Innovation mission map

COMPANY NAME

EXTERNAL DRIVERS INTERNAL DRIVERS

A Corporate strategy C
Future opportunities
What opportunities would accelerate the growth of your organisation? What is the overall mission of the organisation?

Technologies Long term

1 5
What technologies could support the growth of your company? What is the long term strategy of the organisation?

Markets Innovation mission Short term

2 6
What new markets could you enter? Define the mission for innovation split up in 3 big pieces What is the strategy for the coming year?

Mission

1.

Long term 2. Central

3 7
Who/What will disrupt you in the long term? What is the central role/activities of innovation today?

3.

Decentral
Short term 8
4 What is the decentral role/activities of innovation today?
What/who is disrupting you in the short term?

B Role of innovation D
Disruptors
What might disrupt your industry? What is the role of innovation today?

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