Professional Documents
Culture Documents
LATIHAN
1. COMPREHENSION
1. a. What is the definition of marketing nowadays?
- Marketing is an activity, a series of institutions, and the process of creating, communicating,
delivering and exchanging offers of value to customers, clients, partners and the general public
b. What is the difference between the term “market” and “marketing”?
- Market is a place where buyers and sellers gather to exchange their goods or more clearly where
buyers and sellers meet.
- marketing is a whole system of business activities designed to provide something for groups,
individuals, or organizations that satisfy them, in order to achieve organizational goals.
c. What are the two types of market mentioned in paragraph 2?
- 1). Traditional markets
Judging from the way of transaction, traditional markets use a transaction method where there is direct
bargaining in person. Many traditional markets are found in Indonesia, both in remote areas and in big
cities.
- 2). Modern markets
If there are traditional markets, modern markets also emerge. Modern markets are slightly different
from traditional markets. In the modern market, buyers and sellers do not bargain because the fixed
price is the right price. In addition, in the modern market the buyer serves himself. Examples of modern
markets such as malls, plazas, supermarkets and so on.
d. What do you know about marketing mix? Mention and give definitions
- The marketing mix is a sales or promotion strategy and pricing that is unique and is designed to
produce a mutually beneficial exchange for the intended market. examples of marketing mix:
products, prices, places, promotions, people, processes, physical evidence.
e. What are the two activities of sales promotion?
- Advertising and promotion
f. What are the three aspects of distribution?
- product management, pricing and promotion.
g. Give three examples of related services
- Package the product that the customer has purchased, Serve payment, Say thank you to the
customer
h. What is the difference between the old and the modern marketing concepts?
- Modern ways of selling such as online shopping, for example, selling on social media and GoJek
services that serve marketing shopping, while traditional sales that use the old way such as selling
street vendors, markets, etc.
i. What is the meaning of the term “place utility”?
- Place utilities are added value because the goods or services are available at the places consumers
want.
j. What is advertising?
- Advertising is a message about goods / services (products) made by producers / initiators delivered
through the media (print, audio, electronic) aimed at the public.
2. MATCH THE WORDS BELOW WITH THE DEFINITIONS IN THE RIGHT SIDE. WRITE DOWN THE NUMBER ONLY
a. A place where stocks, shares and government securities and bought and sold stock exchange
b. Things which affect the sale of a product market forces
c. Consider most important desire
d. Demand delivering
e. Notion concept
f. Customers consumers
g. Methods to increase sales, like advertising promotion
h. Purchase consumption
i. To give something that is needed supply
j. Consider most important emphasize
3. STRUCTURE
EXERCISE REPORTED SPEECH (DIRECT/INDIRECT SPEECH)
Change all exercises below into indirect speech
STATEMENT EXERCISES
a. I am going to the office with my friends (He told you)
- He told me that he were going to the office with her friends
b. We are not reading a very good magazine (She told me)
- She told me that they were not reading a very good magazine
c. You have finished the first program (I said to him)
- I said to him that he had finished the first program
d. I do not want to talk to the professor in this class (Tiny said to me)
- Tiny said to me that she doesn’t want to talk to the professor in this class
e. You will develop the program for our team (She told him)
- She told him that he would develop the program for their team
f. I have been looking for the new computer e-book since last week (Marry told us)
- Marry told us that she had been looking for the new computer e-book since last week
g. They haven’t known high level programming language at all (Mr. Anwar said to Sarah)
- Mr.Anwar said to sarah that the Others hadn’t know a high-level programming language at all
h. The printer was printing your application letter when some knocked the door (Tim said to me)
- Tim said to me that The printer was printing my application letter when some knocked the door
i. The man didn’t need to wait for her (The Secretary told us)
- The secretary told us that the man didn’t need to wait for her
j. The students were not studying mathematics in the class (Richard told the Security)
- Ricard told to security that the students had been not studying mathematics in this class
IMPERATIVE SENTENCES
4. WRITING DIALOGUE
Ketentuan:
1. Semua jawaban dan percakapan ditulis dalam Bahasa Inggris. Dibuat secara individual.
2. Jawablah semua pertanyaan dan latihan yang sudah disediakan dari pertemuan Minggu ke-1 sampai
dengan Minggu ke-5
3. Batas waktu penyerahan semua hasil pekerjaan paling lambat tanggal 7 April 2020. Pukul 17.00 wib.
Edward : Assalamualaikum
Robert : Waalaikumsalam
Edward :Thank you for being given the opportunity, before introducing my name to Edward, nice to meet
you
Robert : Yes, you're welcome, oh hi edward and my name is Robert. nice to meet you, too
Edward : ok, I'm just here to offer my product that is a culinary product called boiling cassava chips.
Robert : oh okay, and what's so special about that food? because I've tried a lot of cassava chips and it
feels just ordinary
Edward : oh, I see, well my product is different from the others, this bounced cassava chips has a variety of
tastes, from seaweed, spicy, cheese, corn, barbecue, and so on.
Edward : That's right, you can taste it first to find out the taste. which one do you want to try?
Robert : ok i will try it ............. emmmm it tastes great, it's really seaweed in my mouth. I began to be
interested in your product, how much is it for one pack?
Edward : Wow, thank God if you liked it, about the price for a pack of 30,000 rupiah for the original, while
the taste of the price was 35,000 rupiah.
Edward : for the price it still remains that much, because we guarantee the taste and quality of my food
products, and you already know the taste right?
Robert : oh I see, beanr also your product is pretty good too. and for payment what if I want to buy again
one day?
Edward : for payment, you can pay directly to me if you buy now, and if you want to buy again someday.
You can contact me through my telephone number if you want, I'll send a food package
Robert : ok I save, oh yes I now want to buy 10 packs of seaweed flavor, and 2 packs of spicy flavor
Edward : ok, okay, I'll prepare this .............. here is the cassava chip and the total price is 420,000 rupiah,
sir
Robert : Alright, I'll prepare the money first, wait a minute
Edward : Yes, sir, I accept, and thank you very much for buying
Edward : next time if you are interested in buying again, just contact me
Robert : ok alright