vital piyo zindigi jeyo" which means "Live life vibrantly".

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    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
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    31 views2 pages

    Vital Tea: History Manufactur ER USP Varien T Skus Target Market Mantr A Taglin E

    Uploaded by

    Mubaraka Quaid
    Vital Group started operations in 1991 with the launch of Vital Tea. Vital Tea's USP is that its tea leaves are hand-picked in the mountains of Kenya. Its target market includes males and females of socioeconomic classes A, B, and C as well as all hot drink users. The company's tagline is "Vital piyo zindigi jeyo" which means "Live life vibrantly".

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 2

    HISTORY MANUFACTUR USP VARIEN TARGET MANTR TAGLIN

    ER T SKUs MARKET A E
    The Vital Vital Group. Vital Tea vital tea Male & Freshness Vital piyo
    Group leafs are economy Female of zindigi
    Started its hand- pack socioeconom jeyo
    operation picked in 475gm ic class A, B &
    the
    in 1991 C, while in
    mountain
    with the s of peripherial
    launch of Kenya. all hot drink
    Vital Tea. It users.
    was the
    very first
    product
    with was
    launched in
    the small
    town of
    Punjab,
    Haroonaba
    d.

    VITAL TEA

    Submitted by
    Mubaraka Quaid Joher
    20161-20827

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