A

PROJECT REPORT

ON

“Analytical Study of Consumer Perception toward the Patanjali

Products”

Submitted to:-
Rashtrashant Tukadoji Maharaj University Nagpur

In the partial fulfilment of degree of

MBA in the faculty of Commerce

Submitted by:-
Miss. Vaishnavi G. Khetre

Under the Guidance:-

Prof. Asmita Mudhliar

G.H. RAISONI INSTITUTE OF INFORMATION TECHNOLOGY

Department of management
Session 2019-2020

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 CERTIFICATE

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 DECLARATION

I, Miss. Vaishnavi G. Khetre, hereby declare that the project titled

“Analytical Study of Consumer Perception toward the Patanjali Products”

Is my own work. To the best of my knowledge and belief it is not submitted to any university
for my degree.

Place: Nagpur Signature

Date:

(Miss Vaishnavi G.Khetre)

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 ACKNOWLEDGEMENT

It is my pleasure to place on record my sincere gratitude toward my guide Prof. Asmita

Mudhliar,who spent her precious time providing continuous ideas and expert guidance to my
project work. It was her direction and encouragement at every moment and step that motivated
to steer the research work confidently and successfully.
I am also grateful to Principal Prof. Sudhir Juare for his, encouragement, moral support and the
valuable guidance. I am indebted to my respected parents because of whose blessing I have
been able to carry out this work successfully. I am also thankful to all those who have directly
or indirectly helped me for this project work.

Signature

Miss Vaishnavi G. Khetre

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 INDEX

Chapter No Chapter Name Page No.

A Introduction to Topic
Chapter I B Introduction to Company
C Products of Company 1-10

Chapter II Literature Review 11-13

Chapter III Objectives of the study 14-15

A Research Methodology
Chapter IV B Analysis & Interpretation 16-27

A Findings
Chapter V B Limitations
C Conclusion 28-32
D Recommendations

Bibliography 33

Annexure 34-35